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Unit1-Introduction To Business Reporting
Unit1-Introduction To Business Reporting
Business Reporting
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Lesson objectives
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What is Reporting?
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A business report is defined as an official document
that contains factual information, statistical data, re
search findings, or any other form of information rel
evant to the course of the job.
This report is a formal document written to-the-poin
t to convey information in a concise yet clear mann
er.
Business reports are majorly used for internal
communication within an organization.
The business report is a description of business events and financial activities that
carries a written presentation in which one analyzes a real situation and/ or a case
study of business and applied necessary speculations and/ or theories to produce a
range of suggestions and/ or recommendations in order to improve the situation.
Though it is a specialized form of general report, there is no difference between the two.
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‘Business report is an
orderly, objectively
communication of factual
information that serves
some business purpose’
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Definitions
Effective and transparent business reporting allows organizations to present a cohesive explanation
of their business and helps them engage with internal and external stakeholders
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Identify analytical and evaluation skills & weigh possible problems existing in business.
Use the data, key performance indicators, financial ratios etc. to present key business metrics.
Assess business performance, provide status, monitor progress towards the attainment of strategic goals.
Summarize key business indicators by presenting them in charts, graphs, spreadsheets, dashboards etc.
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Importance of a Business Report
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Types of Business Reports
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Reports
Oral Written Reports
Informal
Formal Reports
Reports
Non-
Statutory Interpretive Informative Routine Special
statutory
Reports Reports Report Report Report
Report
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Different reports will provide distinct value
for all functional areas of an organization.
• Financial reports
• Quality Report
• Performance reports
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Well presented
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▸ The nature and objective of the report affect significantly towards the scope of the
report. Due to advancement of business administration, the scope of report is also
increasing day by day.
▹ Business reports are widely used in formulating and upgrading organizational policies and procedures.
▹ Reports provide opportunity to look into available investment areas for future investment.
▹ The development ideas and concepts of new product are presented through a report.
▹ Reports help the companies to formulate effective marketing strategies.
▹ Investigation report helps to claim any compensation or make any action.
▹ Report provides basis to evaluate any performance.
▹ Report speaks about customer's opinion and therefore it helps the companies to bring necessary
changes in product or services.
▹ Report helps to establish effective control and coordination.
▹ Report shows information regarding various concern of an organization. This provides proper
understanding of any issue or aspect.
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▸ Employee
▸ Management
▸ Customer
▸ Stakeholders
▸ Government
▸ Investors
▸ Auditors
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Primary
audience
Secondary
Users of a Business
Report Audiences audience
Immediate
Report
audience
Report
Consumers
Report Interactive
Consumers report
consumers
Production
Report
consumers
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Human Resource • Customers
Internal Factors
Corporate Image and brand equity • Competitors
Labour Management • Talent
Internal Technology Resources & • Input or Suppliers
Dependencies
• Marketing & Media
Quality and size of Infrastructure
• Public
Financial Forecast
Value Proposition
Macro Factors
External Factors
Financial and Marketing
Resources • Political
Plant/ Machinery/ Equipment • Legal
(Physical Assets) • Social
Interpersonal Relationship with • Economic
employees
• Market
Organizational structure/ Code of
Conduct • Technological
Task Executions or Operations
Founders relationship and their
power of decision making
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• Incorrect/ untrue
information
• Partiality
• Complexity &
ambiguity
• Too vague
• Incorrect data/
information
• Incorrect/ improper
format
• Incomplete or lengthy
reports
• Not addressed or
signed properly
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THANKS!
Any questions?
You can find me at @bandita.nikam@simmc.edu.in