Professional Documents
Culture Documents
Employee Motivation
Employee Motivation
EMPLOYEE MOTIVATION
Submitted By
M. SUGUNA GRESI
Regd No. 17EM1E0022
2017-2019
1
DECLARATION
I hereby declare that the titled “EMPLOYEE
MOTIVATION ” with Reference to “EDLOGIX SOFTWARE Pvt.Ltd, Hyd, “submitted
by me under guidance of Mrs.D.Heleena Department of Management Studies ,
Swarnandhra Institute of Engineering and Technology Seetharampuram, in partial
fulfillment of the requirement for the award of master of business administration
Jawaharlal Nehru Technological University Kakinada is a bonafide work done by me and
has not been submitted earlier in part or full to this or any other university or institution
for award of ant degree/diploma/certificate.
M.SUGUNA GRESI
Place :
Date :
2
3
CERTIFICATE
This is to certify that the project report entitled a study Son
“EMPLOYEE MOTIVATION AT EDLOGIX SOFTWARE Pvt.Ltd “ is a bonafide
work done by “ G.SUGUNA GRESI “ , Student of MBA Regd.No 17EM1E0022 under
my guidance & supervision and submitted in partial fulfillment of the requirement for the
award of Master of Business Administration.
Project Guide
Mrs. D.HELEENA
4
ACKNOWLEDGEMENTS
The satisfaction that accompanies the successful completion of any task would
be incomplete without mention people who made it possible and whose encouragement
and constant guidance crowned me effort with success.
I would also express my gratitude for the valuable guidance and help given by
Mrs. D.Heleen., M.B.A, Asst.Professor, Department of Management Studies,
SWARNANDHRA INSTITUTE OF ENGINEERING AND TECHNOLOGY for
during the preparation of this study material and for the successful completion of the
project work.
I also thank our principal Dr. T. MADHU, M.Tech., Ph.D., FIETE., FIE ,
PRINCIPAL OF SWARNANDHRA INSTITUTE OF ENGINEERING AND
TECHNOLOGY , NARASAPURAM for providing me an opportunity to carry out this
work .
I also express my deep sense of gratitude to SWETHA (F&A), EDLOGIX
SOFTWARE PVT.LTD, HYD for the valuable advice, suggestions, encouragement and
guidance at every stage of this project.
G. SUGUNA GRESI
5
CONTENTS
Introduction 8
6
CHAPTER – I
INTRODUCTION
7
INTRODUCTION
Human Resource Management (HRM) is a management function that helps
organizations to recruit, select, train, and develop members in an organization. Only
human resource management is obviously one function which is concerned with peoples
dimension in organization. All major activities in the working life of an employee, that is
from the time of employees entry into the organization to the time employees leaves the
organization all the activities come under the purview of human resource management.
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NEED OF THE STUDY
1. Employee Motivation aims at providing employees and management members with the
information that can be beneficial both personally and professionally.
2. To know the employees satisfaction level with the motivation factors undertaken by the
company.
3. To measure the level of performance before and after motivation to find out the
improvement factors for motivating the employees.
4. This study helps the company to know whether the motivation undertaken is strongly
accepted or not
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OBJECTIVES OF THE STUDY
1. To study the important factors which are needed to motivate the employees
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SCOPE OF THE STUDY
It is always essential for a concern to access its strategies and reshape its destiny. It
is necessary for every organization to study the different aspects that affects the
organization development. Every study has a clear and specific scope. The scope of this
study is limited to Edlogix Software Solutions. In this survey the emphasis is on the
motivation of employees. The scope of the study involves the preparation of questionnaire
and data of the company.
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METHODOLOGY
Research is a systematic method of finding solutions to problems. It is essentially
an investigation, a recording and an analysis of evidence for the purpose of gaining
knowledge. According to Clifford woody, “research comprises of defining and redefining
problem, formulating hypothesis or suggested solutions, collecting, organizing and
evaluating data, reaching conclusions, testing conclusions to determine whether they fit
the formulated hypothesis”
Sampling Design
A sample design is a finite plan for obtaining a sample from population. Simple random
sampling is used for this study.
Sample Size
Sample size was taken by 100 employees in Edlogix Software Solutions.
Tool of analysis:
The data are presented through charts and tables. The collected data was analyzed with the
help of simple percentage, bar diagrams, pie-diagrams.
Primary Sources
The primary sources are discussion with employees, data is collected through
questionnaire.
Secondary Sources
The secondary data mainly consists of data and information collected from records,
company websites and also discussion with the management of the organization.
Secondary data was also collected from journals, magazines and books.
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LIMITATIONS OF THE STUDY
13
CHAPTER -II
14
INDUSTRY PROFILE
Furthermore, Indian firms, across all other sectors, largely depend on the IT &
ITeS service providers to make their business processes efficient and streamlined. Indian
manufacturing sector has the highest IT spending followed by automotive, chemicals and
consumer products industries.
Indian organizations are turning to IT to help them grow business in the current
economic environment. IT is seen as a change enabler and a source of business value for
organizations by 85 per cent of the respondents, according to a study by VMware.
The Indian Government acquired the EVS EM computers from the Soviet Union,
which were used in large companies and research laboratories. In 1968 Tata Consultancy
Services—established in SEEPZ, Mumbai by the Tata Group—were the country's largest
software producers during the 1960s. As an outcome of the various policies of Jawaharlal
Nehru (office: 15 August 1947 – 27 May 1964) the economically beleaguered country was
able to build a large scientific workforce, second in numbers only to that of the United
States of America and the Soviet Union.
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modeled after the Massachusetts Institute of Technology these institutions were conceived
by a 22 member committee of scholars and entrepreneurs under the chairmanship of N. R.
Sarkar.
By the 1980s a number of engineers from India were seeking employment in other
countries. In response, the Indian companies realigned wages to retain their experienced
staff. In the Encyclopedia of India, Kamdar (2006) reports on the role of Indian
immigrants (1980 - early 1990s) in promoting technology-driven growth:
The National Informatics Centre was established in March 1975. The inception of
The Computer Maintenance Company (CMC) followed in October 1976. Between 1977-
1980 the country's Information Technology companies Tata Infotech, Patni Computer
Systems and Wipro had become visible. The 'microchip revolution' of the 1980s had
convinced both Indira Gandhi and her successor Rajiv Gandhi that electronics and
telecommunications were vital to India's growth and development. MTNL underwent
technological improvements.
Between 1986-1987, the Indian government embarked upon the creation of three
wide-area computer networking schemes: INDONET (intended to serve the IBM
mainframes in India), NICNET (the network for India's National Informatics Centre), and
the academic research oriented Education and Research Network (ERNET).
1991–2001
Regulated VSAT links became visible in 1985. Desai (2006) describes the steps
taken to relax regulations on linking in 1991: In 1991 the Department of Electronics broke
this impasse, creating a corporation called Software Technology Parks of India (STPI)
that, being owned by the government, could provide VSAT communications without
breaching its monopoly. STPI set up software technology parks in different cities, each of
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which provided satellite links to be used by firms; the local link was a wireless radio link.
In 1993 the government began to allow individual companies their own dedicated links,
which allowed work done in India to be transmitted abroad directly. Indian firms soon
convinced their American customers that a satellite link was as reliable as a team of
programmers working in the clients’ office.
The Indian economy underwent economic reforms in 1991, leading to a new era of
globalization and international economic integration. Economic growth of over 6%
annually was seen between 1993-2002. The economic reforms were driven in part by
significant the internet usage in the country. The new administration under Atal Bihari
Vajpayee—which placed the development of Information Technology among its top five
priorities— formed the Indian National Task Force on Information Technology and
Software Development.
Wolcott & Goodman (2003) report on the role of the Indian National Task Force
on Information Technology and Software Development:
The Task Force could act quickly because it built upon the experience and
frustrations of state governments, central government agencies, universities, and the
software industry. Much of what it proposed was also consistent with the thinking and
recommendations of international bodies like the World Trade Organization (WTO),
International Telecommunications Union (ITU), and World Bank. In addition, the Task
Force incorporated the experiences of Singapore and other nations, which implemented
similar programs. It was less a task of invention than of sparking action on a consensus
that had already evolved within the networking community and government.
The New Telecommunications Policy, 1999 (NTP 1999) helped further liberalize
India's telecommunications sector. The Information Technology Act 2000 created legal
procedures for electronic transactions and e-commerce.
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Throughout the 1990s, another wave of Indian professionals entered the United
States. The number of Indian Americans reached 1.7 million by 2000. This immigration
consisted largely of highly educated technologically proficient workers. Within the United
States, Indians fared well in science, engineering, and management. Graduates from the
Indian Institutes of Technology (IIT) became known for their technical skills.
The share of IT (mainly software) in total exports increased from 1 percent in 1990
to 18 percent in 2010. IT-enabled services such as backoffice operations, remote
maintenance, accounting, public call centers, medical transcription, insurance claims, and
other bulk processing are rapidly expanding. Indian companies such as TCS, Wipro, and
Infosys may yet become household names around the world.
Today, Bangalore is known as the Silicon Valley of India and contributes 33% of
Indian IT Exports. India's second and third largest software companies are head-quartered
in Bangalore, as are many of the global SEI-CMM Level 5 Companies.
And Mumbai too has its share of IT companies that are India's first and largest,
like TCS and well established like Reliance, Patni, LnT Infotech, i-Flex, WNS, Shine,
Naukri, Jobspert etc are head-quartered in Mumbai. And these IT and dot com companies
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are ruling the roost of Mumbai's relatively high octane industry of Information
Technology.
Technology firms in India are expected to reap the benefits of Internet of Things
(IoT) data, considered to be a US$ 18 billion opportunity, to help clients improve
productivity and asset utilisation as well as to enhance end-customer experience, as per
networking firm Cisco.
India’s total IT industry’s (including hardware) share in the global market stands at
7 per cent; in the IT segment the share is 4 per cent while in the ITeS space the share is 2
per cent. India's IT and BPO sector exports are expected to grow by 12-14 per cent in
FY14 to touch US$ 84 billion - US$ 87 billion, according to Nasscom.
Moreover, India plans to spend around US$ 3.9 billion on cloud services during 2013-
2017, of which US$ 1.7 billion will be spent on software-as-a-service (SaaS), according
the latest outlook of IT research and advisory company, Gartner Inc.
The enterprise software market in India is expected to reach US$ 3.92 billion in
2013, registering a growth of 13.9 per cent over 2012 revenue of US$ 3.45 billion,
according to Gartner.
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Mumbai with 12 million internet users has emerged as the top most city in the
country with highest penetration of internet users, followed by Delhi (8.1 million) and
Hyderabad (4.7 million), according to the data released by Internet & Mobile Association
of India (IAMAI).
Investments
Indian IT's core competencies and strengths have placed it on the international
canvas, attracting investments from major countries. According to data released by the
Department of Industrial Policy and Promotion (DIPP), the computer software and
hardware sector has attracted foreign direct investment (FDI) worth Rs 54,347.88 crore
(US$ 8.77 billion) between April 2000 and September 2013.
Wipro plans to acquire US-based mortgage due diligence and risk management
service provider Opus Capital Markets Consultants (Opus CMC) for Rs 465 crore
(US$ 75.07 million). Opus CMC provides comprehensive risk management
solutions to the mortgage industry in the US.
Infosys has opened a new centre in Sydney, Australia. This is its fourth
development centre in Australia and has a capacity to seat 140 employees. Further,
the company plans to hire 85 people in the region.
Hitachi has acquired a foothold in India's payment space with the acquisition of
Prizm Payment Services. The firm has entered into share transfer agreements with
Prizm shareholders, including Winvest Holdings (India), Sequoia Capital and Axis
Bank.
Dell has opened its India design centre for its storage technologies and has
realigned its domestic research and development (R&D) unit. The facility will
focus on developing software, integrating aspects involving back-up of emails and
related storage.
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Tata Consultancy Services (TCS) has launched a software development facility in
Ahmedabad, Gujarat. The facility will serve global customers across industry
segments.
Cognizant Technology Solutions has acquired ValueSource, a subsidiary of KBC
Group, a Belgium-based multi-channel bank insurance group.
Schneider Electric has commissioned a services bureau in Bengaluru as a nerve
Centre and a support facility for data centers in India and the Asia-Pacific region.
Government Initiatives
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Road Ahead
Globalisation has a profound impact in shaping the Indian IT industry over the
years with India capturing a sizeable chunk of the global market for technology
sourcing and business services. Over the years the growth drivers for this sector
have been the verticals of manufacturing, telecommunication, insurance, banking,
finance and of late the fledgling retail revolution. As the new scenario unfolds it is
getting clear that the future growth of IT and ITeS will be fuelled by the verticals
of climate change, mobile applications, healthcare, energy efficiency and
sustainable energy. Traditional business strongholds would make way for new
geographies, there would be new customers and more and more of SMEs will go
for IT application and services.
Demand from emerging countries is expected to show strong growth going
forward. Tax holidays are also extended to IT sector for software technology parks
of India (STPI) and special economic zones (SEZs). Further, the country is
providing procedural ease and single window clearance for setting up facilities.
The country’s cost competitiveness in providing IT services, which is
approximately 3-4 times cheaper than the US continues to be its USP in the global
sourcing market.
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EDLOGIX SOFTWARE SOLUTIONS PVT LTD
Dozens of satisfied clients have come to trust and depend on Offshore Web
Solutions to deliver the web solutions they need and move their business forward with
confidence. The Company has happy and satisfied clients in the United States, Canada,
Europe, and Australia!
Vision
23
Mission
Our Services
Intranet Development
Some of the components that The Company have developed and use in Intranet
projects:
Database Development
Database development is a crucial and ongoing need for any business, especially if
you want a dynamic website. The Company provides offshore database design and
development services of existing or new systems. The Company's development team has
24
experience with a variety of databases. You would not have the worry about deciding
which database technology you should use. After the team consultation The Company will
do that for you.
Whether your core issues involve better management of internal data flows –
intranet, or external data flows (Internet), or a combination of these two, The Company
can work closely with your staff to develop data management systems based on your
business needs.
Web Designing
Web Design is very important, but usability is the key… Web design must be
appropriate to the required functions that our client’s web site should fulfill. The Company
is careful about taking into account the way you want to project your organization to the
public at large.
Edlogix Software Solutions creates appropriate and attractive web designs that
would ensure to attract your audience and effective communication of your message. The
Company's professional designers work with strong emphasis on making web sites
intuitive and produce cutting edge multimedia applications and web sites.
Every site design is targeted to a specific web audience, and the company's
designers create customized look that match your products and services. The Company is
dedicated to the success of its client’s each project. From creating a web site that promotes
your existing products to developing an entirely new corporate identity of your company,
the company's offshore web design outsourcing company can serve all your requirements.
Web Development
Web development is no longer just about publishing your brochure on the Internet.
Web-based applications can enable greater collaborations across the Internet for your
clients, vendors and all of your company’s partners.
25
The Company creates web applications, using leading and emerging technologies
such as J2EE, Microsoft .NET, and open source technologies.
Web portals
E-business solutions
Entertainment sites
The Internet is the perfect way to begin, or enhance a business. Many companies
would like to create a website, but not sure what options they might have to get a web site
started. The company's developers are prepared to get you started on the web today,
whether it’s to start, or enhance a business.
E – Commerce
Whether you already sell products on-line or you are going to start online business,
Edlogix Software Solutions can help you to understand your needs and plan the necessary
action to transform your website into a successful Ecommerce site. Many of its clients
have come to trust its ecommerce web development outsourcing services and gained
unprecedented growth and returns.
26
Complete, Secure Ordering Capabilities
B2B Exchanges
B2B Integration
The Company's offshore e-commerce web development team has the expertise
and experience of complex compatibility issues including back-end, legacy system, and
middleware integration. The Company's solutions have open and scalable architectures,
that allows our customers maximum flexibility to evolve their e-business web systems in
the future with minimal constraints. Also all the sites, the Company have developed have
attractive and functional front-end solutions.
Edlogix Software Solutions will prepare your site for prime positioning in the most
important search engines. Did you find Edlogix company website in a search engine? If
you did so, you can see that its results speak themselves. The Company has optimized its
website for a range of keywords and The Company is usually displayed on the first page
of search results – often in the top five.
You can also benefit from the company's offshore search engine optimization
expertise in creating your site engine-friendly one.
- Keyword research
- Site submissions
27
Content Management
One of the company's specialties is to develop web sites that allow clients to post
their own site updates. The site visitors quickly lose patience with a poorly performing
web site and especially with out-of-date content. Whether you run Internet, Extranet or
Intranet sites, content drives your website. Everything from a simple web site or complex
online newspaper portal or e-commerce site is driven by content.
The Company's content management system will enable the customers to:
Give your users a reason to return to your site! With a content management system
behind your site, you can keep it fresh by publishing regular information updates.
Vision
28
hiring, developing and retaining a diverse workforce of the highest caliber. To support this
Quest, each function employs metrics to define, and implements processes to achieve,
world-class status.
Mission
The Company desire to measure success for its clients through awareness,
increased service, or other criteria mutually agreed upon between the agency and the
clients. The Company is committed to maintaining a rewarding environment in which The
Company can accomplish our mission.
In reviewing the purpose of HR Policies at Edlogix Software Solutions Pvt Ltd., the
organization stated that the HR Policies has been a key part of the management process for
the effective utilization of human resource. The company aims to fulfill the following
objectives through its HR Policies:
Ensure a high degree of selectivity in recruitment so as to secure super achievers
and nurture them to excel in their performance.
Impart such induction, orientation and training as to match the individual to the
task and inculcate a high sense of organizational loyalty.
Provide facilities for all round of growth of individual by training in and outside
the organization, reorientation, lateral mobility and self-development through self-
motivation.
Groom every individual to realize his potential in all facets while contributing to
attain higher organizational and personal goals.
Build teams and foster team-work as the primary instrument in all activities.
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Recognize worthy contributions in time and appropriately, so as to maintain a high
level of employee motivation and morale. Appraisals and promotions shall be
ethical and impartial.
Implement equitable, scientific and objective system of rewards, incentives and
control.
Contribute towards health and welfare of employees.
The various procedures that form the HR Policy of the Organization are:
A brief preview of the above mentioned policies and the various objectives that these
policies aim to achieve are given in the subsequent chapters. Due to high level of secrecy
maintained in the organization, the policies given below are according to my
understanding and interpretation of the subject.
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1. RECRUITMENT POLICY
At Edlogix Software Solutions Pvt Ltd, facilities are provided for all-round
growth of individuals through lateral mobility. This shall enhance their
employability as well as equip them to shoulder higher responsibilities.
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Systematic Job Rotation from time to time shall have a revitalizing effect
on the individual as well as the organization.
All promotions to the level of HODs will be considered only when an
individual has undergone rotation through at least 2 sections.
5. COUNSELLING
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The mandatory factors to be considered prior to career planning shall be:
a. The organization’s long and short term plans.
b. Manpower skills required towards implementing these plans.
c. Attrition rate of people with high potential, above average and average
caliber.
d. Recruitment through internal and external sources at all levels and its
ratio as appropriate to the organization.
e. The number of people recruited and trained every year.
f. The number of high flyers that the organization requires or can
accommodate within the organization at different levels for smooth
succession.
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CHAPTER - III
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EMPLOYEE MOTIVATION
Definition of Motivation
Rensis Likerthas called motivation as the core of management. Motivation is the
core of management. Motivation is an effective instrument in the hands of the
management in inspiring the work force .It is the major task of every manager to motivate
his subordinate or to create the will to work among the subordinates .It should also be
remembered that the worker may be immensely capable of doing some work, nothing can
be achieved if he is not willing to work .creation of a will to work is motivation in simple
but true sense of term.
In order to motivate workers to work for the organizational goals, the managers
must determine the motives or needs of the workers and provide an environment in which
appropriate incentives are available for their satisfaction .If the management is successful
in doing so; it will also be successful in increasing the willingness of the workers to work.
This will increase efficiency and effectiveness of the organization. There will be better
utilization of resources and workers abilities and capacities.
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There is no universal theory that can explain the factors influencing motives which
control mans behavior at any particular point of time. In general, the different motives
operate at different times among different people and influence their behaviors. The
process of motivation studies the motives of individuals which cause different type of
behavior.
Definition of Motivation
According to Edwin B Flippo, “Motivation is the process of attempting to influence
others to do their work through the possibility of gain or reward.
Significance of Motivation
Motivation involves getting the members of the group to pull weight effectively,
to give their loyalty to the group, to carry out properly the purpose of the organization.
The following results may be expected if the employees are properly motivated.
1. The workforce will be better satisfied if the management provides them with
opportunities to fulfill their physiological and psychological needs. The workers will
cooperate voluntarily with the management and will contribute their maximum
towards the goals of the enterprise.
2. Workers will tend to be as efficient as possible by improving upon their skills and
knowledge so that they are able to contribute to the progress of the organization. This
will also result in increased productivity.
3. The rates of labors turnover and absenteeism among the workers will be low.
4. There will be good human relations in the organization as friction among the workers
themselves and between the workers and the management will decrease.
5. The number of complaints and grievances will come down. Accident will also be low.
6. There will be increase in the quantity and quality of products. Wastage and scrap will
be less. Better quality of products will also increase the public image of the business.
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Motivation Process
1. Identification of need
2. Tension
3. Course of action
4. Result –Positive/Negative
5. Feed back
Theories of Motivation
Understanding what motivated employees and how they were motivated was the
focus of many researchers following the publication of the Hawthorne study results
(Terpstra, 1979). Six major approaches that have led to our understanding of motivation
are Mcclelland’s Achievement Need Theory, Behavior Modification theory; Abraham H
Mallows need hierarchy or Deficient theory of motivation. J.S. Adam’s Equity Theory,
Vrooms Expectation Theory, Two factor Theory.
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Need for affiliation (n Aff)
It is the related to social needs and creates friendship. This results in formation of
informal groups or social circle.
The intellectual basis for most of motivation thinking has been provided by
behavioral scientists, A.H Maslow and Frederick Heizberg, whose published works are the
“Bible of Motivation”. Although Maslow himself did not apply his theory to industrial
situation, it has wide impact for beyond academic circles. Douglous Mac Gregor has used
Maslows theory to interpret specific problems in personnel administration and industrial
relations.
The crux of Maslows theory is that human needs are arranged in hierarchy
composed of five categories. The lowest level needs are physiological and the highest
levels are the self actualization needs. Maslow starts with the formation that man is a
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wanting animal with a hierarchy of needs of which some are lower ins scale and some are
in a higher scale or system of values. As the lower needs are satisfied, higher needs
emerge. Higher needs cannot be satisfied unless lower needs are fulfilled. A satisfied need
is not a motivator.
Self-
Actualization
Ego Needs
Social Needs
Safety Needs
Physiological Needs
Hierarchy of needs; the main needs of men are five. They are physiological needs,
safety needs, social needs, ego needs and self actualization needs, as shown in order of
their importance.
The above five basic needs are regarded as striving needs which make a person do
things. The first model indicates the ranking of different needs. The second is more
helpful in indicating how the satisfaction of the higher needs is based on the satisfaction of
lower needs. It also shows how the number of person who has experienced the fulfillment
of the higher needs gradually tapers off.
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Physiological or Body Needs: - The individual move up the ladder responding first to the
physiological needs for nourishment, clothing and shelter. These physical needs must be
equated with pay rate, pay practices and to an extent with physical condition of the job.
Safety: - The next in order of needs is safety needs, the need to be free from danger, either
from other people or from environment. The individual want to assured, once his bodily
needs are satisfied, that they are secure and will continue to be satisfied for foreseeable
feature. The safety needs may take the form of job security, security against disease,
misfortune, old age etc as also against industrial injury. Such needs are generally met by
safety laws, measure of social security, protective labor laws and collective agreements.
Social needs: - Going up the scale of needs the individual feels the desire to work in a
cohesive group and develop a sense of belonging and identification with a group. He feels
the need to love and be loved and the need to belong and be identified with a group. In a
large organization it is not easy to build up social relations. However close relationship
can be built up with at least some fellow workers. Every employee wants too feel that he
is wanted or accepted and that he is not an alien facing a hostile group.
Ego or Esteem Needs: - These needs are reflected in our desire for status and recognition,
respect and prestige in the work group or work place such as is conferred by the
recognition of ones merit by promotion, by participation in management and by
fulfillment of workers urge for self expression. Some of the needs relate to ones esteem
e.g.; need for achievement, self confidence, knowledge, competence etc. On the job, this
means praise for a job but more important it means a feeling by employee that at all times
he has the respect of his supervisor as a person and as a contributor to the organizational
goals.
Self realization or Actualization needs: - This upper level need is one which when
satisfied provide insights to support future research regarding strategic guidance for
40
organization that are both providing and using reward/recognition programs makes the
employee give up the dependence on others or on the environment. He becomes growth
oriented, self oriented, directed, detached and creative. This need reflects a state defined in
terms of the extent to which an individual attains his personnel goal. This is the need
which totally lies within oneself and there is no demand from any external situation or
person.
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Types of Motivation
Intrinsic motivation occurs when people are internally motivated to do something
because it either brings them pleasure, they think it is important, or they feel that what
they are learning is morally significant.
Extrinsic motivation comes into play when a student is compelled to do something or act a
certain way because of factors external to him or her (like money or good grades)
Incentives
An incentive is something which stimulates a person towards some goal. It
activates human needs and creates the desire to work. Thus, an incentive is a means of
motivation. In organizations, increase in incentive leads to better performance and vice
versa.
Need for Incentives
Man is a wanting animal. He continues to want something or other. He is never
fully satisfied. If one need is satisfied, the other need need arises. In order to motivate the
employees, the management should try to satisfy their needs. For this purpose, both
financial and non financial incentives may be used by the management to motivate the
workers.
INCENTIVES
42
Financial incentives or motivators are those which are associated with money.
They include wages and salaries, fringe benefits, bonus, retirement benefits etc. Non
financial motivators are those which are not associated with monetary rewards. They
include intangible incentives like ego-satisfaction, self-actualization and responsibility.
There is an old saying you can take a horse to the water but you cannot force it to
drink; it will drink only if it's thirsty - so with people. They will do what they want to do
or otherwise motivated to do. Whether it is to excel on the workshop floor or in the 'ivory
tower' they must be motivated or driven to it, either by themselves or through external
stimulus.
Are they born with the self-motivation or drive? Yes and no. If no, they can be
motivated, for motivation is a skill which can and must be learnt. This is essential for any
business to survive and succeed.
Ability in turn depends on education, experience and training and its improvement
is a slow and long process. On the other hand motivation can be improved quickly. There
are many options and an uninitiated manager may not even know where to start. As a
guideline, there are broadly seven strategies for motivation.
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Setting work related goals
Restructuring jobs
Base rewards on job performance
Essentially, there is a gap between an individual’s actual state and some desired state and
the manager tries to reduce this gap. Motivation is, in effect, a means to reduce and
manipulate this gap.
Building a team of motivated people in your business is vital to get the very best
results, but so many managers focus on the 'ra-ra-ra', rather than the important things - the
things that make people feel comfortable in their working environment. Here are eight
that you might want to have a think about:
1. The Weather
Is it too hot, or too cold. Your people need an environment which is, like Goldilocks
said, 'Just right'. So is the office too stuffy in summer? Or too icy in winter? Is it
draughty? Do people get wet when accepting deliveries, because the outside roof
leaks? Literally make sure that external factors are as they wish.
2. The Breaks
Sometimes working in a day-to-day job can get boring and exhausting. So people need
to know when their breaks are and that they wil be able to take them - it's not that
complicated. Yet often, they just aren't able to have this basic courtesy in place.
Planning and caring for your people's needs is vital. It's what you would want for
yourself, isn't it?
44
3. Holidays
And vacations/holidays are important too - some would say it's the most important
thing on the working year calendar. So enable this to happen, when they need to know,
so that they can plan their invaluable time away from the business and refresh.
4. Being Heard
You people need you to listen to then and hear them - really hear what they are
saying and respond with action and/or acknowledgement. Be out there creating good,
open relationships with your people and take in what they say - what's important to
them - and deliver solutions to make conditions great.
5. Achievable Goals
By being really, really clear about what you expect from your employees, you will set
the scene for committed staff. Through knowing exactly what their performance
should look like to be judged excellent, by you, gets buy-in, big-time. So be clear,
give them the resources to achieve success and they will be well onside.
6. Being Thanked
As they do a good job for you each day - tell them. It's easy - just say 'Thank You'!
Appreciation for achieving success, especially when it's from the boss is so important.
So recognizing excellent performance, even for small tasks, cost nothing and takes but
a moment - worth building into your day job activities - every day!
7. Challenge
People like to do new things, to explore, to seek out and utilize their potential,
Sometimes this means they will have to be 'stretched' in what they do. With a helping
hand, to support, coach and grow the skills of your people, you are setting in place a
45
keen, ambitious and ready-for-the-next-experience star in the making. So find new
ways to develop them.
8. Security
In today's business climate, it isn't always easy to build the best future consistently
- things change too much, too quickly. But you can go some way to ensure that it is
a safe place to be. With this level of security, your people will loosen up and feel
capable of being with you, rather than against. It is a measure of your own
leadership as to how well this works.
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CHAPTER IV
47
1. Table showing age wise classification of employees
Age
120
100
100
80
60 52
40 30
20 12
6
0
20-30 yrs 30-40yrs 40-50yrs 50 &above Total
Interpretation:
The above table reveals that 52% of the respondents are between the age group of 20 to 30
years, 30% of the respondents are between the age group of 30 to 40 years, 12% are
between the age group of 40 to 50 years and 6% of the respondents are above 50 yrs.
48
2. Table showing the opinion regarding whether management motivates their
employees.
50
44
45
40
35 32
30
24
25
20
15
10
5
0
0
Good Very Good Average Poor
Interpretation:
Majority of the employees responded that the motivation given by the management is
good and some of the employees responded that the motivation given by the management
is average.
49
3. Table showing employee’s opinion regarding type of incentive to get motivate.
30
Financial Incentives
Non financial Incentives
52
Both
18
Interpretation:
The table shows that 52% of the respondents are expressing that both financial
and non financial incentives will equally motivate them, 30% of the respondents said
financial incentives motivate them and 18% of the respondents said non financial benefits
incentives motivate them.
50
4. Table showing the employee opinion regarding present incentive scheme in
Organization
Particulars No .of respondents Percentages (%)
Highly satisfied 36 36
Satisfied 58 58
Neutral 6 6
Dissatisfied 0 0
Highly dissatisfied 0 0
Total 100 100
70
58
60
50
40 36
30
20
10 6
0 0
0
Highly satisfied Satisfied Neutral Dissatisfied Highly dissatisfied
Interpretation:
The table shows that 58% of the respondents are satisfied with the present
incentive scheme of the organization, 36% of the respondents are Highly satisfied, 6% of
the respondents are neutral with the present incentive scheme of the organization.
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5. Table showing the employee opinion regarding periodical increase in salaries.
Strongly Agree 24 24
Agree 46 46
Neutral 6 6
Disagree 18 18
Strongly Disagree 6 6
Total 100 100
50
45
40
35
30
25
46
20
15
24
10 18
5
6 6
0
Strongly Agree Agree Neutral Disagree Strongly
Disagree
Interpretation:
The table shows 46% of employees agree that there is a periodical increase in the
salary, 24% strongly agree, 6% neutral, 18% disagree, 6% strongly disagree that there is a
Periodical increase in the salary.
52
6. Table showing the views of the employees regarding their job security.
Graph showing the views of the employees regarding their job security.
40
35
30
25
20
36
15 30
10 22
5
6 6
0
Highly satisfied Satisfied Neutral Dissatisfied Highly dissatisfied
Interpretation:
The table shows 36% of employees satisfied with good job security that is existing in the
company, 30% Highly satisfied, 22% neutral, 6% dissatisfied,6% highly dissatisfied with
their job security existing in the company.
53
7. Table showing the opinion of employees whether they are motivate by career
Development opportunities
Strongly Agree 20 20
Agree 52 52
Neutral 4 4
Disagree 8 8
Strongly Disagree 16 16
Total 100 100
Graph showing the opinion of employees whether they are motivate by career
Development opportunities
60
50
40
30
52
20
10 20
16
8
4
0
Strongly Agree Agree Neutral Disagree Strongly Disagree
Interpretation:
The table shows 52% of the respondents agree that the career development
opportunities are to get motivated, 20% strongly agree,4% neutral,8% disagree,16%
strongly disagree that career development opportunities are to get motivated.
54
8. Table showing the opinion of the employees regarding promotional policies.
60
52
50
40
30
18 18
20
10 6 6
0
Highly satisfied Satisfied Neutral Dissatisfied Highly
dissatisfied
Interpretation:
The table shows 52% of the respondents satisfied with their promotional policies, 18%
highly satisfied, 18% neutral, 6% Dissatisfied, 6% highly dissatisfied with their
promotional policies.
55
9. Table shows the opinion of employees regarding safety measures in
organization.
Safety measures
50
45
40
35
30
25 46
20
15 30
10
5 12
6 6
0
Strongly Agree Agree Neutral Disagree Strongly
Disagree
Interpretation:
The table shows 46% of the respondents agree that there is a safety measure
existing in the company, 30% strongly agree, 6% neutral, 12% disagree, 6% strongly
disagree that there is safety measures existing in the company.
56
10. Table shows the opinion of employees whether management involve decision
making with their employees.
Occasionally, 6
No, 4
Yes, 90
Interpretation:
The table shows 90% of the respondents agree that the Management involve them
in decision making, 4% not agree and 6% occasionally that the Management involve them
in decision making.
57
11. Table showing the opinion of employees regarding the performance appraisal
system in organization.
50 46
45
40
35
30
25
20
20 16
15 12
10 6
5
0
Strongly Agree Agree Neutral Disagree Strongly Disagree
Interpretation:
The table shows 46% of the respondents agree to performance appraisal system in the
company, 20% strongly agree, 16% neutral, 12%disagree, 6% strongly disagree to
performance appraisal system in the company.
58
12. Table showing the views of the employees regarding motivate factors.
45 42
40
35
30
30
25
20
15 12
10
10 6
5
0
Salary increase Promotion Leave Motivational talk Recognition
Interpretation:
The table shows that the 42% of the respondent is responding that increase in salary
will motivate them, 30% promotion, 6% leaves, 10% motivational talk, 12% recognition
will motivate them.
59
13. Table showing the opinion of employees whether their performance influences is
based on incentives and other benefits.
Influence 64 64
Does not influence 24 24
No opinion 12 12
Total 100 100
No opinion, 12
Does not
influence, 24
Influence, 64
Interpretation
The table shows 64% of the respondents responded that incentives and other
benefits will influence their performance, 24% does not influence on incentives and other
benefits will influence their performance.
60
14. Table showing the views of the employees regarding their colleagues’ support.
Graph showing the views of the employees regarding their colleagues’ support.
50
45
40
35
30
25
46
20
15
10 20
16
5 12
6
0
Strongly Agree Agree Neutral Disagree Strongly Disagree
Interpretation
The table shows 46% of the respondents agree that the support from the co-worker
is helpful to get motivated, 20% strongly agree, 16% neutral, 12% disagree, 6% strongly
disagree that the support from the co-worker is helpful to get motivated.
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14. Table showing the views of the employees regarding their overtime.
40
36
35 32
30
25
20
20
15 12
10
0
Extra money Leave facility Praise All of above.
Interpretation:
The above graph shows 32% of the employees response Extra money to get
overtime, 12% Leave facility, 36% Praise, 20 % of the employees response they want
all(extra money, leave facility, praise)
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15. Table showing the opinion of employees regarding working conditions in the
organization.
50
45
40
35
30
25
44
20
15 30
10 22
5
4
0
Highly satisfied Satisfied Neutral Dissatisfied
Interpretation:
The above graph shows 30% of the respondents response is highly satisfied with
their working conditions in the company, 44% satisfied, 22% neutral, 4% dissatisfied with
their working conditions in the company.
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CHAPTER VI
64
FINDINGS
65
SUGGESTIONS
The suggestions for the findings from the study are follows
Most of the employees agree that the performance appraisal activities are helpful
to get motivated, so the company should try to improve performance appraisal
system, so that they can improve their performance.
Non financial incentive plans should also be implemented; it can improve the
productivity level of the employees.
Better career development opportunities should be given to the employees for their
improvement.
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CONCLUSION
The study on employee motivation highlighted so many factors which will help to
motivate the employees. The study was conducted among 100 employees and collected
information through structured questionnaire. The study helped to findings which were
related with employee motivational programs which are provided in the organization.
The performance appraisal activities really play a major role in motivating the
employees of the organization. It is a major factor that makes an employee feels good in
his work and results in his satisfaction too. The organization can still concentrate on
specific areas which are evolved from this study in order to make the motivational
programs more effective. Only if the employees are properly motivated- they work well
and only if they work well the organization is going to benefit out it. Steps should be taken
to improve the motivational programs procedure in the future. The suggestions of this
report may help in this direction.
In today’s knowledge based economy, people are being called on take on higher
and more complex responsibilities. With increased responsibility, comes higher impact on
the organization’s success. Being able to identity the motivation needs for success in a
position has become critical. As a result, thousands of organizations are viewing employee
motivation as a strategy be managed and developed.
There are various factors that influence motivational factor such as salary, working
conditions, training interpersonal relations and job satisfaction. The findings of the study
have reaffirmed that each one of these factors are important in contributing to motivation,
but none of them can be said as being more important than the other. Motivation is the
ultimate function of so many individual attitudes taken together. It is vary complex,
complicated and personal experience.
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BIBLIOGRAPHY
WEBSITES
www.google.com
www.edlogix.org
www.citehr.com
www.wikipedia.com
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