Hannah Kacey A.

Baluca
11/09/2021
ABM 12 Arrupe ABM

 Mr. Baxter possesses a great perspective on how he wanted his business to succeed and
standout among the other companies that offers competition.
 The middle managers have a comfortable and ideal meeting location for them to have an
efficient discussion about the plans of the company.
 The team leader of the middle managers has an open mindset regarding the improvement
of their marketing strategy.
 The middle managers and the team leader have an organized schedule of meetings for
them to communicate well and to discourse effectively.
 The skills and diligence of the middle managers are seen through their efforts in their
assigned divisions.
 The corporation has the financial means to establish a new venture.
 Most middle managers did not get along with one another because of their uncertainty
and discord on the decision of Mr. Baxter about changing the marketing strategy of the
company.
 The company will need to come up with a new market that can surpass the profits
generated by their existing products and services.
 Conglomerate is too traditional because it offers a variety of products and services, many
of which are too typical.
 The team does not have a specific plan to reach their aim of discovering a market niche
that no other firm serves.
 The meeting schedule is exhausting since the managers have four consecutive full-day
sessions, which may contribute to inefficiency.
 Utilizing the Blue Ocean Strategy will benefit the company up to 10 years as it is proven
to offer a long-term success and increase the profits and sales of the firm.
 In the future, the value of innovation in the market will fuel the company's growth,
progress, and success.
 The company will monopolize other companies by introducing a product to a new
market.
 This can create more jobs for the people and have the chance of expanding the business.
 Create and capture new demand/s in the market.
 Establish network externalities.

 Generating the wrong blue ocean can not be profitable enough for the company and is a
great risk.
 Overestimation of the possibility that some product concepts for the new market will not
be marketable or substantial.
 The introduction of a new product to the market may be untimely and incompatible with
people's existing demands.
 The company can come up with brilliant ideas, but the market may not be ready for them
yet.
 Other companies will be drawn to your new market, putting your marketing strategy's
defensibility to the test.
 As a multi-industry corporation, they will have access to advantageous
government policies.
 When there is a market shift, the corporation must adhere to government
rules or policies within its country.
 In response to protectionism, there will be limited trade restrictions.

 The corporation must target middle and high income populations with
better purchasing power.
 The corporation must build a market in which their products stimulate the
preferences and interests of customers.
 The company must first evaluate the economic dynamics of a certain
region.

 The company must consider the people or market that will find their
products beneficial and useful.
 The company must develop social campaigns or endorsements (e.g.,
social media) to attract potential customers and distributors.
 The company must adjust their product qualities based on specific
cultures to make them more attractive and marketable.

 New applications specifically made for blue ocean strategy must be

programmed in the company’s system.
 Modern technology and presentation aids must be installed to assist the
company's research and development.
 The use of high technology must be involved to produce high quality
products and services.

 According to study, meteotsunamis strike Lake Superior about 100 times

every year which is why the corporate headquarters must be designed to
withstand a tsunami.
 As a result of the economic and sociological turmoil brought on by the
COVID-19 pandemic, the corporation must comply in its future business
products, particularly in terms of price.
 Lake Superior is also prone to flooding, particularly as a result of climate
change altering the Earth's weather cycles.