Name: Hannah Desiree C.

So

Grade & Section: 11 - Abm 3 Modular

ENTREPRENEURSHIP MODULE 2

IV. PRE-TEST

1. C

2. B

3. A

4. C

5. C

VI. PRACTICE TASK 1

• What do you think is the purpose of writing an executive summary in a business plan?

Answer: First and foremost it is an opportunity for the writer to review the rest of the business plan
and pull together the key issues which will allow the writer to monitor and manage the
implementation of the business plan. Secondly it gives a reader an overview of the plan before they
decide whether to invest more time or not in a deep dive into the rest of the business plan.

•What is the use of environment analysis?

Answer: An environmental analysis, or PEST analysis, categorizes the changes and forces that affect
your startup either directly or indirectly through your customers, suppliers and competitors.

•How about business description?

Answer: The business description section presents the nature and form of the business to be
undertaken, and may cover two to three pages. As to nature, the business may be a merchandising,
service, manufacturing, or a hybrid.

PRACTICE TASK 2

1. False, the executive summary is the last section that is prepared in writing the business plan.

2. False, the executive summary must not provide a summary of the different major sections

3. False, beggining

4. True

5. True
PRACTICE TASK 3

An executive summary is the first section of a business plan and is generally considered the most
important. Typically 2-4 pages long, the executive summary is often written last, after the entire plan
has been finalized. The executive summary then covers the highlights of all the other sections.

An environmental analysis is an extremely important tool in understanding and decision making in all
situation of the business. Success of the firm depends upon the precise decision making ability. Study
of environmental analyses enables the firm to select the best option for the success and growth of the
firm.

The business description usually begins with a short description of the industry. When describing the
industry, discuss the present outlook as well as future possibilities. You should also provide
information on all the various markets within the industry, including any new products or
developments that will benefit or adversely affect your business.

VII. POST-TEST

1. Vision, Mission, Goals, and Objectives of the business

2. Business Model

3. Business and product position

4. Wealth improvement approaches

5. Parties supporting the business

6. Global Analysis

7. Social Analysis

8. Industry Analysis

9. Political Forces

10. Economic Forces

11. Socioeconomic Forces

12. Technological Forces

13. Ecological Forces

14. Legal Forces

15. Conducting a critical evaluation of the forces in the industry that affect the proposed business.
16. Evaluating the probable position of the business in the industry

17. Determining the most approciate strategy that may be adopted by the proposed business.

18. Product or service that it plans to produce or serve

19. Size of proposed business

20. Personal requirement