Professional Documents
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Interpretation Chapter 4
Interpretation Chapter 4
1
Interview Statement Codes
1.How would you describe your food
business strategy? Customer’s satisfaction
Open to all people
Answer: To give happiness to all ages, Acknowledgement of Pandemic
Especially the younger ones, Improvement
Since the pandemic we've been having
inflation here and there,
So we make sure that we improve our
menu from time to time to cater to all ages
that in return would give us good profit
2.What were the common problems that
you have encountered in selling foods? Acknowledgement of Pandemic
Issue on budgeting
Answer: Since the pandemic, price has Customer’s Good Feedback
always been an issue but we make sure to
add quantity when products are being
prepared so it would still be a wow for the
customer.
Respondent no. 3
Interview Statement Codes
1. By publishing my food products on
social media, I may reach a wider Promotional activities using social
audience. media
Target large potential customer
2. The most typical concerns I've
encountered are when there are more Excess uneaten food
items left over than can be sold, as well as Resources issues
issues with meal preparation such as
supply sources.
Interpretations of data
Codes:
1. Convenient
2. Handy
3. Preferred choice
The respondents claimed that having a food business is very accessible for
the customer. The customers preferred take out food because it is very convenient
and less time consuming.
Codes:
1. Development of Product
2. Providing a quality service
3. Promotional Activities using social media
Codes:
Customer's feedback
Handling irate customers
Listening skills
One of the key for successful and good relationship with the customer is by
communicating with them. By means of communication they can understand the
customers’ issue, requests and grievances. It is the best solution to handle
customers’ issue.
Codes:
Passionate
Consistent
Time management
It is not just the product that needs to be developed. The character itself of a
business owner is also recognized and considered. Excellent character of a business
like being passionate, consistent and having a good time management will contribute
to the business success even in times of conflict or pandemic as well.