Reference

The application of UML in the development of CRM sale system online

Fangyan Yang Dejin Liu Yanwei Chen Zhongcheng Li Coll. of Manuf. Sci. & Eng., Southwest Univ. of Sci. & Technol., Mianyang, China

This paper appears in: Future Information Technology and Management Engineering (FITME), 2010 International Conference on Issue Date : 9-10 Oct. 2010 Volume : 1 On page(s): 20 Print ISBN: 978-1-4244-9087-5 References Cited: 4 INSPEC Accession Number: 11678356 Digital Object Identifier : 10.1109/FITME.2010.5656548 Date of Current Version : 03 December 2010

ABSTRACT Information technology and network technology is developing rapidly, the relationship between firms and customers are becoming increasingly important. According to the management characteristics of CRM, the paper applies modeling methods and tools of UML to analyze and design sale management system online. This paper builds system development models, including the use case diagrams, the class diagrams, the activity diagrams and the timing diagrams, and develops the system for a sale company. It proves that UML can be used in sale system online designing and make the progress more easy and effective.

The impact of reputation system on C2C online sales: Evidence from China
Wu Wei-fang Ye Qiang Sch. of Manage., Harbin Inst. of Technol., Harbin

This paper appears in: Management Science and Engineering, 2008. ICMSE 2008. 15th Annual Conference Proceedings., International Conference on Issue Date : 10-12 Sept. 2008 On page(s): 523 Print ISBN: 978-1-4244-2387-3 References Cited: 29 INSPEC Accession Number: 10393024 Digital Object Identifier : 10.1109/ICMSE.2008.4668965 Date of Current Version : 07 November 2008

ABSTRACT

Despite the wide research of reputation system of C2C online markets, there are few empirical studies outside the United States. Whether theories of C2C online sales which are developed in the US could be applied to a different national and cultural context is still open to question. With the fast growth in Chinapsilas electronic markets, especially in the C2C online markets, it has become increasingly important to study the determinants of C2C online sales in China. This paper focuses on one of the most important factors, namely, reputation system to make conclusions and comparison between China and the US. An empirical study is conducted based on data from Taobao - the largest C2C auction site in China. Reputation system has been shown to have significant effect on C2C online sales. Positive ratings have been demonstrated to result in better selling performance, while the impact of negative ratings is volatile and not significant in some cases.

A Sale-oriented Online-shop Management Support Method for E-commerce

Sakurai, Y. Kawabe, T. Sakai, T. Takada, K. Tsuruta, S. Mizuno, Y. Sch. of Inf. Environ., Tokyo Denki Univ., Chiba, Japan

This paper appears in: Signal-Image Technology and Internet-Based Systems (SITIS), 2010 Sixth International Conference on Issue Date : 15-18 Dec. 2010 On page(s): 285 Print ISBN: 978-1-4244-9527-6 References Cited: 13 INSPEC Accession Number: 11835443 Digital Object Identifier : 10.1109/SITIS.2010.54 Date of Current Version : 17 February 2011

ABSTRACT In online business, it is important to construct sale web pages offering attractive services for popular products in order to improve page access and purchase rates. Moreover, online shop owners are required to hold various types of sales frequently throughout the year to keep customers coming back. However, along with these web pages, management of product DB (Data Base) is required to set up complicated sales contents with high efficiency and reliability. To satisfy this requirement, a sale-oriented online-shop management support method is proposed. In this method, using a sale management web page, online-shop owners can efficiently and reliably construct attractive sale pages consistent with their DB, using hierarchical sale knowledge created by a software agent and modified by them. Namely, the automatic construction and interactive modifications of sale pages as well as the automatic/interactive update of DB for each sale product group can be done consistently and dynamically, synchronized with the sale.

The Design and Implementation of the Online Shopping System for Digital Arts

Gao Lan-juan Liu Quan Jiang Xue-mei Sch. of Inf. Eng., Wuhan Univ. of Technol., Wuhan, China

This paper appears in: Distributed Computing and Applications to Business Engineering and Science (DCABES), 2010 Ninth International Symposium on Issue Date : 10-12 Aug. 2010 On page(s): 414 Print ISBN: 978-1-4244-7539-1 References Cited: 6 INSPEC Accession Number: 11530134 Digital Object Identifier : 10.1109/DCABES.2010.90 Date of Current Version : 16 September 2010

ABSTRACT In order to go shopping online more convenient, the design and implementation of the online shopping system based on JSP is presented in this paper. It mainly introduced the online shopping program, online payment, the order generating, and completed a series of functions about online shopping for Digital works.

A Qualitative Research to Classifying Comments in Online Shops Based on Contents

Hui Chen Zheng Li Sch. of Econ. & Manage., Beijing Univ. of Posts & Telecommun., Beijing, China

This paper appears in: Management and Service Science, 2009. MASS '09. International Conference on Issue Date : 20-22 Sept. 2009 On page(s): 1 Print ISBN: 978-1-4244-4638-4 References Cited: 10 INSPEC Accession Number: 10954793 Digital Object Identifier : 10.1109/ICMSS.2009.5303900 Date of Current Version : 30 October 2009

ABSTRACT A research aimed at classifying comments in online shops based on contents. Data were collected from nine real online shops (include 6 B2C online shops and 3 C2C ones), while 904 comments were used in the final. Method mainly used is grounded theory which belongs to qualitative research. Results show the comments in online shops can be classified into four categories, nine factors, and they are: service (includes 3 factors: customer service, logistics and packaging, post-sales service and problem solving), Product and price (includes 2 factors: product, price and payment), Author self-display (includes 2 factors: background describing, sensation) and post-sales action (includes 2 factors: action, suggestion). Besides, results also show there are some relationships within the categories of comments and the types of online shops (B2C vs. C2C), published areas of comments, and types of products commented. Findings tell both

online retailers and product producers should pay attention to the advices and items written in comments system of online shops, try hard to mine useful knowledge and discover shortages, so as to improve their services or products effectively.

Automated Interactive Sales Processes

Klos, T Somefun, K La Poutre, H

This paper appears in: Intelligent Systems, IEEE Volume : PP , Issue:99 On page(s): 1 ISSN : 1541-1672 Digital Object Identifier : 10.1109/MIS.2010.34 Date of Publication : 29 March 2010

ABSTRACT When we look at successful sales processes occurring in practice, we find they combine two techniques which have been studied separately in the literature. Recommender systems are used to suggest additional products or accessories to include in the bundle under consideration, and multi-issue negotiation focuses on optimizing the precise configuration of the bundle and its price. In this paper, we pursue the automation of such interactive sales processes. We present some key insights about, as well as a procedure for locating mutually beneficial alternatives to the bundle currently under negotiation. The essence of our approach lies in combining aggregate (anonymous) knowledge of customer preferences, learnt by the shop in interactions with previous customers, with current data about the ongoing negotiation process with the current customer. We present a memory- and a model-based method for online learning customer preferences and discuss their pros and cons. The performance of our system is illustrated using extensive computer experiments involving simulated customers with highly non-linear preferences which the system has no trouble learning.

Online shopping behavior model: A literature review and proposed model

Soo Yeon Chung Cheol Park Dept. of Digital Manage. Grad. Sch., Korea Univ.

This paper appears in: Advanced Communication Technology, 2009. ICACT 2009. 11th International Conference on Issue Date : 15-18 Feb. 2009 Volume : 03 On page(s): 2276 ISSN : 1738-9445 Print ISBN: 978-89-5519-138-7 References Cited: 68 INSPEC Accession Number: 10587317 Date of Current Version : 03 April 2009

ABSTRACT In this study, we conducted extensive reviews of online shopping literatures and proposed a hierarchy model of online shopping behavior. We collected 47 studies and classified them by variables used. Some critical points were found that research framework, methodology, and lack of cross-cultural comparison, etc So we developed a cross-cultural model of online shopping including shopping value, attitudes to online retailer's attributes and online purchasing based on the integrated V-A-B model.

Understand user preference of online shoppers

Kiang, M.Y. Gilsdorf, J. Chi, R.T. Inf. Syst., California State Univ., Long Beach, CA, USA

This paper appears in: e-Technology, e-Commerce and e-Service, 2004. EEE '04. 2004 IEEE International Conference on Issue Date : 28-31 March 2004 On page(s): 123 Print ISBN: 0-7695-2073-1 INSPEC Accession Number: 8107318 Digital Object Identifier : 10.1109/EEE.2004.1287298 Date of Current Version : 19 April 2004

ABSTRACT The tremendous growth of the Internet has created opportunities for consumers and firms to participate in an online global marketplace. It is conceivable that in the future every person with access to a computer will interact with firms marketing on the Internet. We foresee that advances in electronic commerce dramatically alter the structure of businesses, especially in the marketing area. We extend the literature on marketing channel functions to include the Internet as a new option for selling products/services directly to customers. Important factors that inference the behaviors of online shoppers are identified. A classification scheme is used to categorize products/services selling on the Internet based on characteristics such as tangibility and price from the buyer's perspective. The classification scheme helps management to understand the difference in user preference over different product categories. A survey of experienced online shoppers was conducted to validate the scheme.

Evaluating the Impact of the Online Sales Channel on Customer Profitability

Boehm, M. Gensler, S. Goethe-University, Germany

This paper appears in: System Sciences, 2005. HICSS '05. Proceedings of the 38th Annual Hawaii International Conference on Issue Date : 03-06 Jan. 2005 On page(s): 171c ISSN : 1530-1605

Print ISBN: 0-7695-2268-8 Digital Object Identifier : 10.1109/HICSS.2005.250 Date of Current Version : 24 January 2005

ABSTRACT The objective of this paper is to identify the sources of profitability differences between offline and online customers in order to allow for the development of efficient and effective multi-channel management strategies. Therefore, we distinguish between the profit contribution due to the self-selection effect and due to the channel effect. The former occurs if online customers have always been the more profitable customers, whereas the latter arises if online customers are more profitable because they started to use the online channel. The distinction between those two effects allows us to evaluate the impact of the online channel on the customer profitability and to derive profit enhancing multi-channel strategies. A large empirical study indicates that selection bias is a serious issue when measuring channel performance. We contribute to the existing multi-channel research by evaluating the impact of online channel usage on customer profitability while accounting for self-selection bias.

A Model for Adoption of Online Shopping: A Perceived Characteristics of Web as a Shopping Channel View
Su Jie Shao Peiji Fang Jiaming Univ. of Electron. Sci. & Technol. of China, Chengdu

This paper appears in: Service Systems and Service Management, 2007 International Conference on Issue Date : 9-11 June 2007 On page(s): 1 Print ISBN: 1-4244-0885-7 INSPEC Accession Number: 9808726 Digital Object Identifier : 10.1109/ICSSSM.2007.4280212 Date of Current Version : 30 July 2007

ABSTRACT Although online shopping is becoming a vital part of commerce, it is unclear what factors contribute to its acceptance by consumer. This research builds a model for analyzing antecedent factors affecting consumer's attitude towards online shopping. Technology Acceptance Model (TAM) and Innovation Diffusion Theory (IDT) are the theoretical foundation in this paper. Key perceived characteristics of the web as a shopping channel are chosen to add into the model. The chosen characteristics of the web are Web site quality, perceived risk, trust and enjoyment. Finally, a modified Technology Acceptance Model combined with Innovation Diffusion Theory which can analyze consumer's adoption of online shopping from a web shopping channel view has formed.