Assignment No.

02 Total Marks:

Semester Spring 2022 Due Date: Augu

IT430: E-Commerce 2022

Please read the following instructions carefully before solving & submitting the assignment.

It should be clear that your assignment will not get any credit (zero marks) if:

 The assignment is submitted after the due date.

 The submitted assignment does NOT open or file is corrupted.
 The assignment is copied (from another student or ditto copy of the handouts or internet).

Uploading instructions

 For clarity and simplicity, you are required to Upload/Submit only .doc or .docx file.

Objective

The objective of this assignment is:

To understand the basic concepts of

o E-Business Model
o E-Business Revenue Model

For any query about the assignment, contact at it430@vu.edu.pk

Note:

No assignment will be accepted after the due date via email in any case (whether it is the case of
load shedding or internet malfunctioning etc.). Hence refrain from uploading assignment in the last
hour of the deadline.
Question Statement: (20 Marks)

Suppose you are hired as an e-business expert in an Online Marketing Company. Based on the
material you have learned in this course, you are required to identify which e-Business Model and
Revenue Model is suitable for each of the following e-businesses. You are required to give solid
reasoning to support your answer and, fill the table accordingly.

Sr.
E-business E-Business Model E-Business Revenue Model Justification
No.
1 Netflix
2 Coursera Inc.
3 Swiggy
4 Marham
5 Hamariweb

 Netflix, Inc. is an American streaming service and production company based in California. It
offers a film and television series library through distribution deals as well as its own
productions, known as Netflix Originals. Netflix can be accessed via web browsers or via
application software installed on smart TVs, tablet computers, smartphones and digital media
players.
 Coursera Inc. is a U.S.-based massive open online course provider founded in 2012 by
Stanford University computer science professors Andrew Ng and Daphne Koller. Coursera
works with universities and other organizations to offer online courses, certifications, and
degrees in a variety of subjects. In 2021 it was estimated that about 150 universities offered
more than 4,000 courses through Coursera.
 Swiggy is offering online menus from the restaurants around you. Simply enter your area and
search for cuisine type, restaurants or even price. You can order your food right from your
home.
 Marham is a platform for any person looking for a healthcare facility. From booking your
appointments online with your favourite doctor to online video consultation, you can get
various services. Marham enables you to Look up to any doctor in your area and book
 consultation. You can find any hospital near you. It also provides the free medical guidance on
the on some social platforms.
 Hamariweb provides updated news, business & finance updates, mobiles info & latest market
price, live cricket, weather updates and many more stuff.

GOOD LUCK