Professional Documents
Culture Documents
Signed Off Media and Information Literacy1 q1 m1 Introduction To Media and Information Literacy v3
Signed Off Media and Information Literacy1 q1 m1 Introduction To Media and Information Literacy v3
Signed Off Media and Information Literacy1 q1 m1 Introduction To Media and Information Literacy v3
Republic Act 8293, section 176 states that: No copyright shall subsist in any
work of the Government of the Philippines. However, prior approval of the
government agency or office wherein the work is created shall be necessary for
exploitation of such work for profit. Such agency or office may, among other things,
impose as a condition the payment of royalty.
Arian M. Edullantes
Management Team:
Abihail L. Gimena
What I Know.................................................................................................................................................III
Lesson 1:
Introduction to Media and Information Literacy.......................................1
What I Need to Know......................................................................................................1
What’s New: Different Kinds of Media......................................................................2
What Is It.............................................................................................................................3
What’s More: Identification of the Use of Media....................................................3
What Is It: Definition of Terms.....................................................................................4
What’s More: Case Analysis........................................................................................5
What’s New: Inventory of Media Habit, Lifestyle and Preferences.................6
What I Have Learned: Synthesizing your Learning..............................................7
What I Can Do: Online Browsing of Satirical Sites...............................................8
Lesson 2:
Information Literacy..................................................................................................................9
What’s In.............................................................................................................................9
What I Need to Know......................................................................................................9
What’s New: Situational Simulation........................................................................10
What Is It: Stages/ Elements of Information Literacy........................................ 10
What’s More: Social Media Scenario......................................................................11
What I Have Learned: Information Ethics............................................................. 12
What I Can Do: Detecting Fake News Online......................................................13
Summary......................................................................................................................................................14
Assessment: (Post-Test).........................................................................................................................15
Key to Answers...........................................................................................................................................16
References...................................................................................................................................................20
What This Module is About
Welcome to the 21st Century Society!
We live in a world where the quality of information we receive largely determines our
choices and ensuing actions, including our capacity to enjoy fundamental freedoms and the
ability for self-determination and development. Driven by technological improvements in
telecommunications, there is also a proliferation of media and other information providers
through which vast amounts of information and knowledge are accessed and shared by
citizens (Karklins, J., UNESCO).
This Module is an introductory part for the subject in Media and Information Literacy,
which will pave the way towards more meaningful discussions and interactions. This is
aimed in introducing the concept of Media and Information Literacy to Senior High School
learners, as solid ground for college readiness. Basic concepts and terminologies will be
presented as we go along the module.
Together, let us scan the next few pages of this module in order for us to be fully
equipped and to be media and information literate individual. There are several standard
symbols (icons) used as you go about in the completion of this module. For instance, a hand
cupped with a sprout represents an activity that introduces you to a new lesson or concept.
This is reinforced with the magnifying glass icon that discusses the activity as a part of the
lesson, enabling you to discover and understand the totality of the lesson. Highlighting each
lesson is your application of learning, an activity that shall transfer the skills and knowledge
gained into your real life situations, symbolized with a nut and wrench tandem.
This module contains varied activities that can help you as a Senior High School
student to not just be an information literate individual, but a creative and critical thinker as
well as responsible user and competent producer of media and information.
The following are the lessons contained in this module:
1. Introduction to Media and Information Literacy;
2. Information Literacy.
I
How to Learn from this Module
To achieve the objectives cited above, you are to do the following:
• Take your time reading the lessons carefully.
• Follow the directions and/or instructions in the activities and exercises diligently.
• Answer all the given tests and exercises.
II
What I Know
Multiple Choice. Select the letter of the best answer from among the given choices.
1. This type of literacy identifies what the information is for, where to find it, and how to
evaluate it.
A. Media Literacy B. Information Literacy
C. Technology Literacy D. All of the Above
2. The medium of communication that requires face to face interaction using one’s voice
as the tool to deliver the message.
A. Digital/ Interactive Communication B. Conversation
C. Public Speaking D. Digital Art
5. An information literate person should first understand the situation or problem to figure
out the what specific type of information he or she needed.
A. True B. False
C. Maybe D. Neither True or False
III
Lesson
Introduction to Media and
1 Information Literacy
The picture above depicts how each individual communicate at different levels, at
different forms. Each one of us has a personal concept of communication. Communication is
broadly defined as the imparting and exchanging of information or news (Retrieved from
https://www.merriam-webster.com/dictionary/communication on October 31, 2018).
1
In order to communicate, we use different medium of communication to carry out the
message we want to convey. There are various outlets that we can use in order to deliver
our message. Few of the examples are listed below.
What’s New
As you may have written from the list above, Media is commonly synonymous with
technology. So, what is Media anyway?
Media refers to various channels of communication between a person or persons and
their intended audience. Television, radio, newspapers and the internet are different types of
Media. One of the oldest forms of media is print. Thanks to the ever changing technology, our
exposure to media is almost nonstop. Media shapes our perceptions of what is real. It surrounds
us in the forms of billboards, signage, and even the clothes you wear. We have radio, television,
computers, and smartphones. We have the internet, online video channels, and all sorts of social
media. So stop and look around, media is everywhere, and it’s not going away anytime soon.
Learn about it, understand it, so that you may be media-smart. (YouTube Channel MediaSmarts
retrieved from https://www.youtube.com/watch?v=bBP_kswrtrw)
Simply put, media are the things or gadgets that we use in order to convey the
details of the information that we want to impart or communicate to people, and the society
in general. Example, if you want to notify your classmate of a meeting organized by a club
you joined, how will you go about communicating the information? Will you send text
messages through your cellular phone? Or maybe send a private message through social
media? Or write it down on a paper, and hang it on visible places around the campus?
Whichever way, you must use a medium to communicate the information. Hence,
communication and media are directly interrelated, such that media serves as a platform by
which one can meaningfully express and communicate oneself.
Furthermore, a specific media (thing/ gadget) can either be a Source of Information,
a Medium of Communication, or both. A media is considered a source of information if the
use of the media provides knowledge and information about something, while a media used
as a channel to convey information is considered a medium of communication. A media can
also be simultaneously used both as a source and a medium of information. To give you
more of this concept, you may answer the activity below.
What’s More
From the example done for you, a Cellular Mobile Phone with simple call and text
features is an example of a medium of communication, because it allows you to
communicate and reach out to others. However, Smart Phones which are types of mobile
phones having the multi-purpose features of communication, multimedia functionality,
wireless communication like Bluetooth and wi-fi, is an example of both a source of
information and a medium of communication. Needless to say, a smart phone can be used
as a medium to communicate to other people from across the globe, and if loaded with
cellular data, can surf the internet hence, a potential source of information.
Now that we have discussed the interrelationship of media and communication, we will
examine the different concepts that will be used in this subject. We will build your definition on
the following key concepts, as referenced from the Teaching Guide of Media and Information
Literacy formulated by the CHED in collaboration with the Philippine Normal University:
What’s New
1. From your own point of view, make a list that describes a person who is literate in
media and information. Write down at least five (5) characteristics.
a.
b.
c.
d.
e.
2. Of the list that you have enumerated in your Weekly Online Activities Log, which
media provider did you spend the most time? And what role does this media provider
play in your life as a SHS student?
___________________________________________________________________
___________________________________________________________________
___________________________________________________________________
___________________________________________________________________
___________________________________________________________________
3. Looking at the total number of hours you have spent on online activities per week, do
you think the figure is essential for your to be able to be media and information
literate individual?
___________________________________________________________________
___________________________________________________________________
___________________________________________________________________
___________________________________________________________________
___________________________________________________________________
7
What I Can Do
The picture above shows a sample of fake news headlines lifted from https://
adobochronicles.com/2015/06/08/china-lays-claim-over-manilas-chinatown/, one of the
satirical websites circulating online. As a media and information literate individual, how will
you respond to this kind of information? Formulate the actions you will take by outlining it on
the table below.
Steps I will take How I will go about the steps
8
Lesson
2 Information Literacy
What’s In
The questions outlined above are some of the few questions that comes into mind
when we talk about Information Literacy, which was introduced in the earlier part of this
module. Before we go further, answer the first activity of the lesson.
9
What’s New
What Is It
Now, given the above questions which you have personally chosen, it is important to
understand the need to acquire this information that you have asked from the mayor of the
city. These questions are actually a result of you trying to go through the process towards
becoming an information literate individual.
As a review, we already discussed what Information Literacy is. It is defined as the
ability to recognize when information is needed, and to locate, evaluate, and effectively
communicate information in its various formats. Therefore, it is a set of individual
competencies needed to identify, evaluate and use information in the most ethical, efficient
and effective way across all domains, occupations and professions.
What’s More
Activity 2: Social Media Scenario opinion as to the daily life situations you are facing
You have seen the viral video involving information literacy as a Senior High student.
in social media about a senior high
school student bullying another student Information needs
within the school premises. There had
(What information do you need?)
been so much concerns circulating in Sources of information
the online world about the identity of
the parties involved, one of which (Where will you get them?)
claims that the school is playing Access to the information
favorites between the parties, and
(How will you access them?)
favoring the bully in the video. As an
Evaluate information
active social media user, you want to
exhibit your being a media and (How will you check the quality
information literate individual, the of information?)
following table below outlines the task Organize information
that you will have to take in order to
(How will you organize and store
come up with an informative post
them?)
relative to the viral issue at hand.
Communicate information
Let us move on further as you
answer the following activity to How will you create and
enhance your capacities in passing communicate them?)
11
What I Have Learned
12
What I Can Do
Tip: Look for the About Us page of the website in order to know what it does
13
Summary
1. Communication is broadly defined as the imparting and exchanging of information.
2. There are different communication mediums, common examples are Conversation,
Public Speaking, Documents/ Letters/ Mails, Visual Art, Physical Medium, Digital/
Interactive. Each one of these mediums works differently in conveying messages and
information, but with the main purpose of communicating information to others.
3. Literacy is the ability to identify, understand, interpret, create, communicate and
compute, using printed and written materials associated with varying contexts.
Literacy involves a continuum of learning, wherein individuals are able to achieve
their goals, develop their knowledge and potential, and participate fully in their
community and wider society.
4. Media are the physical objects used to communicate with or the mass
communication through physical objects such as radio, television, computers, film,
etc. It also refers to any physical object used to communicate messages.
5. Media Literacy is the ability to access, analyze, evaluate, and create media in a variety
of forms. It aims to empower citizens by providing them with the competencies
(knowledge and skills) necessary to engage with traditional media and new technologies.
6. Information- A broad term that covers processed data, knowledge derived from
study, experience, instruction, signals or symbols.
7. Information Literacy- The ability to recognize when information is needed, and to
locate, evaluate, and effectively communicate information in its various formats.
8. Technology (Digital) Literacy- The ability of an individual, either working
independently or with others, to responsibly, appropriately, and effectively use
technological tools. Using these tools an individual can access, manage, integrate,
evaluate, create and communicate information.
9. Media and Information Literacy- The skills and competencies that allow individuals
to engage with media and other information providers effectively, as well as develop
critical thinking and life-long learning skills to socialize and become active citizens.
10. The Stages/ Elements of Information Literacy are:
Stage 1- Identifying/ recognizing information needs
Stage 2- Determining sources of information
Stage 3- Citing or searching for information
Stage 4- Analyzing and evaluating the quality of information
Stage 5- Organizing, storing or archiving information
Stage 6- Using information in an ethical, efficient and effective way
Stage 7- Creating and communicating new knowledge
11. The Stages/ Elements of Information Literacy are divided into stages as to one
cannot proceed with the next step, unless the initial step is not satisfied. It can also
be considered elements, because each one must be exhibited in an individual if we
are to consider one an information literate.
14
Assessment: (Post-Test)
Multiple Choice. Answer the question that follows. Choose the best answer from
among the given choices.
1. This type of literacy identifies what the information is for, where to find it, and how to
evaluate it.
A. Media Literacy B. Information Literacy
C. Technology Literacy D. All of the Above
2. The medium of communication that requires face to face interaction using one’s voice
as the tool to deliver the message.
A. Digital/ Interactive Communication B. Conversation
C. Public Speaking D. Digital Art
3. The following are possible sources of information, EXCEPT:
A. Newspaper B. Television
C. Printer D. Smartphones
4. Which of the following is an example of technology used as a medium of communication?
A. Newspaper B. Television
C. Laptop computers D. Smartphones
5. An information literate person should first understand the situation or problem to
figure out the what specific type of information he or she needed.
A. True B. False
C. Maybe D. Neither True or False
6. It is defined as the as the imparting and exchanging of information or news.
A. Communication B. Public Speaking
C. Media D. Information Sources
7. Physical things such as tarpaulin billboards, posters, in-package information
contained in product packaging are example of what medium of communication?
A. Visual Art B. Physical Medium
C. Digital/ Interactive D. Documents/ Letters
8. This refers to various channels of communication between a person or persons and
their intended audience.
A. Communication B. Public Speaking
C. Media D. Information Sources
9. This is considered the oldest form of Media
A. Print B. Visual Art
C. Physical Medium D. Digital/ Interactive
10. It is the ability of an individual, either working independently or with others, to
responsibly, appropriately, and effectively use technological tools.
A. Media Literacy B. Information Literacy
C. Technology Literacy D. All of the Above
15
Key to Answers
.10 Letters
Overhead Projector
.9 Digital Light Processing Projector/
.8 Digital Cameras
.7Television
.6 Newspaper
.5 Movies
tarpaulin signages
.4 Billboard ads/ announcements/
.3 Radio
(C) Both .2 Laptop/ Desktop Computers
.1 Cellular Mobile Phones
Media Used
Activity 2: Identification of the Uses of Media
Lesson 1
Projector
Digital Light Processing Projector/ Overhead .9
A .9 .8 Digital Cameras
C .8 Television.7
B .7 .6 Newspaper
A .6 .5 Movies
A .5 .4 Billboard ads/ announcements/ tarpaulin signages
D .4 .3 Radio
C .3 .2 Laptop/ Desktop Computers
B .2 .1 Cellular Mobile Phones
B .1 Media Used
Pre-Test / Post- Test Activity 1: Different Kinds of Media
Lesson 1
16
Key to Answers
to give the total number of hours per week expended for online
(Answers may vary, as this is a personal .inventory However, the learner must be able
Activity 4: Inventory of Media Habits, Lifestyle and Preferences Media Used
Lesson 1
Media and Information volving his peers, Marla uses her Twitter and Facebook
In order to convey his stand on various social issues in-
Literacy when doing graded class .reporting
PowerPoint Presentation or other presentation tools
Technology (Digital) .Mr Dingal requires his Grade 11 students to prepare
who may be interested with the .information
Literacy bits from credible online sources, then tag his friends
Media and Information Grade 12 HUMSS student, he periodically shares news
As part of the various social media activities of David, a
Literacy teacher in Media and Information .Literacy
phone in order to send emails and messages to her
Technology (Digital) Sybil constantly purchases load credits for her mobile
ect, without meeting face to .face
assignments, and even collaboratively work on a proj-
Media Literacy do, in order to connect themselves periodically, share
registered themselves to an online portal called Edmo-
The Grade 12- Patience class of .Ms Apolonio have
edit their .video
Human .Trafficking The class used the Quik ™ app to
Media Literacy is to create a short film highlighting their advocacy on
Grade 11 Jenner class of Mabuhay Senior High School
One of the Performance Task for the Midterms of the
help him in his .research
Information Literacy reads through various journals and studies that may
search project, Donnie accesses Google Scholar, and
In order to add related literature to his Practical Re-
tions during graded class .reporting
Literacy tomed to use it to create powerful PowerPoint presenta-
with so much ease and .comfort In fact, she is accus
Technology (Digital) High School is proficient in using her i7 processor laptop
Ashley, a Grade 11 student of Gintong Tubig Senior
Literacy Situation
Activity 3: Case Analysis
Lesson 1
17
Key to Answers
illegal settlers?
What is your leadership doing on the need for housing relocation of our urban .4
Where will this city be 4 years from now? .3
Solid Waste Management?
How do you address the need for more information advocacy on the Ecological .2
What is your stand on the Reproductive Health Bill? .1
(Possible answers .only Response may .vary)
ActivitySimulation1: Situational
Lesson 2
Lesson 1
18
Key to Answers
fore-you-click-list-of-pinoy-fake-news-.sites/story/)
com/news/hashtag/content/382094/think.work-be-
gmanet.https://www low: 2014-2070 (lifted from -
unless you see its copyright period way down be-
wouldn’t immediately realize it’s a fake news site
looks like that of a legitimate newspaper, so you
through its “authority and ”.credibility Its layout
The Eritas Times needs more careful eyes to see
meaning truth and “irita” or annoy in Tagalog, com.eritastimes
An apparent pun of the Latin word “Veritas”
click-list-of-pinoy-fake-news-.sites/story/)
news/hashtag/content/382094/think-before-you-
fromcians com/.gmanetwork.https://www (lifted
commotion among Filipino netizens and politi- com
sult of boredom in the office,” has always created
This website, which started out in 2011 as a “re .wordpress.sowhatsnews -
list-of-pinoy-fake-news-.sites/story/)
hashtag/content/382094/think-before-you-click-
(lifted from com/news/.gmanetwork.https://www
satirical websites, Launched just last July .2014 com.thephilippinechronicle
The Philippine Chronicle is one of the many
) (liftedorg/.altervistafrom.http://pinoypolitics
compliant with the community .regulation org.altervista.pinoypolitics
This account has been suspended as it is not
) (liftedcom/about/.https://adobochroniclesfrom
on this site is based on fact, except for the .lies com/
to-date, unbelievable .news Everything you read
THE ADOBO CHRONICLES is your source of up-.https://adobochronicles
(Students can search a host of other possible answers .online The answers below are
FakeActivityNews4:Online Detecting
Lesson 2
.provided)
(Answers may vary based on personal .inclination Ratings will be absed on the Rubrics
Information EthicsActivity 3:
Lesson 2
19
References
Janis Karklins, foreword to Media and Information Literacy Curriculum for Teachers
Paris: UNESCO, 2011, https://unesdoc.unesco.org/ark:/48223/pf0000192971
Wilson, C. et.al., “UNESCO Media and Information Literacy Curriculum for Teachers”,
ISBN 978-92-3-104198-3, 2011
Teaching Guide for SHS: Media and Information Literacy, CHED in collaboration with the
PNU Quezon City: 2016, electronic version. https://www.academia.edu/39154647/
Teaching_Guide_for_Senior_High_School_MEDIA_AND_INFORMATION_
LITERACY_CORE_SUBJECT
“Think Before You Click: List of Pinoy fake news sites”, accessed last July 12, 2019,
https://www.gmanetwork.com/news/hashtag/content/382094/think-before-you-
click-list-of-pinoy-fake-news-sites/story/
20