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It was in March when the most crucial supply route of the world suffered blockade as the largest
ship of Japan, Ever Given almost 2.20 lac ton was stuck for several days since March 23,
hindering the passage of other cargo ships. The loss occurred in billion US dollars, requiring
Since the beginning, the Suez canal has been the busiest supply chain route for most of the
businesses in the world. The trading system of a global business hugely depends on the route for
its significance of location connecting many countries and save huge cost of transportation. But
the canal has suffered blockades many times that ultimately have halted trade activities.
Roughly, 12% of the global trade occurs through Suez Canal with tons of barrels of oil imported
to different countries each day, so the blockage brought a great depression for the industrial
revenue. The aftermaths of blockage did not impact the global trade but the retail market,
distribution, manufacturing, and supermarkets were also disturbed till the blockage. However,
the recent blockage caused by Ever Given threw a huge loss of around 54 USD billion to the
The per-day revenue generated by the ships is 14 to 15 billion USD per day so this blockage of 6
days caused huge loss to the global trade and big companies had to bear the huge cost to
The blockage caused a decrease in the supply of crude oil, essential commodities that caused a
substantive increase in the demand. Manufacturing companies of cars had to stop the process due
to the unavailability of rare earth elements and electric parts of cars. Since the delay of raw
material has stopped manufacturing process of cars so the overall supply of cars was affected.
Meanwhile, there was increasing demand for commodities and other essential items that
Other economic factors include the high cost of trade, as the products become costly after the
release of blockage from the route. Companies required more government subsidies to
Furthermore, the economy suffered a ripple effect, prices of commodities increased and inflation
was deriving high in the global markets. While the skyrocketing rates of transportation and
shipping further added to the cost of inflation and the overall economy was halted in the already
Caterpillar
Caterpillar is the world’s biggest manifesting company of machinery and has a complex supply
chain management system that requires importing material and exporting the finished products at
the global level. The company is highly susceptible to the macroeconomic factors that disturb its
supply chain management and make the process more complex and lengthier. In times of poor
supply, the demand for core products of Caterpillar goes up and the company is unable to cater to
the high demand due to a shortage of production (Rao et al.,2000). The supply chain management
goals of the company are focused on the implementation of digital technology that would reduce
the inventory cost to half of the cost. The usesensorssors is one of the core goals of the company
to track the inventory in transit and the unfortunate incidents of poor macro and microeconomic
situations. The use of technology in the supply chain, enables the company to recognize the
bottlenecks and prevent wastage of inventory and high costs embedded in the supply chain.
Caterpillar transports its products to China, the USA, Asia, and Africa, company has major
locations and manufacturing units in Europe. It transports its business through air cargo, ships,
and land routes. It is the highest revenue-generating company among machinery manufacturers
and uses Suez Canal, the biggest trading route, to reach its products at its destination
(Forbes,2015).
Supply chain management of caterpillar is composed of a number of tools that are following:
The following figure shows the supply chain management system of the caterpillar:
2.56 USD dollars of revenue is generated by Caterpillar in the financial year 2021.
Profit of 505 million USD was recorded by the company in the financial year 2021.
Although the manufacturing cost of Caterpillar is high it is settled by the high and
Caterpillar has a good market share of around 15% that consists of heavy equipment and
Despite huge restrictions and disruptions during Covid-19, the company can make good
affected by the blockage, the company suffered delays in the manufacturing process for many
days and its manufacturing process was halted due to the unavailability of machinery and its
parts.
Caterpillar faced serious crises in its manufacturing process, the supply chain was pushed back
as the cargo ships stranded in the Suez Canal were unable to reach their destination and supply
Many times, the company had to make the costly decision of airlifting the products to reach their
final destination but the costly process only added more trouble to the company. According to
the reports, the company has to face a lag of almost 7 weeks that stopped transportation from
Asia to Europe of its products and caused huge loss to the financial status and stakeholders.
Instead of routing from Africa and changing its transportation method, the company decided to
use air travel for the speedy transport of goods so that huge losses can be prevented and products
can reach on time. Before the blockage, the company was already facing delivery crises and was
unable to cope with the high demand of consumers and investors all over the world
(Businessinsider,2022).
Containers were flooded with the important raw material and machinery and the caterpillar
couldn't turn back that material from its destined route that would otherwise have created a huge
loss for the business. The disruption of supply chain flow hindered almost all the activities of its
In addition to the crises of blockage, Caterpillar’s loss was compounded amid covid-19. The
recurrent pandemic and never-ending stoppage of transport services across the boundaries of
countries are the major reasons that created complexity in the supply chain management of
Caterpillar.
There are several solutions that Caterpillar came up with to solve the blockage issue but its
preference was to choose air cargo services, though it was costly the speedy recovery of products
stranded was very important to balance the huge demand coming during the supply shortage.
Though after 7 weeks, the company was able to resume its supply chain and transported the
Alternative solutions
Unlike Caterpillar, other companies preferred route of Africa was a less costly option than what
Caterpillar decided. While the company's financial position is very strong and shortage of supply
was frightening the revenue and could have become riskier so the decision through air cargo was
However, to prevent the huge cost of air services, an alternative solution was to prefer the route
of Africa like other companies did to save huge costs and avoid more complexities. Transporting
products through air cargo would have become more complex because airlifting was required to
unload and reload the products so it is the overall costly and hectic process for Caterpillar.
Essar, M. Y., & Tsagkaris, C. (2021). Suez Canal blockage and its global impact on
146.
2. Rao, U., Scheller-Wolf, A., & Tayur, S. (2000). Development of a rapid-response supply
4. [6] Reiss, Robert. 2015. “Supply Chain Leaders Share How Digital is Transforming
Operations”. Forbes.com. https://www.forbes.com/sites/robertreiss/2015/12/07/supply-
chain-leaders-share-how-digital-is-transforming-operations/#148952294b04.
5. Companies from IKEA to Caterpillar were hit by Suez blockage in the growing trade
https://gulfnews.com/business/companies-from-ikea-to-caterpillar-hit-by-suez-blockage-
in-growing-trade-crisis-1.1616836004633
6. Machinery manufacturer Caterpillar is expecting shipment delays due to the Suez Canal
blockage-2021-3