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Case Studies of Institutional Transformation Via Convergent Hybrid Planned and Emergent Change
Case Studies of Institutional Transformation Via Convergent Hybrid Planned and Emergent Change
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understanding the context in which a change agent or agent groups is attempting to make
change is important. The importance derives from the necessity to fit the change approach
with the desired change and its context (Kezar, 2013b). The literature pertaining to higher
institution and the order generating rules that provide organization within that complexity.
The rules included operating as a professional bureaucracy, loose coupling of units, and
shared governance.
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overview of general higher education history. Higher education in the United States had its
humble beginnings in the 1600s, making it older than the United States itself. During its
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discipline. The focus of early colonial institutions was almost exclusively on the teaching of
white, male, Protestant students. These institutions borrowed principles from European
higher education, but also invented new ways of organizing. They also maintained strong
affiliations with religious organizations. Curriculums were geared toward the advancement
and preservation of what was known, with a focus on religion and language. Colleges were
overseen in many cases by lay boards, providing the early seed for shared governance.
Funding was derived from a variety of sources, which varied based on individual institutions.
Over the course of more than 380 years, colonial colleges grew and were joined by a
trends of: expanding the role for higher education in local, regional, and national economics,
that has vocational elements paired with the liberal arts, secular governance that is
To bring higher education from its humble beginnings in the United States to its
present state, some unique organizational factors have evolved. Such factors include
attempting to respond to the external environment without wasting resources, meeting the
personal needs of employees while delivering organizational goals, and the creation of a
culture that is stable and open to refinement (Bess & Dee, 2012). These factors, and others,
have resulted in higher education institutions that are very complex (Birnbaum, 1988; Eckel
& Kezar, 2003; Kezar, 2001). In fact, Alpert (1985) articulated their multifaceted nature as
include: (a) a strong collegial disposition due to disciplinary affiliations, (b) a distinct culture
decision-making, and (e) goal ambiguity due to the diversity of offices and sub-missions
within an institution.
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of coupling (Bess & Dee, 2012; Birnbaum, 1988; Kezar, 2001; Weick, 1976). Coupling
refers to the linkages between an institution’s colleges, departments, or areas (Bess & Dee,
2012; Dee, 2006). Coupling also refers to the degree of closeness for those connections
(Weick, 1976).
The strongest coupling connection is a tight coupling and is known for a lack of unit
scanning is often centralized, which eliminates professional employee scanning abilities and
can reduce the amount of data available about the environment. In tightly coupled systems, a
unit may be unable to isolate itself easily and each unit must be then individually responsive
The weakest coupling is decoupling, where units are autonomous and lack
responsiveness. Decoupling may push a unit towards siloing, isolation that occurs when
employees or entire departments do not share information or knowledge with each other
(Alpert, 1985; Keeling, Underhile, & Wall, 2007). If widespread siloing occurs, it can
fragment an institution. Such fragmentation can lead to “local norms, values, and languages
tailored to the requirements of that unit’s work” (Tushman & Scanlan, 1981, p. 290). This
makes change difficult, particularly considering that change can require adjustments to
resource allocation, which in an organization that has a diversity of local norms, values, and
The mid-range coupling, which is frequently the type of coupling higher education
units operate within, is called “loose coupling”. This kind of connection allows for
coupled organization for change are high levels of external scanning, ease of adaptability,
and the potential for isolation (Eckel & Kezar, 2003; Weick, 1976). The potential for
isolation can be particularly useful as the necessity of units within a higher education
organization may ebb and flow, therefore as an institution changes to meet current
conditions, the decline of a unit that is no longer necessary for current conditions should not
directly impact the rise of another that is more critical. For example, declining enrollment in
a classics department should not impact a growing fundraising office that is charged with
raising dollars to offset a falling public subsidy. However, loosely coupled units can frustrate
change agents, due to their lack of predictable interactions, which makes planned change
problematic, and they can drift towards decoupling (Alpert, 1985; Birnbaum, 1988; Eckel &
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decision-making through shared governance (Birnbaum, 1988; Buller, 2015; Eckel & Kezar,
2003; Kezar, 2011; Kezar, 2013b; Kezar & Lester, 2011). This concept stems from higher
education’s dualism of controls and loosely coupled units as a decision-making process that
shares decisions amongst the senior administrators and professional employees, providing a
mechanism for loosely coupled units to cooperate. Shared governance is widely accepted as
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agendas increasingly coming from administrators, Buller (2015) argued that shared
case for change as an “indictment of them” (Buller, 2015, p. 18) given faculty’s traditional
control of primary activities. Therefore, a poorly couched but well-intentioned case for
change from administrators may be a non-starter for professionals. This could cause
may be working around shared governance structures is the structures’ reputation as having a
slow pace (Kezar, 2013b). Such work-around tension between administrators and
Indeed, the literature does indicate that the current state of shared governance is not
as effective as it once was (Kezar, 2011; Kezar, 2013b; Kezar & Lester, 2011). In a
monograph about professionals leading, Kezar and Lester (2011) argued that there is
“evidence to suggest that [shared governance] does not always allow for faculty voice to
operate as intended regarding garnering faculty input into decision making” (p. 24). They
also argued that evidence supporting the decline includes administrators increasingly
defining the agenda for shared governance, the results of shared governance being more and
more supportive of administrative goals, and the growing frequency of a more corporate,
hierarchical model of decision making. The result is an eroding trust and a loss of common
interests between administrators and professionals (Kezar, 2013b), which challenges change.
In short, while higher education institutions are highly complex, there are guiding
rules: (a) a professionally bureaucratic organizational arrangement, (b) loosely coupled unit
background context is helpful when considering the next piece of the conceptual framework,
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inclusive excellence and have a strong commitment to undergraduate student success. The
campus enrolls nearly 14,000 students. The institution was recently named one of the world’s
top universities by the Center for World University Rankings. The 2018 US News & World
Report named it as one of the top schools in the United States for undergraduate teaching. In
addition, it has received numerous mentions on the nation’s top academic workplaces list.
The campus is about fifteen minutes away from the downtown center of the county.
GMCU first opened its doors in the 1960s, with a focus on liberal arts. It was founded in part
to serve a large demographic of people of color from the greater metropolitan area. Being
open to all races was unique for GMCU’s home state, as up until that point public higher
education in the state was segregated, making GMCU the first public integrated college in
the state. These early years saw post-World War II baby boom enrollments grow at an annual
rate of 8%, twice that national enrollment growth rate. While GMCU’s spirit of inclusion was
critical to the fabric of campus, it was part of a complicated tapestry of a start-up endeavor.
recounted that as a new campus GMCU faced numerous challenging demands in the areas of
rapidly growing enrollment, development of new programs, expanding research capacity, and
Physical signs of the campus’s sixties roots abound, with functional, almost brutalist
architecture being the primary visual aesthetic, occasionally interrupted by newer, modern
glass buildings. Large brick edifices with concrete patios line the pedestrian spine that makes
up the main avenue of the campus, which is enclosed by a canopy of tree cover. Many of
these buildings date back to the original campus groundbreaking and were designed to be a
visual break with the state’s traditional Georgian and Gothic college architecture that a
campus historian described as being tied to the state’s “long history as an aristocratic,
conservative, racially segregated state.” The administration building rises high above the
landscape, resolute in its stature. Newer, more modern buildings with clean lines, bright
spaces, and visible staircases, can be found flanking the older buildings. Slogans giving
positive affirmations and to inspire the students were applied to building entrances, light pole
banners, and sidewalk kiosks. The diversity of the community is prominent and feels
authentic to a city that has a majority of people of color. Languages other than English are
heard on campus, and those conversations in English are often about serious topics like
*,, .*5&12*38 Hill is a major private university in the heart of a major city. It
enrolls approximately 17,500 students and is a nationally ranked research university with a
focus on experiential learning. Prior to 1996, its reputation was as a regional commuter
school of which one local newspaper openly said “accepted nearly all … who applied.”
The area surrounding the campus includes homes that date back to the 1800s and
modern housing apartment and condominium complexes. The school’s neighbors include
museums, quirky coffee shops, small college student-friendly restaurants and pubs, as well as
other higher education institutions. The neighborhood has an academic feel to it with
hundreds of students often visible on the sidewalks. Many arrive at the campus via one of the
city’s subway lines. On either side of the subway stop are glass buildings that display
marketing for the campus including phrases that represent values the campus holds such as
The school’s roots can be traced back to the late 1800s when the local community
organization began offering courses to local men that did not have the resources nor the
social standing to attend the area’s ivy league institutions. In the early years, the curriculum
grew to include an evening school of law. Other schools followed, which led to the formation
of Hill College around 1920. During the depression, the college transitioned into Hill
school was expanded to be a university-wide initiative. The 1950s also saw Hill grow to
accommodate the post-World War II veteran boom and to help meet the nation’s space goal.
By the mid-1970s, Hill became one of the nation’s largest private institutions by student
enrollment. The 70s and 80s saw the growth of academic centers and research institutes. A
dramatic decline in enrollment occurred in the 1990s coinciding with a national recession and
Following the recession, Hill’s Board appointed a new president. His charge was to
reposition the institution. Modulations included shifting the school’s reputation to one of
greater admissions selectivity, more ambitious faculty scholarship, and cultivating a national
reputation. One of the school’s proudest accomplishments during this period was a 47-
position jump in US News & World Report’s rankings. There was also a focus to elevate the
Signs of the school’s 20th century roots are visible in one of the main quads of the
campus, which is lined by buildings that date back to the 1930s. These structures represent
the austerity of the depression era, echoing design elements of the earlier highly embellished
art deco style, but are more reserved and less ornate. Going beyond the main grassy quad,
one will encounter almost many more buildings. Various architectural styles and finishes can
be found as one follows winding tree-lined pathways and small side streets. One may even
arrive on the edge of the campus, where its crown jewel is now located–a stunning new
complex that was named one of the most beautiful buildings in the city. Straddling the seam
of the campus with the adjacent residential neighborhood, the building was designed with a
deceptively low profile from certain angles so that it could blend with its residential
neighbors. The exterior is clad with materials such as wood paneling, steel ribbons, and
sweeping walls of glass breaking up its edifice. The interior reveals a massive central atrium,
terraces on each level, and an abundance of natural light. Students, faculty, and staff can
often be seen lounging, studying, or meeting in one of the building’s many open “living
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The next two chapters will detail the findings for each case study site. Chapter four
contains the findings from GMCU and chapter five the findings from Hill University.
Chapter six, discussion, will include a cross case analysis. Each of the findings chapters is
organized using the same structure: institutional background, a review of the elements of that
)./%/0/%*)'-*"%'!
For much of its history, GMCU was viewed as secondary to the system’s flagship
campus. GMCU was seen, as academic advising staff member, Travis, described it, as being
One example of this stepchild status is that until the 1980s, the campus was led by an
administrator who either oversaw the campus in addition to another area public campus in the
system or was in administration at the system’s flagship. One long-serving staff member said
that prior to the arrival of GMCU’s first dedicated chief executive, who was not from the
flagship, that leadership portrayed an attitude of managing expectations, and refraining from
thinking big. This internal attitude translated to an external perception that GMCU was a
&$/-*.("././12 .*5&12*3y
The “no-name” narrative started to shift when the campus’s first true president
arrived in the mid-1980s. This president sparked a vision to be a research university serving
the urban center that the campus is adjacent to. This first president also recruited a young
STEM scientist by the name of Fabian to the campus’s provost office. By the 1990s, Fabian
ascended to be GMCU’s second president. It was at that time that the campus’s historic
commitment to openness and access began a new chapter. The connection of Fabian to the
critical to the transformation. He championed a bold vision for the campus, to go beyond
access and commit to the success of all students. This was a challenge given that the campus
President Fabian regarded poor outcomes of the early 1990s as attributable to the
campus’s definition of quality. At that time, the campus largely judged quality on the
pedigree of the faculty, who came from ivy and Big 10 university training and held students
to standards that were not in alignment with the backgrounds of GMCU’s student body.
Lynn, a senior administrator for the campus, said of the campus’s pre-honors university days
that, “students did not always fair well and succeed at GMCU because there were these very
high academic standards and rigor.” John, the campus’s chief technology officer (CTO), and
alumnus of the campus, commented on the student success struggles of the pre-Honors
University period as a time when, “The faculty had really high standards, they thought
nothing of failing two-thirds of the class.” In part this can be explained by the openness of
the admissions process that, for much of the school’s pre-Honors University days, was, as
one staff member described, “more or less taking people who showed up.” A lack of
campus struggle with a STEM pedagogical culture that saw itself as having a gatekeeper role.
This according to one GMCU senior administrator resulted in the “black kids calling the
status can be seen as model of excellence that is built upon inclusivity and connects
innovative teaching and learning, research across disciplines, and civic engagement. It is
about student success for students of diverse backgrounds whose lives can be transformed by
college success and who are often not served with intentionality at other, more mature
institutions. It is about a faculty that are committed to undergraduate teaching and mentoring.
displaying chess team trophies in their food court, and a pride in the absence of big-time
football, which is no small statement for campus with a southern leaning, where big-time
football is often a driver of campus culture. Moreover, it is about professional and education
The identity of the Honors University began with a marketing consulting firm in the
early 1990s. Their work included focus groups with perspective students and interviews with
institutional leadership. As part of this process, a provost at the time came up with the honors
university language.1 Lynn from University Advancement described the idea, “the notion was
students in high school understand what honors courses are. It was for people who were
focused, who were serious, who wanted to put in the extra effort.” While there already was
an officially designated Honors College in the state, the unusual juxtaposition of honors with
At the initial stage, the honors university was implemented as a tag line. Lynn, who
was close to the implementation process, described the tag line as aspirational. When it was
first introduced, it was not well-received by many of the faculty as there was limited
community consultation and buy-in. Daisy, a faculty member at the time of the roll-out,
wrote a letter to President Fabian expressing concern about the institution self-proclaiming
such a status. She recalled writing of the worry that campus had “not discussed what it
means” and had “not worked toward truly being an Honors University.” A colleague in
administration recalled Daisy’s letter as highlighting that the campus did not offer enough to
At this point, senior administration could have moved away from the tag line, ending
the campaign and shifting to something that would have sat better with the faculty. However,
senior administration heard this critique, and made it a focus of a taskforce to more fully
flesh out GMCU as an Honors University. The taskforce’s report said of the honors
university concept that “GMCU lags behind the many institutions providing their new
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students with the possibility of participating in the intellectual excitement, personal growth,
and collaborative learning.” It was that moment that several GMCU interviewees point to as
the starting point of the honors university tag becoming more than just words–the formal
education to build the Honors University experience for all undergraduates, including
freshman seminars and a robust undergraduate research program. Daisy was appointed the
Fabian said of this appointment, “I knew here is somebody [Daisy] who needs to be part of
us to make us better and who has this masterful command of the language because much of
the question about culture or about identity or about brand, will involve the language that
people can buy into and say ‘Wow, that captures who we are.’”
The work that transpired to become the Honors University that the campus is today
had a dramatic affect in transforming the campus. Now the campus has a national reputation.
Of the Honors University, Lynn said, “our position in the competitive landscape has really
risen, we are definitely sitting in a different place.” Additionally, outcomes have dramatically
improved, such as a 38% increase enrollment of degree and non-degree seeking students that
reported as Black or African American between 2002-03 and 2018-19, six-year graduation
for Black or African American students has been constant at 66% since 2003, which is six
points higher than the national average for all students and twenty-five points higher than the
national rate for Black or African American students. The school now consistently ranks as
one of the top five campuses in the country for baccalaureate-origin institutions for Black
science and engineering doctorate recipients. It produces more Black or African American
MD-PhD graduates than top ivy league institutions. GMCU has also been honored several
times with top-10 mentions on US News and World Reports’ lists of “Most Innovative
campaign. While the tagline has been sunset, its spirit of student success lives on and can be
seen in a new campaign as well as the actions of faculty and staff, including a session at the
summer 2019 orientation for all new first-year students titled “Introduction to an Honors
University.”
As a campus, GMCU is little more than 50 years old. Karl, who serves in academic
affairs at GMCU, reflected on the campus’s age as “a young university and the malleability
and ability to pivot [that] has brought people together. Compared to other places where you
just think they’re too steeped in their own histories and culture and long legacies.” Perhaps
this is the critical takeaway from the campus’s history. It is unapologetically a start-up,
that is not “caught up in tradition” as Karl mentioned in his interview. This lack of a
preoccupation with tradition, likely enabled the campus’s institutional transformation, further
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This study will look in depth at the development of the Honors University by GMCU.
Structuring that analysis will be the previously established framework from the literature
review of (a) occurring over a period of time, (b) deep and pervasive, (c) affecting
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The transformation at GMCU occurred over two decades, between 1990 and 2019.
therefore, these dates are noted with a caveat. Several interviews pointed to the Honors
University taskforce of the late 1990s that was published in 2000 as the official start of the
transformation. And while this could have been defined as the starting place for the
transformation, doing so would have missed important enabling steps in the early and mid-
nineties that helped shape the culture and thinking that would later lead to the structures,
programs, and processes that ultimately bore out the Honors University in earnest. See
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The pervasiveness of change at GMCU has been widespread, it was not isolated
within a unit, rather it spanned boundaries and touched many of the organization’s units. The
transformation began with the academic core through success programs. It then expanded to
into the development of academic support services and enrichment programs such as the
opportunities, and a robust Honors College. Along the way, changes came in Enrollment
Management for admissions standards. This raised the bar so that students who were
previously admitted but needed remediation, something the campus struggled to effectively
provide and therefore led to high failure rates for students, were no longer eligible for
admission. It also extended to IT, which developed numerous tools to support student
success, as well as a data warehouse and reporting structure that was open to the campus
community. This enabled unprecedented analysis and modeling of student success, which
were ultimately leveraged for decision support. It even included excellence for the school’s
more recently developed research enterprise, vis-à-vis the campus’s more recent addition of
a research park and a graduate student experience. The pervasiveness also included the
development of a faculty support office. Student Affairs also participated with the addition of
new programming that aimed to tie co-curriculars to the academic experience more closely
through service.
A campus construction project for a new academic building, that resulted in small
classrooms for active learning, is a strong example of how deep the transformation has
penetrated the campus. This project took scores of people and involved countless decisions.
Yet throughout design, construction, and likely several layers of decision makers, some of
these personnel may not have even worked on the campus, yet made decisions that kept the
goal of student success in mind, by designing active classrooms that would mean fewer
students who were able to enroll in those classes, but would have a higher quality educational
experience and likely therefore a higher chance for student success. This requires a common
understanding of the Honors University goal, what it means to the community as a whole,
and what it would mean in a particular area and specifically the decision to use space in a
precise manner for a type of pedagogy favorable to the Honors University work. Lynn said of
the Honors University concept that “decisions were made through [an Honors University]
lens, you know if we’re an Honors University, we should be this or we should be that.” This
speaks to the affect the concept had on underlying concepts and practices that would lead to
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cultural change to eschew the “second best, accepting the status quo” culture took place over
ethic of collective responsibility. In many of the interviews, participants spoke about their
commitment to the institution, the mission, the transformation, and the students. A newspaper
article quoted a GMCU dean on the subject of responsibility. “When we look in the mirror
we don’t, you know, blame the students, we don’t blame external aspects, we look at
ourselves first and see what we can change.” They also spoke of their duty to their
colleagues. Daisy spoke of this as an ethic of care, both for the students and for the important
work that the campus was engaged in. Fabian said, “people take ownership of GMCU.”
Others such as Damien, who works in Student Affairs, spoke of it through a vibrant shared
embedded tradition.”
attitude. Sadie, a STEM faculty member, said of this attitude “there’s a special GMCU thing
where people start with ‘yes,’ ‘how can I,’ or ‘is there some way that I can satisfy your
demand and even though I don’t have any more money’ … there is this feeling of, ‘is there
According to Karl there is a “sense of urgency and of grittiness to ‘we’ll figure out
how to make this happen.’” This attitude often crosses over to institutional support for
experimentation. Daisy illustrated this in saying “there was permission to experiment. There
was permission to take a risk. There was even permission to fail if you learned from it
It appeared this can-do attitude presented a challenge for the campus as Karl also
mentioned the speed of change as being a liability. “We’re going to get the ball over the
touchdown line and then we’ll figure out, did we do it?” He went on to say that after
completing the task and reviewing how it was accomplished there may be a discovery of
“well, we could have done it differently or someone got injured on the play, but boy, we
during the transformation, was a comfort level with truth. People were candid in speaking
about campus weaknesses. People during interviews largely did not complain about
and hope. This was underscored by Fabian who said of the campus that its culture includes
empowerment to use evidence to critically evaluate its progress. According to the president
people are encouraged to “look in the mirror and to say, ‘You suck, we suck.’ [when actions
or outcomes are substandard] to say, ‘Yes, we do this really well’ … to look at the strengths
and weaknesses and to listen to other points of view, all that’s a part of the transformational
culture.”
These elements of the campus’s culture are vital elements that mediated the
transformation that occurred at GMCU. During Karl’s interview he reflected on the campus’s
cultural change and noted that “[w]e just celebrated our 50-year anniversary. There’s
elements of an exciting mobile, malleable kind of a culture here where there isn’t a buy-in to
possible these elements have been part of the campus culture predating the Honors
University transformation, the frequency and robustness has increased over time as the data
revealed more frequent mention of the concepts the closer to GMCU’s present day the
discussion got.
.3&.3*/.",*38
case of GMCU, the strongest example of intentionality was the Honors University Taskforce
Twenty-First Century, which was published in 2000. A group of faculty and staff from across
the university were charged over the 1999-2000 academic year to more fully develop the
Honors University concept. This charge led to several recommendations, which were planful
establishment of an honor code, establishment of positions in key areas (e.g., a staff leader
for study abroad, a staff leader for undergraduate support and enrichment), the enhancement
of first year seminars, the development of first year success courses, and a “writing in the
disciplines” program. The intentionality of the taskforce report was carried on to GMCU’s
strategic plan, Strategic Framework for 2016, which was released in 2003. These were
structured plans with timelines, resource allocation guidelines, as well as targets and metrics,
*)1!-#!)!&#-*0) 4)(%.
For clarity of reporting, this study designates certain concepts for the change
reviewing the data, organization of findings clustering under these concepts seemed to be a
helpful entry point into the institution’s convergence. Therefore, I will share these concepts
administrators. Three of these concepts were found in Kezar (2012): interaction pathways,
direction of interactions, and interest overlap. One emerged from the interview and
observation data (i.e., a critically important goal and professional employee ideas). Each will
.3&1"$3*/."3)6"82
figure 4 on next page). This pathway was relevant for the launch of the honors university
branding, initially a top-down change effort. It was also relevant to subsequent changes in
practice by professional employees, which was a bottom-up change effort meant to help
The idea of an honors university brought into focus a strategy for GMCU. Senior
structure to the concept as a marketing campaign to better position the campus. Professional
employees engaged in sense-making on the topic, which for many was fraught with
inconsistencies in regard to the campus’s lack of experiences, resources, and student success
to back-up an institutional boast that rang hollow. Some faculty such as Daisy began to adjust
university branding. For Daisy, this self-reflection resulted in the notion to make the
campaign something more than just a marketing slogan, and to realize the potential of the
campus to honor undergraduate students with the attention given at more prestigious
institutions. Other faculty also were doing similar reflections, “brown bag”-style informal
meetings were held on the topic, round table discussions were had, and deliberations on
syllabi and curriculum occurred. Upon invitation, Daisy brought this idea to the President’s
Council, where she made a persuasive request for the campus to seriously discuss what being
an Honors University meant. She engaged in sense-giving on the state of the honors
their own sense-making, and were faced with two options, change the critically important
goal or change the strategy. Senior administrators ultimately chose to stay the course with the
goal but modify the strategy to make the honors university more than a marketing ploy. They
did so through a number of initiatives including a strategic planning process and elevating
Daisy to a position of senior administration, responsible for building out the mechanism to
honor the individual potential she respected and implemented in her own classroom.
Through the next decade and beyond, numerous interactions could be charted on the
common beginning with organizational learning, detection of a problem or need, and then an
idea from senior administrators or professional employees to address that problem or need.
The interactions reliably then moved into a convergence process, with the most intense
convergence occurring at the point when one group is providing sense-giving and the other is
*1&$3*/./'.3&1"$3*/.
Kezar’s model for convergence suggested that the interaction associated with
convergence can occur in either direction (e.g., professional employees converge with senior
administrators or vice versa). The data from GMCU substantiated Kezar’s supposition that
context.
complete a transformational initiative was neither completely top-down nor bottom-up. What
played out at GMCU was a cycle where energy travels from one group to the other and then
back, in a complete cycle. In practice, this idea of a complete cycle fits well with the
directionality of GMCU’s convergence, as it was not just about one group trying to work
with the other, but rather both groups working through the cycle, sometimes in multiple
iterations, to move the transformational agenda forward. If one group did not do its part in
completing the cycle, then the transformational initiative was not advanced. Moreover, the
groups did not necessarily work side by side, in lock step during convergence. Such a
workflow would more likely be labeled as collaboration. Rather, the convergence that
occurred was as CTO John described it a more “organic process” that ebbed and flowed,
including points when there was no interaction of the groups (e.g., during the organizational
learning phase) and at other times when both groups actively interacting (e.g., during sense-
initiated convergence. The idea of a new marketing positionality for the campus was a top-
down idea that senior administrators exercised sense-giving to professional staff as part of
the marketing’s roll out. This was the energy initiating a cycle. Staff made sense of this
change in strategy. They then had their own idea, which resulted in a request to senior
administrators to change the institutional strategy in order to make the honors university
concept more than marketing. This request completed the cycle, representing a complete
Damien, from the Campus Life & Community Engagement Office provided another
We were imagining, how could you deepen the civic learning and democratic
engagement efforts across the institution? We came up with a plan, an idea, and
started to float it through what turned into an 18-month organizing process with all
kinds of constituencies around the university, through which the core idea was
funding to make this happen. The funding was used to provide grants to applicants
engagement. At that point, the provost supported it, partly because it had so much
support from across the institution and probably because the provost thought it was a
The initial idea came from Damien, a professional employee. It then moved into a small
group of professional employees modifying their own practices, when they existed within
their span of control – (i.e., the 18-month organizing process, represented in figure 4 by the
gray text and arrow). Once the proposal reached the point of needing additional resources
(i.e., the point at which the employee’s idea extended beyond their control, represented by
green text in figure 4) Damien approached the provost to request a change in strategy to fund
this idea. The provost’s support represents a return of energy in the cycle, as the plan
required a change in resource allocation. The return part of the cycle, according to Damien
“legitimized this informal process” that he and his grassroots colleagues took to bring the
proposal forward.
Damien’s example begs the question, why did the provost support this initiative? The
answer was the overlapping of interests. The idea in question was to develop a new civic
learning and democratic engagement program that would provide students opportunities to
do service learning. This aligned with the senior administrator goal of an Honors University,
which President Fabian referenced during his interview as having a student experience that is
rooted in service. This idea of an example of interest overlap driving convergence will be
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Kezar (2012) described interest overlap as, a coming together of the interests of
convergence. In the case of GMCU, there were found to be connections between these two
groups around the interest of student success, which in interviews was synonymous with the
concept of the Honors University. The interest in enhancing student success was broad
enough that members of each group recalled examples of their interest overlapping with the
other group, even though they maintained other interests distinct from those of their
counterpart group.
For professional employees, student success often took the shape of individual
students persisting and completing their degrees. Faculty spoke about promising pedagogical
techniques to promote more successful student learning. Staff spoke about the impact of
programs and services for students, and the struggles that students overcame with the help of
appropriate institutional resources. This group was primarily focused on the individual, the
one on one relationships with students, the individual pathway to success and how that
retention and graduation rates. They had interest in the alignment of resource models with
outcomes in promoting student success (e.g., budget, space, and staff being utilized in
effective and efficient ways). Additionally, senior administrators often spoke about values of
the institution and their impact on day-to-day operations that promoted student success.
An example of interest overlap came from an idea that emerged from the math
students were struggling with math– an issue largely inhibitory to student success as math
courses were gateway requirements for the general education curriculum and many upper-
level STEM majors. The chair recognized that students wanted to succeed, but that the
tutoring available was inadequate. The lack of services further discouraged students from
taking advantage of tutoring. The administration recognized that physically allotted space
was holding back the potential of the tutoring program to boost retention and graduation
rates. Working with the library staff, an idea emerged to relocate the center and update the
tutoring model to include broad learning resources, group tutoring, as well as other subject
tutoring. Senior administrators changed institutional strategy to enable the relocation of the
tutoring operation to the first floor of the library and provide new furniture as well as
technology to outfit the new space. In this instance student success was advanced through the
Another instance of interest overlap was not a specific outcome as with the tutoring
center, but rather the overlap that occurred over a period of time. The overlap was between
administrators. Over the years, the IT division grew its capabilities in learning management,
to get advances adopted by faculty as they were likely to boost student success. CTO John
said of the adjuncts that they were “often really the force of pedagogical innovation” on the
campus, which was supported by advancement in the technology tools the IT Division
launched. The interest that likely brought the adjuncts to interact with IT was their goals and
incentives, which unlike their tenured counterparts, were almost entirely focused on teaching
and learning. Senior lecturer Sadie said of her position, “I don’t have to worry as I always did
in my previous [tenure track] position about the number of papers and grants … when I came
to GMCU … I actually had the time to essentially devote to improving teaching.” The
interests of these two groups overlapped frequently and resulted in formal interactions such
as new features in technology tools and informal ways such as individual support for specific
faculty innovations. For example, Jake, an IT staff member, recalled working with an
economics adjunct faculty member to improve outcomes associated with his course. The
Before he [the faculty member] used it [adaptive learning] his course was not very
active in terms of how students were using it [Blackboard]. Afterwards, it became the
most active course at GMCU in terms of Blackboard … His students ended up getting
20% higher on the common final exam and they earned a half letter grade higher in
The example illustrates the overlap of senior administrator adoption of a student success
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A concept absent from the literature but was noted as part of the convergence
background dynamics at GMCU was a critically important goal (CIG). During GMCU
interviews, the concept of a unifying vision for the transformation came up interview after
interview. It was considered a grounding point for the transformational work. It was
referenced historically and in terms of the campus’s future. Revisiting change literature
resulted in coming across the concept of a critically important goal in McChesney, Covey,
and Huling (2012). They described it as a strategic tipping point that the organization applies
a disproportionate amount of energy to when compared with basic goals or even day to day
CIG that it “actually makes sure everybody’s on the same page.” At its core the CIG was the
development of the Honors University. It was the transforming of the campus from an
unclear strategy, with open access, poor student success rates, and a stepchild reputation, to a
The birth of the honors university, as previously discussed, transpired after the arrival
and subsequent ascension of Fabian to the president’s role, yet the Honors University as a
CIG did not occur until several years later. When the honors university marketing work,
merged with the student success work that Fabian was investing in, the symbiosis of these
committed to student success and excellence in both the real student experience and the
marketing message.
Over the years, this CIG was interpreted by individuals with differences in
perspective that nonetheless felt genuinely related. For example, Fabian recalled that it
provided permission of the campus to “ask the question ‘How do we make sure that the
average student here gets an Honors experience?’” John said, “it forced us to sort of step up
our game across a wide variety of areas to try to honor that.” Lynn, spoke of it as a rallying
We moved very quickly to say if this is who we’re going to be, if we’re going to be
known for inclusion and we’re going to be for excellence then we have to act, recruit,
admit, and support faculty, staff, and students to not only have access to the
institution, but to succeed in our institution. That has always been kind of the
complex formula I think that we have used, and I think it’s worked … we looked very
hard at that tagline as a promise, and if it’s a promise then we have to do our part.
The far-reaching efforts to realize the CIG resulted in numerous changes. In its infancy, there
were conversations at the faculty ranks about pedagogy, and how to better situate the
learning environment for the type of learners the campus was attracting and needing to serve.
Over time, according to Travis, “the emphasis on retention and persistence has been even
greater over the years.” IT took the CIG and developed adaptive technology that they
partnered with faculty to improve students’ outcomes in a curriculum centered way. Another
example is the construction of a Faculty Development Center. The center’s current director
said of the center’s early years and the CIG that they built it “on the communities of practice
around professional and scholarly teaching to support and advance the work of the university
in achieving its vision of inclusive excellence in teaching.” Jake from IT summarized the
Especially over the last five to ten years, student success has really been a high
priority and I think it trickles down and manifests itself in different ways, whether it’s
in my job as the IT administrator, whether it’s an adjunct or a lecturer’s job […] but
this has been a key priority for the president for a long time, and it has a way of
Jake’s point about the CIG trickling down is found in McChesney, Covey, and Huling (2012)
who pointed out that the implementation of CIGs is “not solely a top-down process, but
neither is it exclusively bottom-up” (p 36). They further state, “the senior leader’s choice of
the overall CIG brings clarity (top down), and allowing the leaders and teams below to
choose their CIGs (bottom up brings) engagement” (p. 36). This speaks directly to the
convergence of this study, the strategies of which will be further reviewed in the next section.
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the groups noted to have engaged these strategies: professional employees and senior
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being used by both groups was organizational learning. In the interaction pathway, this
concept was a first step, it was used as a scan of the environment to develop a stated need or
identify a problem. It was also utilized when both groups were interacting to guide the
activities. President Fabian wrote on this topic that “(w)hen institutions realize they need to
improve and when they determine the priorities most critical to that improvement, the most
In the early 1990s, senior administrator-led organizational learning was highly active
on the campus. Specifically, senior administration was looking to reposition the campus. To
aid in this process, senior administrators brought in an outside consultant that worked with
schools on identity and publications. The consultant conducted focus groups with prospective
students, members of faculty, and interviewed senior administration. Yuliana, GMCU’s chief
excellence, in terms … inclusive excellence.” The consultant’s report also included data
suggesting GMCU as a “best kept secret” and having a strong academic experience that is
The introduction of an outside firm helped senior administrators learn about the
problem of the campus’s positionality or identity not matching its perceived potential. To
resolve these misalignments, the idea of an of an honors university tag line was advanced
within senior administrative ranks. While behind closed doors there lingered a small amount
of skepticism for the idea, according to Yuliana, GMCU’s marketing people encouraged
administrators to move forward with honors university marketing to as Yuliana put it, “stop
making it a secret, tell people that if you want a good quality education, you want an honors
As the honors university designation began to take shape into the Honors University
identity the campus engaged in a more formal effort to learn about its progress and its
deficiencies. According to a GMCU white paper, “to achieve its strategic goals, GMCU
tools and procedure to help staff find and analyze data in a timely way.” This was, as John
from IT put it, to create “a culture that is prepared to look at data and use data to both make
decisions and be willing to change when the data showed you that something’s not working.”
form of organizational learning, including tools that took the shape of high touch and high-
The high touch organizational learning was described by Daisy as having a grounding
in asking tough questions of practices and taking action on what is learned from these
questions. “It’s a very different conversation at GMCU” Daisy shared, “we ask not only very
deep questions … but we also listen very, very carefully.” Several interviewees spoke of how
senior administrators not only listen to those in the middle (deans and area leaders in
academic affairs and other divisions) but also to the campus’s students. President Fabian
explained that listening to him often involves focus groups, “A lot of focus groups [involve]
listening to people at different levels, meaning I really want to hear what people under 40
think…we do focus groups with students, with faculty, with staff, with administrators…most
important is to do more listening than talking.” These focus groups gathered data on the
student experience, staff retention, and other topics that helped administrators learn about the
organization during the transformation. This listening was particularly helpful to continue the
evidence was helpful to identify true needs of the transformational agenda, to understand the
scale of the problems, and then to help leaders prioritize to maximize resources during the
lean years.
In addition to the high touch approach of listening through focus groups, the campus
invested time and money during the 2000s to upgrade its technology to boost organizational
learning. An Educause article on GMCU articulated the link well between IT and broader
organizational learning, “Information technology can help change institutional culture and
achieve campus priorities. One important way this is achieved is through the effective use of
technology to help build the campus culture for evidence-based decision-making and
management.” CTO John elaborated on this in describing his unit’s approach to data
management:
We don’t want to silo data. In some universities getting student data of a Registrar’s
Office is next to impossible, so we made a decision back in the very early 2000s that
data was an institutional resource and that data was managed by units, but it wasn’t
owned by units. It would only be restricted if there were regulatory reasons why it
This openness toward data was tapped by senior administrators in the mid-2000s when,
performance of students in this class by instructor, by placement test score, by high school
attended, by grade in this perquisite course.” These questions spoke to GMCU’s ability to
self-examine. The campus worked on developing data modeling and analyses that helped
learn about the progress of interventions. Data was sourced from student information, the
outside the classroom. This is an example of senior administrators providing tools for cross
level and more individually focused on a specific employees practices, has to do with faculty
workshop on a new Learning Management System (LMS) feature, called adaptative release.
Tanner learned that it offered a feature that could improve the outcomes of his GCMU
After Tanner adopted the feature, the organizational learning continued when Jake
from IT analyzed Tanner’s courses and found that his students, over several semesters of
data, indeed did have consistently higher levels of engagement in the course’s LMS section
and on average performed a half letter grade higher in the upper-level course than other
students. This organizational learning was then presented by Jake and Tanner at an IT brown
bag lunch event, highlighting the practice for other faculty to learn about and consider
adopting.
professional employees were also uncovered during data collection. The first was a dedicated
assessment person in the Academic Affairs Division. This person was embedded within the
Faculty Development Center, to help faculty connect with the student learning outcome
movement and assist in shaping research agendas that are connected to the improvement of
teaching and learning. The assessment person also supports the campus’s regular academic
department review process, which in and of itself is an organizational learning activity as the
reviews help shape departmental changes. Another organization learning technique was
committee reports. According to Travis, the Persistence Committee writes reports which
document the state of front-line practices, to be shared with senior administrators. Faculty
member Sadie pointed out another popular professional employee strategy, keeping up with
professional literature. In her case this was about team-based teaching, which she employs in
learning is wasted if it remains siloed within particular groups. This highlights the critical
communication. Travis punctuated this point with his comment “constant communication is
Early on, communication was used to share the top-down news about the new honors
university concept and then to share bottom-up concerns. Daisy recalled “there was a lot of
discussion about values that underpinned our activities and our thinking. There was a lot of
listening to one another.” One-way administrators helped staff move beyond concerns was
through the teasing out of stories from professional practice that resonated with the honors
university message. Yuliana said the external consultant was helpful in getting people to see
what real life experiences students were having with quality faculty, and how rich learning
environments were the basis of the marketing. Moreover, she emphasized that the university
has always had a strong ability to tell success stories. Yuliana explained, – “helping faculty
bring out these, and other stakeholders in the community bring out those success stories and
tell those stories as ways of explaining the honors university … helped translate what that
[marketing] meant.” This idea of communicating institutional stories indeed was found to be
part of the fabric of the campus, as Damien pointed out, that the campus has a strong
Communications Office that worked across groups, up and down the administrative hierarchy
and across the breadth of the campus to “tease out their stories and then to package them in
ways that amplified the main narrative.” In this case that narrative was transformation, and
examples in the early days supporting the end goal of the transformation helped fuel
convergence, and in later years the sharing of transformation success stories helped sustain
the transformation.
responsiveness, their use of language to support the transformation was seen as consistent,
messaging was proactive, and specific staff practices were held up as examples for the
convergence interaction enabling staff to move their ideas forward beyond their span of
control, in the form of requests to senior administrators. Some of these requests on the
campus are communicated directly to Fabian as he is seen as very accessible and encouraging
of ideas to help realize the transformational CIG. Frequently ideas are sent via email. When
asked what happens when a professional employee shares an idea with President Fabian’s
office, Yuliana said, “he will acknowledge it and funnel it back through the appropriate
channels.” While this may seem like additional bureaucracy, it actually reflects a philosophy
of communicating requests to the individuals that have responsibility for those areas of the
strategy so that they can make informed decisions and close the loop with the idea’s source.
maintaining consistency in language. Having clearly delineated messages that were repeated
to multiple audiences, as well as the same audience, on multiple occasions, was effectively
utilized. A key facilitator to this end was Fabian, who serves as institutional spokesperson.
language … It must be the experience that a politician has where you’re saying the
same thing over and over again, partly because you know you’re speaking to different
audiences, but partly because you know the repetition is necessary if you’re trying to
These remarks from Damien highlight the use of repetition of language to reinforce key CIG
consistency in language helped professional employees orient themselves to the agenda and
know what direction to move in with clarity. According to Travis, “I feel like this entire
message of how we need to act or conduct ourselves, is definitely something that’s top-
down.”
administrators was emphasized. Professional employees described emails and messages from
the president and provost that are sent out to the entire community, including the topic of
budget, which was frequently an area that professional employees were requesting strategy
changes from administration to move their transformational ideas forward. Travis said of
these messages, “we’re aware what’s going on with the news, or aware what’s going on with
employee practices. For example, senior administrators in IT decided to make data from key
systems open as previously described. They went a step further and proactively
communicated this data to professional employee groups through reports, presentations, and
brown bag sessions; highlighting promising professional employee practices that resulted in
desirable outcomes (see orange text in figure 4). In one report about faculty and student
BlackBoard usage, the report indicated that IT has been hopeful that professional employees
will take the data and “teach each other more than we [senior administrators] can … as our
role of system admins we have a bird’s eye view of the system that maybe you don’t.”
employees interviewed at GMCU indicated that a lot of their communication energy was
around the sharing of ideas, within their own group and with senior administrators.
Communication within the professional employee ranks was observed often happening
One area that was particularly active in that way was the Faculty Development
Center. The center serves as a communication hub for the faculty sub-group of professional
employees. Lizzie observed about the center that “a lot of our conversations, a lot of our
workshops or discussion groups or wherever we come together is exactly that: people sharing
their ideas.” She added that this idea exchange between faculty occurs frequently at GMCU,
that it is “a mode of operation” and that the Center aims to “bring examples of practice from
folks on the ground here who are doing it.” Ideas were also communicated within a different
employee staff as designed to share updates on their practices, get feedback, and develop new
partnerships. Travis pointed out about these roadshows that “GMCU does a really great job
of really giving these other divisions and other offices, and even other people an opportunity
staff senate sends out their agendas to all eligible members, informing them of the topics the
group is working on. While there are often few non-senators that come to these meetings, the
president of the group believed sending out the agendas helps her constituents stay informed,
effectively giving someone an open-door invitation to bring forward an idea or issue for the
group to hear out. Shared governance groups also serve as a focal point that experts on the
campus will utilize to educate the community about key projects. For example, these groups
were often briefed on campus construction projects, which in turn enabled them to share
Beyond where communication was taking place and the strategies associated with
those subgroups, professional employees were also aware of the intentionality of top-down
language and made efforts to connect their initiative to this language to demonstrate the value
of their working with the transformational agenda linguistic framework. In Damien’s words,
“we were thinking about, how do we describe this initiative in ways that highlight the
alignment of what we’re planning with what the university has set out as its official goals?
What language can we use that will make clear the ways in which commonly expressed
administrative espoused goals was seen through work coming out of the Faculty
teaching improvement was limited and often was more about standards or curricular
compliance. After the Center formed, it took the Honors University CIG as an opportunity to
re-frame the communication about teaching improvement to reside within a student learning
paradigm. It did so by sharing the value of scholarship of teaching and learning within the
traditional criteria for faculty evaluation. In Jake’s view, “Lizzie [head of the Faculty
Development Center] brought a real strong focus on the scholarship of teaching and learning
which really, I think, brilliantly leveraged faculty who have to do research and are publishing
and simply asks them to use their own teaching … it allows those faculty to take their
scholarly research lens and apply it to the actual improvement of teaching as a laboratory
experiment.” The communication by the Center to faculty about viewing the teaching
through a research lens helped professional employees change their thinking about teaching
employee group seemed to have enabled them to effectively determine what is within their
span of control in terms of transformational practice changes and what was going to need to
as does the next concept of relationships, which forms through communication and reinforces
professional employee was notable on the GMCU campus. Travis commented that
“relationships are important … we’re talking about outreach and partnerships.” He went on
to add that the strength of these professional relationships at GMCU has reinforced the
frequently referenced each other, the work they had done with colleagues in their campus
necessity to achieving favorable outcomes. The right relationships could facilitate a more
streamlined and collaborative way of accomplishing tasks for students that served as a
necessary hands-on component of Honors University. Karl brought this up during his
interview: “you may not have the financial aid background, but you’re going to call your
friend in financial aid … that person may not be responsible but knows the right person
within their own unit and all of a sudden, people are all working together and the message
sent to the student is ‘people care.’” Furthermore, relationships are important keystones to
achieving organizational outcomes. Karl also described how certain people on the campus
have reputations as “heavy lifters,” able to make things happen. Relationships with these
individuals makes it more likely to recruit them to serve on a committee or support a project,
Relationships also had a role in sustaining key individuals during some of the
transformation’s difficult times. President Fabian described that during his early tenure, the
campus needed to shed some academic programs that had low enrollments. He described
these decisions as painful, but necessary. To survive this challenging period he credited
relationships, saying, “students gave me the support and some of the faculty, otherwise, I
wouldn't have made it past interim.” In reflecting on this experience, he articulated that
senior administrators need to remember to build strong relationships so that when there is a
test, professional employees are more likely to trust them, and it is this trust that help the
arrangements. Given that many relationships extended beyond reporting structure, there were
several “hubs” for relationships that brought people together from various parts of campus,
that perhaps would not have happened without that hub. These hubs brought together the
CIG and everyday practices so that change agents could sensegive and make about the
transformational agenda progress and next steps. Once such example was the campus’s
Faculty Development Center. The director of the center was described as forming key
connections across departments and colleges, support units such as IT, as well as executing
practices. The center also became a community resource for evidence-based teaching and
assessment of student learning, which was used to further the CIG. A hub such as the Center
seemed to play an important role in the community as a physical place for relationships to
It is notable that many individuals have been on the campus with long service
records. This likely helped facilitate these relationships, as many key players had extensive
social capital that they could leverage for the transformation, and in turn share with others
that joined in during the transformation. Travis referenced the importance of relationships
and their maturity in terms of years of history behind many of them on the campus in saying
“Those relationships that people have been able to develop over these past couple years …
it's really, really, really been strong, in terms of highlighting the significance of everyone
working together toward a common goal.” These relationships and their trust were critical for
the next convergence concept, sense-making and giving, which is where both groups meet
this point, the sense-making and giving, that convergence brought senior administrators and
professional employees to their most frequently interaction. While these strategies were not
discussed in the literature review, the data indicated that they were important to convergence
and therefore they were added as in vivo concept. In short, sense-giving occurs when one
group is attempting to persuade the other about the value of its position, while sense-making
transformation, during the initial roll-out of the honors university. Senior administrators
made a limited effort to sense-give to professional employees about the honors university tag
line during the roll-out. Some professional employees were unable to make meaning of this
new marketing in a way that felt authentic to their lived experience, resulting in sense-giving
back to senior administrators that questioned the basic meaning of the designation and
expressed reluctance to support what some felt was an empty marketing campaign. In turn,
senior administrators made sense of this case by professional employees as a need to help
professional employees translate what the designation meant. Senior administrators then
engaged in self-reflection about the marketing at a retreat. Discussions were had about the
potential meaning of the marketing campaign to various parts of the campus community.
This self-reflection was a way to cohesively understand of the other group’s sense-giving.
Following the senior administrator retreat, this group aimed to help give new sense to
the concept by providing, as Yuliana described, “talking points and stories” as well as teasing
out narratives from faculty and other stakeholders that supported and explained what an
honors university was. This sense-making and -giving led to discussion between the groups
about the strength of faculty teaching, a commitment to undergraduate education, and the
University. The result of the making and giving was clarity of the marketing campaign, as
well as advancement of the message on the need to enhance the undergraduate learning
environment so that the honors university marketing would accurately reflect a true “Honors
University” experience.
What has helped the campus’s ability to make and give sense is the honesty discussed
by several interviewees. Travis admitted that upon arrival to the campus, he did not
understand the Honors University concept. He was able to vocalize this to his supervisor and
others without fear, which helped him make sense of the concept and then develop ways to
adapt his work to contribute to the institution’s CIG. Karl echoed the campus community’s
honesty as part of sense-making. He said of it, “what I appreciate is that [we] can be very
brutally honest about where we’re at and where [our] concerns are, what [our] experience has
been, and not be divisive or to be resistant but just say ‘yes, this is problem.’ I don’t think
there’s a fear that you’re going to upset the applecart by really showing your cards.” This
lack of fear is helpful as sense-making and giving uses trust, so honestly sharing one’s
sense of the CIG and root their practice in an understanding of it. Damien explained this,
saying that professional employees “describe [an] initiative in ways that highlighted the
alignment of what we’re planning with what the university has set out as its official goals.
What language can we use that will make clear the ways in which commonly expressed
university values will be amplified through this initiative?” Professional employees did this
through a reframing of the Honors University into student success work, student engagement,
service learning, and a general “pride in nerdy”; tailoring the reframing to the individual
practice that is their own professional forte. For example, faculty and academic advisor
frequently spoke of the Honors University as helping student succeed, whereas student
affairs professionals spoke of an engaging out of classroom experience that was anchored in
1!)/.. While this strategy was not discussed in the literature review, the data
indicated that it was important to convergence and therefore was added as in vivo concept. At
GMCU, events were utilized to reinforce other convergence concepts, providing forums for
people to engage in convergence activity. Specifically, they were utilized for professional
The brown bag lunch, or lunch and learn events, were the most frequently mentioned
form of professional development events during interviews. For the transformation, one of
the earliest forms of such an event were teaching roundtables that were organized by
professional employees after the initial roll out of the honors university marketing. These
events helped professional employees make sense of the senior administrative marketing
change and how their own teaching practices or deficiencies aligned or did not align with the
marketing. These later evolved into teaching brown bags that considered syllabus
construction as well as grading across different disciplines. Daisy said of these events, “we
just started having informal conversations, and the agenda was created by persons at the
table, not in advance. It’s very informative and very helpful.” A final example of a
professional development event was very formal, a yearly teaching symposium that the
provost asked the Faculty Development Center to manage. This event provided a forum for
practices to be showcased that aligned with the CIG’s student success dimension and for
professional employees and senior administrators to meet and make sense of how the CIG
A second type of event that was used at GMCU was large group gatherings. This was
the most general event providing a space for people to gather to give sense on particular
topics. Often, they were associated with top-down strategic planning processes and formatted
as an open forum. For the university’s most recent strategic plan, released in the mid- 2010s,
the provost as co-chair hosted many open forums during the plan’s development process.
One person estimated that the provost had dozens of meetings with different groups on
campus. Yuliana said of these forums, “he really made a concerted effort to engage everyone
at all levels.” These meetings provided opportunities for sense to be made and given by both
groups on the status of the transformational agenda. More regular open forums, not tied to
strategic planning process, were found to be held by shared governance groups as part of
their regular meetings. These forums give individuals the chance to share their current
experiences, which feeds the organizational learning of those shared governance groups,
which often served as an important link between senior administrators and professional
employees.
Another large group gathering was the town hall meeting. This meeting is held each
fall and invites the entire campus community to gather as a welcome to the new academic
year, celebrate past achievements, and discuss the state of the university. The meeting has
included presentations about persistence rates, graduates rates, budget updates, and strategic
planning information. Travis said of these town halls that “I really like that [the meeting] …
brings everybody from the university community together to have conversations. We’re
asked to sit at different tables with people. We do breakouts where we’re meeting different
people across the institution … It’s a great way to ensure people have a seat at the table.”
-*0+.. Closely related to events, were groups at GMCU. Often, groups were
convened, forwarded, or even sparked from events. Three types of groups were common,
Administratively-chartered groups were the most formal group. These groups often
had set memberships, with defined purposes, and pre-determined deliverables. They were
used as decision making bodies when efficiency was needed to gather input on large or
complex issues. An early example of this was the campus’s Honors University taskforce. It
came about following the professional employee sense-giving to administrators. This group
was formed to develop a clear plan on how to address the shortcomings of a campus that
group. The more recent strategic planning process that aimed to further the Honors
University had a high-level coordinating group, and then breakout groups that were charged
inclusive, having representation of students, faculty, and staff. A final administrative group
was the President’s Council. This group of top-tier senior administrators was referenced
several times as being a place that professional employees are often invited to present and
A second type of group was committees. Though committees are often a staple of
higher education, for GMCU they were used at specific times to move forward the CIG when
both senior administrative power and professional employee expertise was needed to move a
particular issue forward. For example, Sadie shared an example of a building construction
committee she served on. The campus was designing a new science building for research and
teaching. Senior administrators assembled a committee that included Sadie and two other
faculty members to advise on the program for the building. Sadie advocated for spaces with
moveable furniture that would be more conducive to smaller, intimate learning environments
as opposed to large tiered lecture halls. Her counsel was taken into account as the committee
made a recommendation that was ultimately accepted, and the building now includes small
classrooms with tables on wheels for small groups. When asked about her inclusion on this
committee and its work to shape the program of this major campus construction project,
Sadie answered, “I don’t know if that happens in most places or not honestly, but I’m
certainly glad that we got asked [to participate].” This example speaks to the value of groups
that bring senior administrators and professional employees together to make decisions,
A final group utilized was communities of practice. These groups were for the most
virtually and sometimes physically through events. Their membership varied, but often were
some of the teaching roundtables. These communities were casual, not having formal
Other communities have taken a more structural form, an example being the
advisors, advising coordinators for academic departments, and anyone else involved in
undergraduate academic advising for students. The community is led and organized by the
central advising office. It meets twice a semester, is utilized to send out information on topics
of interest, and offers special training and professional development opportunities such as
webinars, speakers, and workshops. During my campus visit, I observed their pre-orientation
meeting, which happens before each summer orientation session. It was a highly
collaborative meeting that exchanged information, shared news about the session’s students,
and helped the community deliver a high-quality transitional experience, which is critical to
These groups provide for the campus the essential network for relationships to make
sense, give sense, request changes, highlight practices, and ultimately converge to move the
the groups, serving as a communications link. The linkage took several forms but was well-
conveyed by Jack, CTO, self-described as a pollinator who buzzed from person to person,
The first translator was Daisy. Her career path first as a faculty member, then
professional and administrative languages. It enabled her to build credibility with the faculty,
but also earn the trust of senior administrators to join their ranks to access resources and
wield decision-making power. Fabian described her as the “soul and glue” of GMCU, a
reference to her ability to bring people together. It also applies to her genuine and caring
personality, which was very apparent during her interview, and likely helped her bring
people together. Daisy said of her own work bridging these two groups that her success came
in part from knowing the languages of each group and what was “going to matter to the
different constituents.” She referenced anchoring her work in a belief that the GMCU
community writ large has a deep ethic of care. This anchor likely helped her build bridges
between the two groups, highlighting overlapping interests, and the CIG that both groups
were working towards. She also had unique insight into an important function for a
translator, filtering. As a link, she needed to vet ideas that were to be passed up from the
grassroots to administrators, ensuring that they had merit and would help move the needle
forward on the CIG. Neglecting this task likely would have jeopardized her the trust she built
with senior administrators and may have caused her to lose the credibility she had
professional employees had if she was unable to bring to bear resources for professional
employee ideas. Daisy said of this “I think people realized that I was a person designated by
the administration to help filter these ideas and to help bring them forward.”
Another translator on the campus was Lynn. As a senior administrator, Lynn was
involved with the honors university tag line from the inception; she has a strong working
knowledge of the marketing and more importantly the transformation that it sparked. Beyond
her years of service, her career at GMCU has also positioned her well to serve as a translator.
the table sense-making of what was bubbling up from the grassroots. One such example was
a proposal that was brought to her by Damien. This idea, previously described when
reporting the directionality of convergence, was about a new student engagement effort.
Lynn met with Damien prior to his meeting with the provost, of whom he was seeking a
strategy change to resource his grassroots idea. Damien recalled this meeting with Lynn and
his relationship with her saying, “[she] is a thoughtful strategist with good relationships with
senior leadership in the institution, so she was an important adviser to us. Helping us think
about, for example, how to couch our intention in the big meeting with the provost where we
were asking for money.” Lynn’s efforts in this case represent her ability to take professional
employee work and help them frame it in a way that a senior administrator could see it as
contributing to the CIG, therefore worthy of resourcing. She observed of her translation
work:
In the work that we do [communications] we’re out and around the campus, working
the strategic planning process was going to put an emphasis on more applied
experiences for students and hearing the plans for civic engagement I just simply said,
‘You need to go talk to the provost because what you’re doing and what you want to
backer of this program. That’s what happened, it was connecting the dots.
This convergence example of a translator helping to connect the dots was of such
significance that Fabian mentioned it as the most memorable grassroots example of a bottom-
A third translator on the campus was Lizzie, head of the Faculty Development Center.
Lizzie is a professional employee who serves in a staff role but came from a faculty
background previously in her career. As the center was a faculty idea, it had and continues to
maintain a strong affiliation with professional employees. Often faculty will come to the
center with problems of practice. Lizzie is then positioned to pattern these problems and
translate them to senior administration, when their intervention is needed. One such example
came from faculty member Sadie, who works with the center on her team-based learning
pedagogy that Lizzie often keeps in the provost’s ear– the idea of small class sizes, because
even though they are more expensive to offer, they improve learning as evidenced by the
outcomes from Sadie and other team-based teaching faculty. Doing so helps reinforce to the
provost, as the strategy setter of academic resources, the pedagogical detriment to faculty
when class sizes are too unwieldy, ensuring space is made in the resource strategy for smaller
class sizes. Sadie said of this translation that it is likely that it does not happen “…on a day-
The previous examples show translators bridging in a bottom-up way, but it also
works for top down efforts. Lizzie described the arch of the assessment movement, and how
traditionally it was perceived as a top-down, almost “big brother” type effort. She described
her work in this area as “translating both to faculty and administrators the ongoing idea; why
this is important and how you can actually do it, how you can embed it into practice without
it being this onerous additional thing.” This work has required her to re-frame for
professional employees that assessment, even when mandated from senior administrators, is
really more about bringing one’s scholarly process to “bear on your teaching and asking, is it
working, is it not working in a specific way.” She has helped facilitate this by providing
resources that help share new insights in human cognition and what that means for teaching
practices. Such work typifies top-down translation, taking what is a mandate for assessing
performance and re-framing for those being assessed in an assets-based manner, with
resources on how to be successful. Without this translation, it could have easily failed as an
organizational chart, having some type of access to both groups. One group that was
referenced en masse as doing this was the departmental chairs, who link central academic
administration with the professional employee faculty. Translation was also observed both
ways between supervisor and supervisee. This more regular translation, though likely not
often leading to transformation in and of itself, was an enabler to keep convergence moving.
For example, Karl spoke during his interview of an idea from one of his staff members that
extended beyond his scope and required a higher boss’s permission to allocate resources.
Karl engaged his “Yvette [his supervisor] lens” saying he shared with his supervisee what he
thought her take was likely to be on the idea, so that he could adjust his idea to present it in
the best way possible. That conversation included, according to Karl, discussion about “what
Yvette would like about this” and “what Yvette might have concerns about.”
Translation, like the other concepts of this section, were observed as having been
used by both groups. However, convergence at GMCU did utilize some concepts specific to
one group or the other. The next section will detail concepts that only came up during
&.*/1%-*.*231"3/1/.5&1(&.$&31"3&(*&2
The strategies unique to senior administrator use at GMCU were earning trust,
engaging and respecting senior administration, power, incentives, offering grants and
incentives, as well as strategic planning. All senior administrator strategies, excluding power,
were not discussed in the literature review; however, the data indicated that they were
employees have relationships across the organization. These relationships were marked at
trust as crucial during her move to senior administration, saying that “garnering trust was key
… reciprocity in terms of trust and care, coupled with shared values seems to me to be what
makes GMCU work.” Her reference to trust being one of the focal drivers of GMCU’s
functionality indicates the concept’s important role in serving as fuel for the campus’s
transformational convergence. Faculty member Sadie echoed this sentiment, saying that “yes,
relationships. Fabian emphasized that relationships leading to trust affected early decisions
he made during his interim presidency and first years on the job. At that time, the campus
was facing financial pressure, which senior administration decided to address in part through
the cutting of under-preforming academic programs. Fabian recalled this as a painful period,
but when asked how he got through it he said “I think a lot of leaders forget that they really
need to build strong relationships so people can trust them … if you have the trust, people
transparent here,” according to Dorothy, “there’s nothing that’s hidden.” One such example
is the institution’s disclosure of its budgeting. A more recent strategic planning effort
declared that the annual budget will be “accessible in a comprehensible and comprehensive
form to the GMCU community to broaden the understanding of the University’s priorities
and resource allocations.” The university has delivered on this pledge, posting to its website
annual budget reports that include visual and detailed accounting for all major expense
drivers including personnel and operating costs as well as funding sources for anyone to
publicly access. Doing so allows anyone in the community to fact check administrator
pledges and see progress toward financial plans that are designed to move the CIG forward.
The trust of senior administrators was observed during interviews, as not a single
this should not be read as an overly naïve type of blind trust, rather a healthy professional
trust. Fabian emphasized this point during his interview recalling a public disagreement with
a faculty member: “That person called me. She said, ‘You know I believe in you even when
I’m angry at you.’ It was great. Even while we can have this wonderful camaraderie, we’re
Professional employee trust in senior administrators was recently tested when campus
climate and safety concerns surfaced. While not related to the transformation of the campus,
the way the community responded with trust that Fabian mentioned in his interview is
significant. “I was so moved by so many groups that came and said, ‘Fabian how can we
help?” the president recalled, remembering students saying that “Doc we want to work with
you on this.” While a trying time for the campus, with work still being done to address
concerns, the strength of these trusting relationships enabled senior administrators to work
with concerned parties including students, faculty, and staff to address the issues as a
community. Perhaps what is notable is what did not occur, which was a lack of national
attention to the issues and no removal or stepping down of any senior administrators, which
speaks to the trust in these senior administrators by professional employees. Without this
their ideas, for fear of them being usurped or altered to fit the will of senior administration.
being engaged with the transformation and the campus, claiming that “strong leadership can
help create the vision, set the tone of the climate, emphasize the values that are most critical,
and build trust among people. Strong management ensures that the appropriate execution of
functions and follow-through are enabled through assessment.” And while senior
president was nominated as exemplary of an engaged leader. People spoke of their trust in
him, their confidence in his ability, and his charismatic style. They also spoke of his vision
and ability to invite people to buy into the vision. The “Fabian Factor” is difficult to separate
from the transformational process itself as he has been involved in the leadership of the
campus for the same period as the transformation, so it is therefore remarkable to note the
role Fabian has played in the transformation as driver of the campus community’s perception
Fabian has been in office at GMCU for a tenure spanning three decades, a significant
exception in presidential terms that are more commonly measured in years. Because of this
length of service, he has been able to accumulate an impressive resume that the campus
deeply respects. His awards, his national service to the Obama administration, and his media
appearances have elevated him to celebrity status on the campus. Yet even with his fame, he
is known for being engaged, with a reputation for walking the campus, talking to students he
meets, and even making personal referrals to staff for students who are struggling.
Some of the respect Fabian has earned has come from a reputation of him being a
person of his word. His respect also comes from his willing to share credit and encourage
others in senior administration to do so. He said “it’s always helpful to the president, provost,
and deans when you got the breath of people saying we want to do this. It makes it really
easy to elevate it, but to let them do the elevating and to get the credit for it.”
When asked in his interview about the Fabian Factor, he was surprised, touched, and
a bit uncomfortable. He brought up that “this is not about me” he went onto say “the national
media tends to put the emphasis on the one at the top at every level of our society… but [you
have to have] people at different layers working on different projects in different ways.
That’s the power of empowering people up and down the ladder.” Such a statement speaks to
Fabian’s engagement with his campus colleagues, which has helped him earn their respect.
/6&1. Senior administrators, by the nature of their positions, have power to produce
change and coordinate activities. Like any tool, the use of power can result in positive or
negative outcomes.
A negative outcome for the use of power was related to the initial roll-out of the
honors university tag line in the early 1990s. This was a positional power move where senior
administrators’ positions held the ability to change the institution’s marketing. However, this
positional power play did not effectively persuade professional employees of the validity of
the marketing. This example highlights the risk of a top-down positional power play. When
administration makes changes based solely on authority granted to those positions, the
change can lack the valuable input of professional employees, who are often experts on the
state of affairs for a campus. When asked about power play initiatives from presidents, even
Fabian himself said, “if things start with the top, with the president and vice presidents,
A more effective use of power for convergence at GMCU was senior administrators
channeling their power into shared governance arrangements. While shared governance is a
tradition across higher education, it can be short circuited by administrative power overriding
respect by senior administrators for shared governance arrangements and in general putting
some of their positional power into these bodies to help them achieve their goals. The
all the leaders of shared governance bodies, including undergraduate and graduate student
governments. Additionally, all major non-student groups have a shared governance body
including bargaining and non-bargaining faculty and staff. Dorothy, who leads one of the
shared governance groups, described her thoughts on administrative power and shared
governance:
President Fabian is very much a proponent of the shared governance system. It’s
always been something that he values, and he promotes. Having the coordinating
committee and having a representative from his office on that committee really helps
the people involved know that the information that we’re discussing, the decisions
that we’re making, are going back to the president. He knows about them, he’s
informed … I think if the president was viewed as being detached from shared
The involvement of the president’s office demonstrates the president’s commitment to use
the power of his position to help shared governance groups succeed. Pushing power out from
power play.
incentives or grant opportunities that senior administrators offered directly or were important
champions of that helped advance the coming together of these two groups. Many
opportunities involved money. Money was often tight for GMCU, which, as Daisy pointed
out, often necessitated the coming together of multiple parties to fund an idea because no one
person had the money to achieve a large initiative on their own. Some areas took advantage
of this to promote their agenda and the larger transformation, for example IT leadership
provides “seed funding” for ideas that have merit for more than one department. John noted
that because the institution is not resource rich, cobbling together funding that includes IT
seed money often leads to better convergence and helps initiatives be coordinated across
multiple areas due to multiple funding sources. Another incentive for convergence was
paying stipends to good will ambassadors. IT leveraged these good will ambassadors to
promote top-down initiated change initiatives, speeding up the process of sense-giving and
making as the messengers were faculty themselves. Senior administrators have also
supported the seeking of external grant money for CIG related projects with their personal
support. For example, the provost for the campus has championed a number of grants to
The most frequently cited incentive was the Presidential Change Fund (PCF). The
fund began with a Carnegie Foundation award for higher education leadership that President
Fabian won in the late 2000s. The campus used this award to fundraise, creating an endowed
fund to support campus innovation. The fund was launched on Fabian’s 20th anniversary as
GMCU’s president. The fund seeks out proposals that are directly supportive of the CIG, and
therefore this incentive is a convergence accelerant, bringing suggestions from the grassroots
to senior administrators faster as it mitigates the difficulty of securing new resources. The
first grant was awarded in spring 2013 to faculty who proposed new ways to approach
teaching and learning, with a particular focus on students of disadvantaged backgrounds. The
application itself incentivizes convergence, asking if the project has or will involve IT, giving
IT a built-in mechanism for grassroots organizational learning. The fund is also now
available to staff with full-time appointments. Recently funded projects have included
assessment, as well as co-curricular learning improvement. Funds have been used for
facilities renovation, operational supplies, course release buyouts, and to fund support
personnel.
ideas that contribute to the transformational agenda is the campus’s Math Gym. In the 2000s,
even after the student success work of the campus had been operating for 10 years at new
heights, students continued to struggle with math. As a key gateway from many of the STEM
disciplines and even a general education requirement for non-STEM majors, math skill gaps
were a serious issue for retention and student success. As previously described, the chair of
the math department recognized that tutoring was inadequate to meet student needs. One
piece of the solution was working with a senior administrator to move the tutoring program
out of a dated facility. The other solution was an idea by the chair to reframe the tutoring
paradigm. He believed that the campus was using the wrong language, and that the deficit-
based approach to tutoring further discouraged students. He applied for and won a PCF grant
to re-develop the campus’s tutoring program within an assets-based framework. The result
was a “Math Gym”, which put learning support within the coaching motif. The Gym helps
students promote healthy math habits via conditioning coaches and personal trainers that
Advancements such as the Math Gym are examples of professional employee ideas
that require new resources via a senior administrator shift in strategy, which is part and parcel
to convergence. A grant program such as the PFC provides a smooth pathway that is well
advertised for professional employees to use and enables senior administrators to support
tool kits was a strategic planning process. The process involved both senior administrators
Over the period of the transformation, GMCU has gone through three strategic plans.
One in the late 1980s, which was the first strategic planning process the institution
underwent. That lasted through the early 2000s, and was influenced by the Honors University
Taskforce, which created recommendations in the late-1990s. The institution’s second plan
was released in 2003 and lasted through 2016. The current plan began its drafting in 2012
and was published in 2015. As no interviewees participated in the drafting of the 1980s plan
and some participated in the 2000 plan; most only had firsthand knowledge of the latest plan
that was created in the 2010s. Therefore, this section will focus on that plan. That plan was
specifically charged to develop institutional strategy that advanced the “next level of
shared governance groups, communicative with the campus, analytical of the campus’s
performance, as well as open to dialogue about systemic strengths and weaknesses. The
guiding principles resulted in a process with many interviewees and was described as
employees to sense- give about the state of the university and present new ideas. Membership
of the steering committee included faculty, staff, undergraduate students, graduate students,
representatives of shared governance groups, and alumni. GMCU reported that there were
more than 70 opportunities for the community to provide feedback via surveys, face-to-face
All of this interaction took several years. In some cases, this process led to new framing of
the CIG.
-*"!..%*)' (+'*4!!*)1!-#!)!/-/!#%!.
Though professional employee convergence strategies were not a primary goal of this
study, because of their review in Kezar (2012), this section will touch on those strategies that
were visible and bring new understanding of what Kezar (2012) argued, including the
presentation of strategies that were not found in the literature and have been added as in vivo
concepts.
The first such strategy was the leveraging of outside grant money to gain attention of
senior administrators and persuade them to shift institutional strategy to support an idea that
had gained outside financial support. One such instance was an effort by faculty in the STEM
college who were seeking to improve student success outcomes for transfer students. They
applied for and won Gates Foundation money, which enabled them to work with community
college partners to improve transfer student pathways. This program gained the attention of
the college’s dean who lent his support to the program, giving the faculty coordinators senior
sought by professional employees that positioned them with a seat at the right table to share
their idea when a senior administrators or middle translator was present. These strategies
were found to be used by both senior administrators and professional employees and
Not found in any meaningful way was the use of timing, in the aspect of being open
to opportunities. The disregard to employ these strategies could have been because of the
general urgency felt on the campus to make transformational advances. While the
transformation overall occurred over two decades, the urgency imparted by interviewees for
individual efforts pointed to an entrepreneurial energy where ideas were generated and
metaphorically as a constant driving for touchdowns, scoring, and then reviewing the tape
afterwards to understand what was done to successfully complete the drive. Therefore, it is
likely that these concepts were present, but not so prevalent to be utilized by participants due
to the constant nature of the transformation. Managing up was also not mentioned during
interviews.
Several strategies were found in addition to those proposed in the literature review.
The first was a genuine and established ethic of care for the work, the campus’s mission, and
the students. Senior administrators often described professional employees and convergence
interactions with them with admiration for the faculty or staff member’s passion for realizing
transformational change. Such dedication likely helped senior administrators trust that
attention.
A second strategy that helped professional employees was enlisting an ally. While
some professional employees expressed skepticism for their ability to reach the most senior
administrators (e.g., the president and provost), escalating their ideas with the support of
someone who has a higher position in the organizational chart seemed doable. For example,
faculty member Sadie said when she has an idea that needs support outside of her own
resources that she “would start with my chair if I had a big issue.” These allies did not
necessary rise to the level of translators, rather their enlistment provided a second voice or
advisory role of how to navigate a potential convergence pathway to direct the idea to a
administrators often distributed elements of their power to shared governance groups. The
campus presented a culture of healthy respect and genuine understanding of the value of
these bodies. Additionally, they were described to be functioning decision making bodies,
who are able to make decisions. Professional employees stated that they used these bodies to
gain information from senior administrators and to present ideas. As Travis described of one
of these bodies, “[there] we all have an opportunity to say, what’s going on, on our end, and
here’s the problems that we’re facing and here’s what we need help doing. Or, here’s what
we’ve noticed happening and here’s how we plan on approaching it, moving forward.”
Faculty also had a particular strategy, leveraging their research agenda for teaching
and learning. As a research university, GMCU has a drive to create new knowledge. Often
this research agenda at other research universities puts a tension on faculty to publish in their
academic discipline during the tenure review and promotional periods. This scholarship
dimension of faculty review demands considerable amounts of time that can minimize
campus services for students such as teaching quality, advising, and mentorship, all
components critical to the campus CIG. Some faculty at GMCU, with the support of the
Faculty Development Center, have structured their research agendas to produce scholarship
in the teaching and learning spaces, which, as Jake from IT described, “allows those faculty
to take their scholarly research lens and apply it to the actual improvement of teaching as a
to test ideas, stay current on advances in their field, and spark improvement conversations
with colleagues and senior administrators based on research and practice in an area that is
Professional employees also had a powerful strategy at their disposal, the changing of
practices. Due to the dual control nature of higher education, professional employees retained
jurisdiction over many primary functions of the institution and so they ultimately were the
ones making the changes that aligned with the institutional strategy, CIG, and contributed to
connection of their idea to the institutional CIG. This strategy helped senior administrators
see how ideas could move the CIG forward, which motivated them to make changes in
institutional strategy. Professional employees often did this through data, express linkages to
the strategic plan, or Honors University Taskforce report. The best example of this at GMCU
was the creation of the Faculty Development Center. In the 1990s, faculty were experiencing
growing enrollments, the creation of new academic programs, and the hiring of new
colleagues. A publication describing the center’s founding examined the period when faculty
“were faced with the tensions of balancing research and creative agendas while offering
courses and programs that effectively supported all students as learners.” To address this
disparity, faculty put forth the idea of a center to help the institution forward the quality of
faculty. This bottom-up idea was then presented to the shared governance system for further
consideration and was then presented to and endorsed by the provost who granted resources
for its creation. Such a pathway described a grassroots idea that sought convergence with the
in the successful change proposed by faculty (e.g., advancing the quality of the
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This is an institution whose mission is to serve students who have often been at a
disadvantage but have succeeded through hard work. Perhaps, then, it is no irony that the
institution has in its history been discounted but has overcome limitations through
GMCU’s transformation almost reads as a rags to riches story. While GMCU was not
on the brink of closure, nor is it now heralded as a public ivy, it did overcome a lack of
dismissing a judging nature of the campus by faculty pedigree to embrace supporting student
success outcomes. Overcoming these things has resulted in a dramatic shift in public
perception about the campus, appearance on several national rankings lists, and student
outcomes that many on the campus are rightfully proud to boast about.
Of great interest is that GMCU’s transformation was triggered by the campus’s top-
down marketing play. Often such a move can end up being a repackaging of the same
product. That is, an institution will develop a tag line and aesthetic, push that out through a
campaign, and then claim a “new” identity because of its new look. However, that was not
the case. Professional employees pushed back on this surface deep initial attempt, in a
constructive convergent manner, effectively saying that what the campus was trying to sell, it
could not deliver and that the campus should do better to live up to its new tagline.
There was some personal risk involved for some professional employees in doing
this, and yet they felt strongly enough about their campus, its mission, and their students to
speak truth to power about the marketing and its misalignment with the lived campus
experience. Professional employees, most notably Daisy, who vocalized their concerns, in a
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professional employees’ pushback. It could have been the case that senior administrators
refused to reconsider their efforts to reposition the university through the tagline,
hypothetically making the argument that their effort was a planned change and the campus
needed to stay the course. However, senior administrators unfroze their CIG, and considered
the professional employee idea of improvement for the campus undergraduate student
success efforts so that the campus could authentically call itself an Honors University.
Another key takeaway is that this transformation occurred at a public campus that
weathered the early 2000s recession and the Great Recession of the late 2000s. It has also
transformed during a period when public opinion is moving higher education from a public to
a private good, which arguably is driving state legislators to cut back in public funding and
adding more accountability demands on institutions like GMCU. And GMCU continues to
grow and change as the outlook on traditionally aged college students looks to be souring.
All of these external complications and pressures add up to a campus that has limited
resources with sizeable external forces. GMCU is not the kind of campus that has the ability
to invest large sums of money to create flashy new programs. As a result, professional
the necessary resources. Sometimes this meant professional employees bringing ideas to
senior administrators for funding, other times it meant senior administrators sunsetting a
program to free up resources to fund new ideas, and other times it involved a hybrid of the
two as well as collaboration across functional area boundaries to gather the needed resources.
This type of funding model is one of the driving forces of the campus’s scrappy mentality
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This chapter will discuss findings of the study on Hill University, including
institutional profile, a review the elements of its institutional transformation, report on the
convergence background dynamics present, and share the convergence strategies found.
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experiences into its undergraduate curriculum, grounded in its signature Extended Internship
Program (EIP). Recently, Hill transformed its local and regional experiential learning
through curriculum revisions, adjustments to programs, new programs, and even new
campuses to reflect an increasing globalism and its institutional belief in a need to prepare
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The arrival of President Joel in 2006 brought a new energy to Hill through his focus
According to Joel, “we believe that the best way to educate students to understand the
world—and ultimately, to change the world—is to immerse them in it.” In the last 10 years,
the campus, which had a history of connecting itself with industry, has pushed beyond
traditional thinking about higher education being confined to the brick and mortar of the
classroom. The transformation of traditional educational places was rooted in the campus’s
long history of experiential education. According to Simon, who recently retired from his
post as provost, “more important to me than global is experiential, and experiential extends
towards global.” This linkage between global and experiential enabled the campus to build
upon its traditions and see itself extending that tradition to new places in new ways.
The first piece of Hill’s notion of conventional educational place transformation was
developing global opportunities beyond its New England campus. Much of transforming the
campus to be more global was done through EIP, which was the primary experiential
education vehicle for the campus. One administrator said of the program that it is not a
requirement for graduation, but most students elect to engage in the program. She estimated
as much as 97% of students choose to participate in an EIP. Hill has a long tradition of
providing EIP; the program is over 100 years old. Most EIP experiences are six-month
regional campuses, “one of the big struggles with experiential education program over the
years has been to become much more national and international in reach.” He and others at
Hill spoke of the EIP program of the mid-2000s, that had the vast majority of students do
their experiences in the city where Hill is located or in the greater New England area.
The transformation of the EIP came in the form of moving it to the global stage at
scale, which started around 2007. In EIP marketing material, Hill emphasized that the
world, and prepare for leadership and life in a global society. Joel said of EIP that “by
issues, our students gain a deeper understanding of the world, the subject they are studying,
and themselves. When they return to the university … they’ll apply all of this in their
subsequent academic learning.” To match students with EIPs, the university maintains a
network of coordinators who work with both students and employers. Since 2006, Hill
reports that there has been a 133% increase in countries where they offer experiential
learning programs. In 2019, Hill reported that students are currently engaged in work, study,
and/or research in 131 countries world-wide. In addition, the campus also offered new ways
The second change was the development of satellite locations for the campus,
including a network of four campuses across the US and one in Canada. One of the chief
goals for this network was to provide footprints in those communities, which allowed Hill to
familiarize the corporate community with what it offers, thereby providing a home base to
EIP students in that geographic area. Beyond serving as bases for Hill’s EIP experiences, the
campuses were seen as an opportunity to serve underserved learners (e.g., adult learners and
developed unique models for each city. For example, in one case the campus is an
This network continues to grow as the campus recently announced a new partnership
with a school in London that will enable Hill to become the first university in the United
States with a college that can confer undergraduate and graduate degrees in the United
Kingdom. Plans for additional network campuses are also in the works, including a
completely mobile degree that will enable students to rotate between the network campuses.
The third piece of the place transformation is the development of a robust online
platform. Hill was an early adopter of online learning and developed a significant online
curriculum. During the transformation, the campus took its online offerings that were
marketed as conventional continuing education and transformed them into an online network
for life-long learning. The results of these efforts are the over 200 online degree programs
Hill now offers, which is up from 12 in 2006. Hill aims to be best in class for its online
offerings and to do that it is changing its online strategy, incorporating needs for credentials,
networking, as well as life long-learning that may require online, on-ground, or a hybrid
To support all this transformation, the campus has scaled up its staff support and
infrastructure. Across the university, new positions were created to support transforming the
places the university operated in, including new staff advising positions and new faculty
positions that specialized in global, web, or industry linkages that could be leveraged to
expand places for student learning. Most notably, the university created an International
Education Office (IEO). The office provides a central hub to coordinate the global EIPs and
other international experiences. Additionally, the campus formed a new division specifically
aimed at supporting global programs abroad and online, which now has an annual revenue of
approximately $15 million and close to 100 staff. The result of this transformational work is
a campus that now thinks of itself and its educational mission not only in terms of its New
England home base, but with global and virtual experiences woven throughout the
curriculum.
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The Hill case will specifically look at the transformation of conventional educational
places. Structuring that presentation will be the previously established framework of (a)
occurring over a period of time, (b) deep and pervasive, (c) affecting institutional culture, and
(d) intentional.
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“the vast majority of our students still did their EIPs in the city and local region.” Therefore,
the transformation at Hill can be bound to starting in 2007, one year after the current
university’s 2006 academic plan, which was released in 2016 and contained two themes
relevant to the place transformation of this study, namely the global university and lifelong
experiential learning.
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The changes necessary to bring about this transformation at HU have been wide-
spread and pervasive. The transformation has created a variety of new programs and services
to move education out of its urban campus and into global and virtual settings in new ways.
Areas involved in the transformation have included the academic colleges, continuing and
online education, student affairs and student services, enrollment management, marketing,
and the President’s Office. One example of the pervasiveness of the change, was changes in
financial aid strategy that were made to help students defray the costs of international
transformation is a demonstrable testament to the institution aligning its resources and goals
in a proactive way.
originated with a new presidential vision for the campus. He has spoken about it publicly
since his arrival in speeches on and off campus, and has written about it in a book on the
topic. Mari, a senior leader in Hill’s Alcott School, personally credited Joel as “the one,
really, who became much more globally focused.” And while the goal may have started with
the President’s Office, it has traveled through the campus. Each interview spoke of the
campus’s desire to be educating students in new ways that deemphasizes a local brick and
mortar model of education. For example, Adam, who works in student support services,
described how the goal of transforming educational practices shaped the creation of a mobile
application out of the Center for Teaching and Learning. This app is a digital experiential
learning platform that enables students to engage in self-reflection and translation of any
affiliation, students can contextualize, document and preserve it for use in a future
employment setting. This app that has changed front line advising practice for students who
have returned from global experiences and was not part of the senior administration’s vision
for transforming educational places, but emerged as a result of that vision reaching deep
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Hill’s transformation affected its institutional culture, while also respecting cultural
traditions the campus had. It effectually shifted public perception of the campus, in the 1990s
as a local school with limited ambitions to that of a campus of prominence with global reach.
The transformation used standard cultural experimentation and connection to the real world
ambitions and grew over time to be global in its reach. Adam, a professional employee,
mentioned that his brother attended Hill in the late 1990s. He recalled his brother describing
“a very different kind of school” that did not look beyond the local. During the late 1990s
and into the early 2000s the institution elevated its standards and increased the importance of
national ranking appearances. This culture was then expanded in 2007 to reflect a more
Miriam, the director of the campus’s International Education Office, spoke about the
towards a cultural shift where we say that if you come to Hill, we expect that you will
We’ll help along the way. We have the infrastructure and the advising support and the
Her comments point to an institutional attitude that staff communicate to current and future
students: the value of education outside the classroom in new settings via non-traditional
modalities. In addition, it is a message that goes beyond aspirational, due to a culture that
seeks to make these opportunities possible through support such as advising and additional
financial aid. This cultural attitude, the belief in education outside the classroom in settings
not traditionally utilized, was described by several interviewees. It was mentioned as a world
view of how staff approach their work, and a belief in how students should go about their
educational experiences. This culture is now fundamental to student success and the fabric of
the institution, which is a departure from the previous culture of limited reach and local
focus.
The cultural change the campus experienced during the transformation was traced
an area head for Hill’s graduate and continuing studies area, said on the cultural changes that
“we started in an area where experimentation was probably more readily accepted than
potentially a traditional environment.” He was referencing Hill’s decades long history for the
EIP of which he went onto say “experiential is our cornerstone, it’s our DNA.”
Changes to EIP might have arrived at a cultural impasse if the campus community
saw EIP as a set tradition that was not malleable, but rather in need of preservation, which
the university’s College of Continuing Education, referenced this pitfall, and having worked
at Hill in the early 2000s, he recalled that people did not see EIP as a fixed tradition, rather as
We were already an outlier in that rather than a four-year bachelor’s degree, we had a
five-year bachelor’s degree because of EIP. I think that notion opened some doors we
didn’t have to break down… there was more openness within the faculty than maybe
in other institutions would see themselves as keepers of a very traditional model that
people look to as “this is the only way we can do this.” I think there was that sense of
openness.
Hill as an institution has gone through many changes, tough changes. It hit a wall on
their enrollments in the early '90s. The changes that they pressed through, the
strategic plan that was put on the table, actually resulted in progress. The place
became changeable. The change wasn't scary. They didn't try this big change and
things got worse and that wasn't the history. The second piece I would say is as an
EIP institution, it's very connected with the real world. Therefore, you can have a
conversation about markets, changing dynamics, speed to market agility. That lingo is
accepted, it's embraced. It's not like, "Well, we don't have to worry about that. We're
To Patricia’s point, HU’s familiarity with change, due to difficult times in the 1990s and its
understanding of EIP not as a set program, but rather something that was mailable due to the
campus’s connection with the “real world,” was a strong cultural foundation to change the
)/!)/%*)'%/4
action illustrate the intentionality that was used at Hill. The first was purposeful messages
from the president about the campus’s reframing of conventional educational places. The
In the early years of President Joel’s tenure, interviewees recalled messaging from the
president about global aspiration, which fits with the transforming conventional educational
places goal. Miriam described the messages as being communicated through “speeches and
conversations [in which] he strives for 100% of students graduating from Hill having some
form of direct global experience.” This presidential goal resulted in “strategizing about how
to grow towards that goal” Miriam added. These presidential messages continued and were
amplified during the 2010s when the campus engaged in an academic planning process.
The campus’s academic plan represents the second major plank of the
transformational intentionality. This process was convened by senior administrators and was
a highly structured process that resulted in a clear plan for a period of ten years. According to
Simon, the campus’s provost who arrived in 2008, “the strategic plan was important because
it … set out a certain set of goals, certain objectives, it laid out values and systems in terms
interviewees directly as well as indirectly as guiding their work in terms of alignment of day
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Like GMCU, convergence at Hill had four important background dynamics that must
senior administrators. Three of these dynamics were found in Kezar (2012; i.e., interaction
pathways, direction of interactions, and interest overlap). One emerged from the interview
and observation data (i.e., a critically important goal). Each will be described using examples
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Hill offered a similar interaction pathway to that of GMCU, therefore the pathway
discussed in chapter four will be used in this chapter as well (Figure 5). This pathway was
relevant for the transformation of traditional educational places at Hill, which was initiated
professional employees, which were professional employee efforts meant to advance Hill’s
Hill’s transformation began with organizational learning. At this point, Hill offered a
traditional model with respect to location. It had gained national reputation and so was
attracting students from across the US; however, engagement outside of the campus’s region
was limited. Patricia, a senior administrator, recalled that in 2008 the institution’s external
scanning was detecting forces in the world that were labeled as needs for an institutional
response. These forces included increasing globalism and shifts in financial models (e.g., the
great recession of 2007-09). This scanning identified the need to change the way Hill thought
This led to a senior administrator idea called domestic market expansion. This idea
then was formed into a charge for a committee to “deepen our [institutional] impact and
this committee. It was this charge that ultimately led to a critically important goal (CIG) of
transforming Hill’s conventional educational places. This would take shape into a new
organizational strategy that included expanding the EIP’s reach into global destinations and
providing space in the experiential learning model for other versions of EIP that were shorter
in length. Additionally, the strategy aimed to develop satellite campuses and elevate the
campus’s online platform into something that could enable life-long learning, in addition to
career re-training. This strategy was developed by a senior team -- the president, senior vice
sense-giving about the CIG and changes in organizational strategy. Senior administrators
made structural changes to grease the wheels for professional employees to change their
practices. Two examples included the development of a new group charged with life-long
learning. The group started out as a stand-alone organization charged with global networking,
then morphed to include adult education, eventually deepening and broadening when the
Continuing Education College moved under the umbrella of this group, forming a new
organization known as the Learners Syndicate, which was led by Patricia. According to her,
the Syndicate was aimed at serving as a “platform for service to colleges to get into those
In addition to these structural changes, Hill communicated the new strategy and
critically important goal through the campus’s supervision chain via cascading goals.
Numerous interviewees spoke about receiving goals from their supervisor about transforming
educational places, which in turn, if they had direct reports, were broken down into goals for
those individuals related to their work. For example, Adam who is a professional employee
in the Alcott School’s academic advising area, described cascade goals setting that often
When we’re setting goals, the way we normally do it is the dean will get her goals in
working with the Provost’s Office and whatnot and then everything cascades down
from the dean, the associate dean will make her goals, and that goes to the assistant
dean in charge of this area, who will then make her goals … my goals are based on
the assistant dean’s goals, which are supporting the associate dean’s goals, which are
assisting the dean’s goals, which really are the priorities for the college.
Mari, also spoke about cascading goals related to transforming places, saying that “the
message dribbles down to the frontline. If we’re doing our jobs well, everyone’s on the same
process, wasn’t always received positively as one individual pointed out, “I don’t always
agree with the goals, but still, they are the goals. I just convey the goals; I tell the people who
work for me.” Additionally, the structured nature of this process seemed to work better with
staff than faculty because as Mari pointed out, “faculty are very autonomous … so it’s really
the administrative structure, the chairs, who align their departments with the dean’s goals.”
This leaves out faculty from this example of the sense-giving process, which could explain
why Jenna, a faculty EIP coordinator, said, “I don’t think there is really a cohesive well-
bottom-up started interaction also did also occur at Hill. Simon, the campus’s provost,
mentioned that faculty did have ideas that contributed to the transformation of place. Often,
they involved requests to senior administrators for a change in strategy that would bring
about a different deployment of resources. Simon said that as a senior administrator he saw it
as part of his work to “make sure that what the faculty [were] feeling or thought and ideas
they had were getting fed back up to the deans and to me.” Many of these ideas came from
supervision goal setting process, were, according to Miriam, “about tactics and processes,
and how we can do things smoother and better and not spin the wheels and improve this and
improve that.”
improvement had to do with the main campus’s limited residence hall bed capacity. Miriam
recounted that the staff in enrollment management and housing brought the situation to her
and her team’s attention, which is an example of organizational learning. Her office, the IEO
office, seeing the situation as a problem took it to faculty, together they engaged in a rigorous
bottom-up ideating process, which resulted in a new model for students in transition – a six-
month study abroad that would span a regular semester and a summer semester. According to
Miriam “we came up with a model that I would not have come up with alone.” This model
strategy of getting students to engage in global experiences and addressing the main
The Hill case also pointed out another piece of the interaction pathway. After a senior
invited or choose to immediately provide sense-giving feedback, which in turn may trigger
senior administrative sense-making, and result in refinement of the strategy (figure 5). Adam
gave an example of this, detailing when senior administration came up with a new strategy to
make experiential learning more marketable to employers. He said, “the advising office got
an early copy, some really basic information about what this [new strategy] would look like
… I don’t know how common that is [elsewhere] but we are usually pulled in pretty early.”
As a result of this early preview, professional employees engaged in sense-making and then
provided immediate sense-giving about the draft strategy in the form of actionable feedback
that improved the strategy and it made for a more successful official rollout of the strategy.
This piece of the pathway did not involve employees changing their practice, but it engaged
As can be seen from the above examples, the interaction pathway can be initiated by
either group, therefore its directionality was bidirectional, a label that will be explored further
*1&$3*/./'.3&1"$3*/.
energy sometimes was top-down, initiated by senior administrators who then sought
interaction with professional employees; while at other times it was bottom-up, initiated by
said, “the president and the senior staff were very clear about the direction of the institution.”
top-down idea to re-imagine where a Hill education could take place. Another example of a
top-down instance of convergence was the 2016 academic plan. This plan’s groundwork was
laid by the campus’s president and provost, but then involved stakeholders from across the
university to bring ideas forward and help shape the revised institutional strategy that
advanced the campus’s goals. Additionally, senior administrators were careful to remain
there was a “loop and an iterative process around bringing a concept to the table with a group
of peers, beating it up, coming back, typically having it refined, rolling it out.”
When asked about bottom-up ideas, Patricia said, “there was a million because the
seeding of innovation breeds more innovation.” She recalled one example where faculty who
were teaching in the online platform brought their pedagogical needs to the platform’s
developers who then needed to ask senior administrators for institutional resources. This
occurred, and these features were developed. These features were then used by these faculty
to make their online courses more interactive. Another interviewee, Adam, said, “there’s a
sense that you can take an idea and you can run with it … if it’s a good idea and you’re
committed to it, they’re [senior administrators] going to put the resources behind you.” Such
employee having an idea that extends beyond their span of control, sharing that idea with
institutional strategy.
characterized by frequent communication between the two groups as pointed out by Adam,
who said, “it was easy to start this kind of dialogue, and I think this might have really helped,
we got the sense and we always have the sense here that if we have questions, and we have
concerns, that we can bring this higher up, not just within this college either.” Additionally,
several interviewees pointed out the speed at which these interactions occurred. Mari said
that “it’s literally like we are running over the bridge as we’re building it.” While Patricia
added “it was fast paced.” However, this circuit did not start off with fast interactions.
.3&1&235&1,"0
In the case of Hill, these two groups had interests that overlapped that centered on the
enhancement of the institutional ability to develop a global mindset for students and
advancing accessibility for diverse learners. These interests were captured well in the
institution’s 2025 academic plan released in 2016. The plan described a future state of an
institution that will have “global networks for lifelong learning and discovery.” Such a
statement captures the interests for global readiness and availability of a learning
environment that goes beyond the traditional student population, which was shared by senior
educational places, making the case for it in campus speeches, graduation remarks, online
videos, and professional writing. A recent book authored by the president explored the topic
of education in the information age and beyond. A central argument in the book is that
humans learn from experience and that experience is far richer and more necessary that the
rote-learning and recitation of the current educational system. Joel makes the case in today’s
ever-increasing interconnected world that not only must education be experiential, it must
have global dimensions so that the experience students are having is reflective of the world in
which they will work and live within. These arguments have become a central priority for his
presidency and is described on the President’s Office website under the heading of
academic plan and the institution’s integrative learning framework, which includes
institutional learning domains and outcomes, one of which is global mindset. In short, senior
administrators have interests in offering programs, services, and experiences that advance
global learning opportunities and help prepare learners for a more interconnected world.
Professional employee interviews indicated two main interests. The first was student
success. Michelle indicated that “everything we do really is about student success and
understanding not only what students want, but what students need.” This idea of student
success was a major consideration for professional employees during the transformation, as
they often were generating ideas to support student success as new educational places came
on-line. The other main interest of professional employees was global citizenship. Many
referenced their deeply held belief for educating students to take their place in a larger global
village in a positive manner, and that the institution had an obligation to provide learning
idea previously discussed of an admissions program for new students that resolved limited
residence hall capacity on the main Hill campus. The proposed solution for this problem was
to have students starting with an extended six-month study abroad. When the problem was
broached with professional employees, including faculty, their interest in student success and
globalism combined resulting in a study abroad experience that would put students ahead of
relevant to their specific work. The first was disciplinary or geographic interests. For
educational places, likely due to that discipline’s frequent contact with globalization.
South Asian businesses resulted in that faculty member have an interest in opening up
opportunities for students in South Asian businesses. According to faculty member Rahan:
When I started the Center for Emerging Markets 11 years ago, I was fortunate that the
president and various deans over the last 11 years also saw the value of focusing on
these countries … [this work] has helped build relationships with universities in these
countries.
This shared interest in these countries, more broadly defined as a shared global interest by
this professional employee and senior administrator, resulted in joint research conferences
with faculty from Hill and schools in those countries, as well as exchange programs.
To advance their interests, senior administrators recognized that their interests alone
could not sustain a transformation of the campus’s notion of conventional educational places.
Rather, they recognized that they would need to understand, support, and work with the
interests of professional employees, especially the faculty. This was necessary as according
to the campus’s former provost, Simon, “the faculty can kill things.” Simon provided an
example of this blunt reality related to senior administration’s early efforts to increase
participation in study abroad. While well intentioned, senior administrators did not take into
account a primary faculty interest: getting students to graduate as quickly as possible. This
faculty interest resulted in a perception that study abroad would delay graduation, and
therefore the effort was viewed by the faculty as in competition with their primary interest.
convergence short circuit for the senior administrative idea of study abroad expansion, due to
interests not overlapping. While this is an example of unshared interests, it highlights the
employees, they also worked to recruit employees that had interests in the agenda of
transforming educational places. Patricia mentioned the recruitment of talent that had this
interest as a key activity for administration. This has resulted in faculty hires who have
research agendas in the area of globalization with international implications. It has also
resulted in staff hires who are particularly passionate about travel and globalism. Jenna, a
always been interested in this site [Hill University]. I’ve traveled a lot, I’ve taught a lot
abroad and studied abroad myself as well, it’s always been part of my educational
orientation. It came quite naturally to me and the goal of the university was setting that they
wanted to go just aligned nicely with my own education and personal learning goals.”
1*3*$",,8-0/13".3/",
conventional educational places. This section will detail that focus as the campus’s critically
important goal that has served as an anchor for institutional transformation since the late
2000s. It was referenced by people as a historical guiding point for a previous strategic
period that concluded in 2015 with the release of a new academic plan as well as an
aspirational beacon for current and future work yet to be started. It was nebulously defined in
its early stages and has come into much sharper focus with the publishing of the recent
academic plan. Regardless of when one looks at Hill’s CIG, it rests upon a core institutional
belief that “the most powerful education is experiential.” These words from President Joel
reflect a conviction upon which the campus has been transforming, broadening the places in
which traditional classroom and complimentary experiential learning can occur. Accordingly,
the CIG has three dimensions to it: (a) globalism for campus based students, (b) online
opportunities that move beyond traditional coursework and degree programs to serve learners
at a multitude of life stage needs, and (c) satellite locations to serve students in those
locations and support main campus students travel based learning opportunities.
The first dimension to the CIG is getting students from the Hill campus out of the city
the school is in, particularly out of the region to gain global experience. According to Hill
President Joel, this is an important aspiration as “the existing model of higher education has
yet to adapt to the seismic shifts rattling the foundations of the global economy,” referencing
the interconnectivity of the global economics and also the growing shift to a hyper
must feel as at home in global locations as in their homes in order for Hill’s home state and
the US to thrive. This presidential economic argument for globalization of a Hill’s students
education also includes information from employers who Joel say want Hill graduates to
have “real-world experience, especially on a global level.” Professional employees are also
clear on this piece of the CIG as evidenced by Jayden who said that “Hill has been forward-
thinking in placing more emphasis on globalization and the desire to give undergraduates
especially, global perspective over the course of their undergraduate experience.” The idea of
getting students off the campus to be global learners was commonly referenced by
professional employees within the context of increasing study abroad, growing travel-based
courses, developing an admissions program that starts a student’s Hill experience with a
The next dimension of the CIG is online opportunities. Hill has been a strong player
in the online space, priding itself on a large number of online courses and programs.
Nonetheless, the campus has been striving to improve the model of online education, to grow
it so that the fullness of a Hill educational experience can be brought to students, instead of
students having to come to Hill. Once again, President Joel has been instrumental in talking
about piece of the CIG. He has said that the campus will “differentiate the value and
uniqueness of our online portfolio … [to] achieve ‘best in class’ status.” Joel has also said of
this effort that it will define the next generation of online programs.
Moving online offerings in this direction was detailed in the school’s latest academic
plan and was described as delivering a personalized model that will deliver content as well as
relationship of learners with the institution, seeking to move beyond the traditional college
years and occasional retraining focus of a continuing education online program. It is focused
opportunities, and experiential learning opportunities wherever in the world the student lives.
Included in the online growth is the fuller incorporation of blogs, videos, and discussion
forums into the learning platform, opportunities for online learners to do EIP, and a
“multigenerational ecosystem of lifelong learning and career support.” The EIP element of
this was described by Connor from the Continuing Education College as an EIP 2.0 that
involves all the traditional hallmarks of EIP in terms of real-world experience, but in a very
quick “gig-style” schedule that is responsive to individuals already in the workforce. Such a
model is aimed at people who are working full-time, or individuals who can only attend
school part-time, thus professional employees have said of their online work that it is based
on flexibility, adaptability, and accessibility that a traditional classroom based 4-year degree
The final piece of the Hill CIG is the development of satellite locations. The locations
were set-up to serve students in those locations and support campus-based students travel
based learning opportunities. According to President Joel, these Hill locations were designed
to be in places where there is a market of individuals who are looking to retool and/or
advance their knowledge. Patricia also commented on the locations of these satellites as
being in places where individuals may not have access to educational experiences that can
adequately meet their workforce development needs. In the last few years Hill has opened
four campus locations across the US and one in Canada. It is currently working on additional
locations including one in the United Kingdom. These locations have also served as
springboards for EIPs, building relationships with local businesses and organization leaders
and serving as hubs for students traveling to these locations. Additionally, the campus has
developed a number of staff positions in countries across the globe to recruit students and
serve as facilitators of EIP relationship building and student advising, in a scaled down
version of what the satellite locations do. Finally, the campus is now using its network of
locations to have what they are calling the “first fully mobile degree”.
Together, these three dimensions make up a CIG that is well known at Hill. It is
is also what both groups are working towards for Hill’s transformation through convergence,
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Thus far this chapter has reported on findings that demonstrate the transformation that
occurred at Hill as well as the background dynamics. This section will detail the convergence
strategies in sub-sections that will correspond to the groups that were noted to have engaged
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The convergence strategies that were utilized by both groups in terms of their location
on the interaction pathway often occurred at the middle where the two groups interacted most
Figure 5). Interestingly, one strategy occurred for both groups when their interaction was
low. This strategy, organizational learning, occurred early on in the convergence process and
community engaged in was not only about what ways the organization itself functioned, but
also how the organization served its constituencies, which was done through external
scanning.
globalization forces. Simon, the campus’s provost, said, “we were in a view to the fact that
globalization was happening all over.” Because of this view, senior administrators evaluated
the EIP to learn if EIP was structured in a manner to serve students adequately for entry into
a global world. The result was organizational learning that improvements needed to be made
to EIP to better serve students in a global society. This evaluative process was done for other
areas in the 2000s, including online and expansion to other sites and the organizational
Interviews found two techniques that were used by senior administrators in regard to
organizational learning. The first was actively listening to professional employee insights.
According to Mari, senior administration relies heavily on academic advisors and EIP staff to
inform them on how the CIG is progressing. She said that these individuals “meet with
hundreds of students in a semester” and as a result have an acute perception of the quality
and type of educational experience students are having that may be in non-conventional
educational places. Adam, who is a professional employee that manages academic advising
for one of Hill’s schools, verified that senior administrators value knowledge that
professional employees send up the chain: “they see us as an active partner. They think that
there is information that we can provide to them and they can provide to us and we can best
serve the students … there is a give and take back and forth conversation that goes on here.”
Such a back and forth conversation occurs through events and groups that will be detailed
was released by President Joel at a State of the University speech and ran for several months.
Five guiding questions were posed during the campaign to help individuals from across the
community share what they think makes Hill special to them, what makes a “true” Hill
experience. Hundreds of responses came into Twitter, Instagram, YouTube, and Tumblr, as
photos, videos, and text posts. At points during the effort, the institution even set up a special
video booth to help people record and share their #TrueHill messages. EIP was a popular
response, as was the passion of students, and the pride faculty and staff feel serving at a
university that “never stops evolving, rewards creativity, and continues to challenge and
surprise.” One week featured the question, “how has Hill made you more global?”
Individuals responded saying they wanted expansion of online experiences, with stories of
the learning that happened outside of the boundaries of Hill’s campus, and why global
engagement is important. One faculty member even responded saying that “by 2025, I expect
Hill students will routinely do at least one EIP abroad,” he went onto say “Globalizing EIP
will be our defining contribution to Hill’s second century.” These responses and others were
aggregated to news stories that were featured on Hill’s website and in turn were used as data
for the academic planning process. While not a scientific method of organizational learning,
it provided a low cost way to engage a wide audience. The campaign was cost-effective in
terms of the institutional monetary investment and also from a contributor’s perspective as
commitment of other methods like surveys and focus groups which additionally require staff
time.
gathering student reflections from their international experiences. These are often completed
post-EIP, so reviewing them helped professional employees understand what was going well
with global EIPs and what needed to be improved as EIPs expanded to other out-of-region
We conduct reflection sessions with our students. We have first-year students reply to
four different reflection prompts while they're on EIP. All students, whether they're
doing domestic EIP or global, participate in a group reflection session at the end of
their EIP where they really basically deconstruct their learning. What happened, what
did they learn, how does it align with their EIP goals and objectives? How does it
not? It was to really help students to take a meaning from the experience.
These reflections are used locally by individuals close to EIP to adjust practices that are
within their span of control. They are also reviewed more centrally by the Center for
curriculum to see how what is offered is connecting to the CIG. Miriam shared that she and
her team have assessed five years of data from each college and each major to know how
many students are graduating from each class with an international experience. This
information is then used to target specific areas that could use more support in getting
organizational learners. Miriam, senior administrator who runs the International Education
Office (IEO), spoke of a group of curriculum integration managers that her office hired.
Their task was to link up with academic departments and colleges to uncover what
curriculum could be delivered abroad, and then bring that learning back to the IEO where
other employees would refine the discovered ideas for development in partnership with those
units. Other offices shared how they assemble small groups of professional employees or
even external stakeholders in the work of an operation to gain knowledge on how the CIG is
mentioned that they took advantage of forums made available by senior administration
during the strategic planning process that most recently occurred to share their thoughts and
the state of their professional practice, which was helpful to senior administration who used
While the methods above provided helpful information to Hill University senior
or strategy for organizational learning was found. Nonetheless, through daily operations both
groups have developed ways to tap into the state of the world and their university to help
guide understanding of the work that needs to be done to jointly move the needle on the CIG.
organization’s chain of command. Mari indicated that often there are decisions made about
strategy within the provost’s office that are communicated to the dean’s level, “then the
deans come back and talk with their associate deans, then with me [as an assistant dean] and
the chairs, it just flows down.” Professional employees said that communication also flows
upward. For example, Adam said that “it’s very easy for your average academic advisor to
bring up concerns with myself, an associate director, or our assistant dean, we’re very
respect. Adam specifically mentioned that professional employees have a sense of comfort
with senior administrators and that they are willing to bring up issues with them knowing
they will listen and take the issues seriously. “You never really get the sense that they’re like
‘why are you talking to me? I’m a very busy person.’ They entertain these questions and they
really look into it to see- if you have the questions, there might be something legitimate there
interviews and seemed to be a methodology for these two campus groups to communicate
several communication tactics. The first was transparency with key groups (e.g., deans,
faculty, and shared governance groups). This transparency was related to why senior
administrators choose the CIG, progress on the CIG, challenges complicating CIG progress,
and also reinforcing CIG priorities. Communication of this type was done through several
methods, including email that was often sent by President Joseph to the community. Senior
Communication also happened at town hall meetings. These events were intended to be
communicate their perspective on the CIG. The first was use of a website that was
established during the development of the 2025 Academic Master plan. According to
Michelle, this is where people could go to “share thoughts and ideas.” Data would seem to
back up Michelle’s comments as more than 360 comments were posted to the site’s blog,
nearly 32,000-page views were recorded, and nearly 7,000 new and returning users visited
the site. Another way to communicate was through groups. This convergence strategy will be
explored later in detail, but staff meetings were described as helpful places for professional
employees to share up the chain of command. Adam said of his team’s staff meetings “we
have weekly staff meetings where we … constantly keep goals for the college in mind.”
Keeping the goals at the contextual forefront enables professional employees to frame their
ideas within the language senior administrators are using to describe the CIG, and then
formulate ways to communicate their needs to senior administrators to advance those needs.
Staff meetings were also useful places to present to higher-ups in administration, such as
deans, several of which were reported to visit staff meetings and could be thought of as
having a middle-translator role to bridge the needs of the professional employees with the
strategy decision making power of senior administrators. The last tactic used by professional
employees was specific to faculty, and that was the use of shared governance. By the nature
of this arrangement, a subset of faculty are given the opportunity to communicate their
perspective on the CIG more directly to senior administrators than through the layers of the
typical chain of command communication approach. “Faculty always have a voice,” said
Michelle, “by virtue of the fact that they’re faculty and they have governing bodies that
actually allows them to always have a voice.” The perception about the degree to which that
voice is effective and/or is a coordinated message varied from interview to interview. Some
saw the faculty shared governance as somewhat productive in communicating CIG related
people, relationships are necessary in order for other convergence strategies such as sense-
making or giving to occur. Hill relationships were most often built and sustained through
organizational structures (e.g., the relationships that occur from formal organizational chart
The first example of the role of Hill relationships in convergence was the top-down
relationship senior administrators had with the academic professional employees. A specific
relationships was the academic dean. According to James, an academic dean himself, the
deans were used by senior administration to bridge the upper echelon of senior
administration with middle management and front line employees, given their exposure to
both groups. When talking about deans, James said, “[They] had to work hard to
communicate the strategy and do a lot of fixing of systems to make sure that the strategy
could actually be implemented.” This communication, he said, was with staff and faculty
about the CIG, the strategy, and sometimes the justification behind both to keep individuals
motivated to make changes in their practices in order to meet the strategy change objectives
from senior administration. Deans were used in this manner at the direction of the provost
who considered faculty as key to have onboard for CIG change making, therefore deans were
charged with engaging their group of professional employees. To build and sustain
relationships, Adam mentioned that his college’s dean made herself readily available for
staff, communicated frequently with them, attended staff meetings across the college, and
knew staff on sight. These efforts made him feel a professional relationship with his dean
even though there were several other managers between himself and the dean.
relationships with other professional employees to make change. For example, Paul, a
professional employee working in Hill’s Continuing Education College, was charged with
development of a division of the college that would be an international serving division and
internationalize the continuing education offerings and experiences. Over the course of more
than a decade this charge yielded a division now called Hill Worldwide that has a revenue of
approximately $45 million a year and close to 40 full-time employees. To bring about this
change, Paul mentioned that relationships were important, in particular for him to have
association with “academic standing committees of all the colleges” as well as college
associate deans. These relationships enabled him to share, process, and amend policy and
curricular changes necessary to develop the new continuing education division, which needed
to align staff and programs of the non-continuing education colleges with the vision for the
new continuing education division. These relationships were primarily focused on involving
the key gatekeepers that would have to buy into the changes in order for them to work.
occurred between professional employees and senior administrators. It was at this point that
professional employee ideas were presented to senior administrators for them to make
changes in the strategy or CIG itself through sense-giving and sense-making. It was also at
this point that senior administrators communicated and attempted to persuade professional
employees about the CIG and related strategy and professional employees contextualized
these efforts within their own roles and professional practices, again sense-giving and
making. This part of the two groups interaction pathway was often the most intense level of
convergence activity as one group would attempt to persuade, and the other understand that
persuasion, within the confines of their roles. According to Michelle, who was asked about
the sense-making and giving part of the interaction, said it was the place in which “one
In the earliest days of the transformation, sense-making and giving was not
necessarily happening with great frequency. At that point senior administrators were sense-
giving to professional employees on the CIG and the new institutional strategy. Professional
employees in turn attempted to make sense of that for their own work. Simon, the
institution’s provost, mentioned that there was sense-giving to sell faculty on the idea of
transforming educational places. According to him “they had to be brought along and
understand the benefits of it and buy into the benefits of international experiences.” To
increase the convergence interaction, senior administrators offered new resources and
support for innovative ideas in their sense-giving. This moved the convergence interaction
forward, according to Patricia, “People started to fight to get in the game because the energy
was there, resources were there, institutional attention was there, and it was actually
improving the educational experience.” Connor, a professional employee, pointed out that
getting the exchange to happen between senior administrators and professional employees
took time for professional employees to “understand that it [the CIG] was going to
compliment it [their work], not impact it in a negative way … ‘How is the new thing going to
impact the old?’” Senior administrators did sense-giving on the CIG and strategy with great
clarity to the point that James, who opened a satellite campus for Hill, commented that when
he and his team needed to make adjustments to a New England based campus program to fit
with the needs of their campus and the local community, that his campus leadership was able
to make those changes with confidence as they felt their sense-making of the CIG and
strategy was accurate and could be used to sense-give about their practice changes in ways
that senior administrators would positively receive through their sense-making. In James’s
view, “When we took that program and did the changes that we needed to do to implement
that, we didn’t get pushback from the senior administration because it was clear to them why
Connor, who was a key player in the transformation within the Continuing Education
College, also argued that in order for the two groups to come together and hear each other
out, it required mutual understanding of a low risk level for professional employees. A major
change in institutional strategy can be a high stakes endeavor, one where senior
administrators apply pressure and can seek to hold individuals accountable when experiments
do not yield desired results. For Hill’s lifelong learning dimension of the transformation, this
was not the case. Individuals were given freedom to bring ideas forward, to experiment.
According to Connor, professional employees working in his area were able to “start small,
like prove your idea in a not too small but in a reasonable manner, something that’s
legitimately [able to be] scaled.” The smaller ideas were building blocks for professional
resourcing to support the envisioned new practices and programs. Had administrators sought
to rush Connor and his professional employee colleagues, the sense-making and giving
exchange likely would have not been as productive, as it would have been more of a top-
Key to the sense-making and giving process is the ability for one group to ask
questions of the other. This was heard from professional employees to senior administrators.
The need to clarify and understand where their work fits within the larger plan was important
to the success of professionals making sense of the CIG and associated strategy. When asked
about these two groups merging, Adam, a professional employee in one of Hill’s advising
units, recalled a top-down initiative to change a program in his area. Instead of a mandate to
make the change, he recalled that senior administrators presented the change and then it was
“easy to start this kind of dialogue” about the change with those seeking to make it. He went
onto say, “We got the sense and we always have the sense here that if we have questions, and
we have concerns, that we can bring them higher up, not just within this college either.” This
exchange resulted in a better program in the end, according to Adam, as the professionals’
sense-giving was practice-informed and received with greater clarity due to senior
1!)/.. Events at Hill were primarily found to be large group gatherings used to
provide forums for people to engage in convergence activity. One event that came up was the
president’s annual state of the university address. This yearly meeting has been used to
present updates on the CIG, share the latest strategy decisions from senior administration, as
well as sensegive about upcoming strategic moves. According to James “the president was
always very good about providing a state of the university address where he would articulate
the overall strategy for the institution.” President Joel often uses these meetings to share the
event stage with key individuals to publicly reinforce relationships (e.g., the student
government president, faculty leaders, and the provost). Hill also has made efforts through
these meetings to provide organization learning opportunities for staff. As the institution has
transformed conventional educational places, it has needed to change its town hall strategy to
be inclusive of staff across the globe. Early attempts included live streaming, social media,
and a hashtag. More recently, this address has taken on a truly global nature having
celebrations on each of the satellite campus and virtual locations: broadcasts on Facebook
Live, the school’s dedicated cable channel, and a behind the scenes look at one-satellite
location’s coverage on Snapchat. Multiple in-person celebration locations were held on the
main campus with special giveaways, free food, and thematic tie-ins for CIG priorities; for
example, to highlight the transformation of conventional educational places, the IEO office
hosted a celebration station in the student center to highlight the array of global
opportunities.
In addition to these annual meetings, there also were other events that assembled
large groups of professional employees and senior administrators. Patricia said that there
were many “think-together sessions, things where people could engage with one another and
with the strategy directly.” Simon added, “I used to have every quarter or two, three times a
year, we would have university-wide department head meetings, department chair meetings
to talk about issues.” These meetings included a diverse audience, including campus partners
such as employers who shared ideas on experiential learning and the campus’s EIP program.
While these meetings were positively referenced by many, some interviewees did comment
that there are mixed reviews for them, often criticized as overly top-down. Mari said,
“They’re open meetings, but they’re not actually really soliciting feedback.”
One type of event that was noticeably absent from interviews was focus groups. Only
one interviewee referenced focus groups. Of these, Mari said, “With all the EIP changes, they
ran lots of focus groups … got everybody in the whole area involved … Was it effective? I
don’t know. Probably not.” Perhaps Mari’s comment on the groups not being effective for
the CIG is why other interviewees did not mention focus group events.
-*0+.. Two types of groups were common at Hill related to the transformational
The first group type was the administratively chartered formal group. This type of
group was critical to the initiation of convergence, as it was used during the initial creation of
responded to the needs the external scans identified. Their charge was to re-examine what the
campus was doing and deepen its impact. The membership of this group included faculty,
staff, deans, and vice-presidents. This group shaped what would become the CIG;
specifically, they recommended to create what at the time was called the domestic market
expansion. A committee was then formed of various stakeholders that could shape the
strategy, sensegive, and change professional practices. This committee then became,
according to Patricia, a team with more frequent and intense interactions. Following the
formation of the team, Hill rearranged staff reporting lines to formalize new relationships that
had formed on the team. With new reporting lines, traction and momentum was growing, and
a name was given to the organization. This process had several iterations, eventually
resulting in pieces spinning off from the team to be developed separately as well as formation
conventional educational places. The process of a taskforce to new organization also resulted
in great focus on the CIG, elevating the energy and attention to the CIG as people were
tapped to serve in a variety of roles, some formal and some informal, in administratively
After the convergence pathway was initiated, it was often fed by the work of groups.
Michelle recalled that senior administrators created working teams for “large initiatives that
pulled from across the institutions and people at various levels.” These groups were formed
through a presidential delegation of power as Joel’s office tapped senior vice presidents to
work “collaboratively to assign, to create these workings teams, and then work with their
reports to identify people to serve on these teams” according to Michelle. The value of these
groups was that they provided convergence spaces for people up and down the hierarchy to
gather and sense-make as well as sense-give in a face to face manner. This was done through
relationships that in some cases were formed and in other cases continued through these
groups.
The Council has a broad membership roster including academic advisors, Registrar’s Office,
study abroad programs, the International Education Office, the Provost’s Office, and others.
As academic advising on the campus is decentralized, the Council enables coordination and
information sharing, which at times has included practices related to the CIG. This Council
also is an active group that provides a sense-making space for professional employees.
According to Adam:
We'll hear about Provost office level priorities and initiatives, if a new program is
coming out for instance, a good example of that would be, there's a big push for the
Hill University 2025 plan and there is varying different pieces of that and so, when
they want to talk more in depth about some of the specific programming that's built in
support of that larger 2025 goal to us at the advising council so that we can really
start to wrap our mind around that and what does this really mean for advising and for
Adam contends that having such a space is a mechanism to enable a “back and forth
interviewees. Jenna, a professional employee in one of the colleges, reported that her college
formed a committee of herself and others involved in the college’s EIP efforts, and faculty
from the International Affairs program, with the aim of building out their contributions to the
CIG in the form of diversifying EIP locations. A committee such as this seems to present the
ability to focus professional efforts upon the CIG, providing a dedicated time to work on the
transformational work as this committee reported building capacity within the college for
additional CIG transformation efforts such as lunch and learns, professional development
about job development, creation of new advising materials for students, and mentoring staff
in “creating jobs and advising students in these global positions.” Jenna reported that this is
one of many committees she has served on related to the CIG saying that there are “a lot of
there may have been a lack of a group to coordinate the systematic changes in institutional
I don’t think that there is the kind of cohesive, bringing all the stakeholders together,
to really think about how we each are working towards this goal and how we could be
reinforcing each other’s efforts and how we don’t reinforce each other’s efforts. I’d
collaboration.
While Hill did start this transformation with a university-wide taskforce and there was a
recent university-wide strategic planning effort guided by a group of university leaders, the
intervening years may have overly relied on the chain of command structures to coordinate
the work once the CIG was set in motion. This seems plausible when the comments of Mari
who works in the same school as Jenna and is more senior than her. When asked about group
work, Mari pointed to a challenge with some professional employee faculty in her college.
In the EIP faculty group, I go around and around and around, and they [the EIP
faculty] honestly feel, some of them, like they really can change something where the
train already left the station. What I do is I keep trying to give them the rationale, we
talk about it, but then at a certain point in time, I just say “Stop talking. It’s not doing
any good. It isn’t worth going on doing this. We have a huge change that’s happening
in EIP this year and they need to be done by fall. Now, do any of us, even myself
included, think that the process has been smooth or good? No, it hasn’t been, but it
This pointed statement reveals, at least in the Alcott School, that convergence was not
consistent, rather top-down mandates were used to carry out parts of the CIG agenda, though
those top-down mandates may have been convergent at times, given the size and complexity
of Hill’s bureaucracy, which could have resulted in the EIP faculty being the last to make
sense of some of the changes, at which point there was no convergence energy left to include
their sense-giving. A group with wider representation could have provided the
interdisciplinary sense-giving prior to the change being “cast in stone,” as Mari presented it,
for more professional employees to give their input. That said, administratively chartered
formal groups and committees were commonplace, the former to start the transformation and
move it into its next phase through the recent strategic planning process, and the later to
bottom-up way. While a select few, individuals working on the online dimension of the CIG,
A group of lower senior administrators was identified as providing the bulk of the
strategy translation to professional employees. Their work was to be the sense-givers that
took the senior administrative decisions and communicated and attempted to persuade
professional employees to make the necessary professional practice changes. This group was
the academic deans. Deans by their nature have access to high-level senior administrators and
a high degree of autonomy for some decisions within their own colleges. They also are linked
to day-to-day operations and have intimate knowledge of the capabilities of many of their
James, founding dean for one of Hill’s satellite campuses, spoke specifically to his
charge to translate the institutional strategy, in this case opening an international campus of
Hill, into actionable steps for his professional employee reports. James said:
Energy [was needed] to get people to move to a place where business operations of
all these various strategies worked smoothly, there was a lot of work to be done at the
dean’s level, the department head level– not the senior tier of the university but the
next tier down really had to work hard to communicate the strategy and do a lot of
fixing of systems to make sure that the strategy could actually be implemented.
This work was critical for a start-up in the case of James’s work, but he also said that in
general it was an expectation by leadership for deans to do this translator work for faculty
and staff who were impacted by the CIG. He referenced a great amount of time by his dean
peers in communicating to professional employees what was being done, and especially the
Translation work was found to be done by other deans as well, including Adam’s
dean. To translate, which can be thought of as part of the sense-giving and making process,
this dean took the tactic of being accessible and, according to Adam, attending staff meetings
often enough that he and his colleagues recognize that she knows who these professional
employees are and what they are working on. Knowledge of these front-line activities and
efforts that recognizes the work being done and maps it, as well as areas for improvement, up
One individual that came up outside the deans rank that provided top-down
translation was a vice provost for undergraduate education. Provost Simon spoke of her as an
important individual for his operation in terms of translating CIG strategy shifts. This vice
provost was a faculty member prior to her appointment, so she brought with her credibility
from her faculty experience that helped her gain trust with faculty when she was translating.
Her translation often involved taking the CIG and framing it in actionable ways for faculty so
they could adjust curriculum for programs and their personal teaching practices to be more
effective with consideration for the new educational spaces HU was opening up. According
organizational learning about professional employees ideas and then sense-gave to senior
administrators these ideas and what would be necessary in terms of institutional strategy
shifts to realize or more fully realize them at scale. For example, the IEO office’s curriculum
integration staff. These individuals were on the frontlines with professional employee faculty
in the academic departments. According to Mari they were “thinking about the academic
space of what kind of a place for the curriculum is best delivered abroad [and] for what
reasons.” Mariam added, their work is to surface bottom-up ideas and then work with the
IEO framework to make the needed changes to accommodate those ideas and if necessary,
Another bottom-up translator was a unit head, such as a director. Mari shared that she
charges the managers of her areas to stay on top of ideas that professional employees bring
forward, with the expectation that those managers in turn bring the ideas to her. This layered
approach provides a filtering check on the idea for someone with a larger scope to evaluate
where the idea fits in the CIG and the need as well as potential for a strategy change to occur
to bring about the idea. Mari spoke to this filtering work of translators in saying “everything
we do really has to align with the overarching goals of the college. We're very collaborative
people. It's great when people come up with ideas of things to do, but if it's totally out in left
field because they are not as conscious of goals, then it doesn't go anywhere.”
of the CIG and strategy by the translators, at the risk of mis-translating, which could send
professional employees off to change practices unrelated to the CIG in turn causing
frustration when that work is not recognized by senior administrators as contributing to the
CIG. For James, this did not seem to be an issue, as according to him “there was that clarity,
that emphasis and that consistency on the strategy side, whenever we pursued activities that
would answer that strategy, you felt there were other people that understood why you were
Finally, the work of professional employees on the online and continuing education
dimension of the CIG is another example of translation. Paul said of being in the middle
between senior administrators and professional employees trying to sense-make and give
between the two groups, that it was about “being able to strategically use leadership when
needed as well as creating buy-in from academic units and develop a collaborative rapport.”
Connor, in a similar position to Paul, went further about the idea of building buy-in as a role
for the translator, saying that his work was as a familiar champion, building excitement for it
and obtaining support resources to get more people involved in the work; “It helps to have a
familiar champion and what I mean by that is somebody who’s familiar with the
environment, but also there are people in the environment, and the staff, and the program that
they are very familiar with that person. There’s been past success with them and so they feel
In short, translation, like the other concepts of this section, was observed as having
been used by both groups. However, some convergence concepts were utilized specifically
by one group or the other at HU. The next section will detail concepts that only came up
&.*/1%-*.*231"3/1/.5&1(&.$&31"3&(*&2
These strategies include trust, power, spotlighting promising practices, events, and
employees have relationships across the organization. These relationships required trust of
The most notable was Patricia, who co-chaired the initial taskforce. During her
interview she identified several tools for building trust with professional employees, the first
of which was transparency. Transparency is a key enabler for trust, and on the topic, Patricia
was vocal about why Hill was undertaking this CIG. She said:
Hill wasn't in crisis which a lot of the institutions you will see that made big change,
and I'm sure you're aware of that, are in crisis when they're changing and it's a
necessity. We really had to go out and talk to people about why being forward-
looking [is important] if today is wonderful-- To give you an example, if you have
62,000 applications for 2,800 seats, then you're not trying to go to these regions and
Those conversations were important to building trust with professional employees. Senior
administrators could have attempted to leverage the financial crisis for quick wins. The
financial downturn caused many an institution to adjust institutional strategy and likely
would have been widely understood. However, when the crisis passed it likely would have
been difficult to sustain momentum because the rationale, responding to the financial crisis,
would no longer be relevant. Therefore, senior administrators like Patricia choose to do the
heavy lift upfront of being transparent in sense-giving about the why of the transformation,
which in turn has had staying power as what would become the CIG. Transparency about the
why and the resulting staying power of the why has built trust for senior administrators with
professional employees, as they have not had to come up with new why’s to justify the CIG.
It is also important to note that Patricia has served as a familiar champion within the
relevant for senior administrators earning trust as well. At the time of her interview she had
been with Hill for two decades, leading several different units and teams, and earned a
respected reputation for her work and nature as a trustworthy administrator. She described
her own leadership style of providing insight into her efforts to earn trust; “When I started
[this work], all of the offerings were coming out of the colleges which had no reporting
relationship [to me]. I had to lead through influence, credibility that I gained through the
years at Hill, and it was seldom positional power that I utilized.” She provided opportunities
to discuss CIG issues and debate them. Her focus of relationship and influence instead of
positional power likely was received well within Hill’s dual control framework, garnering
trust for her enabling her to have convergence with professional employees to move the CIG
forward.
important reality to the convergence pathway at Hill: “Change of this kind has to be led from
the top.” While convergence is not necessarily about any one group leading, this idea can be
re-framed in terms of having senior administers who are engaged in the process of
convergence itself. Rahan pointed to his own personal experience converging with senior
Joel was valuable to his transformational idea. Rahan said that Joel is “absolutely crucial to
creating a more global mindset and inspiring a lot of new people.” Rahan pointed out that
Joel is engaged with campus activities as he is actively involved in shifting resources to help
realize the CIG, inspiring those on his team and others in the organization to follow suit.
leader on the topic of global education. He has written a book on the topic of education in
non-conventional places that connects Hill’s current efforts and the larger need in higher
education to advance educational models. Within the last year he has been quoted or
Higher Ed, The College Fix, Forbes, Business in Vancouver, BBC, Times Higher Education,
and The New York Times. He has also been honored with several awards for his work
including International Educator of the Year by the Academy of International Business and
was appointed as Chevalier of the Legion of Honor by the President of the French Republic
for his leadership on and the University’s contributions to French culture, international
outreach, and collaboration. This leadership is also prominently displayed on his office
website as a dedicated page that includes the various writings and videos that enable users to
understand Joel’s views on the topic of global education and specifically Hill’s
transformational agenda. Additionally, Joel’s over 13 years of service to the institution have
education.
and coordinate activities. This study found that to mobilize resources and coordinate, Hill
The first example of senior administrative power was to reconsider current practices
and shed those that could limit the effectiveness of the new direction. For example, Provost
Simon commented that the EIP had existed on the campus for over 100 years, therefore there
were many deeply rooted practices and assumptions that guided that program. Hill could
have treated the EIP as dogma, preferring to only tweak it, but instead Simon said there was
value to him in “being able to measure it [EIP], be able to determine what’s working and
what’s not working. What needs to be improved? How do you measure the effectiveness of
the EIP? … We also had to redefined what we meant by EIP.” These questions which
critically scrutinized EIP sent a powerful message to professional employees to examine the
The authority of senior administrators was also seen in the establishment of key
metrics related to the change. In Hill’s case, the president’s office used its authority to
establish key metrics that were referenced by several interviewees as influencing their
practice. For example, Miriam, head of the international education office, said that the
“president dreams very big … in a lot of his speeches and conversations, he continues to
strive for 100% of students graduating from Hill having had some form of direct global
experience.” She added that this is a lofty metric to achieve, but because of its top-down
Additionally, senior administrators can mandate actions through the use of the
reporting structure. However, there are limits to the effectiveness of such mandates
depending on their nature. At Hill there was a senior administrator mandate for the deans to
work with the campus community to sensemake and give about the transformation. This was
an effective use of power as deans can be directed due to their hierarchical reporting to their
most senior administration. Despite that, Provost Simon noted that power could not be used
to direct faculty to make changes, as “presidential edicts don’t work … I could point to a
number of universities where the president had said, ‘We're going to do experiential’ or
‘We're going to do this,’ and then there were reports you can pull out at The Chronicle of
Higher Education about some major universities where they just never took off.” Therefore,
it seems likely that Joel and Simon, the two most executive senior administrators, used the
mandate power within limitations of the dual controls of a higher education institution.
That said, there was some data that was collected indicating that mandates may have
led to friction with professional employees, which derailed convergence related to those
employees. For example, Mari indicated that at times when working with some EIP faculty,
that she arrives at the point of saying to the group, “Now, do any of us, even myself included,
think that they process has been smooth or good? No, it hasn’t been, but it doesn’t matter.
We’re still going ahead.’” Such remarks may reflect Mari’s feeling of having to meet a top-
down mandate that is a senior administrative directive. This leads to a feeling of professional
employee idea creation and sense-giving to senior administration not being valued, as the
agenda will progress with or without their full cooperation; this demonstrates a breakdown of
Another instance of senior administrative power that can help convergence was the
shaped, and in some cases, reshaped, hierarchical reporting lines as a way of unlocking new
organizational efficiency and effectiveness. Senior administrators used their power as the
ranking members of the university community to reorganize in ways that helped facilitate
most notable example of this was the moving of the Continuing Education College into the
developing organization for the Learners Syndicate. Though the college could have
developed collegial relationships with the new Learners Syndicate organization, the
closeness, according to Patricia, granted the college to give “their full and total focus” to the
work of expanding into new modalities, regions, and learning needs of individuals beyond
the traditional college years. This required the coming together of the two separate
through two divided parts of Hill. This example brought senior administrators and
professional employees together in new ways and provided fuel for the convergence pathway
that would lead to sense-making and giving that helped move the CIG forward in the online
transformation. This was done by senior administrators in two ways; through resource
allocation that was often targeted at staff and non-teaching professional employees, and
through promotional and tenure support for CIG related activities, which was targeted at
faculty.
To the first incentive, senior administrators are the gatekeepers of the budget. Hill’s
senior administrators used their budget power to incentivize professional employee sense-
making of the CIG and strategy in ways that enabled ideas and practice changes. According
to Patricia:
We put some resources aside, and we made them available to colleges and faculty and
departments that wanted to move their program [get involved in the CIG
resources. If you wanted to avail yourself of design support and dollars for faculty …
you had to agree that what you were bringing you were willing to scale. Which means
another location.
A second example of resource incentivizing, which took the form of budget control, was the
model put the ownership for the financial success of the larger units of the school upon those
larger units. Each had to justify programs and services by balancing its own financial ledger.
Doing so, according to Simon, put “the incentive in the hands of the deans to help ensure that
their curriculum is such that they’re attracting students.” Area heads, for example, could
move resources without central authority to new ideas that emerged in the convergence
pathway. A final resource example was the use of internal grants. After publishing, President
Joel’s book won a Mellon award, which he used to establish a grant fund to support students
engaging with the global dimension of a Hill education. This grant program was assigned to
the International office for administration. It motivated a professional employee in that office
to bring forth the idea of the scholarship program serving students that typically are not
engaging in global study. In Miriam’s words, “We needed to come up with an idea of who
would be qualified for that…. A pretty interesting idea came out of that, to reach out to
populations that we usually don’t see.” This in turn further advanced the CIG of participation
in global experiences.
Faculty effort related to the CIG at Hill were incentivized in various ways. The first
was through the recognition of work that transformed traditional educational spaces during
the tenure and promotional processes. Professor Rahan said of a colleague who was going up
for tenure that she asked of him to write a letter of recommendation documenting their work
to develop new EIP relationships in previously untapped countries. Faculty member Jayden
also mentioned tenure as a valuable incentive for this work. “It is seen as a big thing to have
done educationally, pedagogically, so I think it does help tenure and promotion cases.”
Jayden also shared there is a salary benefit that is important to teaching faculty; some of the
faculty opportunities come in the form of travel-based courses which are offered during the
summer months. Teaching faculty such as Jayden are on an eight-month salary, so the
additional summer travel courses provides additional income during the traditionally
incomeless summer months. By providing the salary incentive to develop summer courses,
faculty are engaged in convergence with senior administrators by creating new curricula that
can motivate professional employees to participate in the convergence process. But to guide
their work, the next topic of strategic planning was found to be a helpful resource to align
planning. The process was used to give new shape to the CIG and its strategies. The process
was convened with senior administrative power but was inclusive of professional employees
The process for the plan began in 2015. To begin, President Joel and Provost Simon
developed a framework to guide what would become a yearlong endeavor. The first step in
the plan’s development was a discussion in August 2015 with the Faculty Senate Agenda
Committee about the process. This led to an initial retreat with members of the university’s
senior administration, including academic deans, members of the Provost’s Office, and other
university members. Over the course of the fall, an influential discussion was held between
senior administration and the Board of Trustees about the future of higher education.
Additionally, a steering committee was formed for the process that consisted of senior
administration, deans, and faculty. Working groups were also formed around themes that
would eventually drive the final report, including lifelong experiential learning and the global
administration, as well as staff in the relevant content areas including the International
Education Office, the online area, and the Continuing Education College. Seven town halls
were held from December to March of that academic year to discuss each of the strategic
themes. Working groups also hosted open meetings with specific audiences. In addition, a
blog was created for university community members to post comments about the process and
the content that was being developed for the plan. A website was also created to keep the
community informed about the progress of the work. The plan was approved by the Board of
The plan reframed and formally cast a new CIG for the institution that will guide the
next phase of the institution’s development, citing that this will be “an age that integrates and
elevates our human and technological capacities to meet the global challenge of our time:
learning and experiences, we will create innovations that only human minds are capable of,
lighting the way for others to follow.” This CIG continues the work of transforming
conventional educational places and frames it within the institution’s hallmark strength of
experiential learning. It adds a new dimension of networks, and defines success as providing
outcomes that will create pathways for others to follow. In terms of the process, the CIG
membership, and also through other less formal channels such as the townhalls and a blog.
The plan; and perhaps even more importantly, the process to create the plan; came up
in several interviews as an important milestone in taking the work that had been done during
the transformation and elevating it to the next level. According to Provost Simon, “it set out a
certain set of goals, certain objectives, it laid out values and systems in terms of experiential
and in terms of globalization.” The public process to set goals is a testament to the process of
strategic planning as unfreezing and refreezing key parts of the institution. That is, it provides
convergence spaces for professional employees and senior administrators to come together to
collectively chart next steps, and then committing to that path, which refreezes it so that it
can be pursued with discipline and iterative convergence. The value of the inclusivity of the
process was emphasized by Michelle, who said, “Students had a seat at the table, employers
had a seat at the table, all faculty, staff, and administrators, everybody had the ability to
involved several active strategies from senior administrators, there also were specific
strategies used by professional employees. These strategies will be detailed in the next
section.
1/'&22*/.",-0,/8&&/.5&1(&.$&31"3&(*&2
connecting to the CIG to their work, generating ideas, and changing practices.
The first strategy was connecting to the CIG. Adam provided an example of this
related to his work in the academic advising area. He spoke about the institution’s historic
commitment to experiential learning and how that is being brought forward to think about
how to provide students with experiences in new places outside of traditional classrooms.
According to him, “Students are interested in experiences here and just getting out into the
‘real-world’ and that doesn’t just mean the workplaces … it’s also about being outside the
bounds of a traditional classroom. We’re starting to think about what are those experiences
… and that’s where we’re landing on some of these global experiences.” Adam’s position as
learning that can lead to new ideas, which he can connect to the CIG.
the CIG. As a professional employee in academic administration, she supervises a team that
is concerned with EIP placements. She often engages in organizational learning to review
where those placements are located, driving the team to seek out more out of region
experiences as those are “slam dunks” as they forward senior administration’s goal and are
also popular with the students. Doing this careful management of staff ideas about where to
base opportunities is an emphasis to Mari on the need to be strategic with her work in order
work of professional employees at Hill are small scale tasks with large scale impacts. It is
their day to day actions that keep the university operating, and when these actions are
converge with the goals of senior administration it fosters transformation. For example,
Miriam spoke about the actions of her professional employees to bring about more summer-
based travel courses, a plank of the CIG related to globalizing undergraduate education.
“This year we had over 90 faculty proposals for summer 2019.” Miriam explained, “This is
just proposal, you need to review them, then you need to make sure that they actually become
programs, and then recruit the students, the whole pipeline, it’s like running several mini
colleges that require support.” Her comments reference numerous actions that need to be
teaching the courses themselves. Each of these actions likely had multiple steps,
financial aid implications). When the program of summer travel courses was first launched,
these details required professional employees to change their practices in order to meet the
demands of the new workflow. As the program has grown and matured, it has required them
to continue to change their practices to meet the needs of a growing program. In Miriam’s
words about programs that are running, “I would say that the large majority of ideas probably
coming from the trenches are about tactics and processes, and how we can do things
smoother and better and not spin the wheels.” Such comments reflect the ongoing work of
professional employees to keep the CIG moving forward through practice changes, that may
not go beyond their span of control, but are necessary to keep the change that has been made
functioning and even make it more efficient. Thus, professional employees in many ways are
at the cutting edge of the transformational blade, it is their inaction or action that results in
change. Some of these changes were highlighted by senior administrators. Patricia also said
on the topic that professional employee work was showcased especially early. In this way,
one area’s professional employee practice changes were then used by other professional
.!0((-4
with roots and wings. It is rooted in the idea of the value of experiential, that students
experimenting in the laboratory of the real world. And while not a colonial college, it is fair
to say that for the amount of time Hill has been in operation, experiential has been an
important tradition for the campus. Nonetheless, the campus has wings in the form of a
transforming where it takes place. The tension between roots and wings can be difficult for
institutions to navigate, yet Hill has figured out how to thrive in that space rising in the ranks
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This study has found that convergence is indeed occurring to bring about
review what concepts were unexpected or did not fit with this study’s framework, articulate
the advancements that are possible from Kezar’s (2012) convergence study and formally
acknowledge known limitations of this study, and suggest implications from findings. To
accomplish this, this chapter will be divided into five sections. Those sections will be cross
-*...!*(+-%.*).
This section will first explore the similarities between the two cases, followed by a
discussion of how convergence proceeded differently for each case. This discussion of
similarities and differences will also review what additions this study can make to the known
understanding of the concepts based on their presentation in the literature review chapter.
*-*,"1*3*&2
Convergence at GMCU and Hill had several major similarities. In both cases the
While Kezar (2012) found that convergence interaction may begin with professional
employee ideas, most examples she found to support this this were in regard to incremental
change. Meaning, these ideas were not formally linked to a goal of institutional
originate with senior administrators– the group that has ultimate positional authority to
develop large institutional goals and strategy that are the backbone of a transformational
effort. This group also has access to the breadth of the organization, which is necessary for
deep and pervasive change, and also for efforts to change culture that is institutionally
entrenched.
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Covey, and Huling (2012) described a CIG as a strategic tipping point that the organization
applies a disproportionate amount of energy to when compared with day to day operations.
This was an apt definition, as CIG work went above and beyond day to day operations of the
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enabling convergence to change it more freely. When the plan was finalized and moved to a
monitoring mode, the CIG re-froze. At the re-freezing point, senior administrators moved to
change institutional strategy to better align with the CIG. As strategy changed, administrators
Strategical planning was thought to have a role in convergence from the original literature
considered, and this study has shown that its role in facilitating convergence is setting and/or
resetting the large goals and institutional strategy that guides the transformation.
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Dill argued there must be structures for transfer of
learning to core process improvement. It was found that convergence can be such a structure
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Another similarity was the use of events and groups, such as town halls or state of the
institution addresses, focus groups, professional development (e.g., lunch and learns), and
meetings. In the literature, the role of events and groups was not discussed in relation to
convergence. Rather, this study made a supposition that group dynamics would be important.
However, what was found was that groups and events were important in convening people to
build relationships that sustained convergence, and the dynamics of these groups and events
groups of change agents with a time and place to nurture key elements of the convergence
relationship building) which were often face to face interactions. Events provided spaces for
a diversity a people to assemble for, talk about, and work on the transformational agenda.
Groups provided a similar space for people to assemble. The value of groups was
demonstrated in the literature for the success of organizational change and the change
helped to form and sustain relationships, providing sense-making and giving opportunities,
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The spirt of events and groups as a vehicle for relationship building provides a key
building block for meaningful change (Kezar, 2001). They do so by bringing people together
in a way that overcomes the limitations of organizational chart of an institution. While the
formal organizational chart is helpful to convergence in the sense that it provides structure
and chain of command for certain actions to pass through, it limits by isolating decision
making power within the ranks of senior administrators and inhibiting coordination across
the organization (Bess and Dee, 2008), which convergence seeks to address. Therefore,
events and groups can be seen as tactics to developing work teams that span organizational
hierarchy and have relationships via the convergence pathway. Work teams have been well
documented in the literature as increasingly in use in the workplace, notable for their positive
effect on workplace outcomes via their faster response times, flattening of organizational
hierarchy, and communication capabilities (Northouse, 2016; Porter & Beyerlein, 2000).
Moreover, work teams are defined in a way that is similar to the convergence interaction: “A
work team is a group of people with complementary skills who are committed to a common
mission, performance goals, and approach” (Nelson & Quick, 2005, p. 178). Consequently,
work team building or development through events and group work furthered the
convergence interaction as these methods united individuals from across the organization and
limitations.
A final similarity revealed by this study was the importance of relationships, and trust
in those relationships. In the literature review, there was no expressed role for these concepts.
However, the data from both cases showed that these processes involved a great deal of
person to person interaction. These interactions were made easier when preexisting
relationships were in place and particularly if those relationships were of a trusting nature,
which often had to be continuously earned by senior administrators. These relationships were
especially productive when change agents leveraged relationships with known productive
change agents. Relationships were bolstered by the longevity of senior administrators and
professional employees at both case sites. Having staff from both groups engaged in the
convergence process for multiple years avoided the need to establish or re-build
relationships, which would have slowed the iterative convergence processes. Long-serving
staff also helped with trust building and key change agents being known as middle translators
Mayer, Davis, and Schoorman (1995) argued that “working together often involves
interdependence, and people must therefore depend on others in various ways to accomplish
their personal and organizational goals” (p. 710). Their research reinforces the idea that as
convergence is a change approach of people working together, there is need for relationships
between those working together, and that those relationships are aided by trust. They
specifically argued that the level of trust and the level of perceived risk in the situation will
lead to risk taking in the relationship. This important when one considers that senior
administrators have great power compared to professional employees. This power includes
organizational rewards and punitive measures; therefore, senior administrators must earn the
trust of professional employees in the sense that actions or risks by those lacking power will
will be less likely to take risks, causing friction and limitation in the convergence pathway. In
these cases, it is significant to note that professional employee took risks to put forward new
ideas and in some cases highlighted the shortcomings of senior administrative strategy,
which was received favorably by senior administrators bringing the groups closer together,
professional employee risk taking, the two groups relationship may have been adversely
*''&1&.$&2
The most notable differences that came out of the analysis, specifically a matrix
coding query of key convergence concepts, was that each case had different levels of
convergence codes appearing at GMCU than Hill. Of 14 key convergence codes, 11 were
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mandates that professional employees were expected to carry out. This can explain why more
references to power and filtering were coded at Hill, as these change agents were used to
negotiate the bureaucracy due to the larger number of idea generators at Hill.
important tool to effectively manage the nature of higher education, splitting control between
senior administrators and professional employees. Conceptually, shared governance has the
which can lead to, as Kezar and Lester (2011) pointed out, a EGJ=;GJHGJ9L=
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matrix coding query on shared governance which showed GMCU interviews described
shared governance forty-one times compared to two mentions during Hill University
interviews. Therefore, it can be concluded that the more robust existing shared governance
arrangements are, the more likely convergence activity is to be associated with it at higher
Further analysis of shared governance at the two case sites also suggests that faculty,
a key group in the dual controls arrangement that shared governance often presides over,
were involved at differing levels in the desired change at each site. Recall that the literature
review detailed that senior administrators and professional employees have control over
transformational work is considered an activity, then one can measure the engagement of the
groups in that activity. At GMCU, faculty had a higher level of engagement with the
transformation as it sought changes in areas more directly related to the primary duties of
faculty (e.g., student success, teaching, learning, and pedagogy) than Hill. GMCU faculty
were engaged throughout the transformation process through their own bottom-up efforts,
such as the brown bag teaching practice roundtables; and top-down efforts, such as a new
campus identity; as it was their practices which, when combined with senior administrator
strategy, would more fully realize an Honors University with a higher level of commitment
to student success. Hill represented a different type of engagement of faculty. In this case,
faculty were not as deeply involved in transformation; opening new a campus, reorganizing
online education, and developing new partnerships for EIP were more suited to the
involvement of staff or senior administrators as those activities were not primary activities
for faculty. This further clarifies why shared governance had different roles in each case
levels of faculty engagement, and faculty traditionally hold the onus of shared governance
Another difference in the change context was the level of capital resources. While not
in the literature review, resource level had an association with convergence activity in this
study. Though it is difficult to compare case resource levels because one is public and the
other private, a comparison of institutional endowments shows a large gap. Hill reported an
endowment of $831 million, while GMCU reported an endowment of $106 million. Hence,
the campus with more money (Hill University) also had less convergence activity than the
campus with less resources (GMCU). This might seem counter intuitive at first, as more
money is rarely a hinderance to change. However, if one considers the nature of this specific
change approach and the availability of money, money can make convergence less necessary
as a change approach. One of the key components of the convergence interaction pathway
was professional employees requesting resources for ideas and senior administrators shifting
institutional strategies to allocate the needed resources. If institutional resources are more
freely available, there is less of a need for convergence because professional employees can
reallocate resources within their own spans of control to implement ideas. Whereas, on a
more modestly resourced campus, professional employees and senior administrators need to
converge more frequently to allocate and reallocate resources to realize bottom-up ideas.
This was seen in the data at GMCU when interviewees described the critical necessity of
working together because no one area had enough financial liquidity to implement a large
Resource dependency theory from the literature helps underscore the relationship of
organizational is dependent on external organizations for resources (Bess & Dee 2008;
Pfeffer & Salancik, 1978). The level of the focal organization acting to attract resources
external to itself is based on the strength of the level of internal resources. If one looks at a
particular division within either of these institutions a focal unit, its ability to repurpose its
own resources to accomplish ideas had a direct consequence on that division’s need to go
outside the unit, via convergence, to attract additional resources. Therefore, the greater the
financial strength of the institution, the more likely the institution was in these cases to have
Engagement of senior administrators also was a difference for the two sites. This
concept was not identified in the literature review but was found at both sites in different
ways. At GMUC the engagement was done in an extroverted, campus celebrity type
approach of the campus’s president, which was previously described as the Fabian factor.
This factor was akin to a politician on a barnstorming tour championing the WIG, often in
person in small and large settings. Hill’s president took a slightly different approach,
engaging in a scholarly way to champion the WIG. These difference likely reflect the
leadership styles of the individuals themselves, but underscores that there is a role for
engagement by the campus’s most senior administration to ensure that power and authority
While the engagement was different at each site, the concept of senior administrator
engagement did connect with the concept of transformational leadership from leadership
literature. This type of leadership that is concerned with emotions, values, ethics, standards,
and long-term goals, specifically is about supporting followers to accomplish more than what
is usually expected of them (Northouse, 2016; Bass & Avolio, 1994). It contains four factors,
consideration. Each was observed in the data most notably through the actions of each
campus’s president, who role modeled convergence for senior administrative peers and
professional employees alike, inspired followers to act through speeches and town halls,
facilitated intellectual dialogue about the transformation through writings and presentations,
and aided a culture that was open to individual ideas and deep listening to professional
employees. Therefore, while the approach to engagement may have been different at each
discussed in the literature, power was predicted to have a role in the convergence process.
That role could be damaging if not properly managed by senior administrators. This study
found that there were differences in how power was used at both institutions. At GMCU,
power was initially used in a top-down positional manner; this resulted in a negative
outcome. Senior administrations later shifted their use of power into shared governance
was more top-down in nature with mandates being issued, permission being given to
reconsider practices, and establishment of key metrics. Hill senior administrators also used
power to repurpose resources. These differences in how power was used fundamentally
demonstrate variance in how senior administrators exercised their authority. Bess and Dee
(2008) argued that improper power use is a prime reason for organizational conflict.
Therefore, senior administrator attention to power and the use of their authority in a way that
reflects the campus’s context, culture, is important to avoid conflict, which can add friction
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This discussion has analyzed the similarities and differences between these two
Specifically, this comparative analysis has provided insight into the variance that can occur
between two sites in terms of the core of this study’s conceptual framework adapted from
Kezar (2013b). Generally, both cases presented change agents that were successful in their
changes to the institution, fitting together the three puzzle pieces of change approach, desired
change, and change content, yet each site’s puzzle pieces were unique to that site. Therefore
the functional assemblage of these pieces was specialized to the respective institutions.
!.!-$0!./%*)%.0..%*)
This section will specifically discuss the research questions outlined in chapter one.
This discussion is prefaced by an explicit statement that this study concludes that both groups
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the reasons why change agents in these two cases attempted to utilize this change approach.
One of the first reasons why it was helpful for these groups to engage in convergence
was because of the emphasis it placed upon a CIG during the transformation. As
working in concert so that the change efforts, in particular practice changes– often
decentralized and out of the hands of senior administrators, are coordinated and advance the
institution in a desired way. Such needs described the observed benefit of convergence,
which is that it merges the Planned change of senior administrators in the area of strategy
desired end state, the CIG. Convergence as a process involves continuous measurement and
evaluation of actions against the CIG, which is the coordinating focus. Those actions that
have the potential to advance the CIG are supported, while those that do not have potential
are not acted upon. This goal discipline was seen in both cases, and an argument can be made
that it kept each case on track to accomplish big change, instead of being diverted to changes
of the moment that could yield small benefits at the expense of large scale results that
The merging of Planned and Emergent change is another reason to use convergence
for transformational change. Table 3 revisits the limits and assets of the two major change
approach camps that was discussed in the literature review, and adds findings from this study
related to convergence as a form of a third developing camp, Hybrid change, that combines
both Planned and Emergent change, which can therefore be seen as the parent camp for
convergence. As indicated in the table, a Hybrid change approach enables each group of
change agents to utilize their group’s common change approach strengths (e.g., Planned for
senior administrators and Emergent for professional employees) and leverage the strengths of
the other group. This merging of strengths can offset the limits of the approaches. For
example, professional employee Emergent change often lacks the engagement of resource
gatekeeps, who are senior administrators. But convergence engages Emergent and Planned
change, bringing professional employees into a process that can result in additional
institutionalize change; additional resources can help preserve longevity of the Emergent
change effort, and senior administrator engagement can help coordinate the change across
units. This in turn prevents sub-optimization from occurring, as the convergence process can
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filter out addendum Emergent ideas that may be well intended locally, but may damage the
implementation of the initial idea at scale. Convergence also benefits senior administrator
Planned change by adding professional employee knowledge that can help come up with
appropriately complex solutions that are based in the realities of front-line practice.
people across the organization feel included, yielding buy-in and also distributing leadership
may change over time. Early on in a transformation convergence, it may be utilized by senior
administrators to gain buy-in, as was the case at Hill University. Later in the transformation,
it may be a way to institutionalize and diffuse progress across the organization, as could be
seen at GMCU where in the later years the CIG saw pervasive change in teaching practices,
campus master plan design, and employee interaction patterns. This fluctuating motivation
could also explain why convergence activity at the case sites was more active at certain
points in time. The needs of each group will likely change as the transformation unfolds;
This analysis indicates that there are clear reasons for using convergence. Why
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Serval strategies were used to achieve important change outcomes. The first strategy
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attempts to be persuasive to that group. So, for senior administrators that entails giving sense
that describes connections to the practice of professional employees, while for professional
Sense-making and giving is the point in the interaction pathway of the most intense
activity for both change agent groups. It was at this point that persuasion and communication
were at highest levels for one group, while simultaneously processing and analysis were at
peak for the other. For senior administrators, sense-giving took the shape of communicating
the CIG and organizational strategy, while seeking professional employee practice changes.
And for professional employees they provided sense-giving on their practice informed ideas,
which were in need of senior administrator support. Conversely with consideration to sense-
making, senior administrators made sense of resource requests from professional employees
and professional employees made sense of changes in the CIG and institutional strategy for
their practices. These two strategies were also the location in the interaction pathway that is
most closely linked to change. In the case of professional employees, when sense-making is
complete they can adjust professional practices; whereas for senior administrators they can
Strategies that were used to support sense-making and giving were communication
and translation. Bess and Dee (2008) argued that communication “is the basic unit of an
organization; it is the process through which the organization and its environment are created
and reproduced over time” (p. 61). For senior administrators, communication of top-down
efforts in some cases was handled through the supervision chain of command. JA?@L9F<
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senior administrators to lower level senior administrators, to middle tier leaders in charge of
areas and units, finally to front line professional employees. This type of communication was
observed more frequently at Hill, which may have been caused by the size and complexity of
Hill requiring the use of more formal channels. A leaner organization like GMCU seemed to
have been able to develop more organic communication patterns, as it was easier for people
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conscientious to use consistent language to describe the CIG and institutional strategies.
Doing so ensured the planned nature of the transformation was able to remain coherent as it
merged with Emergent change ideas. This group communicated the value of specific
professional employee practices through spotlighting changed practices that were helpful in
advancing change, which provided tangible success stories for professional employees to
further sense-make about the CIG, and exemplified strategies related to practice as opposed
media to collect community feedback. This group also used chain of command
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, professional employees often communicated with
each other through practice dialogues and roadshows to support their organizational learning,
which in turn could inform their sense-giving to senior administrators about needed resources
to support their ideas. Language was also important for this group, as some professional
Finally, communication for both groups, while varied in technique, was dependent on
trust. Trust between senior administrators and professional employees enabled the groups to
communicate more directly to engage in sense-making and giving without the worry of
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The next strategy of power had notable differences in terms of how it was used in top-
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O9FLKSeveral sources for power in the literature were described including reward, coercion,
positional authority, referent, expert, and information power. The case study sites presented
examples of senior administrators using mainly positional authority. Positional authority was
used to establish key metrics related to the change, mandate actions through the use of the
reporting structure, communicate messages across the organization, and repurpose resources.
The most favorably received use of such power was repurposing resources, as this enabled
bottom-up ideas to receive and apply needed resources. Of these positional authority-based
uses of power, the one that was least effective with mandated actions. At both case sites,
mandated actions caused change resistance from professional employees. At GMCU this
resistance led to a revaluation of GMCU’s CIG, although at Hill, less consideration was
given to the resistance. Such mandates could also be considered a mild form of coercive
power, examples of which at Hill were detected and were viewed negatively by professional
employees, leading to higher levels of skepticism and some distrust. Professional employees,
on the other hand, in a bottom-up leadership typology, used expert power. By the nature of
their role, professional employees have access to the most current front-line conditions.
Therefore, they have the expert power of how the organization is functioning. This power
Another strategy that was used was organizational learning. Kezar (2012) wrote on
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coupling does correlate with convergence. Tightly coupled provides less room for localized,
professional employee ideas, and decoupled does not permit professional employee ideas to
be fed back up the chain to senior administrators, making loosely couple the most conducive
to convergence. !MJL@=JEGJ=
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figure 8 reviews the codes that fit within each of the framework’s major parts.
/@=>AJKL;@9F?=LGL@=>J9E=OGJCAKL@=@A?@DA?@LAF?G>convergence background
interest overlap, were highlighted in the framework as background dynamics to denote their
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:QK=FAGJ9<EAFAKLJ9LGJKAs the concept of a CIG came into focus during analysis, a similar
concept for professional employees also was noted in the data. This concept was labeled
ideas, as it was a concept parallel to a CIG, but within the jurisdiction of professional
employees who often do not have the authority to make Anstitutional goals or CIGs on their
own; but can ideate changes and in some cases implement those changes.
The concepts that were drivers of convergence action, convergence strategies, were
reorganized to fall within one of three sub- categories (e.g., senior administrator strategies,
strategies). Strategies that were added to the senior administrator category included
recognition, and strategic planning. Strategies that were added to the professional employee
category were ethic of care, enlisting an ally, shared governance, research agendas, and
connecting to the CIG. Strategies that were added to senior administrator and professional
employee category, an additional category as the original framework did not account for
strategies that could be used by both groups, were sense-making and giving, events, middle
translators, communication, and relationships. Joining this strategy category in the revised
framework were originally separate organizational learning and groups strategies (which
framework (e.g., timing, being open to opportunities, managing up, and negotiation) that may
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have been relevant for Kezar’s (2012) study but were not seen at a significant level for this
study of transformational change. The idea of coalition was reformed into enlisting an ally, as
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perhaps only a year or so for senior administrators to label the institution as an “honors
university” through planned, top-down change. Yet, it took over 15 years for the institution
to more fully realize its identity as an Honors University through convergence. Additionally,
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;GF>DA;LO9KEAFAE9DDQG:K=JN=<Skepticism was present, but not
professional employees engaged senior administrators and not in a manner that required
managing up for negotiation. A deeper dive in the literature review found that some level of
conflict can led to positive organizational outcomes (Wall & Callister, 1995; Brown 1986).
mechanisms for conflict to be heard and in some instances addressed through the iterative
that resulted in positive organizational outcomes. Additionally, low level of conflict observed
may have been caused by the scale and length of the change process, which may have dulled
the partisan nature of the dual control system. One group or the other could regroup or
redirect transformational efforts that were not progressing through convergence to other
change approaches, or groups could have pivoted to other changes where there was clearer
interest overlap and likelihood of convergence. Moreover, the length of time may have
caused participants’ views on conflict to soften, or those critical of the transformation may
have departed the institution and therefore did not contribute to this study.
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is a process with varying levels of activity over the course of the
interaction pathway that can be thought of as iterative. That is, the approach did not have
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A transformational change effort here represented by the red delta rests upon the context of the institution. The convergence
interaction that advances that effort spirals sometimes being more closely associated with senior administrators, sometimes
with professional employees and other times existed in a blended state of activity.
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The first noteworthy limitation is that while interviewees did talk about top-down as
well as bottom-up leadership, grassroots leadership, formal positional based leadership, and
the varying mixture of these concepts for various change scenarios, none spoke of the
concept of convergence by name. Therefore, the preceding model is this study’s attempt to
make associations between the data that indicated positive change results and parts of the
convergence phenomena data relayed by change agents that led to those results. Additionally,
it was difficult to fully isolate convergence for such a large and lengthy transformational
process. Therefore, this study acknowledges that other change approaches were at work as
The nature of transformational change itself encapsulates the second limitation of this
study. While it may be a critical need for higher education institutions across the country, as
discussed earlier in this manuscript, transformation is a very high bar for change; meaning it
is very difficult to achieve. It was also challenging to study in the sense that the case bindings
for each institution were difficult. Case bindings were originally conceptualized as loose, but
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This study aims to offer insight into convergence strategies and background dynamics
that can aid institutional transformation efforts, for the applied use of senior administrators
and professional employees. Practitioners, regardless of their place within the organizational
hierarchy should familiarize themselves with these strategies and dynamics for their own
group and for their colleague group. Reviewing both will provide the opportunity to gain an
understanding of how to effectively use their own group strategies as well as how to identify
will necessitate a give and take of Emergent change meeting with Planned change. This may
be a concern for senior administrators who should not use convergence if they are seeking a
direct top-down implementation or for professional employees who may be inflexible in their
convergence spiral should do so knowing their ideas will be shaped and altered by the
process of convergence. This may be difficult for senior administrators to agree to in certain
situations where a particular change is needed according to specific guidelines that cannot be
compliance regulation changes are planful top-down changes that need precise execution that
leave little room for grassroots adaptation, and accordingly, convergence. Conversely, it may
be difficult for professional employees to forgo their emergent nature in situations where
change may need to be free to adapt and respond to local stimuli. Examples of curriculum
emergent bottom-up changes that need flexibility that senior administrative scrutiny can
stifle, and accordingly may not be a match for the convergence change approach. Because of
the limitations on Planned or Emergent change, groups should enter into convergence
Additionally, practitioners should take into account that convergence may not be an
efficient process for transformational change, and that efficiency likely will vary based on
institutional context. This inefficiency may be caused by the scale of transformational change
being so large that change efforts are slow and require significant inputs. It may also be due
productive relationships, engage effective communications channels between the groups, and
engage in the give and take of sense-making and giving. Therefore, practitioners should
consider activities that can help support convergence AL=J9LAGFeven before a transformation is
declared the desired change at the institution. Doing so could increase the change approach’s
efficiency. One can think of this as Transformational Convergence .HAJ9D preparation for
potential future transformational needs. That is to say, institutions can do things now to
develop a strong contextual base that a convergence KHAJ9Dcan grow from when the time
comes for transformation, thereby making it easier for the process to begin. Activities such as
good communication, openness to sense-making and giving between the two groups, trust
relationship building are all things that institutions can be doing without a transformational
agenda that will build a foundation when and if the time comes, likely reducing the initiation
Finally, practitioners should adopt a learning leader approach to their practice for
learning leaders as individuals who have a capacity to be taught, work collaboratively, listen,
and learn from others. This orientation is important for two reasons. The first is that change
organizational learning about the status of their organizational and its relationship with the
environment. Doing so is vital for the initial formation of the transformation that sparks a
convergence KHAJ9D, but it is also important to sustain it as learning about the organization and
environment helps inform the KHAJ9Dprocess and makes the loops more effective in advancing
being a learning leader. The level of responsibility of senior administrators’ executive roles
officials. While this level of personal initiative and drive has a role in highly competitive,
professional employees, hear their needs and ideas, and co-create with professional
employees a transformational agenda, as well as share credit for convergence successes. The
presence of this leadership practice was integral to both sites in this study and may be
In addition to recommendations for practitioners, this study has shown that there is
Studying the middle ground between the Planned and Emergent camps has provided a new
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heights we have attained. That requires the relentless efforts of hundreds of fiercely
committed people over many years.” Such words reflect the length of a transformational
change, the extent of people involved in the convergence transformation, and the results –
6
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a young STEM scientist, recruited to the campus’s provost office
Early 1990s - Initiation of the Honors University identity begins with consultant-led focus
groups with perspective students and interviews with institutional leadership.
“Honors University” adopted as temporary tag line.
Mid 1990s- Letter submitted to President Fabian by Daisy (faculty member) expressing
concern about the institution’s self-proclaimed “Honors University.” 1GA;=K
;GF;=JFthat campus had “not discussed what it means” and had “not worked
toward truly being an Honors University.”
9JDQK Daisy was appointed the first dean of undergraduate education and built a
Division of Undergraduate Education
%'')%1!-.%/4%(!'%)!
Arrival of President Joel, bringing new energy and a focus on globalism.
2008 Taskforce formed to develop domestic market expansion, which would later
expand to the CIG of transforming conventional educational places
2015 Hill’s president and provost discuss framework for the forthcoming academic
planning process with the Faculty Senate Agenda Committee
2015-16 Seven town halls held related to the development of an academic plan
2018 Hill acquires a London-based campus for its second international location
2019 Launch of first fully mobile degree linking the satellite campuses
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