CONGRATULATIONS LETTER
Sometimes, it is necessary to write a
congratulatory letter to be able to express the
good wishes that are had before a favorable
fact or circumstance that has happened to a
particular person or group of people. It is
usually used by companies and companies,
although it can also be written by anyone who
wishes to do so, as it is very easy to create.
IMPORTANT ELEMENTS IN A
CONGRATULATORY LETTER
A formal congratulatory letter can be built in a
really simple way, since only some important
aspects must be taken into account with which
the process of writing and building ideas can
be facilitated.The first thing that must be done
is a draft in which all the ideas that you want
to express are placed.
In this case, it is essential to define from the
beginning who the recipient is and some
things that you want to let him know.
Likewise, the whole message must be very
brief, based on only the most essential
sentences, so it is necessary to know how to
synthesize all the information in one or two
short paragraphs, which translates into a text
of maximum ten lines.
EXAMPLES
 I saw his ad in Marketing
Communication magazine. I am very
happy to see that your business has
started to work.
 I'm very excited for you: opening your
own business is a milestone.
 His business idea is brilliant; in fact, I
wish I had created it myself!
Congratulations on opening your new
store, you have chosen the perfect
location.
 Their new store and displays are eye-
catching, I'm sure customers will feel
the same!
COMPARATIVE TABLE
THANK YOU LETTER
A thank you letter is a document that is used
mainly for reasons of protocol and etiquette,
precisely to express gratitude in a certain
situation. They are used in different types of
land and always, who sends one, leaves an
image of professionalism or courtesy in the
recipient. Currently, the sending of physical
letters has been changed to emails, but both
are very appropriate.
IMPORTANT ELEMENTS IN A THANK
YOU LETTER
Especially that it is the most optimized to the
person from whom it is addressed, you can
use aspects that are known about it such as
the things they have shared or the events in
which said person has excelled in the
company (It is just an example, the letter
must show and highlight the actions for
which the person or institution will be
thanked).
This issue can be highlighted in bold or left in
justified format to give a better look to our
document.
EXAMPLES
 Thank you for your support, [insert
customer name].
 We appreciate your purchase and
hope to be able to help you again very
soon. Thank you for choosing [insert
your business name].
 We hope to go to your property on
[insert date] to [insert what you will
do].
 Thank you for choosing [insert
company name].