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Stephanie Princess G.

Mansenido Grade 11 Cairo

What’s More

1. Discuss the unique selling proposition and value proposition.


- Unique se lling proposition is all about how your product or service what the
customers needs.

2. What are commonly used methods for segmenting the market?


- the comkonly used methods for segmenting the market is the Demographic.

What I Can Do

As an entrepreneur, you are planning to have a business. Use these following


questions as your guide.
1. What product you want to sell? -
- Knitted tops

2. Apply the concept of value proposition and unique selling proposition.


- “best outfit, good fit”

Make a tagline for your chosen product?


-”better wear it and show it”

3. Who is your target market?


- All people

Additional Activities
Product USP VP Method of Customer Target
Name Segmentation Requirements customers

Ex. Langhap Filipino Psychological Service & All people


Jollibee Sarap taste Output
burger

Starbucks Commitment The success of Starbucks Psychological Service & All people
to the is based on their unique
highest
Output
value proposition. They
quality offer customer the finest
coffee in the coffee produced by
world themselves, with strong
commitment on creating a
global social impact,
served in stores that
promote a welcoming and
warmth sphere where
everyone can feel “like
home”.
Mang its unli-rice FSC is our way of life Psychological Service & All people
offering
Inasal Output

Greenwhich “cheese We have been known Psychological Service & All people
as the Output
stuffed affordable pizza option,
crust” that is fine and we are
keeping that.
Mc Do fast food,
low prices,
“McDonalds stands for
friendliness, cleanliness,
Psychological Service & All people
consistency consistency, and
Output
and convenience”.
cleanliness

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