LICENCIATURA EN COMERCIO INTERNACIONAL Y ADUANAS

CICLO ESCOLAR 2022/1

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FIRMA DE COORDINACIÓN DE LA LICENCIATURA FIRMA DE CONTROL DE EXÁMENES

Examen Extraordinario- CIERRE DE PROYECTOS E INFORMES DE
COMERCIALIZACION EN INGLES

Marcar la respuesta que considere correcta. Marcar solo una alternativa.

Coloque F si la frase es falsa o V si considera que la frase es verdadera.
Coloque en el paréntesis el número que corresponda de manera correcta.

1. A project would normally be undertaken if its net present value is:

a) Positive
b) Negative
c) Exactly the same as the NPV of existing projects
d) Zero

2. Financial aspects of project is judged with reference to –

a) Availability of land and site.

b) Availability of servicing facilities like machine shops, electric repair shop, etc.
c) NPV, Benefit Cost Ratio, Internal Rate of Return, Sensitivity & Risk Analysis
d) Availability of work force as per required skill and arrangements proposed for training-in-plant
and outside.

3. Which stage of project management life cycle requires the maximum time of completion

a) Conceptualization
b) Execution
c) Planning
d) Estimation

4. In Project management when does planning take place?

a) Before the project

b) During the project execution
c) At the start of the project
d) After the project

5. What is a cash flow table in project management?

a) A table portraying inflow of cash in a project

b) A table portraying outgoing expenses of a project
c) It is the tool that is used to study such cash flows by breaking inflows and outflows down,
usually on a monthly basis
d) A table portraying debts taken for a project
6. Who creates the project team?

a) Project manager
b) Factory manager
c) Operation manager
d) Purchase Manager

In which of the following project phases

7.

is the project schedule developed?

1. Conceptual
2. Planning
3. Implementation
4. Design
In which of the following project phases is
the project schedule developed?
1. Conceptual
2. Planning
3. Implementation
4. Design
In which of the following project phases is
the project schedule developed?
1. Conceptual
2. Planning
3. Implementation
4. Design
7. In which of the following project phases is the project schedule developed?

a) Conceptual
b) Implementation
c) Design
d) Planning

8. Cost budgeting can be best described by which of the following?

a) The process of establishing budgets, standards, and a monitoring system by which the
investment cost of the project can be measured and managed
b) The process of developing the future trends along with the assessment of probabilities,
uncertainties, and inflation that could occur during the project
c) The process of assembling and predicting costs of a project over its life cycle
d) The process of gathering, accumulating, analyzing, reporting, and managing the costs on an
on-going basis

9. Quality costs include

a) Only costs classified as prevention, detection and corrective action.

b) Only the cost of scrap, rework due to defects, customer returns and warranty costs.
c) The total of all costs incurred to assure the production and delivery of acceptable products
and services.
d) The expense of upper management

10. The critical element in a project's communication system is the:

a) Progress report
b) Project directive
c) Project manager
d) Customer

11. Communication management:

a) Involves the originator, the message, the medium and the receiver
b) Is important only in projects involving telephone, television, radio, or newspaper production
facilities and operations
c) Is not a big problem for people with normal speech, sight and hearing
d) Preparing an agenda

12. The following is the preliminary stage of Production planning

a) Capacity planning
b) Material requirements planning
c) Product development and design
d) Scheduling

13. The following aspect of product is concerned with the ease and efficiency of the product
performance

a) Operational aspect
b) Durability aspect
c) Functional aspect
d) Aesthetic aspect

14. ______ helps in establishing the interchangeability of products

a) Simplification
b) Diversification
c) Specialization
d) Standardization

15. The following eases the process of stock control

a) Durability aspect
b) Scheduling
c) Diversification
d) Simplification

16. The following is the Durability aspect(s) of a product

a) Efficiency of the product

b) Easy to understand
c) Ease with which a product can be maintained
d) Material requirements planning

17. Which of the following has a major influence on pricing decisions?

a) Customer demand
b) Actions of competitors
c) Costs
d) Political, legal, and image-related issues

18. What is the name of the practice of setting prices relatively low when introducing a new
product to the market?

a) Predatory pricing
b) Skimming pricing
c) Penetration pricing
d) Target costing

19. What is the practice of temporarily reducing a price to broaden demand for a product, with the
intention of later restricting supply and increasing the price?

a) Predatory pricing
b) Skimming pricing
c) Penetration pricing
d) Target costing

20. Cost and price are interchangeable terms. True or false?

a) False
b) True

21. Miranda owns a chain of handbag shops across England and Wales. She has spotted a good
location to set up a shop in Edinburgh but her handbags are not well known in Scotland and there
is quite a lot of competition. She thinks it is worth a try anyway and decides to undercut the
competition, at least until she gets known. What pricing strategy is Miranda following?

a) market skimming
b) loss leader
c) market penetration
d) price discrimination

22. In marketing terms, ___________ refers to what we get for what we pay:

a) Product
b) Value
c) Revenue
d) Cost.

23. Firms rarely compete on the basis of their products’ physical features alone. True or false?

a) True
b) False

24. What is the general term for products that have a physical form (i.e. you can touch them)?

a) services
b) components
c) goods
d) raw materials

25. Which of the following could be classed as a durable good?

a) shampoo
b) T-shirt
c) chocolate bar
d) washing machine

26. What is the final stage of the new product development process?

a) test marketing
b) idea generation
c) product launch
d) marketing planning

27. The 4Ps are product, promotion, place and ______.

a) Palace
b) Problem
c) Project
d) Price

28. Truly new products, usually the result of a technological breakthrough such as the invention of
laser surgery, are known as innovative products.

a) True
b) False
 What are the two ways that a
29.

company can obtain new

products?
A) line extension and brand
management
B) internal development and
brand management
C) new-product development
and acquisition
D) service development and
product extension
29. What are the two ways that a company can obtain new products?

a) line extension and brand management

b) new-product development and acquisition
c) internal development and brand management
d) service development and product extension

30. Product improvements, product modifications, and original products can all be classified as
________.

a) pioneer products
b) new products
c) product concepts
d) product ideas