Cultural Values &

Barriers
What is

CULTURE?
 “Culture is the
pattern of taken-for-
granted
assumptions about
how a given
collection of people
should think.”
- Joynt &
Warner, 1996
 The Nature of

1. Human cultures are complex.

2. Cultures vary or differ on account
of their geographical or regional
location.
3. Culture is a “continuum.”
4. Culture may be imposed or
voluntarily borrowed.
5. Culture exists only in the mind and
is manifested in actions.
6. Culture continuously changes
(gradually).
7. Culture is unavoidable.
 The Nature of

1. Culture is not innate.

2. Culture is communicative.
3. Culture is social, not individual.
4. Culture is idealistic.
5. Culture has the quality of becoming
integrated.
Cultural Values
Norms
Folkways Taboos

Mores Laws
The
-
Filipino Culture:
 Ilocano culture
 Tagalog culture
 Visayan culture
 Muslim culture, etc.
 Cultural Barriers
Signs &
Stereotypes
Language Symbols & prejudices

Behavior & Ethnocentrism Religion

Beliefs
Cultural
Relativism