American Airlines - List of American Airlines slogans Apple Computers - List of Apple Inc. slogans AT&T - Reach out and touch someone. (US, 1979, music written by David Lucas)[3] Avis - Were No. 2. We Try Harder. (US, 1962)[4] Cadbury - A glass and a half in every half pound (UK, 1920s[5]-2010[6]) California Milk Processor Board - Got Milk? (US, 1993)[4] Coca-Cola - It's the real thing. (International, 1969) [4] Crest toothpaste - Look, Ma! No cavities! (US, 1958)[7] De Beers - A diamond is forever. (1948)[4] Disneyland - The happiest place on earth (US, 1960s) FedEx - When it absolutely, positively has to be there overnight (US, 1982)[4] General Electric - We bring good things to life. (US, 1981) Gillette - The best a man can get (US)[8] Guinness is good for you (UK)[9] also Guinnless isn't good for you. [10] Heineken - Refreshes the parts other beers cannot reach [11] (UK, 1970s2005)[12] John Deere Tractor - Nothing runs like a Deere. [10] Kay Jewelers - Every kiss begins with Kay Kellogg's Frosted Flakes - They're gr-r-reat! (US, 1950s) Kodak - Share moments. Share life. (US, 1990s) KFC - Finger-lickin' good! (US, 1952) L'Oreal - Because I'm worth it Maxwell House coffee - Good to the last drop. (US, 1907)[4] M&M's - Melts in your mouth, not in your hands. (US, 1954) McDonald's - List of McDonald's ad programs New York State - I [heart] New York Nike - Just do it. (1988) NOKIA - Connecting people Persil washes whiter[13] (UK, 1958)[14] Raid - Kills bugs dead (US, 1966) Southwestern Bell Yellow Pages - Let your fingers do the walking. (US, 1962)[4] Tesco - Every little helps;[15] The price is dropping on your weekly shopping. [16] (UK)

              

 

    

Timex watch - Takes a licking and keeps on ticking. [16] The Partnership for a Drug-Free America - This is your brain. This is your brain on drugs. Any questions? (US, 1987) Toonami - The revolution will be televised United Airlines - Fly the friendly skys. (US, 1966) United Negro College Fund - A mind is a terrible thing to waste. (US, 1972) Verizon - Rule the Air Wal-Mart - Always Low Prices; Save money. Live better. (US)

[edit]

Sourced
Slogan A diamond is forever. A little dab'll do ya! A mind is a terrible thing to waste. Always CocaCola. An apple a day keeps the doctor away. Be all that you can be. Product or Company DeBeers First Author or Agency use Source and notes Steve Cone, Powerlines: Words That Sell Brands, Grip Fans, and Sometimes Change History (2008), p. 129. Susan Wilson, One Good Dog (2010), p. 296. George R. Bonner Jr., "Public-service advertising nears No. 1 ad pace in US", Christian Science Monitor (April 26, 1983), Business, p. 10. Mark Pendergrast, For God, Country, and CocaCola: The Definitive History of the Great American Soft Drink and the Company That Makes It (2000), p. 398. Michael Pollan, The Botany of Desire (Random House, 2001),ISBN 0375501290, p. 22, cf. p. 9 & 50 Craig C. Pinder, Work Motivation: Theory, Issues, and Applications (1984), p. 50. Robert Jackall and Janice M. Hirota, Image Makers: Advertising, Public Relations, and the Ethos of Advocacy (2003), p. 212. Later "The Breakfast of Champions" into the 1990s; cited by Kurt Vonnegut eponymously in Breakfast of Champions (1973), preface: "The use of the identical expression as the title for this book is not intended to indicate an association with or sponsorship by General Mills, nor is it intended to disparage their fine product." Dan Steinbock, Winning Across Global Markets: How Nokia Creates Strategic Advantage in a FastChanging World (2010), p. 73. Gale Group, Major Marketing Campaigns Annual 2 (1999), p. 243. Kevin Lane Keller, Best Practice Cases in Branding: Lessons from the World's Strongest Brands (2008), p. 251. The Richards Group, Atlanta PRNewswire (1995). Tom Altstiel, Jean Grow, Advertising Strategy: Creative Tactics from the Outside/In (2006), p. 167. Ken Shuldman (lyrics) and Michael A. Levine (music),DDB Worldwide

1948

N.W. Ayer & Son

Brylcreem United Negro College 1970s Young & Rubicam Fund

Coca-Cola

1993

Apples

1900s 1981N. W. Ayer 2001 1985

United States Army

Between love and Calvin madness lies Klein'sObsession Obsession.

Breakfast of Champions

Wheaties

1935

Blackett-SampleGummert

Connecting People.

Nokia

1992

Did somebody McDonald's say McDonald's? Do you...Yahoo!? Yahoo! Eat Mor Chikin! Chick-fil-A

1997

1996 1995

Every kiss begins Kay Jewelers with Kay Give me a break, give me a break; break me off a Kit Kat piece of that Kit Kat bar Good things happen when Home Depot comes to town. Good to the last drop.

1986

Joe Tracy, Web Marketing Applied (2000), p. 187.

The Home Depot

1993

Chris Roush, Inside Home Depot: How One Company Revolutionized an Industry Through the Relentless Pursuit of Growth. (1999), p. 130. Allegedly coined by Theodore Isaac E. Lambert, The Public Accepts: Stories Behind Famous Trade-marks, Names and

Maxwell Housecoffee 1926

Roosevelt in 1907, Slogans (1941), p. 35. although the claim is dubious; adopted as Maxwell House's tagline in 1926. Got Milk? Cow's milk (for theCalifornia Milk Processor Board) 1993 Goodby Silverstein & Partners BBDO Margo Berman, Robyn Blakeman, The Brains Behind Great Ad Campaigns (2009), p. 160. Al Ries, Jack Trout, Marketing Warfare (2005), p. 159. Bonnie L. Drewniany, A. Jerome Jewler, Creative Strategy in Advertising (2007), p. 139. Al Ries, Jack Trout, Marketing Warfare (2005), p. 163. Mark Tungate, Media Monoliths: How Great Media Brands Thrive and Survive (2004), p. 41. 1921 Heye & Partner, an affiliate ofDDB Worldwide Henry Hobhouse, Seeds of Wealth: Five Plants That Made Men Rich (2006), p. 226. Tom Altstiel, Jean Grow, Advertising Strategy: Creative Tactics from the Outside /In (2006), p. 293. Richard D. Leppert, Susan McClary, Music and Society: The Politics of Composition, Performance, and Reception (2001), p. 174. Mitzi Brunsdale, Dorothy L. Sayers (1990), p. 94. William Harley Davidson, Jos R. De la Torre, Managing the Global Corporation: Case Studies in Strategy and Management(1989), p. 21. Scali, McCabe & Sloves Robert F. Hartley, Marketing Successes, Historical to Present Day: What We Can Learn (1985), p. 171.

Have it your way. Burger King Have You Met Life Today? Home of the Whopper. I want my MTV. I'd walk a mile for a Camel. I'm lovin' it. Metropolitan Life Burger King MTV Camel cigarettes

1973 2001 1957

McDonald's

2003

Is it live, or is it Memorex? It pays to advertise! It takes a licking and keeps on ticking. It takes a tough man to make a tender chicken. Ivory Soap 9944/100 % Pure.

Memorex video cassettes

1970s Dorothy L. 1920s Sayers for S.H. Benson's 1956

Advertisements

Timex Corporation

Perdue

1972

Ivory Soap

1882

Julian Lewis Watkins, The 100 Greatest Unknown employee Advertisements: Who Wrote Them and What They of Procter & Gamble Did (1959), p. 7. Robert Goldman, Stephen Papson, Nike Culture: the Sign of the Swoosh (1998), p. 19; authorship attributed to Wieden & Kennedy in Communication Arts (1988), p. 151. Richard Jackson Harris, A Cognitive Psychology of Mass Communication (2004), p. 100. James R. Gregory, The Best of Branding: Best Practices in Corporate Building (2004), p. 84. Robin Andersen, Jonathan Gray, Battleground: The Media(2008), p. 7. Jol Glenn Brenner, The Emperors of Chocolate: Inside the Secret World of Hershey and Mars , (1999), p. 172. Robert Goldman, Stephen Papson, Sign Wars: The Cluttered Landscape of Advertising (1996), p. 45. Robert Goldman, Stephen Papson, Sign Wars: The

Just Do It.

Nike

1988

Wieden & Kennedy

Like a good neighbor, State Farm is there. M'm! M'm! Good!

State Farm Insurance

1971

DDB Worldwide

Campbell's Soup

1931

Maybe she's born with it. Maybe Maybelline it's Maybelline. Melts in your mouth, not in your hands. M&Ms

1991

1954

Nothing outlasts the Energizer. It Energizer batteries keeps going and going and going. Obey your thirst. Sprite

Cluttered Landscape of Advertising (1996), p. 263. Oh, what a feeling! Pork. The Other White Meat. Toyota 1979 Donna Jean Umiker-Sebeok, Marketing and Semiotics: New Directions in the Study of Signs For Sale (1987), p. 524. Bozell, Jacobs, Kenyon & Eckhardt Philip H. Dougherty, "ADVERTISING; Dressing Pork for Success", The New York Times (January 15, 1987). Jack S. Blocker, David M. Fahey, Ian R. Probably the best lager in the Carlsberg world. 1973 Saatchi & Saatchi Tyrrell, Alcohol and Temperance in Modern History: An International Encyclopedia(2003), p. 140. Put a tiger in your tank. So easy a caveman can do it. Sometimes you feel like a nut, sometimes you don't. Taking Care of Business. The lion leaps from strength to strength. The pause that refreshes. Esso/Exxon Brian Ash, Tiger in Your Tank: The Anatomy of an Advertising Campaign (1969), p. 60. Laura Lowell, 42 Rules of Marketing (2007), p. 21. Linda K. Fuller, Frank Hoffmann, Beulah B Ramirez, Chocolate Fads, Folklore & Fantasies: 1,000+ Chunks of Chocolate Information (1994), p. 60. Arthur A. Winters, Peggy Fincher Winters, Carole Paul,Brandstand: Strategies for Retail Brand Building (2003), p. 148. 1980s 1929 D'Arcy Co. J. Jonathan Gabay, Gabay's Copywriters' Compendium: The Definitive Creative Writer's Guide (2006), p. 602. Edward Collins Bursk, The world of business (1962), p. 335. Philip Kotler, Waldemar Pfoertsch, Ines Michi, B2B Brand Management (2006), p. 102. Radio campaign on the new Columbia Broadcasting Service (CBS); cited in Erik Barnouw, The Sponsor: Notes On a Modern Potentate, Oxford University Press, 1978, page 25, ISBN 0-19-502614-4. Robert Goldman, Reading Ads Socially (1992), p. 97 Doyle Dane Bernbach DDB Chicago, an affiliate ofDDB Worldwide Art Direction (1967), p. 133. Howard Cannon, Brian Tarcy, The Complete Idiot's Guide to Starting Your Own Restaurant (2001), p. 138. Dwain Neilson Esmond, Can You Hear Me Now?: Young Adult Devotional (2004), p. 140.

National Pork Board

1987

GEICO

Peter Paul Almond Joy & Peter Paul Mounds

1953

Dancer-FitzgeraldSample

Office Depot

Peugeot Coca-Cola

The world's local HSBC bank.

There is no spit in Cremo!

Cremo cigars 1929 byAmerican Tobacco

We do it all for you. We drink all we can. The rest we sell. We love to see you smile.

McDonald's

1975

Utica Club

1965

McDonald's

2000

What would you Isaly Dairy do for a Klondike Company'sKlondike bar? bar When it absolutely, positively, has to Federal Express be there overnight. With a name like Smuckers Smuckers... it has

1984

1982

Ally & Gargano

Steve Cone, Powerlines: Words That Sell Brands, Grip Fans, and Sometimes Change History (2008), p. 136. Cynthia S. Smith, Step-by-step Advertising (1984), p. 74.

to be good. You deserve a break today. You're in good hands with Allstate. McDonald's 1971 Needham, Harper & Steers Steve Cone, Powerlines: Words That Sell Brands, Grip Fans, and Sometimes Change History (2008), p. 136. Sidney J. Levy, Dennis W. Rook, Brands, Consumers, Symbols, & Research: Sidney J. Levy on Marketing (1999), p. 15.

Allstate

You got peanut butter in my chocolate! You got chocolate in my Reese's Peanut Butter 1970 peanut butter! Cups (Voiceover) Two great tastes that taste great together. [edit]

Andrew Hargadon, How Breakthroughs Happen: The Surprising Truth about how Companies Innovate (2003), p. 56; reported in part in Andrew F. Smith, Encyclopedia of Junk Food and Fast Food (2006), p. 228 (specifying date and attributing authorship toOgilvy & Mather).

Famous Slogans 1
No More Tears Johnson's Baby Shampoo Famous Slogan

Famous Slogans 2
Nobody does it like ______. Sara Lee Famous Slogan

Famous Slogans 3
Nothin' says lovin' like somethin' from the oven. Pillsbury Famous Slogan

Famous Slogans 4
Nothing comes between me and my ______. Calvin Klein jeans Famous Slogan

Famous Slogans 5
Once you pop, you can't stop! Pringles Famous Slogan

Famous Slogans 6
Mama mia, that's a spicy meatball! Alka-Seltzer Famous Slogan

Famous Slogans 7

M'm, M'm, Good!

Campbell's Soup Famous Slogan

Famous Slogans 8
Plop plop, fizz fizz, oh what a relief it is! Alka-Seltzer Famous Slogan

Famous Slogans 9
Promise her anything, but give her ______. Arpege Famous Slogan

Famous Slogans 10
Quality is Job 1. Ford Famous Slogan

Famous Slogans 11
Please don't squeeze the ______. Charmin Toilet Tissue Famous Slogan

Famous Slogans 12
Our repairmen are the loneliest guys in town. Maytag Appliances Famous Slogan

Famous Slogans 13
Snap! Crackle! Pop! Kellogg's Rice Krispies Cereal Famous Slogan

Famous Slogans 14
See the USA in your ______. Chevrolet Famous Slogan

Famous Slogans 15
Reach out and touch someone. American Telephone & Telegraph (AT&T) Famous Slogan

Famous Slogans 16
St Augustine founded it. Becket died for it. Chaucer wrote about it. Cromwell shot at it. Hitler bombed it. Time is destroying it. Will you save it? Canterbury Cathedral Famous Slogan

Famous Slogans 17
Something special in the air. American Airlines Famous Slogan

Famous Slogans 18
Taste them again, for the first time. Kellogg's Corn Flakes Famous Slogan

Famous Slogans 19
The best part of waking up is ______ in your cup. Folger's Coffee Famous Slogan

Famous Slogans 20
The best seat in the house. Jockey Underwear Famous Slogan

Famous Slogans 21
The milk chocolate melts in your mouth-not in your hand. M & Ms Famous Slogan

Famous Slogans 22
See America at see level. Amtrack Famous Slogan

Famous Slogans 23
Ring around the collar. Wisk Laundry Detergent Famous Slogan

Famous Slogans 24
The best to you each morning. Kellogg Company Famous Slogan

Famous Slogans 25
Run for the border. Taco Bell Famous Slogan

Famous Slogans 26
The King of Beers Budweiser Famous Slogan

Famous Slogans 27
There are a million and one excuses for not wearing a safety belt. Some are real killers. American Safety Council Famous Slogan

Famous Slogans 28
Tastes great, less filling. Miller Lite Famous Slogan

Famous Slogans 29
The Other White Meat. National Pork Producers Council Famous Slogan

Famous Slogans 30
The pause that refreshes. Coca-Cola Famous Slogan

Famous Slogans 31
You've come a long way, baby. Virginia Slims Cigarettes Famous Slogan

Famous Slogans 32
Want him to be more of a man? Try being more of a woman! Coty Perfumes Famous Slogan

Famous Slogans 33
They're Great! Kellogg's Frosted Flakes Famous Slogan

Famous Slogans 34
We try harder. Avis car rental Famous Slogan

Famous Slogans 35
The Un-Cola' 7-Up Slogan Famous Slogan

Famous Slogans 36
We bring good things to life. General Electric Famous Slogan

Famous Slogans 37
When it rains it pours. Morton Salt Famous Slogan

Famous Slogans 38
You deserve a break today. McDonald's Famous Slogan

Famous Slogans 39
We love to fly and it shows. Delta Airlines Famous Slogan

Famous Slogans 40
We will sell no wine before its time. Paul Masson Wines Famous Slogan

Famous Slogans 41
Two all-beef patties, special sauce, lettuce, cheese, pickles, onions on a sesame seed bun. McDonald's Famous Slogan

Famous Slogans 42
Where's the beef? Wendy's Famous Slogan

Famous Slogans 43
We do chicken right. Kentucky Fried Chicken Famous Slogan

Famous Slogans 44
When it absolutely, positively has to be there Federal Express Famous Slogan

overnight.

Famous Slogans 45
Yo quiero ______. Taco Bell Famous Slogan

Famous Slogans 46
When you say ______, you've said it all. Budweiser Famous Slogan

Famous Slogans 47
You're in good hands with _______. Allstate Famous Slogan

Famous Slogans 48
You can trust your car to the man who wears the star. Texaco Famous Slogan

Famous Slogans 49
A little dab'll do ya. Brylcream Famous Slogan

Famous Slogans 50
_______ is the place for the helpful hardware man. Ace Hardware Stores Famous Slogan

Famous Slogans 51
All the news that's fit to print. New York Times Famous Slogan

Famous Slogans 52
Born in fire, blown by mouth and cut by hand with heart. Waterford Glass Famous Slogan

Famous Slogans 53
A diamond is forever. De Beers Consolidated Mines Famous Slogan

Famous Slogans 54
A day without orange juice is like a day without sunshine. Florida Citrus Commission Famous Slogan

Famous Slogans 55
_______ makes hamburgers taste like steakburgers. A-1 Steak Sauce Famous Slogan

Famous Slogans 56
All you add is love. Ralston Purina Famous Slogan

Famous Slogans 57
_______ the San Francisco treat. Rice-a-Roni Famous Slogan

Famous Slogans 58
Aren't you glad you use ______ ? Don't you wish everybody did? Dial Soap Famous Slogan

Famous Slogans 59
A mind is a terrible thing to waste. United Negro College Fund Famous Slogan

Famous Slogans 60
_______ take me away. Calgon Famous Slogan

Famous Slogans 61
Bring out the ______ and bring out the best. Hellman's Mayonnaise Famous Slogan

Famous Slogans 62
Breakfast of Champions. Wheaties Cereal Famous Slogan

Famous Slogans 63
Double your pleasure. Double your fun. Doublemint Gum Famous Slogan

Famous Slogans 64
Celebrate the Moments of Your Life. General Foods International Coffees Famous Slogan

Famous Slogans 65
Fly the friendly skies of ______. United Air Lines Famous Slogan

Famous Slogans 66
Better things for better living through chemistry. Du Pont Famous Slogan

Famous Slogans 67
Don't leave home without it. American Express Credit Card Famous Slogan

Famous Slogans 68
Fill it to the rim with ______. Brim Decaffinated Coffee Famous Slogan

Famous Slogans 69
Betcha can't eat just one. Lay's Potato Chips Famous Slogan

Famous Slogans 70
Good to the last drop. Maxwell House Coffee Famous Slogan

Famous Slogans 71
How do you spell relief? R-o-l-a-i-d-s Famous Slogan

Famous Slogans 72
Don't treat your puppy like a dog. Ralston Purina Famous Slogan

Famous Slogans 73

I wish I was an ______.

Oscar Meyer Wiener Famous Slogan

Famous Slogans 74
Does she or doesn't she? Clairol Hair Color Famous Slogan

Famous Slogans 75
Finger-lickin' good. Kentucky Fried Chicken Famous Slogan

Famous Slogans 76
In the valley of the Jolly, "Ho, ho, ho," ______. Green Giant Famous Slogan

Famous Slogans 77
Be all that you can be. United States Army Famous Slogan

Famous Slogans 78
America's freedom fabric. "Visa" by Dacron Famous Slogan

Famous Slogans 79
If I've only one life, let me live it as a blonde! Clairol Hair Color Famous Slogan

Famous Slogans 80
Just do it. Nike Famous Slogan

Famous Slogans 81
It's the cheesiest. Kraft Macaroni & Cheese Famous Slogan

Famous Slogans 82
I'd like to buy the world a ______. (Coke) Coca-Cola Famous Slogan

Famous Slogans 83

Have it your way.

Burger King Famous Slogan

Famous Slogans 84
I can't believe I ate the whole thing. Alka-Seltzer Famous Slogan

Famous Slogans 85
Hair color so natural only her hairdresser knows for sure. Clairol Hair Color Famous Slogan

Famous Slogans 86
It keeps going, and going, and going.... Energizer Batteries Famous Slogan

Famous Slogans 87
It's the real thing. Coca-Cola Famous Slogan

Famous Slogans 88
Like a good neighbor, ______ is there. State Farm Insurance Famous Slogan

Famous Slogans 89
It takes a tough man to make a tender chicken. Perdue Famous Slogan

Famous Slogans 90
It takes a licking and keeps on ticking. Timex Watches Famous Slogan

Famous Slogans 91
Look, Ma, no cavities! Crest Toothpaste Famous Slogan

Famous Slogans 92
Look for the union label. International Ladies' Garment Workers' Union Famous Slogan

Famous Slogans 93
Let your fingers do the walking. Yellow Pages Famous Slogan

It's everywhere you want to be VISA We make money the old -fashioned way....We earn it - Smith Barney Everything is easier on a Mac - Apple Computer Welcome to the World Wide Wow - AOL (play on World Wide Web) Nothing Runs Like A Deere - Deere&CompanyLive unbring Ikea The ultimate driving machine. BMW Live in your world, play in ours. - Sony Playstation and Playstation 2 gamingconsoles When it absolutely, positively has to be there overnight. - Federal Express Get N or get out. - Nintendo 64 See what the future has in store. - Future ShopEasy as Dell - Dell Computer Go further with Shell - Shell Oil Once you pop, you can't stop. Pringles Push Button Publishing - Blogger.com How do you spell relief? - RolaidsWe're number two; we try ha rder. - Avis Rental CarsIsit live, or is it Memorex? Memorex The World's Online Market Place eBay Wherever you go, our network follows - Hutch Cellular IndiaConsider IT Done Syntel Nothin' says lovin' like something from the oven. Pillsbury No battery is stronger longer. - Duracell Batteries High Performance, Delivered Accenture Intel inside - IntelMaking Tomorrow Better - ONGC (Oil & Natural Gas Commission, India) Let your fingers do the walki ng. - Yellow Pages1AT&T: "Reach Out and Touch Someone"2 - Nike: "Just Do It" 3- AllState: "You're in Good Hands" 4- Geico: "Fifteen minutes could save you 15% or more." 5- Almond Joy/Mounds: "Sometimes you feel like a nut, sometimes you don't." 6- Maxwell House: "Good to the Last Drop"

7- Wheaties: "Breakfast of Champions" 8- Campbell's Soup: "M'm! M'm! Good!" 9- Kellogg's Rice Crispies: "Snap! Crackle! Pop!" 10- "Got Milk?" By the Milk Campaign 11-Line:"Your flexible friend." Brand: Access 12-"We try harder." Avis 13-"Go to work on an egg." Egg Marketing Board 14- "Guinness is good for you." Guinness 15- "Don't be vague. Ask for Haig." Haig Scotch Whisky 16 - "Happiness is a cigar called Hamlet." Hamlet 17- "Heineken refreshes the parts other beers cannot reach." Heineken 18- "Beanz Meanz Heinz." Heinz 19- "It is. Are you?" The Independent 20- "Have it your way." Burger King 21- "Think small." Volkswagen 22- "The ultimate driving machine." BMW 23- "When you got it, flaunt it." Braniff Airlines 24- "The antidote for civilization." Club Med 25- "When it absolutely, positively has to be there overnight." Federal Express 26- "No FT, no comment." Financial Times 27- "Finger lickin' good." KFC 28- "Because I'm worth it." L'Ora l29- "You'll wonder where the ye llow went when you brush your teeth withPepsodent." Pepsodent 30- "All the news that's fit to print." The New York Times 31- "Let your fingers do the walking." Yellow Pages 32- Life's Good LG 33- Vorsprung durch technik. Audi 34- Ah, Bisto! Bisto 35- The quicker picker-upper. Bounty 36- A little dab'll do ya. Brylcreem

37- Have it your way. Burger King 38- Where do you want to go today? Microsoft 39 It's Miller time! Miller 40 It's everywhere you want to be. Visa41 Drivers wanted. Volkswagen 42-"You can be sure of Shell." Shell Oil 43- "It's a Skoda. Honest. " Skoda 44 - "All the news that's fit to print." The New York Times 44- "Which twin has the Toni?" Toni 45- "Fly the friendly skies." United Airlines 46- "Be all you can be." US Army 47- "Give us 20 minutes and we'll give you the world." WINS Radio, New York 48- "Preparing to be a beautiful lady." Pear's Soap 49- "Merrill Lynch is bullish on America." Merrill Lynch 50 "Capitalist tool." Forbes 51- "Say it with flowers" FTD ( Interflora) 52- "When you care enough to send the very best" Hallmark 53- "Nothing runs like a Deere" John Deere 54- "I'd walk a mile for a Camel." Camel 55- "M'm! M'm! Good!" Campbell's Soup 56- "Probably the best beer in the world." Carlsberg 57- "The Citi never sleeps." Citibank 58- "The antidote for civilization." Club Med 59- "When it absolutely, positively has to be there overnight." Federal Express 60- "Capitalist tool." Forbes 61- "Say it with flowers" FTD (Interflora) 62- "Schhh...You-Know-Who." Schweppes 63- "The Uncola." Seven Up/7 Up 64- "Raise your hand if you're sure." Sure 65- "Don't just book it. Thomas Cook it." Thomas Cook 66 - "It takes a licking and keeps on ticking." Timex

67 - "The car in front is a Toyota." Toyota 68- "We drink all we can. The rest we sell." Brand: Utica Club 69- "What we want is Watney's." Watney's 70- "The future's bright. The future's Orange." Orange 71 -"Preparing to be a beautiful lady." Pear's Soap 72 - "Lipsmackin' thirstquenchin' acetastin' motivatin' goodbuzz in' cooltalkin'highwalkin' fastlivin' evergivin' coolfizzin' Pepsi." Brand: Pepsi Cola 73 - "Have a break. Have a Kit-Kat." Brand: Kit Kat 74 - "Safety fast." MG 75- "A diamond is forever." De Beers Consolidated 76 - "Put a tiger in your tank." Esso 77- "Capitalist tool." Forbes 78 - "The Citi never sleeps." Citibank 79- "The pause that refreshes." Coca-Cola 80 - "Your flexible friend." Access 81- "Think different." Apple Macintosh 82 - "The ultimate driving machine." BMW 83 - "The world's favourite airline ." British Airways 84- "It's good to talk." British Telecom/BT 85 - "A little dab'll do ya." Brylcreem
3M: "Innovation" Agere Systems: "How Communication Happens" Agilent: "Dreams Made Real" Airbus: "Setting the Standards" Amazon.com: "and You're Done" AMX: "It's Your World. Take Control" Anritsu: "Discover What's Possible AT&T: "Your World. Delivered" ATG Design Services: "Circuit Design for the RF Impaired" ATI Technologies: "Get In the Game" BAE Systems: "Innovating for a Safer World" Ball Corporation: "The Leader in Small Space and Rocket Systems" BellSouth: "Listening, Answering" Blackhawk: "Powering DSP Development" Boeing: "Forever New Frontiers" Bose Corporation: "Better Sound Through Research" Bowers & Wilkins (Speaker Mfg.): "Listen and You Will See"

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BP Microsystems: "Setting the Standard in Device Programming" Cadence: "How Big Can You Dream?" Canon: "Know How" Cingular Wireless: "Raising the Bar" Cisco Systems: "This is the Power of the Network. Now." Cirrus Logic: "Leading the Digital Entertainment Revolution" Compaq (HP): "Inspiration Technology" Cypress Semiconductor: "Driving the Communication Revolution" Datel (C&D Tech): "Innovation and Excellence" Dell Computer: "Get More out of Now" DuPont: "The Miracles of Science" EM Research: "The ultimate source for miniature frequency synthesizers" Ericsson: "Taking You Forward" Fiber-Span, LLC: "RF On Fiber" Ford: "Built for the Road Ahead" Fujitsu: "The Possibilities are Infinite" General Dynamics: "Strength On Your Side" General Electric: "Imagination at Work" GigaLane: "Innovation and Excellence in RF & Microwave" Griff Specialty Paper and Film: "Materials that Create Solutions" Hitachi: "Inspire the Next" Hewlett-Packard: "Invent" Honeywell: "We are Honeywell" IBM: "We Make IT Happen" IDT: "Powering What's Next" IFI: "The Power of Choice" I.F. Engineering Corp: "Your challenge is our progress" Infineon: "Keep on Thinking" Intel: "Intel Inside" Intersil: "Technology at the Speed of Life" ITT: "Engineered for Life" JRC: "You Don't Need Wires to Communicate" Keithley: "A Greater Measure of Confidence" Kodak: "A Virtual World of Live Pictures" Linksys: "At Linksys - We are making connectivity easier" Linx Technologies: "Wireless Made Simple" Lockheed Martin: "We Never Forget Who We're Working For" MegaPhase: "Our Customers Connect With Us" Micrel: "The Infinite Bandwidth Company" Micron: "The Future of Memory" Mitsubishi Semiconductor: "Changes for the Better" Motorola: "Digital DNA" "Hello. Moto" muRata: "Innovator in Electronics" mWAVE Industries, LLC: "Your Partner In Antenna Technology" National Semiconductor: "The Sight & Sound of Information" NEC Corporation: "Empowered by Innovation" Nokia: "Connecting People" Nortel Networks: "Business Without Boundaries"

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Orbital Sciences Corporation: "The Leader in Small Space and Rocket Systems" Panasonic: "Ideas for Life" Philips: "Sense and Simplicity" PMC-Sierra: "Accelerating The Broadband Revolution" Pragma: "Operate at Your Optimum" Progressive: "Now that's Progressive" RCAT Systems: "You push the limits. We measure it." RF Bites: "Helping RF Designers one Bite at a time" RF Cafe: A Disruptive Web Presence" "Your Onramp to the Information Superhighway" Rohde & Schwarz: "Pushing Limits" Thor Labs: "Photonics in the Fast Lane" Samsung Electronics: "Imagine" ST Microelectronics: "More Intelligence Solutions" Sun Microsystems: "The Network Is The Computer" Texas Instruments: "The World Leader in DSP and Analog" "Technology for Innovators" Unisys: "We Make It Happen" United Technologies Corporation: "This Is Momentum" Verizon Wireless: "Can You Hear Me Now? Good." vidaRF: "Simple Solutions for Complex Connections" Vodafone: "How Are You?" Xilinx: "The Programmable Logic Company" XMA Corporation: "When Performance Matters"

Other Company Slogans y 3PARdata Inc.: "Serving Information. Simply." y 7-Eleven: "Oh Thank Heaven for 7-Eleven" y A.T. Kearney: ''Ideas That Last'' y ACCBank: ''Its All About'' y ACE Aviation Holdings: ''At Air Canada We Are Not Happy Until You Are Happy.'' y ACN Inc.: "One world. One Vision. y AIMCO: "America Comes Home to AIMCO" y AMC Theatres: "Experience the Difference" y Abbott Laboratories: "A Promise for Life" y Accenture : ''High Performance. Delivered.'' y Acorn Computers: ''No slogan'' y Adelphia: "Get. Watch. Do What You Want." y Affiliated Computer Services: "People Making Technology Work" y Albertsons: "Helping Make Your Life Easier" y Allegheny Technologies: "Specialty Materials That Make Our World" y Allstate Corporation: "You're in Good Hands" y Altec Lansing: "Just listen to this!" y Aluria Software: "Security Made Simple" y American Express: "Do More" y American Medical Response: "Patient Focused, Customer Centered, Caregiver Inspired" y Ameritech: "In a World of Technology, People Make the Difference."

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Apache Corporation: "Sense of Urgency" Apollo Group: "You Can Do This" Arcelor: "Steel Solutions for a Better World" Archer Daniels Midland: "Resourcful By Nature" Astaro: "Network Assurance" Avon Products, Inc.: "The Company for Women" BI-LO: "Why Pay More?" BMW: "The Ultimate Driving Machine" BP (British Petroleum): "Beyond Petroleum" Bayer USA: "Science for a Better Life" Best Buy: "Thousands of Possibilities. Get Yours." Bob Evans Restaurants: "Down on the Farm" Booz Allen Hamilton: "Delivering Results That Endure" Borland: "Excellence Endures" Burger King: "Have It Your Way" Buy.com: "The Internet Superstore" CDW: "The Right Technology, Right Away" CHC Helicopter: :CHC Moves the Industry That Moves the World" CVS/pharmacy: "Expect Something Extra" Capital One: "What's in your wallet?" Century 21: "Real Estate for Your World" Circuit City: "Just what you needed" Citigroup: "Live Richly" CityJet: "Travel Without Frontiers" Claris: "Simply, Powerful Software" CompUSA: "We got it. We get it." ConAgra Foods, Inc.: "The Right Kind of Food Company" Cracker Barrel: "Homestyle Cooking Done Right." Credit Suisse First Boston: "Empowering Change" D-Link: "Building Networks for People" John Deere: "Nothing Runs Like a Deere" Dow Corning: "We Help You Invent the Future" Dun & Bradstreet: "Decide with Confidence" eBay: "The World's Online Marketplace" E.F. Hutton: "When E.F. Hutton talks, people listen" Emerson Electric Company: "Consider It Solved" ExxonMobil: "Taking on the world's toughest energy challenges" FedEx: "Relax, It's FedEx" GEICO: "15 Minutes Could Save You 15% or More on Car Insurance" General Mills: "The Company of Champions" Global Jet Airlines: "Light is Faster, but We are Safer" Globe Telecom: "Making great things possible" Goldman Sachs: "Our Client's Interests Always Come First" Hilton Hotels: "Take Me To The Hilton" Honda: "Power of Dreams" Hudson's Bay Company: "We are Canada's Merchants" IBM: "On Demand Business" IRobot: "Business Mechanisms to Accelerate Change" InFocus: "The Big Picture" Infosys: "Powered by Intellect Driven by Values"

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J.C. Penney: "It's all Inside" JVC: "The Perfect Experience: Johnson & Johnson: "The Family Company" Kohl's: "Expect Great Things" Konica Minolta: "The Essentials of Imaging" Kroger: "Right Store, Right Price" Lehman Brothers: "Where Vision Gets Built" LevelVision LLC : "Engaging People" L'Oreal: "Because I'm Worth It" Lowe's: "Improving Home Improvement" Marshall Aerospace: "World Class Aerospace Solutions" Martha Stewart Living: "Sharing The Good Things Everyday" Matsushita Electric Industrial: "Panasonic Ideas for Life" Mazda: "Zoom Zoom" McDonald's: "I'm Lovin' It" Meijer: "Higher Standards. Lower Prices." Merck & Co.: "Committed to Bringing Out the Best in Medicine" Merrill Lynch: "We See Your Financial Life in Total" Metropolitan Life Insurance Company: "Have You Met Life Today?" Mitsubishi : "Better Built, Better Backed" Morgan Stanley: "One Client at a Time" MySQL: "To Make Superior Data Management Available and Affordable for All" NVIDIA: "The way it's meant to be played" Nationwide Mutual Insurance Company: "Nationwide is on Your Side" Nestl: "Good Food. Good Life" Nike : "Just Do It" Nintendo: "Born to play" Nissan Motors: "SHIFT_" Novell: "Software for the Open Enterprise" Officeworks 1: "The Works" Olympus Corporation: "Your Vision, Our Future" One Hour Heating & Air Conditioning : "Always On Time... Or You Don't Pay A Dime" Optus 1: "Yes" Oracle: "Information Driven: Palo Alto Auto & Body: May We Have the Next Dents, Please? Panera Bread: "A Loaf of Bread in Every Arm'" Pentax: "For Your Precious Moments" Pepsi : "It's the Cola" Peregrine Systems: "Evolve Wisely" PerkinElmer: "Precisely" Pier 1 Imports: "Life More Interesting" Pioneer Rocketplane: "Permitting Travel to Space, Travel in Space, and Travel Through Space" Plantronics: "Sound Innovation" Porsche: "There Is No Substitute" PricewaterhouseCoopers: "Excellence, Teamwork and Leadership" Principal Financial Group: "We'll Give You an Edge" Procter & Gamble: "Touching Lives, Improving Life"

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Prudential Financial: "Growing and Protecting Your Wealth" Qwest: "Spirit of Service" Renault: "Crateur dAutomobiles" Rite Aid: "With Us, It's Personal: Rolls-Royce: "Trusted to Deliver Excellence" Sherwin-Williams: "Cover the Earth" Silicon Graphics: "The Source of Innovation and Discovery" Spencer Gifts: "Life's A Party! We're Makin' It Fun." Sprint Nextel Corporation: "Yes you can" Staples: "That Was Easy" Symbol Technologies: "The Enterprise Mobility Company" Target Corporation: "Expect More. Pay Less." The Home Depot: "You Can Do It. We Can Help." The Spaceship Factory : "Custom Fabrication for Interplanetary Living" Time Warner Cable: "The Power of You" Toshiba: "Committed to People, Committed to the Future." Toyota : "Oh What a Feeling" United Parcel Service: "What Can Brown Do for You?" United States Postal Service: "Fly Like An Eagle" USO: "Until Every One Comes Home..." VeriSign: "Where It All Comes Together" Verizon" Make Progress Every Day" Veterans Way Bicycles : "Veterans Way Bicycles, Making It Happen" Village Cinemas 1: "Where Movies Live" Vodafone: "Make the Most of Now" Volkswagen: "Aus Liebe zum Automobil," which being translated, is, "Out of love to automobiles." (thx to Kirtland S.) Wachovia: "Uncommon Wisdom" Wegmans Food Markets: "Every Day You Get Our Best!" Weight Watchers: "Watch Yourself Change: Wendy's : "Do What Tastes Right" Wyse: "Global Leader in Thin Computing" Xerox: "The Document Company"