Name: Le Doan Minh Duc

Class: 16IBM

Final section of the journal

Summary:

After doing internship at Duduli Ltd Co., I feel I have gained many new things from the
placement overall in term of skills, knowledge, experience, training such as: the field of
operations of Duduli Company, management structure of Duduli Ltd Co, franchising of
the King BBQ and Hotpot Story restaurants. Also, I have researched about their
marketing policies as well as advertising programs and the situation of business
operations of the Duduli Co.

During working there for internship, I have been taught about customer needs when
coming to the restaurants, about how to position brand of their restaurants by creating a
varied menu, including dishes with typical Korean flavor, creating diverse background
colors or some posters on each set. Australian beef, fine or some Korean barbecue dishes
make diners feel comfortable when entering the restaurant how they decorate everything
from advertising menus, posters and business cards to King BBQ restaurants logo
originated from Redsun franchise company. Moreover, I learned about how they used
some kinds of unique marinated sauce as Unique Selling Point and how the company
used one of their marketing policies to promote to customers via social networks as well
as organizing hosting events at their restaurants.

On the other side, I have learned about myself during working at their company, for
instance communicating to people in a professional setting, creating relationships
between employees and employers, taking criticism, leadership, confidence and
responsibility when working at a team and networking. I often assist others from a
number of different departments such as marketing, accounting or event departments
whenever they need to hand over documents or control the company's sales contracts
with other partners. During 4-month-internship, I have gained some important skills and
techniques such as communication skills, decision-making skills, problem-solving skills
as well as proficient computer using technique. Moreover, working at Duduli Co. has
taught me some experiences such as interpersonal skills, commercial awareness, self-
confidence and self-esteem and also time management skills when doing some projects or
creating events for the restaurants. Also, my working experience has met my objectives
Honestly, when I worked with my marketing team on organizing advertising events for
restaurants, I had some problems with handling strict and bad attitude team members.
However, it took me a few times to change their behavior or do something differently that
might make my team work effectively. In conclusion, I have developed in an effective
way. I got familiarized with the company’s practices and corporate culture and learned
how to frame the responses in a good way that would be received positively. Also, I have
been taught to dress more formally and be polite to absolutely everybody I met.