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Paper'sdepot Store
Paper'sdepot Store
Paper'sdepot Store
May 2022
Chapter 1
INTRODUCTION
Businesses in the School Supplies industry are involved in the sale and distribution of
office tools, writing implements, stamps and stencils, stationery and loose-leaf paper,
notebooks, binders and organizers and other related item. The absence of businesses of exactly
the same nature Poblacion Norala south Cotabato is one of the opportunities Paper’s Depot
Store is expecting to seize. Yes, there are general merchandise stores existing but none of
them offer the products at the form and price this business offers. It must be emphasized that
the products to be sold might be inferior in packaging compared to the one’s already existing
in the market but the quality is surely not sacrifice. And the necessities of practical living are
expected to lead to a choice of sacrificing packaging for the same product quality at a lesser
price. In addition, the credit system to be established is expected to be taken advantage by the
customers who have the intention of reselling the products Paper’s Depot Store will ensure
that all our customers are given first class treatment whenever they visit our store. We will
ensure that we get our customers are involved in the selection of brands that will be on our
racks and also when making some business decisions that will directly or indirectly affect
them.
school and office supplies. Thus, this feasibility study will open windows of
opportunity for future researcher in this part of the world. The study will offer
useful insights to the person who wants to have a business-like this and to fully
s feasibility study aspires to evaluate the feasibility of School and office supplies
distribution that will cater the residents of Poblacion Norala South Cotabato, specifically it
2. Present the major player existing in the market in the following aspects.
a. Organizational
b. Operational /Technical
c. Marketing
d. Financial
a. Organizational
b. Operational /Technical
c. Financial
a. Organizational
b. Operational /Technical
c. Financial
Scope and Delimitation
Poblacion Norala South Cotabato. The study will mainly identify the
populated and it is advantage because there is numbers of school near in the said area
To the Local Government of Norala south Cotabato. This study will serve as basis in
To the Researchers. The researcher can also gain significance in this study. They
could improve their skills, strategy, and knowledge in engaging this study.
To the Future Researchers. This study will serve as a reference material and a guide
for future researchers who wish to conduct the same study or any study related to resort.
Definition of terms
This section presents the definition of terms wherein the terms related to the study will
General merchandise- used to be considered one that sold a variety of things excluding
groceries, but those lines are blurring (consider, for example, picking up milk at Walgreens).
Chapter 2
INDUSTRY ANALYSIS
In this chapter it includes about the Rivalry Industry, the business strength and
weaknesses, bargaining power and the government policies such as processing of permits and
licenses.
Rivalry Industry
Paper’s Depot Store are quite aware that there are several schools and office
supplies stores all over municipality of Norala and even in the same location where we intend
locating ours, which is why we are following the due process of establishing a business. We
know that if a proper SWOT analysis is conducted for our business, we will be able to
position our business to maximize our strength, leverage on the opportunities that will be
available to us, mitigate our risks and be welled equipped to confront our threats.
The table below is the strengths and weaknesses of Paper’s General merchandise
Store
The suppliers of Paper’s depot Store came from Starbright Office Depot Inc and
People's General Merchandise were the supplies needed of the said business can buy.
Therefore, the business has more options to buy from different suppliers which put the
business in a dominant position. Having more option as a source of school and office supplies
has significant negotiating power over suppliers because it can easily switch to other suppliers
Paper’s depot Store is unique and can’t be gain easily from other suppliers since there
is no wide range of office supplies and stationery from local and international manufacturing
brands hence customer has less bargaining power over the services. The initial customers of
this business are Schools and Students who works in offices, Business People and
Government officials
The following are the basic requirements to start the business in the Philippines:
Mayor’s business permit for getting the license to operate in the city or municipality and
accounts, and paying the national internal revenue taxes (Income tax, VAT Percentage Tax,
Bureau of Fire and Protection (BFP) is an agency of the Department of the Interior and
firefighting and fire prevention as well as implementation of the Philippines Fire Code
(PD1185).
Aside from the above-mentioned requirements, the business should also obtain Barangay
Clearance where the business is located. Other requirements to obtain are the fire permit and
Total P8,200
Chapter 3
MANAGEMENT FEASIBILITY
is an unincorporated business owned and run by one individual with no distinction between
the business and the owner. You are entitled to all profits and are responsible for all your
business's debts, losses and liabilities.”. The owner is planning to manage Paper’s depot
Store that in the long run, they can generate profits out of their investments and at the same
time satisfy the needs of the customers in terms of good service quality.
Organizational Structure
are not present. In an organization, the people behind are the key for the improvement of the
business. They are needed to attain the projected goals of the organization and to satisfy the
market’s necessities. The organizational structure is very important because the operation of
the business is in their hand. That is why the firm must choose carefully the most qualified
individual for every position to be able to foresee best results of the organization in the future.
Organizational Chart
The organization chart or structure is based on direct flow of authority from the owner
Manager/Owner
Store Attendant/Client
Service Executive
This is the organizational structure for the business. The top level compromises the
Manager which is the owner, followed by the Sales and Marketing Manager, Information
Technologist ,Accountants/Cashiers,and Store Attendant/Customer Services Executive
Employee’s Profile
The management would hire individuals with near proximity in the Region XII
because the management believes that familiarity of the area is a plus for convenient
processing of company’s transactions and to effectively market the services of the company to
the target market. The management would choose the most qualified employees in the
selection process. Applicants aspiring to become a part of the company would possess the
Paper’s depot Store is committed to employing the best qualified candidates while
engaging and recruitment practices that comply with all applicable employment laws. It is the
policy of Paper’s depot Store to provide equal employment opportunity to all applicants
and employee.
The figure below will show the process of how applicants will be recruited to be
JOB POSTING
EVALUATION HIRE
Announcements
Accepted Hired interview
for job opening
candidates will will now
will be posted
be scheduled undergo seven
outside the main
and undergo an (7) days of
office premises
interview with training before
and social media
the Manager. going through
accounts, also in
job-posting the business
websites. operations.
.
Figure 2. Steps in Recruitment Process and Job Hiring Process of Paper’s depot Store for
operation employees.
Selection Process
skills and qualification of people. In this process, the company would select the most qualified
individuals for the detailed vacant positions. This selection process would help the
management in placing the right person in the proper position and function thus would help
This selection process is designed to make sure applicants are absolutely right for the
vacancy. The precise details of each stage would vary according to where you want to work,
but the focus throughout would be on the qualities you need to do well in the company.
Having the right academic results is only a part of it. All applicants are required to
The management of the proposed business shall comply with the Department of Labor
and Employment (DOLE) compensation law for the regular employee. Every employee will
Depending on the position, all employees of the company will be paid in accordance to
the mandates of Labor Code of the Philippines for an eight-hour working days for six (6) days
a week. They will also entitle to have a vacation, sick and other mandatory leaves.
Information
Technologist 1 9600 9600 800 150 100
Accountant/
Cashier 1 9100 9100 800 150 100
r
Store 3 9100 9100 800 150 150
Attendant/Client
Service Executive
38,200 38,200 3200 600 450
Business Policies
Attendance and Time-off Policies- Attendance policies define how employees may schedule
time off or notify superiors of an absence or late arrival. This policy also sets forth the
consequences for failing to adhere to a schedule, for example, employers may allow only a
certain number of absences within a specified time frame. The attendance policy discusses the
disciplinary action employees face if they miss more days than the company allows.
Absenteeism
An employee is absent when he/she is unavailable for work as assigned scheduled and
such time off was not scheduled approved in advance as required by administrative
notification procedure.
Tardiness
Employees are required to follow established guidelines for recording their actual hours
Failure to clock in/out on their designated time clock at the beginning and/or end of
Clocking in/out early (or late) of assigned shift without prior approval
Dress Code Policy-Employees of Master Touch Home Cleaning Services must always
present a clean and professional appearance to our beloved customers as they also reflect the
company’s identity.
Code of Conduct- These are rules, principles, values, and employee expectations, behavior
and relationships that an organization considers significant and believes are fundamental to
their successful operation. Each employee should do their roles with an appropriate attitude
perform efficiently and effectively with every given circumstance they are engaged into,
Compensation packages which include bonus, high salary rates and extra benefits, are
employees are given the chance to be promoted for being efficient at work. In this regards,
employee. And consequences are established in order not to tolerate those violations and will
not go out of hand to the extent that termination is the only left solution.
Chapter 4
MARKETING FEASIBILITY
This chapter discusses the services description, company name, company logo,
positioning, target market, projected market share, location, and pricing scheme, marketing
Services Description
Paper’s depot Store offers engage in retailing office supplies, stationery, books,
newspapers, magazines and other periodicals and we will also trade books, religious goods
Company Name
The name of the business is Paper’s depot Store because its memorable and catchy
which relatable to clients/customers, and set clear expectations relating to products, services,
Company Logo
Figure 3. Logo
The business came up with this logo because we believed that it can reflect and
represent the main business essence thoroughly. Owner chose to put an image of school and
office materials to give an idea of what kind of product they sell which business offer and
also. The owner pick vibrant colors for the text color because it pleasing to the eyes and
catchy..
Positioning
Paper’s Depot Store will create a legacy as the leading School and office supplies stores
within Norala south Cotabato in the next 5 years. The business will build loyalty by always
competitive advantage Paper’s depot Store is that the business will offer a good quality of
products. Additionally, the owner wants to ensure that customers will surely enjoy the services
of the said business. The business would carry the company name Paper’s depot Store. Its
Purpose is to provide business that will make available a wide range of office supplies and
Target Market
Our target market can’t be restricted to just a group of people, but all those who reside
in the locations where we intend opening our school and office supplies stores. One thing is
certain, we will ensure that we only retail quality and affordable items in our store.
Projected Market Share
The figure below is the projected market share of Master Touch Home Cleaning
Services which has an indirect competitor. Based on the conducted survey by the researcher,
direct competitors
Laundry Shops
50%
45% Housekeepers/Maid
Place Locationp
Paper’s Depot Store will be located at Norala, South Cotabato. This proposed location
a wide range of office supplies and stationery from top brands at affordable prices to the
residents.
Pricing Scheme
The pricing scheme will be used in the business is value-based pricing because the
business believes that a strategy of setting prices primarily based on a consumer's perceived
meaning companies base their pricing on how much the customer believes a product is worth.
PENCILS / PENS
Pencil Snowman 1 pack 12 pcs. 21.84
Pencil Mongol (no. 1 & 2) 1 pack 12 pcs. 97.50
Mechanical Pencils Staedtler Plastic 1 piece 1 piece 65.54
Mechanical Pencils Staedtler Metal 1 piece 1 piece 211.14
Pencil lead, 0.5 HB 'steadler 1 tube 10 leads 51.03
Ballpen HBW (Color Red, Blue, 1 pack 12 Pcs. 61.23
Black)
Ballpen Panda Crystal (Color Red,
Blue, 1 pack 25 pcs. 136.50
Black)
Sign Pen My Gel 1 piece 1 piece 21.88
My Gel Pen – Black, Blue & Red 1 piece 1 Piece 21.88
My Gel Pen Refill-Black, Blue & 1 piece 1 Piece 21.88
Red
Ordinary Marker (color Red, Blue, 1 piece 1 Piece 15.73
Black)
Permanent pens Pilot or Color
Marker 1 piece 1 Piece 39.33
(Color Red, Blue, Black)
Color pens 1 pack
Highlighters Stabilo - (Assorted
Colour: Green, Pink, Orange,
Yellow, Blue, Lavendar, 1 Piece 1 Piece 37.83
Red & Lilac)
Whiteboard markers Pilot Pen 1 Piece 1 Piece 58.28
white chalk Joy 1 box 50 pcs. 55.33
white chalk Prince 1 box 50 pcs. 55.33
Yellow Chalk Dura 1 box 50 pcs. 113.57
Dustless Chalk Dura 1 box 12 pcs. 32.07
Colored Chalk Dura 1 box 12 pcs. 32.07
Crayola (by 8's) 1 set 8 pcs. 27.63
Crayola (by 16's) 1 set 16 pcs. 55.25
Water Color 1 piece 36.40
Notebook
School Forms
Deped Form 1
Sticker Paper
Envelopes / Folders
Tape
Marketing Strategy
Since it is a new business, the owner will utilize way to promote the business, which
In promoting the sales of the proposed business, strong customer service would be
implemented. The proposed business is also encouraging customers to share a word about
our product by giving them a discount if ever they can bring as a customer because
Internet Marketing
Today’s marketing is mostly done on the internet because the number of internet
users is rapidly increasing. People visit the internet nowadays to look for feedback and
also cheaper and more effective. It could be implemented quicker than others, where it
would hit a target audience in less than an hour or a couple of days. Paper;s depot Store
would have a Facebook web page where customers can see all the shop details such as price,
services available, and scheduled visit to stores online. The customer's comments will also
be posted.
Projected Sales
Table 4.2 shows the analysis of sale of Paper’s Depot Store for the five years of its
operation and table 4.3 for the projected sales performance of the business. It indicates that for
the first year of operation it notably generates a gross income of P1,466,400. For the
secondary year and succeeding years the business assumes a five percent (5%) in annual gross
income.
Table 4.2 Analysis of Sale
Estimated Of No. Total ANNUALLY
Pieces Sell For Unit Price Sales Per
List Of Items Week Week
Pencils/Pens 206 P4.99-211.14 11,573.05 555,506.4
Notebooks 151.5 6.00-69.98 6,195 297,360
School Forms 30.25 1.00-33.54 728.95 34,989.84
Pad / Papers / Board 202.8 7.99-611.50 6,689.1 321,076.8
Bond Paper / Photo
109.20-263.54
Paper 40 8,305.08 398,643.8
Sticker Paper 80 193.65-230.05 2,204 105,792
Envelopes / Folders 1060 36.4 8275.6 397,228.8
Eraser & Correction
1.31-283.92
(Liquid Paper) 375.93 2,448.15 117,511.2
Glue & Paste 133 3.00-52.43 2,670.6 128,188.8
Clips / Fastener / Pins 125 3.00-52.43 3,838.25 18,4236
Staples and staple wires 24 3,089.66 148,303.7
Ink & Stamp Pads 14 299.02 14,352.96
Tape 160 3320.2 159,369.6
Sharpener /Scissors And 134 3,096.91 148,651.68
Rulers
Year Glue & Paste Clips / Staples and Ink & Total Percent
Fastener / staple wires Stamp Pads Increase
Pins s per Year
1 128,188.80 184,236 148,303.70 14,352.96 475,081.46 5%
2 134598.2 193447.8 155718.9 15070.61 498835.51 5%
3 141328.2 203120.2 163504.8 15824.14 523777.34 5%
4 148394.6 213276.2 171680.1 16615.35 549966.25 5%
5 155814.3 379,237.95 180264.1 17446.11 732762.46 5%
This chapter discusses and show about the technical viability of proposed business
which comprise the layout of the business, suppliers, raw materials and procurement
schedules of equipment, machineries, furniture and fixture. It also represents the operational
Layout/Ergonomics
The figures below show the layout of paper’s depot store Services its design that will
which characterizing the effective space utilization and smooth work flow and operation of the
business.
Figure 2. Layout
Procurement Schedules
Our customers are always our priority. We would like to give them a one hundred
percent satisfaction and the maintenance of cleanliness in all areas of our store is included in
Paper”s Depot Store will provide two trash bins in the area with cover and proper
label for segregation will be observed to assure the safety on the preparation of our products.
There will be one small trash bin in the counter area. The accumulated garbage per day will
Paper’s depot store will use standard materials to construct the building from
accredited contractor to ensure safety of customers, employees and owner and to ensure that
the building will last long. The best construction supply will contract to provide the
building will be overlooked by their skilled and licensed and architects. Nevertheless, the
construction of the premises at the location in accordance to our structure plan, design and
layout.
Chapter 6
FINANCIAL FEASIBILITY
assumption, balance sheet, income statement, projected cash flow statement, payback period,
Source of Funding
Funding is the fuel that powers a business. A business without appropriate funding
source will be drown in a sea of debt. The source of funds of the proposed business is from the
Investment Cost
machine and equipment, furniture and fixtures and working capital needed for the
Information Technologist
1 9600
Accountant/Cashier
1 9100
r
Store Attendant/Client Service Executive
3 9100
38,200
13th
Monthly Month
No. of Year 1 Year 2 Year 3 Year 4 Year 5
Position Salary
employee
Rate (₱) Pay
Sales and 135,200 135,200 135,200 135,200 135,200
Marketing
1 10,400 10,400
Manager
r
Store 118,300 118,300 118,300 118,300
Attendant/Cl
ient Service 3 9100 9100 118,300
Executive
Land
Particular No. of Sqm Unit amount Total Amount (₱)
(₱)
Land 10000 sqm 1000/sqm 1,000,000
Total 150,000
Financial Assumption
3. The operating expense will increase 5% annually except for salaries and wages,
ASSETS
2,726,543.5 4,090,350.5 5,610,241.08 7,294,018. 9,149,877.4
Cash 8
OWNER’S
EQUITY
4,182,783.9 5,530,404.68 7,026,015.73 8,673,374. 10,474,604.14
Owner’s Equity 8 27
Total 4,182,783.9 5,530,404.68 7,026,015.73 8,673,374. 10,474,604.1
Owner’s 8 27
Equity
TOTAL
LIABILIT
IES AND P4,333,983. P5,681,604.6 P8,824,574 P10,625,804.1
EQUITY 98 8 P7,177,215.73 .27 4
Table 6.18 Projected Balance Sheet
Table 6.19 Changes in Owner’s Equity (5 years)
Year 1 Year 2 Year 3 Year 4 Year 5
Return on Investment
Probability is arguably one of the principal financial objectives of the project the rate
Capital is a scares resource and must be used efficiently. ROI will be determined by using the
formula given on the page the higher the rate of return the more profitable is the project. The
Payback Period
The payback period is the length of time necessary to recover the entire cost of an
investment from the resulting annual cash flow. The program shall take 0.35 years to fully
recoup its initial investment in the form of investment net cash inflow. The payback period for
Financial Ratio
statistical values taken from the financial statements of a business enterprise. These financial
ratios can be expressed in decimal as well as percentage values. The main sources used to
calculate financial ratio include balance sheet, cash flow statement and income statement.
Debt Ratio
The debt ratio is the ratio between the liabilities and assets of the company. A low debt
ratio implies a conservative company. The table below shows the debt ratio of the company in
Return on asset measures the ability of the company to generate income by utilizing its
assets. It can be viewed as the centavo amount of net income generated per peso value of the
total assets of the company. The table below shows the return on assets of the company.
Internal CSR
Training
The Paper’s depot Store would choose to have training for the employee for them to
learn about their skills that are needed for their job and profession. The knowledge, teaching,
and experiences that they learn from the training may apply t in their self and to the
company.
Seminar
Having seminar in an is a great help for the employee. Paper’s Depot Store would
intend to have a seminar so that employees can learn more and can receive information on
training in a particular organization profession. Seminar is a good idea for the employees to
Rethinking work Life Balance: What we can learn from Millennial Seminar
Paper’s Depot Store would give a workshop to the employees in order for them to
learn the methods and skills to be used in the business. Employees learn to focus especially
Community Service
Paper’s Depot Store would actively participate the government programs such
as clean-up drive, Tree Growing Festival and other programs that could
This chapter in general provides information about the socio-economic study of the
business. This will tackle the benefits that can be rendered to the customers, the owners and
staff and how to evaluate the safety of environment from the chemicals used in chicken
poultry.
Findings
This chapter presents the summary of the findings of the feasibility study, the
Chapter I, it shows the background of the study, objectives, scope and delimitations,
significance, definition of terms. The scope of the study was only limited to Norala South
Cotabato. The location of the business is accessible enough to meet a wider range of possible
customers. The business will have competitive advantage in terms of the prices because Paer’s
Depot Store offer its services in an affordable way to meet customer’s purchasing power at
the same time can cover up proponent’s expenses that will result to net profit.
Chapter II, it shows the review of the industry was discussed. The major competitors
proprietorship. Manage by the owner who will supervise the employees within their authority.
The business will be manned by the total of 6 which the employees are expected to perform
their assigned task these are Sales and Marketing Manager, Information Technologist
Chapter IV, it discussed about the service description, target market, current market
trend and opportunities, price and pricing strategy, promotional strategy, and projected sales.
As a promotional activity, the business advertises its product through posting tarpaulins in the
Chapter V, it shows the service and technical description, operation process service
schedule supplies, furniture and fixture, equipment, location, building, utilities, environmental
safeguard/waste disposal and production cost needed by the business. The name of the
business is paper’s Depot Store, it will operate eight o’clock in the morning (8am) to four
Chapter VI, showed the Income Statement, Statement of Cash Flow, Balance Sheet,
Financial Analysis, Balance Sheet ratio in five years prospective. It will also show different
schedules such as, Projected Annual Operating Expense, Projected Furniture and Fixture,
Cash Outflow, and Depreciation Expense. The initial capital requirement is Php 3,000,000.00.
The majority initial capital is used for the purchase of supplies, furniture and fixture,
The projected income for the first-year operation is Php 3,011,211.58, for the second year, Php
3,161,772, Php3,319,861, for the third year, Php 3,485,854 for the fourth year and Php 3,660,146
Conclusion
1. The proposed project is feasible because the results of the study are in conformity with
the specific objectives of the project which is to provide the best services in the market
while providing a good place to work for its employees and reasonable return for the
investment by its owners and undertake a detailed investigation of the market bearing
in mind the size of the target market (potential customer) the existing competition,
project location and also the need of consumers and to earn profit out of this kind of
business.
2. In relation to industry analysis aspect, it shows that it has a good potential in doing the
business. The business was able to identify its competitors, the strength and its
weaknesses. It has also a strong bargaining power both in suppliers and consumers.
3. In respect to its organization and management aspect it shows a sign of positivity. The
business will be easily managed and supervised since there are only few workers to be
4. In marketing aspect, the business located in a proper place and it was able to identify
the target market and was able to determine its market share. Also, the business was
The business will used modernized machineries and equipment. The lay out, services
6. The financial aspect also shows positive result, the second year of operation is
expected to generate enough revenue to cover all the expenses incurred and at the
same time generates profit. The proposed business will be able to fully return the
because the business will help improve their standard of living through salaries and
wages.
Recommendation
1. The staff should maintain of being respectful and joyful in order to be gain the loyalty
of their customers.
2. This feasibility study serves as the new statement of gathering information coming
from different person in order to have a solution about customer service, standardize
3. To the future researcher, we are hoping that this will help you to conduct related
4. To the customers, who are the mouth of business, this study will help the customers
by giving standardize services, and maintaining a good price. This study will also