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Cloud Computing,

How do I do that?
Christian Verstraete – Chief Technologist - Cloud

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Every Generation has a Defining Industry

2 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
IT is the Defining Industry of our Generation

Mobile, Social Media,


1970-80s Mainframe 1990s Client/Server 2000s The Internet 2010s Big Data & The Cloud

3 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
The NSIT enables new business models
It is a recognized convergence of technologies by industry analysts and practitioners

Social Media
Mobility
Mobility

Cloud

Big Data

New Style of IT
(NSIT)
Security

HP’s NSIT  Gartner’s ‘Nexus of Forces’  IDC’s ‘3rd Platform’  The Open Group’s ‘Open Platform 3.0’TM
It also involves the Internet of Things (IoT), new style of user experience, new security solutions …

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You need an NSIT Roadmap
…To bridge the current with the future enterprise architecture

Cloud Mobility
Social Media

Big Data

Business

Security

Information Infrastructure
Technology
Application

5 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Future State: It will be a Hybrid World

Build Consume
Cloud services Cloud services

Traditional Private Cloud Managed Cloud Public Cloud

SLAs
availability, security, performance, compliance, cost
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Two key questions upfront
Initial Platform Initial Services

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Four key areas to explore
Drivers

Cost Reduction Agility/Responsiveness Business Transformation New Business Opportunities

Business Service Application Technology Delivery Model


Transformation Transformation Transformation Transformation
• Developing service • Existing or new • Private or Managed • IT organization
thinking • Which applications • Security & structure
• Service portfolio • Target cloud compliance • Organizational
management • Transformation • High availability, maturity
• Business process approaches disaster recovery & • Skills requirement
digitization • Application back-up • Financial approach
• Technology development for • Platform of IT funding
oriented innovation cloud management • Business to IT
• Eco-system • Mobile application • Metering & alignment
integration integration measurement • Management of
• Market • Data integration • Brokering change
understanding • Legacy integration • Intermediation

8 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Business Service Transformation

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Business Service Transformation
SaaS

Step
2a

Start Step 1 Decision Step 3 End

Step
2b
Service Definition
Service
Service goals and policies Service price
availability/reliability
Appl.

Service definition Service components Additional information

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Service portfolio artifacts, roles, dependencies
Demand planning Service documentation and service contracts

Consumer Service Service Service Level


Demand
Consumer
catalog description Agreement
forecast

Business Business requirement &


managers Service definition

Service portfolio
Portfolio
lifecycle
manager management

Service Service plan Service Delivery


manager per consumer OLA manager
Service specification
catalog segment

Capacity Capacity
manager Service plan
specification

Finance
Expense Investment Supplier product Underpinning Supplier
manager specification
budget plan Contract

11 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Application Transformation

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Application Transformation: The application
challenges
How do I make How do I integrate
What applications
applications ready applications in the
should I move to
for the cloud? cloud with my
the cloud?
other apps?

How do I develop How do I integrate


& test apps in my business
the cloud? processes?

How do I manage How do I secure


applications in applications in
the cloud? the cloud?

13 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Existing apps: Application Transformation Strategies

Code optimization to improve the Rebuild the application to adopt modern


run-time efficiency of an application
Re-factor Re-architect techniques, typically using the
especially taking advantage of the PaaS PaaS architectural principles of service
cloud platform with no changes in orientation. Loosely coupled, composite
business processes or programming IaaS SOA applications can best take advantage of
language running in the cloud
Application
Transformation New Value Generation Potential
Strategy

PaaS
SaaS
IaaS
Migration of the application to Retire legacy applications in favor of SaaS
the new cloud platform as-is Re-host Replace
applications

Coding Effort
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Development: Bringing Applications to Market Faster
Principles and processes for enhancing collaboration, communications and integration between
software developers and IT Operations to rapidly produce/update applications and cloud services

Development IT Operations
“Be more agile - deliver faster” “Be predictable – minimize risk”

Features &
code changes

Agile
Development DevOps

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Key Tools
Development IT Operations
HP LAB Management Automation HP Continuous Deployment
Automation
Build Verification Testing

One-time set-up activities Recurring activities


Run
Define Schedule Developer
Define nightly
AUT nightly checks-in
test sets dev
topology test set code Development
build Quality
Assurance
De-provision Provision
infrastructure infrastructure

Provide Deploy
results application
Production Staging

Run tests

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Technology: An integrated portfolio for increased
agility
Managed Cloud
Private Cloud Private Virtual Private Public Cloud
OPERATED BY • Customer • HP • HP • HP
CAPEX/OPEX • CAPEX • CAPEX , with OPEX option • OPEX • OPEX
FACILITY SITE • Client location • Nearly ANY HP or Client facility • Multiple HP locations • HP selected locations
ELASTICITY • Client-funded elasticity • Client-funded elasticity • Base & Burst elasticity • Fully elastic
SLAs • Internal Customer SLAs • Standard “system-level” SLA • Published SLA contracts • Published SLA
ORDER TYPE • HW/SW purchase order • HW/SW & Managed service PO; • Managed service • Credit-card internet
Or Managed service PO purchase order transaction, or PO
MINIMUM UNIT • Product SKU • Product SKU + service commit • Base commit charged • Hourly
charged monthly monthly+ daily burst
WORKLOADS
Enterprise & Legacy Apps.   
New Applications    
Development & Test    

17 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Technology Transformation

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Private Cloud: HP CloudSystem
Most complete, open, integrated system
Traditional Apps
through web services

VM’s in owned
Single services view
infrastructure
across hybrid cloud
VM’s in managed
Multi-hypervisor, multi-OS,
infrastructure
heterogeneous infrastructure

Intelligent automation VM’s in public cloud


and orchestration

Rapid application and PaaS Services


infrastructure deployment

SaaS Services

19 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Managed Cloud
Enterprise Cloud Services (ECS) offering

HP
Enterprise Cloud Services
Solutions

Microsoft SAP HP Airline Web Custom


Applications

Infrastr. Transformation
Oracle

Apps Transformation
Dynamic CRM Applications Cloud SVCs Services Apps

Apps Dev. for Cloud


End User/ Workplace Messaging Collaboration Unified Communications Mobility
Cloud

Private Cloud Virtual Private Utility/Grid Continuity


IaaS
Cloud

Enterprise-class, managed, highly secure cloud solutions


20 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
HP public cloud portfolio
Security hardened deployment with live support and leading SLAs
99.95% SLA

On demand compute instances to On-demand scalable storage capacity for Delivery of cached content to end Authoritative Domain Services
handle unique workloads. archiving and data backup. users powered by Akamai. for VM hostname management

Public
Beta
High-performance, highly available local VM storage solution. On-demand, scalable access to application data
Early Access

Multiple language development, deployment,


and management of apps
Network load balancing across VMs with
selectable routing algorithms Asynchronous message queuing

Real-time VM health and performance metrics


Built with market leading HP hardware/software, HP intellectual property, based on OpenStack® technology
21 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Technology Transformation
Characteristics Target Environment Transformation Approach

Develop a better understanding of the Strategic


planning Why ?
potential of cloud or cloud’s new stage
for your business
Infrastructure
operating Enables shared- Build strategy, business case and Roadmap
environment service management implementation programs for planning What ?
transformation
to new cloud stage
Wire-once, dynamic
Flex fabric assembly, Explore the threats, risks and impacts Security
planning
always predictable of the new cloud stage and the
mitigation measures and tools

Adaptive Virtualized compute,


Make technology choices, set
resource pools memory, storage & standards, develop policies, do detailed Design How ?
network planning using strategy budgets,
support assurances, and resources
Intelligent energy
Data center management Implement Where &
smart grid Implement, test and deploy your new ation
across systems and When ?
cloud stage solution
facilities

22 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Delivery Model Transformation

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Understand where you are and where you want to be
Define the “cloud” maturity of your IT team

Level Technical Service Management Governance, Finance Culture & Staff Best Practices Service Portfolio
Infrastructure & Framework & Security Processes Management
Architecture

5. Cloud Service Cloud services Continuous value Value-based pricign Business/commerce Value Chain optimized Commercial service
Provider optimized management centric processes portfolio management
infrastructure organization

4. Differentiated Automated Value-chain based Variable IT costing Customer-centric Service strategy Service brokering
service sourcing infrastructure pooling service management Optimized policy behavior processes
management

3. Service enabled Shared & virtualized Integrated information Service-driven policy Service focused Process optimization Service portfolio with
infrastructure & service management principles Operational-Level
Agreements and
specifications

2. Optimized Consolidated Enterprise IT Negotiated Expert teams Planning processes SLA based technology
negotiated information budget/resource servic
functionality management management

1. Standardized Enterprise Management control Joint, agreed, budget- Departmental silos & Operational processes Defined technology
infrastructure by function/element driven hierarchical competency “heroes” services
architecture management

24 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
How does IT reports its added value?

“Billing”
True, formal billing to external parties for a hosted model or public cloud
Increasing business-model sophistication

Usually handle payment process (eg, managing credit cards)


“Chargeback”
Cost allocation to business units or users via cost transfer

“Show-back”
Report of services provided, with or without
associated costs, without cost transfer
“Basic Performance
Management”
Internal planning, for IT
only, could include
utilization
Increasing focus from internal to external
25 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Sourcing and Control

 Sourcing Options 

INTERNAL CO-LOCATED OUTSOURCED CLOUD IAAS CLOUD PAAS CLOUD SAAS

Data Consumer Consumer Consumer Consumer Mixed Provider

Applications Consumer Consumer Consumer Consumer Mixed Provider

Infrastructure Consumer Consumer Consumer Provider Provider Provider

Operations Consumer Consumer Provider Provider Provider Provider

Facilities Consumer Provider Provider Provider Provider Provider

26 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Conclusion

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Services lifecycle management
Drivers

Cost Reduction Agility/Responsiveness Business Transformation New Business Opportunities

Business Service Application Technology Delivery Model


Transformation Transformation Transformation Transformation
Application Technology Management of
Governance Service Governance
Governance Governance Change

Business Process Application Technology Dev/Ops


Lifecycle Transformation Development Enablement Integration

Application Platform Service


Operations Change Requests
Monitoring Monitoring Management

Financial Development/
Financials Performance Support Costs
Infrastructure Costs Management Costs

28 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
HP Converged Cloud Professional Services Portfolio

Advise Transform Manage


Cloud Advisory Applications Cloud Operation
Deliver insight and knowledge and Transformation to Cloud Achieve best-in-class operational
identify opportunities to begin a Design, develop, migrate, and test efficiency of a client’s cloud
cloud journey applications and business processes environment leveraging the unique
to exploit cloud benefits knowledge of HP experts and our
global infrastructure
Cloud Strategy
Develop a business case, a Cloud Design
transformation plan and a Best practices and frameworks to Cloud Education
multi-year roadmap to a future build detailed architectures and Train and certify a client’s IT staff
state across hybrid environment designs for cloud solutions and third-party partners to help
them architect, integrate, and
Cloud Implementation administer cloud solutions
Build, integrate, migrate, and deploy
cloud solutions

29 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Thank you

E-mail: christian.verstraete@hp.com
Blog: www.hp.com/blog/cloud
Twitter: @christianve

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

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