Question 11

Mr. Manjunth works for a small firm in Chennai and is a tax counsellor. Survey
research is appropriate when you have questions or hypotheses that require
quantitative data from a population to be answered, which he wants to do
since he wants to participate in bitcoin marketplaces. This will assist him in
gaining a better understanding of the bitcoin markets and removing any
doubts he may have.

Survey research collects data on a wide range of topics from a sample of the
public. The researcher must determine how to administer the questionnaire
and analyse the results qualitatively or quantitatively. Questionnaires, both
qualitative and quantitative, will aid in the extraction of vital data from
cryptocurrency marketplaces. Quantitative questionnaires aid in the collection
of data that can be measured, whereas qualitative questionnaires aid in the
collection of data with a specific level of quality.

Mr. Manjunth can conduct a census poll to find out how many people are
involved in the cryptocurrency business. In this form of survey, the entire
population is questioned, and interview participants are chosen using a
sampling approach. Because the bulk of Mr. Manjunth's customers invest in
cryptocurrency, a census poll may be used to easily survey them. These
consumers will be picked for a one-on-one interview, which will assist Mr.
Manjunth in gaining all of the information he needs to begin investing. This
survey, however, would take longer than others because there are more
individuals in the population to be polled.

Question 12

Suitable Questions to compare the various flavours of ice-creams

characteristics.

1. Name
_________
2. Contact Number.
___________
3. Email.ID
__________________
4. On a scale of 1 to 5 how much you like ice-cream, 1 being least and 5
being best?
5. What is your go to Ice cream Flavour?
 Vanilla
 Black current
 Chocolate
 Mango
 Pineapple
 Strawberry
 Blueberry
 Ice-cream cake
 Ice-cream sandwich
 Orange
6. What Price range do you prefer for spending on ice-cream almost
every day?
 10-20 Rupees
 20-30 Rupees
 30-40 Rupees
 40-50 Rupees
 50-60 Rupees
 60- 70 Rupees
 70-80 Rupees
 80 and above
 Below 200
7. How often do you purchase ice-cream?
 Every day
 Twice a week
 More than twice a week
 Once a week
 Twice a month
 Once a month
 Once in 2-3 months
8. What atmosphere is you inclined while eating ice-cream?
 Elegant
  Quite
 Classic
 Romantic
 Lively
 Indifferent
 Others
9. On a scale of 1 to 5 do you prefer eating ice creams during summers,
1 being rarely and 5 being very frequent?
10. On a scale of 1 to 5 do you prefer eating ice-creams during winters, 1
being rarely and 5 being very frequent?
11. On a scale of 1 to 5 Does packaging attracts you in your buying
behaviour of ice-creams, 1 being strongly no and 5 being strongly
yes?
12. Which factors do you take into consideration according to the degree
of importance when you choose ice cream?
 Price (Scale of 1 to 5)
 Taste(Scale of 1 to 5)
 Brand(Scale of 1 to 5)
 Appearance(Scale of 1 to 5)
 Service(Scale of 1 to 5)
 Environment(Scale of 1 to 5)
13. What services would you prefer that the ice-cream shop provides on
a scale of 1 to 5 for each?
 Take away(Scale of 1 to 5)
 Self-service(Scale of 1 to 5)
 Ice-cream van(Scale of 1 to 5)
 Theatre Box(Scale of 1 to 5)
 Customise your own ice-cream(Scale of 1 to 5)
 Others(Scale of 1 to 5)