AC LOGO SPEC SHEET

PMS 7547 U (for use on uncoated stock) PMS 425 C (for use on coated stock) PRIMARY
COLORS
Use these PMS
color swatches for
color matching

uncoated

PMS 7547 U

coated

OUTLINE (Black version pictured. Also available in PMS 7547 U and PMS 425 C) REVERSE

PMS 425 C

BLACK

signage

BLACK TWO COLOR VERSION (for use on exterior building signage only)
PMS 3165 C

PMS 423 C

NAMING OF FILES

New graphic standards and formats for collateral were introduced and
name_blk.eps published on BrandWorks.

brand file format Any materials created after the new graphic standards and formats were
introduced are required to be designed in the new formats.
color
The brand logos are protected by United States and International copyright
and trademark law. Unauthorized reproduction, distribution or use of the
Definition of file types logos may result in severe civil and criminal penalties, and will be prosecuted
to the maximum extent possible under the law.
“eps” for encapsulated post script
For use by your printer, graphics firm, ad agency or vendors that By accepting this zip folder, you agree to the terms of use and application of
work with professional graphics software programs
the logos within the identity standards for the new brand graphic formats.
“jpg” for jpeg
For Web, Word, Excel, PowerPoint and other applications Any downloading, application, transfer or other use of the brand logos and
property logos, whether in electronic files or on paper, must comply with all
“png” for portable network graphics
requirements regarding trademark and copyright notices.
For Web, Word, Excel, PowerPoint and other applications