Role of Artificial Intelligence in Pharmaceutical Industry

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Role Of Artificial Intelligence In the Pharmaceutical Industry

Some of the applications of AI works :

Pharma analysis system, required language processing, repetitive task, data management,
medical consultation, medication management

Also, have applications of Artificial Intelligence in the pharmaceutical industry:

1.R&D

Pharma companies around the world are using advanced ML algorithms and AI-powered tools to
streamline the drug discovery process. These intelligent tools are designed to identify hidden patterns
in large datasets, and hence, they can be used to solve challenges that come with the complicated
biological network, capability is excellent for studying the patterns of various diseases and
recognizing which drug composite would be best suited for treating specific kind of a particular
disease. Pharma companies can invest accordingly in the R&D of such drugs that have the highest
chances of successfully treating a disease or medical condition to improve immunity.

2. Drug and report

AI can improve the R&D process. To do designing and identify new molecules for target-based drug
validation and discoveries, AI can do it all with ease
According to an MIT study, only 13-14% of drugs are successful in passing clinical trials in numbers.
To that, a pharma company has to pay anywhere between million to billion for a drug to get through
the complete process of clinical trial and get FDA approval to let it go in out for the next stage of the.
These are the two main reasons why pharma companies are mostly adopting AI to improve the
success rates of new drugs create affordable drugs ad therapies, reduce operational costs

3. Diagnosis

Doctors can use advanced Machine Learning systems to collect, process, and analyze large volumes
of patients’ healthcare data. People around the world are using ML technology to store sensitive
patient data with security and securely in the storage sources or a central system with storage. These
are known as electronic medical records ears
Doctors can refer to these records as and when they need to understand the impact of a specific
genetic trait on a patient’s health or how a particular drug can give treatment for a health condition.
ML systems can use the data stored in EMRs to make real-time predictions for diagnosis purposes and
give suggestions for proper treatment to patients. 
Since ML technologies possess the ability to analyze massive amounts of data quickly, they can help
quicken the diagnosis process, thereby helping save millions of people’s lives.

4 . Disease Prevention

Pharma companies can use AI to develop cures for both known diseases and as well as rare
diseases.ROI is very low compared to the time and costs it takes to develop drugs for treating rare
diseases.
According to global strategy, nearly 95% of rare diseases don’t have FDA-approved treatments or
cures.
5. Epidemic Prediction
AI and ML are already used by many pharma companies and healthcare providers to monitor and
forecast outbreaks across the globe. These technologies feed on the data gathered from disparate
sources on the Web, study the connection of various environmental, and biological factors to the
health of the population of different geographical locations, and try to connect the dots between these
factors and previous epidemic outbreaks. Such AI/ML models become especially useful for
underdeveloped economies that lack the medical infrastructure and financial framework to deal with
an outbreak.
A good example of this AI application is the ML-based Malaria Outbreak Prediction Model which
functions as a warning tool predicting any possible malaria outbreak and aid healthcare providers in
taking the best course of interaction to combat it.

6. Remote Monitoring

Many pharma companies have already developed wearables powered by AI algorithms that can
remotely monitor patients suffering from life-threatening problems. By integrating this AI technology
with smartphone apps, it is possible to monitor the opening and closing motions of a patient remotely
from the location. On detecting movement, the smartphone camera will capture it to determine the
symptoms. The frequency and amplitude of movement will determine the severity score of the
patient’s condition, allowing doctors to change the drugs as well as the drug doses remotely in an
instance time.

7. Manufacturing

Pharma companies implement AI in the manufacturing process for higher productivity AND
improved efficiency, and faster production of life_saving drugs. AI Can Be Used quality control
 Predictive maintenance
 Waste reduction
 Process automation
AI can replace the time-taking or consuming conventional manufacturing techniques, hence helping
pharma companies to launch drugs in the market much faster, and cheaper rate as well. Apart from
increasing their ROI substantially by limiting the manufacturing process, AI would also eliminate any
scope for human error. 

8. Marketing

The pharmaceutical industry is a sales-driven sector, AI can be a great tool in pharma marketing. With
AI, pharma companies can develop unique marketing strategies that promise high revenues and brand
awareness. AI can map and help customer journey, thereby allowing companies to see which
marketing technique leads visitors to their site and ultimately pushed the visitors to purchase from
them. In this way, pharma companies can focus more on those marketing strategies that lead to
increased revenues. 
AI tools can analyze past marketing and compare the results to identify which remained the most
profitable. This allows companies to design the present marketing accordingly, while also reducing
time and saving money. also AI systems can even accurately predict the success or failure rate of
marketing campaigns.
as AI is rapidly finding applications in the pharma industry, the process of transformation is not
without challenges. the current IT infrastructure of pharma companies is based on legacy systems that
haven’t been optimized for AI.
Moreover, the integration and adoption of AI demand industry expertise and skills, However, the
process of AI adoption in the pharma sector can be made easy by taking these steps:
 collaborating with institutions that specialize in AI R&D to guide pharma companies with AI
adoption. 
 Collaborate with companies that specialize in AI-driven medicine and discovery to get the benefits
of assistance, advanced tools 
 Train R&D to implement AI tools and techniques in the proper way for optimal productivity.
 

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