Professional Documents
Culture Documents
ENTREP
ENTREP
What’s More
What I Can Do
Additional Activities
Product USP VP Method of Customer Target
Name Segmentation Requirements customers
Starbucks Commitment The success of Starbucks Psychological Service & All people
to the is based on their unique
highest
Output
value proposition. They
quality offer customer the finest
coffee in the coffee produced by
world themselves, with strong
commitment on creating a
global social impact,
served in stores that
promote a welcoming and
warmth sphere where
everyone can feel “like
home”.
Mang its unli-rice FSC is our way of life Psychological Service & All people
offering
Inasal Output
Greenwhich “cheese We have been known Psychological Service & All people
as the Output
stuffed affordable pizza option,
crust” that is fine and we are
keeping that.
Mc Do fast food,
low prices,
“McDonalds stands for
friendliness, cleanliness,
Psychological Service & All people
consistency consistency, and
Output
and convenience”.
cleanliness