Professional Documents
Culture Documents
Group 9 - Dior's Ad
Group 9 - Dior's Ad
DIOR
TABLE OF CONTENT
_ DIOR _
PART I : INTRODUCTION
PART IV : CONCLUSION
I. INTRODUCTION
History of DIOR
A CULINARY TRADITION
MAKE – UP AND
DIOR WEAR
SKINCARE
PHYSIOLOGY
AGE GENDER Mature women who want
to show their elegance
18-30 Female
The product is not only
suitable for gentle women,
but also for strong women
MAIN CONTENT
Throughout the campaign, Dior used the
advertising message
After releasing the videos and posters of the advertising campaign, Dior
was very successful in promoting the product to the public
This message is not pompous and unrealistic
because the purpose of the company's TVC
video is to inspire curiosity in the receiving
public to find answers to it.