Professional Documents
Culture Documents
Test Consumerism Misleading Advertising Tests - 82138
Test Consumerism Misleading Advertising Tests - 82138
June 2013
Ads are a good way to learn about new products. 78%
Ads are entertaining. 41%
I buy products because of their ads. 29%
I notice a lot of ads. 49%
Companies generally tell the truth in ads. 13%
I don’t pay attention to ads. 27%
a. The survey shows that ads are not important to of people.
b. For 29% ads play an important role .
c. Of the people surveyed, pointed out that ads are informative.
d. Ads attract the attention of of the people surveyed.
e. Most people do not believe .
3. Complete this text about false advertising with seven words from the boxes below.
Most of us have been a of false advertising. The question is, will companies change their
marketing b , or continue to prioritise c over the consumer’s right to know? We
found 14 major d that have faced false e scandals, and not all companies
have had to f , but each has dealt with a fair amount of negative g .
3. Briefly explain what kind of advertisements are not considered misleading. Use your own words.
100-150 words. You may use the input provided by Activities A and B.
Speaker 1 Speaker 2 Speaker 3 Speaker 4 Speaker 5
Type of scam
______________________________________________________________________________________________
______________________________________________________________________________________________
____
______________________________________________________________________________________________
______________________________________________________________________________________________
______________________________________________________________________________________________
______________________________________________________________________________________________
______________________________________________________________________________________________
______________________________________________________________________________________________
______________________________________________________________________________________________
______________________________________________________________________________________________
______________________________________________________________________________________________
______________________________________________________________________________________________
______________________________________________________________________________________________
______________________________________________________________________________________________
______________________________________________________________________________________________
__________________________
Nice work!