CHYNA SPENCER

336-912-3743 | chyna.spen97@gmail.com | https://www.linkedin.com/in/chyna-spencer-

76a934178/

EDUCATION
North Carolina Agricultural and Technical State University, Greensboro, NC
Bachelor of Science in Journalism Mass Communication May 2020

SKILLS
Computer & Trans.: Adobe Audition CC 2021, Adobe Audition CC 2021, Adobe Photoshop,
Adobe Creative Cloud, Canva, Hootsuite, Agorapulse, SproutSocial, Prowly, ProQuest database,
Google Drive, WordPress, Lexus-Nexus Database, Pro Tools, Video and Audio Editing, Social
media Marketing, Content Strategy, Research and Entertainment Writing, Business Writing,
Chekkit, BBB Review

INTERNSHIP (or Mass Media, Multimedia, Public Relations) EXPERIENCE

WJMH 102.1 JAMZ, Greensboro, NC August 2019– November
2019
Promotions
● Developed strategic On-Air contest for listeners that built station interaction between the radio
audience and radio jocks
● Curated content to all 102 Jamz social media outlets enhancing the analytics of all social media
accounts with digital media
● Write copy points for on-air talent for their upcoming events prior to their on-air breaks during
remotes and major radio events
WNAA 90.1 Radio Station
Production Volunteer September 2016-November
2017
● Organizer of music inventory and radio documentation of upcoming and potential events
● Produced audio during live recording of “A Matter of your Health” radio show ft. On-Air talent Dr.
Bland each semester

WORK EXPERIENCE
GoForth Marketing Greensboro, NC
Social Media Coordinator November 2021– Present
● Managed Google Local Service Lead data analysis with over 20,000 customer case studies within
10 separate accounts in less than a year.
● Curated content for 8 clients utilizing a total of 40 social media accounts building brand
reputation.
● Worked with marketing ad campaigns and campaign managers to monitor event outbound email,
web, and social media promotions for driving event registration.
● Tracked Key Performance Indicators (KPIs) for clients separately to form ad campaigns and/or
content curation based on reports to reach the client’s individual goals for their company.
● Wrote strategic press releases for client-based events and/or company updates. These Press
Releases were also used for generating social media traffic for the client to also raise brand
awareness for project-based campaigns and/or strategic planning.
● Coordinated Internal and external events for clients and Go Forth Marketing staying within
budgets.
The A&T Register, Greensboro, NC
Multimedia Specialist September 2018– April
2019
 CHYNA SPENCER
336-912-3743 | chyna.spen97@gmail.com | https://www.linkedin.com/in/chyna-spencer-
76a934178/

● Collaborated with other multimedia “The Scene” section staff, section editor, and lead reporter to
create a minimum of two video packages monthly with the duration of 2 min 45 seconds with the
initiative to raise viewing for the entertainment section of the college newspaper.
● Managed projects by setting time-considerable office hours within the entertainment section
brainstorming content, scheduling shooting of footage days, and editorial layouts of upcoming
packages