Professional Documents
Culture Documents
04.06 Tagg TheBurdenOfRepresentation
04.06 Tagg TheBurdenOfRepresentation
John Tagg
M
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TA
Th use sity I Mm s a is a
equ I c pportunltv dueatc nd en p y
Priited r Chi ua
Contents
J / ato
iled rneni3
In roduction
Bibiioraph3 231
237
vii
xii Acknowledgemenis
6 as rhe Currency of the Photograph in Screen Fducatwn, No 28
Au umn 1978’ and Chapter 1 under the same title is T. D’ inett
and J. Spena (eds Photography Politics One, Photography ‘N srk
shop, I ondon, 1979
i tic author and publishers wish to acunowledge with thanks
the following photorraphic sources. Barnardo Photographic Archive,
Carsbridgeshirc County Constabulary; Collectors’ Editions New
York Internati mal Museum of Photography at George Eastman
Ir troduction
ITou c Gernshe’ n C c Ileetion, Harry Ransom Humanities Research
Center, University of Texas at Austin; Kodak Museum’ Lceds Cits
Libraries, University of Leeds, Brotherton Library, Library of
Congress, ashington; The Mansell Collection, National Archis C s, I
ashington, National Portrait Gallery, London; Museum of the
City of New York, The City of Oakland, the Oakland Museum, sthumouslv publ shed book, Camera Lucida Roland
iliforr a; Cral’am Osenden, Public Record OlIve, London ref: against hA appar nt rtrpretrs, ass us with a pcignar
t
PCOM 2 291 ; Royal Society of Medicine The Trustees of the r A the r alist position The camera is an instrument of
Science Museum, London’ Stockport Library, Local History s e Beyond any encodiw of the photograph, theie is an
Department, Syndication International Ihc Bo rd of lrustces of tc i I connation bctwcen ‘the necessariy real thing which has
the Victoria and Albert Museum, Londoi I he publishers hase aced before the lens and the photographic image; ‘every
made every effort to trace the copyright holders but if any have to aph is somehow co-natura1 with its referent What the
h en i sadvcrtently overlooked, they will be ph ased to iv ake the tog ph asselts is tAt overwhelming truth that the thing has
necessary arrangement at the first opportunity ti e e this was a reality which once existed, though it is a
1 ty ne can so longer touch
Los Angeles John Iagg I e uiet passion of Barthes’s reassertion of a retrospective
raphie realism, whose unconscious signified must always be
F ence of death, has to be read against the death of his own
r his reawak ned sense of unsupportable loss, and his search
t imagc and not ‘just an image’ of her,
2 His demand for
a a demand if not to have her back, then to know she was
e consolation of a t uth in the past which cannot be
sed 1 his is what the photograph will guarantee’
ii c t graphy is not urnquc in its alleged phcnomcnological basis ir Pt .i ion 1 ft u ork that i he rv i dts u a 1
I c d atF -mask sig ifics the same that has-been-and-is io-more’ ca r v c g d ca Fe n fc reed,
bs riechanica iy substituting olume of plaster or bronz br the x gal r a tur I ph ogr’ F Ic a Pvc ink
vcxities and cc ncas tics of rc ently dcad flesh Yet it is ntireIy o plo grapl cfcrer and tic sign i F rekr
quest orabli whethc a death-mask could conjure up the piercing r resc ib e aid a guaran cc nothin 5 tle 1ev
I St rcahts uhich Barthcs ssanted to expcnencc in his g ief Ihe a i g WI t ‘nakc tIc li ik s a discriminsto y cern c 1
s m mas he said for the engra ed images produc d by the isto cal p occ r which part u a utica n
pbs ionotracc — the briefly fashionable device for tracing profiles I cc a - e t vo to orgaruse expericr cc and de
s h ch was, in a sense, the ideological precursor of pfotography in c a ics reah v tic paper image sshi h th ‘ough y
that the mechanical basis and reproducibility of its imag s not onl ses r ay be r meaningful in all sorts of i s T
ensured their relative cheapness and availability, but were also an’ ilia eno oh Reflected light is gathered b a static
seen at the time, the end of the eigh cc ith and beginning of the ii r 5 if particular construction, set at a pai ti ula
nineteenth century. as the source if a truth not possessed h d a tIe lj in its field of vu w. [he projected image of
cons eritional images. th s t s bcuud, cropped and distorted bs the fiat
I nced not point out, of course. that thc existence of a photograph ‘yctar ula, t ate of the camera which owes its structure not to the
is flu guarantee of a corresponding pie-photographic existent, The the as but to a particular theoretical conception of the
.
notorious and retrospectivei clums montage which showed US rai.jhierri 4 repo senting spart in isso dimensions. I’poir this plane.
Senator Millarri Tvdings in earnest cons ersation ssith Earl Browclei, ‘h muficoicortd plas of light is then lixed as a granular. chemical
appearing to implicate him in communist ssmpathies and losing ou”ation on a translucent support which. by a comparable
flO’z o
t
him his scat in Congress during the McCarths period, made that it,cthnd. mas he made to sield a positive paper print.
crude and costly deception only too clear — with the benefit of Hoss could all this be reduced to a phenorneriological guarantee?
hindsight. laughably clear, perhaps. But such wisdom after the tact. ,ucrs crage, chance effects, purposeful interventions, choices and
alwa s runs the risk of making montage a special case: a case of aratinris produce meaning, ssliatcvcr skill is applied and sshatever
manipulation of otherssisc truthful photographic elements, On a ds ioon of laboui the process is subject to. ‘[his is not the inflection
more subtle level, however, we have to see that everr photograph is nor though irretries able reality, ,is Banihes would have us
the result of specific and, in every sense, significant distortions beliese but the production of a new and specific reality, the
sshich render its relation to any prior reality deeply problematic photograph, which becomes meaningful in certain transactions and
and raise the cfucstion of the determining level of the material has real effects, but which cannot reli’r or he referred to a pre
apparatus and of the social practices within which photography phc.tograohic realite as to a truth. The photograph is not a magical
takes place. The opticall ‘corrected’ 1 egai record of a building ‘eranarun ‘but a material product of a material apparatus set to
façade is no less a construction than the montage, and no t k in specific ontexts. by specific fhrces, fhr more or less defined
less artificial than the expressivei} transbormed’ experimental purposes. it requires. therefore, not an alchemy but a history.
photographs of Lois Ducos dr.i Hauron or, in a different context. nuiside shich the existential essence of photography is empty and
those of Bill Brandt. The legal record i-, in much the same way cannot del er what Barthes desires: the confirmation of an
though for different. purposes, an image produced according to xisterr e tht mark of a past presence: the repossession ol his
certain institutionalised formal rules and techrical procedures r he sbody
which define legitimate manipulations and permissible distortions e could go further Es cmi if we were confronted h the actual
in such a way that, iii certain contexts, more or less skilled and t it about whose past) existence the photograph is supposed
uitably trained and validated interpreters may draw inferences s re us we could not hase the authentic encounter Barthes
from them, on the basis of historically established conventions It is We could not extract some existential absolute from the
The Burden of RepreentatiOu intioduetion J1
-t
perceptual relations that is. relations of pow er. Jr is Into this more extens;ve
onsdcus and unconscious, ultural. psychological and
—
our experier ‘e of the world held that we must insert the history of photographic ci idenee. The
codes d processes hich constitute pr F i is historic I n t existe i ial To conjure up sonietl ing JI
hey us est m nir g m a a ti
an tak it meant gful just as i i ivolses adav I sugge
nap \ei h r xp rienc tor tIc text hat on ask yourself,
mi ll it-c ourcd
the larguac s rerc -rtat’rs n t ust rhet r callv, urder what conditions won d a pho og aph
h eparat d from
r yhicl h y ar articula ed I cI Ne Mo e (of whicf the ear naryt be acceptable?
a! struc ir s and pta tic
‘
I I
trauma of Barthes wother’s deatf
and sshwh ther dis upt The
of loss which produces ifl him a
throws Earthes back on a sense H
eertainfl and units a nostalgic and
boning thr a prmlinguistic
—
arc n nice I t o
to th pha itass o I is w nctli ig m e We es at that time and to the dcselopment of a network of
cc have. Fe r alit of the paper print the sQ
work with the re i 1
disci arv institut ns — the polic prisons, as lums, hospitals.
,
material item. departments of public health, schools, and even the modern factor
than paper
But what is also real is what makes the print more ‘a stem itself The new techniques of surveillance and record
For this. however, we must look not to
what makes it meaningful. haiboured h 5 such institutions bore directis on the social bodr in
but to the consciouS and unconscious
some ‘magic’ of the medium. new usats They enabled, at a time of rapid social change and
through sihich the
processes. the practices and institutiOns instjl i!i’a an unprecedented extension and integration of social
phantasy, take on meaning, and exercise ,
photograph an ietg a
not just the material item but also the ad i Ition, amounting even before klphonse Bertillon’s
an effect What i r al is ati ation of criminal records in the 1 880s to a new strategy
ich tnt image it hears is part. it is In the s
discursive s stem of WI
-
and of changing
realit not of the past, but of present meanings ame time the emergence and official recognition of
we must therefore turn our attention ‘I hat
discursive systems that nis ital photography was caught up with more general and
for example. rests not
a photograph can coxrw to stand as evidence, dicue ‘ad transthrmations in society and in was of thinking about
semiotic process.
on a natural or existential fact, but on a social. it. representing it. and seeking to act on it. The development of new
is embedded in
though this is not to suggest that evidential value regulators and disciplinary apparatuses was closely linked.
particular signifying
the print, in an abstract apparatus, or in a throughout the nineteenth century. to the formation of new sorial
that what
strategy. It will he a central argument of this book criminology, certainly. but also
outcome and and anthropological sciences
Barthes calls ‘evidential force’ is a complex historical
—
redefined. Thi
and proof were defined and n, Sr ond, certain exaggerate d readings of Foucault of which the
judicial practices which laid dow
—
investigating the legi slat ion and ussas s that follow are not Innocent
Act s, whe re and whe n face the problems of older
criminal justice
in various pohce. prison and mad e and the term s rsIops of the thesis of social control: they run the risk of
required to be
photographic records were It will also mea n, as I 2. “rlooking more mundane, material constraints on the lives
of the
n as evidenc e.
under which tht’ could functio rap h’s seco nd cou rt uomina[rd classes and of ovcrstatiiig the triumph of control, while
g at the pho tog
argue in Chapter 4, lookin object rnging to notions of a thwarted but revolutionary class, As the
t
the inst rum ent of criminal law hut as the
appearance. not as of crea tive pro per ties fistoran Gareth Stcdman Jom s has insisted, Benthannees and
ined the status
of copyright laws which def and stra tific atio n of sangelicals in Brdaii. for example, were no more successful than
separat ion
and thus contributed to that and pro fess ion al. di als and Chartists in moulding a working class in their own
the ama teur
photographic production into r e, thorn the ]850s on a 5 workr 5 ngj culture was gradually
arti stic dom ains which was laid out in the last
instrumental arid e ta[ i’shej which hoWe\ en conservative arid deferisjs e, proved
.
decades of the nineteenth centurs s rtually impersious tc external attempts to determine’ its character
whe ther pur suin g the photograph as instrument or
in both eases ount of or dirctieni Yet, having said this as a partial coirectjve to some of
we shall have to take lull acc
object of legal practices, tain . Fra nce , the United what fbllows, the fbrce of the argument is clear that the emergence
, between Bri
significant national differences tiou s, we mig ht also 31 photographic documentation and what Barthes sees as the
are bein g cau
Stares, and so on. And, while we
The Burden of Repr entahon Ii’j/(t 100
a momen t of crisis not het)ngcd to this hn,tor of centralising, corporatist reform which.
crisis in Western Europe and the USA —
social identit ies but, in is the imd-nineteenth century on through health, housing,
only of social and economic relations and
sense rnitation. t ducation, the prvention of crime, arid a trategc of
crucially, of representation itsclf of the means of making the
specifi city and erninglv benevolent social provision, had sought to represent,
we call social experience. Outside this crisis, the
Focuse d in specifi c r ard reconstitute the social body in new ways.
effectivity of documentary cannot be graspe d. c
range of interte xtual Social welfare was thus wedded to a mode of governance whose
institutional sites and articulated across a
y. tig tion did not pass unresisted whether actively or passively,
practices, it was entirely bound up with a particular social strateg
ic, politic al and set ulin h sought to establish its rule not primarily through coercion
a liberal corporaust plan to negotiate econom
s, and authoritarian control, as under fascism, but through relations
cultural crisis through a limited programme of structural reform if dejendence and consent Central to it, therefore, was an
at restruc turing
relief measures, and a cultural intervention aimed
the emergent formation of iiistitutioris, practices and representations
the order of discourse, appropriating dissent, and resecuring
F hr iished means fbr training and sugveilling bodies in great
threatened bonds of social consent.
y numbers, while seeking to instil in them a self-regulating discipline
Integral to such a venture, therefore, was a discursive stiateg
mode which, by an t position them as dependent in relation to supervisory
whose rcahsation was to give the documentary —
the I 92fls and 931)s ma ared nstit itiona spaces of at sth ticise 3 photography is hich
irnit political and ultural (rises of
.
,sns ;afseijtcd from Stiegliiz arid others and in is hich. grs en their
occurred in mote des eloped capitalist democracies in which. whtlc
sjrjt anO separateness by the 19.30 the Pieto ialists’ explicit
F tc hnkal md instrumental us of pfotngraphy ‘ontinued nd
S S U 11 utdru s )f A Seni ) ‘ii sger nc s.s ry It was
SI rcat1 stcrrat s d ar ext rdcd, a wIdri io a hn of
crucial flee tion of the r C t onE e hsion of the PC WCi’ relatic ns o archival
social cc ,erisus is as also demanded, A it
place Mobilising new s,i,stsomis that marked Evans’s practice, but also its increasing
discourse of documcnta’ion thet fore took
‘acth hr Fnn am within the’ iris ilcgccl ‘High Art’ spaces of an ever
r ien of r riss reproduction. rh dot umentarv p cs of
des lohng g r a d rd hiera ch cal culture
9 (1 the gi eouall the prcs net of a
,
at
I’ s iu sod spaces that the New Deal diwumentars mode
profession. it crc addrs wed not only to experts but also to spe ific
imr.cd. indeed, opening rip new sites fur cultural practice was
setors of a broader lar audience, in a concerted effort to recruit
Crdl r its straregy and rhetoric, ‘iViiat enabled this novel
them to ti c dis ourse of paternalistic, state-duet ted reform.
-
“
on tnc] kecc lh’ai broke apart. cc tO ‘g c attempt to impose a cor poratist hegemonr 10 a reasc’t ted
B na— tic 11 sIc tnrc of lIt
cond 1mm. drirnc-t,tic ai iiierani’hr But whaiec r sense or necc’ssltc on Ii a critical
Us 01l t 110’ id-pt iiìt of Rtst-cft
1
it I tint nt the rp ‘nea
0 n’
3
it ru ight hac’c ha at thc
I ni’ no n g i in Ot do am ir itt ‘
dpltc td cccn’ • it5 “orb r t nrrc nec scas straiicd to tilt pt)i1i of hrcakmu 1
it Liet tOOL s 1101 tin <bc iiiiic ItiL”\ ‘ist nUr.i titt’.
111(1 liar adt,xiial mixture of SO( ml ano choingical
to 5 u’vic c o war cchich iin ior’lic miiupolisd iiidisrriai ,tncl
w nit It t Ii F x )ti( cc y eurism, ft tishist d artistic subje tic its, and
aric 110 ai nil >r iicS chat th \c c l)c al ta
nOd 1 dallas 10 Cunlcersaltc 11111 h mar once 111th appeared
don tidi IC ailS citiiizotl cc oil irnI and pcstwa i 1100 s, U hell - , .
‘s i d c urnc ntarc st I on I human md ohsc ssic c Iy pri atistic irs cflectic its was
ni 1)150) tt ( snppi ssed, ir I the t
the plc tsrtai nrnInuollIsai (tf ‘if. ‘l’hc’ assimilation tI phritographic practices to ‘Fine Art’
iilIitIrf d mliv ill tialt ulic Inrii lii
1nl’
R c Strc ker s St indai I ( ii ecc J st ir hi rid ut ic ii Photcigraphc did not sit w Ii in thc modern museum
11 I I!’ Fwtdy cC IICI)1 I Oc hisrctrr of phlomgm aphiv stands in relation to the liistors
11 011 lItCI1loilti ri h
1
sit
01
\lt dct Art’s cc idm-ir hi’ jini ma Illr aup thcorcticahI, called into c uestion, The idea of
1
‘c hcic tiemnOat [5 ttpl iit’ii of tin’ M CO corn iii it
I IlonOi a derti t photographic lint tge has no morc’ status than the
cia ott’ I stiocc cc is )t)11 to pu t-vai if uraIt.i1 1(1 mmii ‘c
hialism arid l Wdo n of r I p ipular documc Iltarm tradition to which it has been
I tur w th the inspccifc rF crone of far
appeai U. ‘1 rp’c ci and cc hh it has rc’grettablr served to re-incite.
11 hc Ooic ‘i\JL. I/Ce 101 ‘li1 o! lit/li atTiC t 3 tdl\ -
C
tl i
cc nIt iental anti dan txer )n5IS taiiiicd cc tit tlit’ iibc rahsni ii a
actisism, in thc trickle of translated post structuralist theor,, in a t cud scnse of the term The development of popular amateur
revitalised Marxist debate, and in a resurgent, theoretica11 ph” toeraphv was entirely dependent on the large-scale production
articulate women’s movement they were far indeed from beginning
—
ouipmene and materials, mechanised sers icing, anti a highly
to disrupt photographic practice, education, oi curatorial and c nise marketing structure, which together made possible a
admir istratis e policy i i e of ndustrialisation of photography and the emergence
Before passing on to a consideration of how these issues shaped of initir tional, monopolistic corporations such as that pioneered
the essa\s sihich follow, I want to look first at an apparent conflict by C (rge Eastman. For the new class of amateurs and even for
cit ui i.mtrssionals. large parts of the photographic process were
in the argument put forward in thç early chapters of the book. Is
there not a contradiction between (he claim that the development t ely rin on ard in the control of this photographic industry
of photograph as a technology of surveillance and record entailed s e atel or corporately owned means of production were
a radical reversal of the political axis of representation. and the entcntrated and necessitated elaborate divisions of labour
recognition of the opposite movement in the dispersal and seeming orid koss ledge — both developments opposed to democratic
‘democratisation’ of photography, following the introduction of ci er In c risequence. too, at the level both of equipment and
equipment and sers ices accessible to a wide amateur market? i nue of the process made available was highis’
Clearly there is a contradiction one that must be engagtd with,
-
in cmi ed or tailored to thc needs of mechamsation and
one iooted not in the argument hut in the process of historical srai,dardisation The instrument that was handed over was, of this
development and symptomatic, at a deep level, of contradictions rio siev ccv limited, and the kinds of images it could produce
central to a capi alist mode of production which must place its v th r r senerely restricted on the technical plane alone.
means of produe ion in tof hands of those it expropriates and in Ott cnifl antly perhaps, if a piece of equipment was made
which there is ar inherent antagonism between the socialisation of ailahh-. then the necessary knowiedges were not. Technical
production and consumption and of the mechanisms of discipline knowledge about the camera was not dispersed hut remained in the
and desire, and the prisate appropriation of surplus value. At the h of of prs ialis& technicians, themselves dependent on means of
sa ne time, this contradiction in the deployment of photographic p e tics did not own or control. Knowledge of the
technologr also has to do with conflicts inherent in the longer in .icm a fpieture-making was equally specialised and constituted
historical development of reproductive means of cultural production an nctracingIv professionalised skill, usually calling for much more
which, as well as raising levels of production and consumption and elabijn training and equipment than that available to the
art ca d i tailing a difference so marked that, for photography
seeming to disperse cultural activity in ways difficult to control,
have also had the opposite eflct of facilitating th imposition of w pt n r to a higher status, the explicit connotators of Art
cultural hornogeneits. while simultaneously creating new dis isions characteristic of late nineteenth-centuri Pictorialism proved entirely
of power both between the possessors and controllers of the means dispcn..,able. By contrast, popular photography operated within a
of cultural production and the dispossessed, and between those
tecgiueal’ i ut strained field of signit’ing possibilities atid a
a icted range of codes and in modes such as the
who are and those who are mt literate in the appropriate cultural ci —
photographic practice. it would not carr the sseight of cultural Nib Jtalning riorma,avc social mores is articulated in and
significance. because, by definition, its space of signification is not rt-irouh a nninsailv defining difference both from ‘commercial’ and
rca ‘p ula cul urc The diflerenc then, is one that is
culturally prisileged. Any success in shifting th parameters of
signification— one definition of inventiveness and imagination ist tin Is idi c d and internal to the syst ‘m, not one founded
would therefore be outweighed by the social hierarchy of registers ssential opposition, as conservative cultural critics from
M,ndva rir ld to Clement Greenberg have claimed,
of meaning. Thus dissent or innovation in popular photographs is
ic g ‘r ral ultural sphere, the hierarchisation of
rarely seen as transforming signifying possibilities or contesting
orders of pract’ce (as. for example, in Jo Spence’s professional, her trap w acticts rested on the historical development of
djstjr r cC Ois ‘rules, institutional bases and secondars supportive
institutionally promoted reworking of the family album). Rather
what it insolves if it is to he visible at all, is a change of level, sir en ore’s But it also needed to he secured at the legal and
I I ‘I s we have seeti, popular amateur photography
moving upwards in the hierarchy, ceasing to be ‘amateur’ .
t. trifLE ; )Litl itt a l,jt iaichlcaa order (it pI,il tan’ .und thi’ I ,I.3.) . cc’ s.’iin’Ii h”s t,’ Its •‘.nt—s qu’ Iii, fit ‘l.ei—t.rc
u’nwiLEi’iiet .,.t n% cii intl. tat a • WI alt Ii5 *1)1 .atita’ tilt rs •ii ‘rn the
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p41,4111 tiC 1H’.tutUilflnai udqdlii%aIuiflI suid a tu ui’tolc’ ot xu’lautn— cit uuar’,.s’— sun. 4 “ark tato, 1 .ini’ dc’s .— .prnrt’ na
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s., tjj’cl nit,. i ssst. itia’tc r irthod. Far 3alispl tie £ tritest “4S •it itt teet ‘alOne the identification cut’ their epeakert and
I be ( uti. r’ t ot use Ph it wrapli. se t out tc, bñng .i sennod • h ‘t ttmu iii’ Cons ictions of those tites addiess. discursa e
.iitl5 4’ ‘Ci aiIi1t C’ .i,” into’ i lIt,Unt tw’il ‘sith an .ithuss.’rian -¾ ,‘zi ft as this does not pretend t.i hr fiitai 1)1 nhaustisr.
.1cc•’ w’r ‘it ‘1cm ‘Ii u at ‘% :te .ppai atus. s glut t’t hotel th,’n, us I) - ‘‘is’s. base- cnndinor,s of ucistenci is hich thr do not den rmme
pIn 1 • F ete. ajldias r 1 Itasis tin th. p..’ ci c ties ts ‘it disc ‘1’ Ii • i aas “ast compuse molt than lax wages alone Mon r a.
pta 1 he put pa si to as old tI I.i (is C. &spr 551 its scs of th r elk is cannot 1 t C tIC! thati a cot ditional
it d 1 htclpre in 1 socialist 1 ntai
art tror i llama n tIC mint, pCispCCtl and form f pta ticc
iciS 1 tIlts’s LIIMU’ll fot’)a i tl5’’t ft a snf inadi
i c o r bccurc ilcnt tI it thu cultural FJCtiCC6 and S%StCirS A mcanmt,
* Ic’tci cfrCpr cntuion dctCrminCd m Its mnnitig aid
some mc r basic material realits is not. therefore to pos t
inomous discutsisc realm. EquaU what is not di COUFSC
2-I The Burden oj Representatior
cannot be held to constitute a unified, distinct and counterposed an edu ida icr, and condemned his m idel to a circularity
domain an ontologically prior unity of being to which discourse e Ide )logical State \pparatuses were bound to perform
ma be referred 1 The argument is crucial here for cultural theory r a funet on procured for them in ads anec hr the power
as it isa earhet for grasping the rature of photographic cf putpose and ideology of an air ady ruling class ‘The
f.resIntatlnr i/that L dfped is not th nnn discu’si’i but the as irnt what it et out to explain, 1 he di y erses
coneepti n of it as a unitary category with general attributes, a id institutional structures of the Ideological State
know ible t irough a noiwdiscursive ‘expe ‘ience’, yielding general s coo d secure nothing ir themselves hut only function
iteria of epistemoiogical validity. 1 he non-discui sive, the real, is as rI I x of an already inscribed power and tepetitiveir re-enact
driers ly constituted in different discourses and practices and .(-p(2c t I a was already ordained at the level of the relatro is
cannot I e ‘magined as a universal, common r necessary refc rent s’oduet . nw which a complex di ersitv of irreducible social
existIng autonomously, ret somehcm available through a non— r’iatiOI wuc now collapsed.
discursive representatIon to serve as a measure of truth. just as for all Aithusser’s intentions of’ breaking with expressive.
there i- no object of knoss ledge or process of knowledge in general. o admgs of Marxism. his retention of the idea of unified
outside specific discurstve systems. so there can be no general test r instances pcrliirniing functions set foi them hr their
Particular bodies of discourse and practice can and do develop ,,rnons in a structured totality returned his theory to the same
their onn appoprian criteiia of adequacs and -ffectivitr. specific eparanion and functionalist reduction of social practices and
to their uhjcctives and to the technologies they deploy, but not ‘.nre herarchr of causality that characterised the base
valid beyond their domains, ,\s bases fhr disputes and tests. such s,,,’Tsiructare model.” When the concepts of pre-given unities and
criteria may be radicallr diflerent but their effiacr is sufficientli th trar sjj tencv of epresentation art rejected, this model is
established in the context of the determinate purposes and decor’ m ed, and with it goes the function of repioduction: the idea
circumstances of’ the discourses and pra twes to which they relate tha cultural institutions and practices of particular society
Fhere is no necessity to posit a beneral measure and certainly no r’r Ii ut a necessary unity of character and ideological effect
basr to tIc ide a of measuring their relative degrees of ope mess to diti ns of capitalist production are for example, complex
an iirag’ned authentic experience far original realits d compatible with a wide range of fa rilial tnanagerial,
Fh’ difficultie’ tiis pu s in the way of he kind of analysis which ) , administrative and cultural forms and even these may
simply wants t view signifyine vstems as ncoding and decoding r ilowed to stand in the way of the colonisairon of new
pratics nd to locate them within what Aithusser called I he p itical, economic and cultural fields are not,
Ideological State Apparatuses’ cannot now be avoided 20 niflcs constituting definite sectors or instances, goserned
.ltbus cr s decisive ads ance as to treat ‘ideology’ as social by t’ p ace in an architectonic otality
telations displacihg notions of ideas or consciousness which had Rt-g’cti g the architectural model of floors or levels does not,
hitherto reduced ideology to a snusrcpresentation of the social rn is sec. mean asserting that cultural ‘nstitutions. practices and
thought ‘Ideology’ now appeared as the effect of definite institutions. h n,,zrsons are either autonomous or inconsequential. Nor is it to
practices and forms of subjection. as an indispensable mode of cler.s that cultural practices and relations can he changed,
organisation and conduct of social relations. What Althusser challenged or reformed through institutional interventions. political
continued to insist on. however, was the general and unified pracrices err state actions, or that such interventions will have
character of these relations and of the institutional processes by on wider social relations. It is rather to insist that these
which they isere produced and held in place. By subsuming all cheers arc not given in advance and that change in one cultural
‘ideological social relations under the mechanism of the ‘Ideological r’isi’ution will not set off an inexorable chain of echoing
State Apparatuses’, Althusscr elided diffIrences between the is rv’rcussions in all the others. It is also to acknowledge that the
institutions he named, inflated the concept of the state to a point of t ,mnlex conditions of cultural institutions cannot be specified in a
r
26 ‘Fe Bc’rde J Rep merentatiotl
general c i ‘p tot F idc o cp lcn id C n ‘quc nces a ci dentctos c ra
p edictcd rca a I e c ti t re i sea aralstic-sI d cc cdbotkrosab t
aante u o gird i r e s f 1 o stt etlo t a halt, v ri oicu u Fcc
t nf a few it orati arc F e n t t bev r nc t f r
here
I a
ltraI ii ,li r foire -
universalits of the theott neat rat eh t i m ins oked are in constant di ss 5 muggld tan only dr note a dispersed. a gmc 1
tension with the historic ilness of the apparatuses in ii hit h this •o’d it , )utc omc, cut across hi other forms c4 conflict. ai
mechanism js supposedli mac ad. L is oUt of thc putposts of the Ii r. Fl
1 . oh lila \ su’ ii ,st hom’ ‘gene i 2 aod
essas s a tiich foiloss to suggc st that the histont al relations of ,$ar ich otitces ea led into ix ing at roomc- fntcdanc, t’ ‘
representation and suhjeetic n ae much more complex anrl a attccii ts ti gaugc soeh ar ooreomc- rlai ens
overdetermined than thea appear ui generalsed and htstorieallr -
so nor santage Far n moved item chc absc,lic-y
—-
unspeefic accounts such as Laura sIulver ‘s seminal anali sis of ,,.scd hstorieist uarmatic,ci, they must rather be seen a
.
‘2
spectatorial relarions of poster in ciassieal Holls stood cinema or osc nc uceific limiced forms ‘it politic at i aleolari’ ni. dependen’
-
Eli7aherh Cost ics equally influcnual essay AN oman As Sign. a a ‘lliat, historical Tm-a ns and pat rieolat. clatleogcahie
Operating as the latter does in a timeless space between p ‘:ii’a erspecos rs who 11 lots c To he constructed and are riot
.
aeqmuretl a novel eetitrality in Marxist theorising only in the 1 960s, I . mccc at them r i even as thes ate refit ted in the earlier ot
as the struggles and problems of modern capitalist societies ha 5 sa s a hc h toltciss uircunispeetion of this sort. however.
.
compelled the recognition of complex fields of social relations not dor u imopis pohticai disengagement. and if tile relation that is
adequatelt grasped hr classical .\Iarxist models. As a means to pc a’ ° tn Cli ‘her mv and practice is hanged. it is not ahard Ined
index certain beliefs.txperienC a, ot forms of consciousness. seen as cottotal anals as asaconditional calculation fi tF
necessarily representing and otgamsing the actions of unit itting [22 t of specific forms cii practice under detemmi iate
social subjects. to a ro it Cfl0ti of matenal ci tss position or interest, k inc glamotir of a ntaster knowledge. nut it r ia
the category proved, it the words of one social historian, ‘inert and o ptot oting departures in cultural prae i e by
unilluminatingly mcductiae 2 E er in Althussei s penetrating and r t c haracterise specific sit oatic r s of aetiom
innox atory analysts and certainly in most defences of left’ m g hc edt cts of pme-erriptive theo y at d wF e
documentary photography), it could not be disentangled from i c the to the continual adjustments necessary tc
8 i Bard r JR fir ;entation 0
of a ‘mi’ rophysics’ r F o c ant o o 1 struggles against its to dcvelop an -tccount of social relations, the state and
‘capillars fbrms’!’ thr r m s nt n f I in. utional histories tahty in which, theoretically and lustorically, it makes
into a gent ral metal ho for w discin na tipclago’ had the a k f ultural politics and cultural interventions and vet it
same clchilitatir g f t or action R if bed of i historical c conecice of a variety of non-reflectionist practices
I
a’ B der fRep e Hat e d ‘on 31
[he importance if this to eultoral political analt SN 15 manfes rho efo e. that an be )ndemned in ads ance as necessarils a site of
since, without it. such aria1sis uould have no status at all. ‘‘rporationi or prvdeged as the proper site of cultural action -
epr it’ ti rs a d el o w’tfou i t sub ultur’d tvles’ also eonsti ute les els of it ter enti an
a d fOi seal pta ti’es
r supp It g an nifled )utco r e They also de end o specifi m ding tie r assr 1 eeifie forms of practice
historii ails devel, ‘ped tneans and modes -if prudot tion and other 1 ia consequences all this has for cultural practice and for
conditions of existence sshich them do not determine: hut ihes n’ ippirig out the grounds lot coltoral struggles are clear, though
ann”t h& c’s aluared hs reterener’ to these eonrii i’’ns as to a source rt.r’st .“inseqoruees cur against is hat traditional aesthetics and
or orig fbi r bleri f r at’ I sis i c eale ate ts’ sped i n assor e can b taker at gi at t d The dramat uniti ‘s arc
c urc ral I Ct 0 ultural [ta’ ic s in rela ion t dcii u her a b eoone pat at ag oraeo ssieche
cot ditionalitm, B thest ‘fleets Cannot he stablished outs Ic such ‘i if in i stirtit ral tcr is or Fe abs act, m tholog’cal
historical cali. olations, There are no necessary and binding rules of t’ the avait-gaed.’ and certain riperatie s erstons of art histor
connection between conditions of existence and modes of production a r lass struggle. Ihen, ion, no one strategs’ can be adeqoate for
and efTbt at the Ic’s el of signification rio inceintros ertib e laws 0 ‘H I”’isitm of sit’s and onfranrations: there are no recipes für
elatior for exampl”. [etwe”n r sas media eo porate owe ership. to ocial cot uia ds, or tists’ -nandates I c e. n prospect of
and tr alisatior and lepoliticisation of swaning Or, to put t i r in or sok cf art o eai )nly nc ageit r kind cf
eother v as, the ommodits status of tertain cultural products in mc e thc o it to c ins of d. The pecialness of tf e artist and
capitalist societies cannot be equated svith their sign status, as in cr”nlr’o nal oicetl”etoal can no longer serve even as a mohilising
the theorm of Ibtishism and, on a more facile level, as in so mant no th Cultural institutions require a svhole range of functionaries
a tacks on the prodoetior of saleable art objects in ‘left’ cultural a t a’ tinicians who contribute their skills to or sers ice cultmal
forms ‘[here is no meaning outside these formations, hut the are eLa’antees, the argument also turns on critical theory, Theoes can
not meinolithie. The institutions, practices arid relations si hieb -li, argued calculations cif the effects of particular practices in
compose them offer multiple points of entry and spaces for p ‘cif ‘onditiotis. or provide criteria for characterising situations
)ntestat or and not just or their m rgins There is ni space, 1 od s of action but it cannot lay down the lines of an
I
a
lhr Btndr’n of R’pri’4en fe/ion
s, \either can i cut 01 romp! tion td tic a ra proc s ‘s of pc vcr anc
oi)Jecrivc process r presc rihe ncr essary ci rection ma! struggle with w fitch it wanted in deal are ritten on it
per speetive. a oistituti
opt rate from any thing Fut an irnplicat d internal ion d epis pr r h ps tI ui the a s ott n in it If this was to Ic ad
a basis in it wn
politn a) posit on that has t ) be construc ted
‘
opens the was for 10 sen. to tie nror titan a deft ttist si w t she theoretical pmoject
ndi ionalits as tself a cultui al proc ti If this
tuac riticisi r w It h t’li book is part tli c w uld hr or pot it ir fir ishing th
a spec if practu c is Pecus els c xpiodes ht pi isileire
for itself since the ‘-mutcrO e Btmt die argum’ or retom us crmtd,il S5iiting this hoot
s the jioliti al spe ii urn has lairned iii t N arooc a as the a nd’tjc Os which fram
or It pr ‘ ts
Enlightenment
debate which was. rem r’titton hut nemrhct is it e\lioustecf hs them. IVhar it ran do ft
It aft suggests the lrnits of a methodological
iii sit isc orsis 5 ructuru S in ssInr h ti sc c udiric> t can he
tim os t di-eadc the dc rntnant focus for oppcsilic it t ) traditional
,
raphic theors [he mspu d and mmrie of resisranuc’ draw it out. I hat is not cml ego and
appi oar hes in a r Fustc rs a in fi n and photog
the the r neal ours it is not art e it) to it But ti point s II ‘ithc r to thi o s awas ht
pr hlexr s of ucF a lous pi oxed to b n t only ak, mum iaagimie it u’s er congl cc. 1 li’ problem no lit s iii
ysical essenti alism of the
1 it edo is ism. c cit etetsrn and metaph
finaliti es ‘I ht loping rio St t tr gt s, pr letter iiscou sc s, iristi ott Iii, ancf
s a iimus s rsiotis of the ix lief in methodologi cal
histori cal practic es hmlmsatmnmts hmt h might he aNc to harge hess artd s’ ftc re it cati
gr ‘at st dangc es la iii the way ni w riot al arid
am) to 0 rae ‘1 gajti to solo r fir c
their nwfl institu te nial
ft mi st p irr irick,’red mit 9 u(’ctifltts (ii ‘
advocates
lirsits, p w i elatir ns, and fields of iimtt rs ntion fri this,
abstrac t structu talists.
of social histons were as tj1t5 as the most
ant r presr ntation s ri a)
For all the concern w itli ‘domin
and engage ment were
opportunities fi)r anials ‘us, orgaitisation
ant art
titissed: if the niijorits for xample, cot ountered domin
,