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Componente Inglés - Presentación de Mi Producto o Servicio
Componente Inglés - Presentación de Mi Producto o Servicio
Apprentice
Erick Fabián Cárdenas
MARKET MANAGEMENT
SENA – COLOMBIA
Introduction.
The present work consists of the essence of the concept of Marketing since the
reading was based on the needs of the client in the center of the decisions of a
company. The need to adopt this approach arises from several factors.
A successful strategy, therefore, will have to take into account all these pros and
cons when deciding the right option. After evaluating the resulting segments, the
next stage in the segmentation process is the choice of a segment(s) that the
company will target. Then, the company must now decide which and how many
segments will be targeted according to its own objectives, resources and
capabilities. The fit between the market needs and the company's assets is
important.
ORIENTATION.
2. Taking into account the information in the text, create a Cloud of tags
with at least 30 words that are related to the topic addressed and
extracted from the reading.
We proceed to elaborate the cloud tags with the 30 words identified in the text
"Market Segmentation:
3. Create a mental map on the subject exposed in the text “Market
Segmentation”. Note the characteristics of this type of graphic
scheme.
Below is the mental map elaborated on the theme exposed in the text "Market
Segmentation":
Market Segmentation.
What is it?
Conclusión