RAHUL SHARMA

DIGITAL MARKETING CONSULTANT

CONTACT:

P: +91 7456837965
E: livedigitaly@gmail.com
ABOUT

I am an accomplished Digital Marketing Evangelist with 13+ years of experience in all

aspects of Channel Management, Digital Marketing in EdTech, Retail, and e-
commerce. I have also led Digital Marketing initiatives including events, symposiums,
workshops, webinars, Branding, exhibitions, and integrated marketing. Also managed
digital initiatives for channels.

Certified skills and Academic Certifications.

PROFESSIONAL 1) Post Graduate in Advertising Management and Public Relations from MICA
SKILLS 2) Post Graduate in Integrated marketing Communication From IIMCM.
3) Post Graduate Certificate in Marketing Research and Data Analytics. from MICA.
Channel Management
4) Google Certified in Google Ads.
Channel Strategy
5) Google certified in Google Analytics.
Relationship Management
6) Google certified in Data Studio.
Alliance Management
7) Microsoft Certified Power BI Operator.
Int. Marketing Communication
8) Facebook Blue Print certification.
Web content development
Copywriting
A career-focused, ambitious individual with a creative flair and adaptability to
Corporate Blogging
change. I respond positively to changing environments, quick and interest-driven
Project Management
learner, and a skilled networker.
Market Research

Event Management
I have established and maintained relationships with over 200 partners across the
country. I have been able to get sustained enrollments by efficiently managing
channels and alliances
PERSONAL SKILLS

I have worked with one of the biggest retail giants where I was coordinating with
Avid Networker
more than 300 brands for increasing their consumption or sales.
Creative spirit

Reliable and professional

I have worked with one of the biggest event management company in NCR where they
Organized
are helping automobile sector to do well.
Time management
Team player
Fast learner
Motivated
DIGITAL MARKETING EVANGALIST
iEducation 2016 - june2022 Tenure - 6 years

iEducation is one of the leading players in the edtech and education sector they have many
prestigious clients and I got the opportunity to be part of many client's growth journey.
iEducation has partnered with various prestigious institutes and recruiters in India and abroad .

Head of Marketing

My KRA included responsibility for strategizing and conceptualizing, planning,

building, evaluating, and managing the entire Digital Marketing and growth strategy
for clients. I was responsible for sales in Indian and Asian markets. My job role
included coordination with agents, education consultants, overseas relocation
consultants, institutes and others. For all the clients of iEducation.
 Head of Marketing

For start blocks, I was preparing Marketing Content.

Working with the teams to design the Marketing Materials
Sales pitch designing to increase the effectiveness of the counselors.
Website management timely updates on the website about various offers available
and social media handling with the help of the agency
Social Media Management and Digital Marketing Campaign Execution.
Local Media Coordination
Organizing and Managing events and activities across the country
Organizing and Managing online events
Creating mailers and marketing communication
Day-to-day engagement with the partners for achieving sales targets
Assisting students and partners to address their queries and much more.

Head of Marketing

I was able to recruit over 200 partners across the country and delivered great results for
institutions based in Hong Kong, Germany, the Philippines, and Canada. These included Caritas
Institute of Higher Education (Hong Kong), University of Assumption (Philippines), Wesleyan
University (multiple locations), Centre for Arts & Science (Canada), Steinbeis University
(Germany) and others.

DIGITAL MARKETING MANAGER

Phoenix Palassio Mall is the biggest mall in Uttar Pradesh state. With 300 + prominent brands
and state of the art Infrastructure the mall is one of the best destinations for shopping leisure and
entertainment.

As a digital marketing manager my role was to get the maximum Possible Footfall at the mall
and increase the consumption of brands at the mall.

I developed a website for the mall and created their social media presence from scratch. I
reached out to the brands and asked for their creatives for incorporation in the website and
share digital marketing plan with them for the launch of the mall and worked on the UI/UX
of the website of the mall.

I designed email campaign and WhatsApp and SMS strategy to promote brand and executed
PR campaigns.

I was responsible for the promotion of all the events digitally and execution of influencer
marketing campaigns.

Head of E-commerce Marketing

In the e-commerce space, I have worked with companies like Alda and glen who use to sell
kitchen appliances, and companies like Tigermarron who were into selling handbags. Group Shiva
was an exporter of Quilts I helped them in Building their website and web presence.
Digital Marketing Head
Creative Crest -2009 to 2016 . Tenure - 7 years
Creative Crest has a strong focus on Technology and Creativity. They Have worked with clients
such as Wipro, Microland, BATF, MSN, Yahoo, IndiaTimes, indya.com, and others .they have
worked across sectors such as retail, pharma, real estate, B2B, consumer, lifestyle, fashion,
education, mining, trade, manufacturing, associations, and others.

Influencer Marketing Manager

Singapore tourism board wanted to promote the Singapore shopping festival and wanted
Indian people who have visited Singapore should be vouching for the Singapore experience.
we reached out to people who have visited Singapore and asked them to share photos and
video for singapore experiences..

All India Radio Social Media Manager

All India Radio, also known as Akashvani – ‘voice of the sky’, is the official national
public radio broadcaster of India. Reaching out to a population of 1.2 billion people
through 416 radio stations, it is one of the largest media organizations in the world

My responsibility Included:
Managing Social Media Handles

cannadian Highcommision Performance Marketer

My responsibly Included:
Organizing events to educate aspiring students about the benefits of studying in Canada.
Executed Google Ads campaigns to generate leads.
Whatsapp campaign to share collaterals about the event.
Email Campaign to share more details about the campaign.
Creating Collaterals With the help of the designer.
Running Facebook and Instagram Campaigns.

Business Development Manager

SUCCESS MANAGER

My responsibilities included:
Assisting Mikz Alliance members to on-board Mikz platform
Day-to-day communication to use the Mikz platform
Creative development, website updates and microsite development, newsletter
marketing, and other engagement with the members
Assisting the company’s business development team
I managed over 50 alliance members in getting their best out of the relationship
Development of Digital Marketing Stratergy.
 VSQUARE
Manager Corporate Communication |

Managing Marketing and event management campaign. Responsible for

360-degree marketing communication.
Coordinating with the advertising agencies for the ad’s.
Website content updating by CMS.
Corporate communication - Managing- advertising, event
Planning/managing, outreach, product, and company design initiatives of different brands.
Taking care of Brand Promotion by Public relation and digital
marketing.
Blog and Micro site creation.

ADITYA BIRLA GROUP (Marketing Manager)

Managing retail marketing, advertising, event planning/managing, outreach, product, and
company design initiatives of different brands.

Oversee the production of newspaper and magazine advertisements, direct mail packs, email
campaigns, websites, exhibition stands, road shows and liaising with art designers,
copywriters, media buyers and printers.

Monitor market trends and oversee advertising and marketing activities to ensure the right
message is delivered for the brand.

Worked closely with agencies in the development and launch of company website site
including, graphic design, copy, and layout and delivered under budget and on time, while
reducing expenses.

Worked directly with Brand Manager to develop marketing plans and initiatives to increase
sales, brand awareness, and to execute all marketing functions.

Acadmic Internships

I worked as a celebrity manager at the Gurugram shopping festival. It was an event of one-
month duration where I was responsible for the security of celebrities and the timely
execution of the event. It was an event by the government of Haryana, It was organized
parallel to the Olympic games.

Worked on Metro Cash and Cary project where I was responsible for training 500 people for the
Marketing activation project. The event coordinators reached out to the local shopkeepers in east
Delhi, collected their information, and then issued a card to the shopowners, which helped them
to shop at heavily discounted prices at metro cash and carry.

The second Project was an inauguration of a government building (Jawahar Lal Nehru Bhawan)
where I helped the team in decorating the venue as per the projection and executed the event
and prepared a press kit for the media, designed invitations.

HEREBY DECLARE THAT ALL THE INFORMATION PROVIDED HERE ARE TRUE TO THE BEST OF MY
KNOWLEDGE.