Format for Submission of Project Proposal

(Faculty guide to circulate a google sheet capturing the below

details)
(Deadline for submission: 28th May, 2022)

Name of Student: Jeel Hitesh Rabadiya

Roll Number: 34
Specialization: Marketing
Programme: PGDM (M)
Name of the Organization: AMUL

Date of Joining: 23-05-2022

Title of Project: A study on dairy product of Amul in HoReCa segment in Western Suburbs of
Mumbai

Task Assigned:
 Visit the premium 4/5 – rating star restaurants in Western Suburbs of Mumbai from
Goregaon to Bandra
 Pitch and understand the prospects for Amul dairy product – Premium Fresh Quality
Amul Paneer
 Have conversation with purchase manager or the owner of the restaurants and then
accordingly fill the questionnaire and take the feedback
 Also provide them with the samples of product that we are pitching to them to the future
prospects
  Connect them to distributor and increase the overall range of Amul Paneer in Western
suburbs of Mumbai
 Daily visits to be reported on regular basis and overall feedback is to be given for all the
restaurants that are being visited to our industry mentor

Name of Industry Mentor: Shashank Jadhav

Designation of Industry Guide: Key Account Manager (HoReCa Segment)

Contact Details: (Ph) 97693 71758 email id: shashank.jadhav@amul.coop