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CPS Affiliate

Guideline
CONTENTS
1. Overview of CPS Program
2. Getting Started
3. Tools
4. Reporting
5. Tracking Link & Postback
6. Payment
Overview of CPS Program

What is Lazada Affiliate Program?


An individual/company promoting
Lazada’s products and services for
commission.

PROMOTION Placement

Consumers Your website

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How does it work?

• +6M products, +4 brands, +1.5k


Display
banners/links in campaigns to promote
4 Lazada 2
• Get commission – over $150k paid out
to affiliate program every month
Receive sales Customer clicks
commission
• 15-days tracking for increased sales
and purchases
3 • Real-time performance tracking

Order tracked by system

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Commission Structure
Commission
Category New Category
Web App
Motors Motors 1.0% 1.5%
Mobiles & Tablets Mobiles & Tablets 1.0% 2.0%
Digital Goods 3.0% 3.0%
Digital Goods
Mother & Baby Mother & Baby
Example:
Cameras
Computers & Laptops
Home Appliances Electronics
2.5% 3.5% • Someone bought a Rp 100.00 make
TV, Audio / Video, Gaming &
Wearables up with your link
Bedding & Bath
Furniture & Decor • HB commission = 9%
Groceries
Health & Beauty
Kitchen & Dining
• You earn 9% x Rp 100.000 = Rp 9.000
Laundry & Cleaning Non Electronics 7.5% 9.0%
Media, Music & Books • 50 people x Rp 9.000 = Rp 450.000
Pet Supplies
Stationery & Craft
Tools, DIY & Outdoor
Toys & Games
Bags and Travel
Fashion
Sports & Outdoors 10.0% 12.0%
Fashion

Watches Sunglasses Jewelery

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CONTENTS
1. Overview of CPS Program
2. Getting Started
3. Tools
4. Reporting
5. Tracking Link & Postback
6. Payment
Getting Started
Let’s create an account

Create a buyer account


1. Go to https://member.lazada.co.id/user/profile/

2. Click “Daftar”

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Getting Started
Let’s create an account

Create a buyer account


3. Select “Daftar dengan Email”

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Getting Started
Let’s create an account
Create a buyer account
4. Fill in the empty fields

A D

B
E
C

A. Fill in your e-mail address


B. Slide to get verification code on your e-mail – input the verification code in 60 seconds
C. Fill in your desired password
D. Fill in your network name
E. Click “Daftar” if you have finished filling the mentioned fields above

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Getting Started
Let’s create an account

Create a buyer account


4. You have successfully created a buyer account if you have seen the screenshot below:

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Getting Started
Let’s create an account

Accessing Adsense
1. Open adsense.lazada.co.id

2. Input your e-mail that you used for buyer account, click send verification code
3. Input verification code sent to your e-mail

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Getting Started
Let’s create an account

Accessing Adsense
4. Click “Submit”

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Getting Started
Let’s create an account

Accessing Adsense
5. After you clicked submit, you will see the screenshot below. Click “Next”

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Getting Started
Let’s create an account

Accessing Adsense
6. Fill in the sign up form below

Company certificate

7. Click “Next” – fill the remaining data on Bank Info & More Info

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Getting Started
Let’s create an account

Accessing Adsense
8. Wait for Lazada ID representative to approve your account

Note: Please reach out to us if you are done so we can approve the account immediately ☺

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Getting Started
Let’s create an account
Logging in to Adsense
1. Open adsense.lazada.co.id

2. Log in with your e-mail and password from your buyer account
3. After logging in, there will be an option to tick the AUP which equals to signing an IO

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Getting Started
Let’s create an account
Account Details
1. Select “Account”

*Kindly note that changes in bank account


must be approved by Lazada team

2. Fill in “Bank Info” and “Tax Info”

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CONTENTS
1. Overview of CPS Program
2. Getting Started
3. Tools
4. Reporting
5. Tracking Link & Postback
6. Payment
Tools
Generic Offer
What is an offer?
Tool to access main campaign deeplinks and creatives
How to access it?
1. Log in >> Generic Offer

2. To retrieve your tracking link, select “Get Link”


3. Click on “View” to view the offer details in the offer page

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Tools
Generic Offer
4. In the Offer page, should you need a banner, scroll down to see the creatives

5. Click “Download All” to download all of the banners from an offer

*Kindly note prior to sending install, Lazada team need to map your quality score first.
THIS IS IMPORTANT unless you won’t be getting BI report and quality of your install won’t be detected

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Tools
Generic Offer

What is bonus offer?


Special offers usually coming from brands where they give special commission
How to access it?
1. Log in >> Bonus Offer

2. To retrieve your tracking link, select “Get Link”


3. Click on “View” to view the offer details in the offer page

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Tools
Generic Offer
4. In the Offer page, same as Generic Offer, should you need a banner, scroll down to
see the creatives

5. Click “Download All” to download all of the banners from an offer

*Kindly note prior to sending install, Lazada team need to map your quality score first.
THIS IS IMPORTANT unless you won’t be getting BI report and quality of your install won’t be detected

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CONTENTS
1. Overview of CPS Program
2. Getting Started
3. Tools
4. Reporting
5. Tracking Link & Postback
6. Payment
Reporting
Conversion report
What is conversion report?
The conversion report shows the orders generated from your promotions. It lists down which ads converted together with the
exact date, time, status, and pay out. It also allows you to see specific details about the conversion such as product categories
and actual products purchased by the customers.

How to access it?


1. Log in >> Report >> Conversion report

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Reporting
Conversion report
2. Select “Date Range” of the period you want to evaluate
3. Click “Search”
Optional:
4. Extract the report by clicking the “Export” button

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Reporting
Performance report
What is performance report?
The performance report is the source for the number of clicks, orders, and payout generated
through your campaigns.

How to access it?


1. Log in >> Report >> Conversion report
2. Click “Performance Report” just below Conversion Report title

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Reporting
Performance report
Log in >> Report >> Conversion report
1. Click “Performance Report” just below Conversion Report title
2. Select “Date Range” of the period you want to evaluate
3. Click “Search”
Optional:
4. Extract the report by clicking the “Export” button

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CONTENTS
1. Overview of CPS Program
2. Getting Started
3. Tools
4. Reporting
5. Tracking Link & Postback
6. Payment
Postback
How to add a new postback link?

How to access it?


1. Log in >> Integration >> Postback URL
Refer to the next slide for the Macro list and instructions on the
implementation

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Postback
How to add a new postback link?

2. Click “Add New”

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Postback
How to add a new postback link?

3. Input your postback name, choose “CPS Data” and input the Postback URL

4. Click “Confirm”

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Postback
How to add a new postback link?
1. Click “Postback Macro”
2. Check the page for the step by step to implement the postback

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CONTENTS
1. Overview of CPS Program
2. Getting Started
3. Tools
4. Reporting
5. Tracking Link & Postback
6. Payment
Payment
How to check estimated commission, check confirmed numbers and request your invoice?
1. Click “Monthly Income” - you can check the estimated commission* in this page
2. Reach out to Affiliate team for the confirmed number, we will confirm the number for the
previous month, in the current month (e.g. October number will be given in November) and
process the invoice to our finance team
3. Shall you need the invoice, please send an e-mail to lodang.jati@lazada.co.id

*Note: Currently, the monthly income from this page is different from the invoice which
will be given by our affiliate team as the number on this page is still gross number

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Thank you!
Appendix
Commission Rate

1. Click “Commission Rate”


2. Check commission rate for each of the category in this page, please
note that web commission is no longer applicable

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