EXPERIMENTAL DESIGN AND ANALYSIS

Course Outline Winter 2020

INSTRUCTOR Assistant Professor Rosa Hendijani, PhD

EMAIL rosa.hendijani@ut.ac.ir
OFFICE HOURS By email
LECTURE LOCATION Business Research Lab
LECTURE TIME Thursday 9:00 AM-12:00 PM

COURSE This course focuses on causality. So, if you are interested in testing
DESCRIPTION causality rather than only correlation testing, and if you would like to test
hypotheses for cause and effect, this class is suitable for you. Compared to
other methods, experiments are advanced research methods, so a research
methods class is the pre-requisite.

COURSE A basic knowledge of theory is a necessary part of this course, but as you
OBJECTIVES proceed through the course and you develop and write your research
AND OUTCOMES proposal, you gain a better understanding of hypotheses development in
experimental studies. Theoretical development and understanding is
important because we use experiments to test hypotheses developed
through some theoretical framework, not just based on intuition and
guessing.

Objectives:
1. Develop and understanding of experimental methods and major
experimental designs, and think critically about their application in
your area of research.
2. Be able to develop different experimental and quasi-experimental
designs.
3. Apply knowledge of ethical standards to an experiment and be able
to submit an application to the Ethics Board for review.

REFERENCES Shadish, W.R., Cook, T.D., & Campbell, D.T. (2002). Experimental and
Quasi-Experimental Designs for Generalized Causal Inference Belmont,
CA: Wadsworth.

Maxwell, S. E., & Delaney, H. D. (2004). Designing Experiments and

 Analyzing Data: A model comparison perspective (2nd ed.)
Webester Jr. M. & Sell J. (2014). Laboratory Experiments in The Social
Sciences (2nd ed.)

Other References:
Katok, E. (2011). Using Laboratory Experiments to Build Better
Operations Management Models

CONTACTING Students requiring assistance are encouraged to speak to Dr. Hendijani

YOUR during class or during her contact times. Should you wish to contact the
INSTRUCTOR instructor outside of office hours, please send her an email.

CLASS Lectures focus on the material presented in the textbook and general discussion
PREPARATION relating to the topic(s) outlined in the lecture schedule. Students are expected to
actively participate in class discussions.

INTERNET & Students may take notes on class discussions using a laptop. However,
ELECTRONIC students should not use electronic devices in class for purposes unrelated
COMMUNICATION to class, e.g., checking email, watching movies, listening to music, or
DEVICES Facebook. Doing work unrelated to class disturbs others and should be
done outside of class. Additionally, refrain from the use of any electronic
devices (e.g., cell phones, Blackberries) for emailing, text-messaging, etc
inside the class.

GRADE Category Weighting

DISTRIBUTION Class Participation 20%
Presentation 40%
Final Paper 40%
Total 100%

Week # Topic
Introduction-History of
1 Experiments- Type of
Experiments
Overview of Experimental
Design and Analysis (Random
2, 3
Assignment, Factorial Designs,
Manipulation)
4 Ethics
5 Individual Presentations

Winter 2020 2