2021 AFBF Summer Cookout Survey

Grassroots Farm Bureau members are invited to participate in

American Farm Bureau’s Summer Cookout Survey of retail food
prices commonly used to prepare a cookout meal for 10 people.

We’re looking for retail food prices on commonly found foods

including ground beef, American cheese, hamburger buns, chicken
breasts, pork chops, potatoes, onions, celery, eggs, canned pork &
beans, strawberries, lemons, sugar, chocolate chip cookies and ice
cream.

Survey results will be used for a July 4th national publicity campaign
on the retail cost of food that emphasizes its relatively small increase
in price over time compared to other consumer goods, as well as
the contribution of U.S. food, fiber and fuel production to national
security. We’ll also report on the farmers’ share of the retail food
dollar for several different food categories.

How You Can Help

 By June 16, complete the mobile-friendly web version of the

survey, available at https://FBcookoutsurvey.questionpro.com.
You may visit a grocery store in person, if you wish, or check
prices using a grocery store app or website.

 Starting June 29, re-share social media posts and graphics

about the survey results, including information about the
farmers’ share of the retail food dollar.

Survey Tips

 It’s easy to open the link to the survey on any mobile device or
tablet, then input retail prices while walking around a grocery
store.

 List the lowest-cost product in the store for each item.

  Prices for store brand (generic) foods are fine.

 Do not use promotional coupons or special deals such as “buy

one-get one free.”

 For all other items … if you can’t find an item in the size/weight
specified, indicate the size or weight of the item most like it and
its price. For example: the survey asks for the price of a 5-pound
bag of potatoes. If potatoes are available only in 3-pound
bags in your store, make a note of that along with the price.
We’ll use the information provided to calculate the price for a
5-pound bag.

 If you absolutely can’t find an item that’s on the survey form,

consider taking a look at circulars/flyers from other stores in the
area that sell the item and list the lowest offered price on the
form.

 As an alternative, PDFs of the survey (one of which is a fillable

form) can be found here. To use the fillable form: open it, fill in
the price fields where indicated, then save the file on your
computer and email it to amberd@fb.org. A regular paper form
can also be found here. If you complete the paper form,
please print clearly and fax it to 202-406-3602 (if you don’t have
a fax machine, consider asking your county Farm Bureau office
or local bank branch to fax it for you).

Contact – Rachael Smith