Social Media

refers to the means of interactions among

people in which they create, share, and/or

exchange information and ideas in virtual

communities and networks.

POSITIVE IMPACTS OF

SOCIAL MEDIA

ENHANCE CONNECTIVITY
OR NETWORK

Social media allows you to network with

people from all around the world, fostering

a diverse and inclusive community.

Through being able to get into contact with

a local and international audience, you can
produce meaningful messages and

broaden your reach.

CONVENIENT COMMUNICATION

It's convenient for people because it

allows them to communication by

express their thoughts and opinion as

well as staying connected with what’s

happening in the world. We see this

when you look at the comments or

number of like and shares on a post.

OPPORTUNITY TO SHARE FEELINGS

AND OPINIONS

Social media provides so many

platforms to express feelings,

thoughts and opinions. It’s a great

way to explore and learn more

about various interests and stay

informed about current events.

ENHANCE EDUCATION
Various websites and social media

networks are providing plenty of

information that can be helpful to

students. Via social media news feeds,

students can find informational and

relevant websites they want to follow so

as to be kept in the loop. Sites, such as

Tumblr and Pinterest, can offer students

inspirations for school projects or

practical problem-solving.

FOSTERING BUSINESS GROWTH

88% of the total companies use social

media platforms to market themselves. It is

evident from the fact above, that today

everyone understands the importance of

harnessing social media for their business

growth. Social Media apart from

connecting people, also connects

marketers with their customers. Thus it

gives you a reach that would have been

otherwise unheard of.

 NEGATIVE IMPACTS OF

SOCIAL MEDIA

FAKE PROFILE AND RELATIONSHIP

Scammers create fake online profiles

designed to lure you in. Dating and

romance scammers will express

strong emotions for you in a relatively

short period of time, and will suggest

you move the relationship away from

the website to a more private channel,

such as phone, email or instant

messaging.

SPREADING OF RUMOR
It is quite understandable that an

internet rumor is the cheapest and, in

fact, one of the quickest ways to

influence public opinion, especially if

the message, which has been

forwarded brings into shock by pushing

on fears and weak points. That is why

a well-made meme is an excellent tool

to use while working in public relations
sphere or spreading propaganda.

ADDICTION TO SOCIAL MEDIA

Social media addiction is a behavioral

addiction that is defined by being

overly concerned about social media,

driven by an uncontrollable urge to log

on to or use social media, and

devoting so much time and effort to

social media that it impairs other

important life areas.

ANXIETY AND DEPRESSION

Human beings need face-to-face

contact to be mentally healthy. Nothing

reduces stress and boosts your mood

faster or more effectively than eye-to-

eye contact with someone who cares

about you. The more you prioritize social

media interaction over in-person

relationships, the more you’re at risk for

developing mood disorders such as

anxiety and depression.

CYBER BULLYING

About 10 percent of teens report

being bullied on social media and

many other users are subjected to

offensive comments. Social media

platforms such as Twitter can be

hotspots for spreading hurtful rumors,

lies, and abuse that can leave lasting

emotional scars.