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Flipkart's Winter Sales - 2022

Store Sales Website Sales Mail Order Sales


Electronics 22150 45000 58000
Furniture 150000 180000 45000
Toys 18000 14500 28000
Groceries 20000 20000 34000
Supplies 48000 50000 70000
Month Sales (in thousands)
Jan 344
Feb 237
Mar 391
Apr 227
May 445
Jun 173
Jul 370
Aug 212
Sep 315
Oct 171
Nov 220
Dec 246
Year Wise Flipkart's Winter Sales
Store Sales Website Sales Mail Order Sales
2013 15000 40000 20000
2014 60000 70000 35000
2015 40000 68000 40000
2016 28000 45000 58000
2017 10000 65000 45000
2018 20000 15000 28000
2019 40000 40000 60000
2020 50000 60000 25000
Month Actual Cost Target Cost
6/1/2021 1116 1150
7/1/2021 1130 1174
8/1/2021 1150 1176
9/1/2021 1161 1218
10/1/2021 1218 1168
11/1/2021 1194 1168
12/1/2021 1210 1182
1/1/2022 1204 1172
2/1/2022 1247 1225
3/1/2022 1243
4/1/2022 1217
5/1/2022 1238
Advertising Cost Number of units sold
Month (in thousands) (in thousands)
Jan 45 15
Feb 55 25
Mar 47 17
Apr 75 34
May 90 41
Jun 100 47
Jul 120 50
Aug 95 46
Sep 88 37
Oct 50 22
Nov 45 20
Dec 58 20
Crops purchased
Rainfall (in cm) (in kilos)
58.1 120
32.2 95
78.56 44
100.5 13
45.66 110
33.56 75
120.5 15
77.12 18
100.56 12
45.89 48
Popular Marketing Blogs Percent of Total Blog
Copy Blogger 36%
Quick Sprout 18%
Hub Spot 24%
Buffer 7%
Instagram Marketing 12%
Econsultancy 3%
ITC Businesses Revenue in Percentage
Foods 45%
Personal care 23%
Packaging 12%
Education 7%
Hotels 3%
IT 10%
Month Revenue Profit
Jan 34189 23123
Feb 26678 32000
Mar 20012 36000
Apr 40021 45345
May 49342 67342
Jun 54292 39872
Jul 67231 77002
Aug 45098 55121
Sep 19097 12212
Oct 34598 37612
Nov 43982 43435
Dec 54234 32001
Financial Year Actual Spend Advertisement Budget
Apr-20 642 453
May-20 762 678
Jun-20 902 873
Jul-20 324 451
Aug-20 545 552
Sep-20 900 982
Oct-20 782 800
Nov-20 700 637
Dec-20 500 451
Jan-21 822 732
Feb-21 900 890
Mar-21 1230 1000

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