Media Evaluation

April, 2018
 MAINLINES
Sr. No Date Type of publication Publication Headline / Column

1 4th April Mainline DNA After Hrs Mane Magic

India's latest acceptance of curls
2 23rd April Mainline ET Magazine lead to the emergence of a 200
crore industry
The New Indian Express- Experimentation is key: Summer
3 4th April Mainline
Bangalore hairdo tricks
4 26th April Mainline Sakal Times For stylish summer tresses
5 27th April Mainline ET Panache Mind the Mane
Publication: DNA After Hrs
Date: 4th April, 2018
Headline: Mane Magic
Publication: ET Magazine
Date: 23rd April, 2018
Headline: India's latest acceptance of curls lead to the emergence of a 200 crore industry
Publication: The New Indian Express-Bangalore
Date: 4th April, 2018
Headline: Experimentation is key: Summer hairdo tricks
 TRADE MAGAZINES
Type of
Sr. No Date Publication Headline / Column
publication
1 3rd April Trade Magazine Hair Hair Health
Publication: Hair
Date: 3rd April, 2018
Headline: Hair Health
 CONSUMER
MAGAZINES
Sr. No Date Type of Media Publication Headline
1 5th April Consumer Magazine Brides Today Lush Lockdown
Adhuna Bhabani:
2 10th April Consumer Magazine Condenast Traveller Founder and Creative
Director, BBLUNT
3 10th April Consumer Magazine Elle Low Profile

4 9th April Consumer Magazine Femina Tribal tails

5 24th April Consumer Magazine Femina Big Bun Theory

6 3rd April Consumer Magazine Grazia We broke beauty

Publication: Brides Today
Headline Lush Lockdown
Date: 5th April, 2018
Publication: Condenast Traveller
Headline: Adhuna Bhabani: Founder and Creative Director, BBLUNT
Date: 10th April, 2018
Publication: Elle
Headline: Low Profile
Date: 10th April, 2018
Publication: Femina
Headline: Tribal Tails
Date: 9th April, 2018
Publication: Femina
Headline: Big Bun Theory
Date: 24th April, 2018
Publication: Grazia
Headline: We broke beauty
Date: 3rd April, 2018
REGIONAL MAGAZINES
Sr. No Date Type of Media Publication Headline

1 3rd April Regional Magazines Femina Hindi Pariyon sa Hairstyle

Publication: Femina Hindi
Headline: Pariyon sa Hairstyle
Date: 3rd April, 2018
 ONLINE COVERAGE
Sr. No Date Type of publication Publication Headline / Column

Summer special looks

1 3rd April Online Coverage Business Standard
decoded
What to pack for your
2 12th April Online Coverage Condenast Traveller skin before your summer
holiday
Summer special looks
3 3rd April Online Coverage Daily Hunt
decoded
India's latest acceptance
of curls lead to the
4 23rd April Online Coverage ET Retail
emergence of a 200 crore
industry
Summer special looks
5 4th April Online Coverage HT Online
decoded
Summer special looks
6 3rd April Online Coverage Nerve
decoded
Summer special looks
7 3rd April Online Coverage Net India 123
decoded
Summer special looks
8 4th April Online Coverage News18
decoded
Summer special looks
9th April Online Coverage NewsBuzzInfo
9 decoded
Know these hair hacks
10 24th April Online Coverage Outlook Traveller when you travel this
summer
Summer special looks
11 3rd April Online Coverage Sify
decoded
Summer special looks
12 3rd April Online Coverage SocialNews.xyz
decoded
 Summer special looks
13 4th April Online Coverage India Express Online
decoded
Summer special looks
14 3rd April Online Coverage The Quint
decoded
Special hair and make-up
15 4th April Online Coverage Yahoo lifestyle looks to try out this
summer
Publication: Business Standard
Headline: Summer special looks decoded
Date: 3rd April, 2018
Link: http://www.business-standard.com/article/news-ians/summer-special-looks-decoded-
118040300136_1.html
Publication: Condenast Traveller
Headline: What to pack for your skin before your summer holiday
Date: 12th April, 2018
Link: https://www.cntraveller.in/story/whats-travel-kit-adhuna-bhabani/
Publication: Daily Hunt
Headline: Summer special looks decoded
Date: 3rd April, 2018
Link: https://m.dailyhunt.in/news/india/english/vishva+times+english-epaper-
vistimen/summer+special+looks+decoded-newsid-84916587
Publication: ET Retail
Headline: India's latest acceptance of curls lead to the emergence of a 200 crore industry
Date: 23rd April, 2018
Link: https://economictimes.indiatimes.com/magazines/panache/indias-latest-acceptance-with-curls-
lead-to-the-emergence-of-a-rs-200-crore-industry/articleshow/63860464.cms
Publication: HT Online
Headline: Summer special looks decoded
Date: 4th April, 2018
Link: https://www.hindustantimes.com/fashion-and-trends/summer-special-choose-from-these-stylish-
hair-and-make-up-looks-to-stand-out/story-qYI1iUJeiz1IWFvyqOTnjP.html
Publication: Nerve
Headline: Summer special looks decoded
Date: 3rd April, 2018
Link: NA
Publication: Net India 123
Headline: Summer special looks decoded
Date: 3rd April, 2018
Link:https://www.netindia123.com/netindia/showdetails.asp?id=3312361&n_date=20180403&cat=Ent
ertainment
Publication: News18
Headline: Summer special looks decoded
Date: 4th April, 2018
Link: https://www.news18.com/news/lifestyle/summer-looks-experimentation-is-the-key-to-upgrading-
your-style-quotient-this-season-1707037.html
Publication: News Buzz Info
Headline: Summer special looks decoded
Date: 9th April, 2018
Link: http://newsbuzzinfo.com/summer-special-looks-decoded
Publication: Outlook Traveller
Headline: Know these hair hacks when you travel this summer
Date: 24th April, 2018
Link: https://www.outlookindia.com/outlooktraveller/regulars/know-these-hair-hacks-when-you-travel-
this-summer/
Publication: Sify
Headline: Summer special looks decoded
Date: 3rd April, 2018
Link: http://www.sify.com/news/summer-special-looks-decoded-news-others-sedimRacjgacd.html
Publication: SocialNews.xyz
Headline: Summer special looks decoded
Date: 3rd April, 2018
Link: https://www.socialnews.xyz/2018/04/02/summer-special-looks-decoded/
Publication: The Indian Express Online
Headline: Summer special looks decoded
Date: 4th April, 2018
Link: http://indianexpress.com/article/lifestyle/fashion/summer-special-looks-decoded-5122256/
Publication: The Quint
Headline: Summer special looks decoded
Date: 3rd April, 2018
Link: https://www.thequint.com/hot-news-text/summer-special-looks-decoded
Publication: Yahoo Lifestyle
Headline: Special hair and make-up looks to try out this summer
Date: 4th April, 2018
Link: https://in.style.yahoo.com/special-hair-makeup-looks-try-015315781.html
THANK YOU