Sen Carroll

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Contact
Seán Carroll
www.linkedin.com/in/seancarroll Senior Marketing Operations Manager at MongoDB
(LinkedIn) Ireland

Top Skills Summary


Customer Service
An experienced data-driven marketeer. Senior Marketing Operations
Marketing
Manager for MongoDB.
Analytical Skills

Languages I use data-driven insights to help advise, create and manage


strategic marketing programs, lead generation, demand generation,
German (Elementary)
and awareness campaigns. Experience working with different teams
French (Limited Working)
and stakeholders to help grow the business, both regionally and
Certifications globally. Dynamic, flexible and a very quick learner with an easily
transferable skill set that can bring a lot to any team.
HubSpot Agile Marketing Certificate
Social Media Accreditation
Google Analytics Power User
Specific interests in Data Analytics, Demand Generation, SEO,
Social Allstar
Google AdWords, Brand, Project Management, Social Media,
HubSpot Marketing Automation Inbound Marketing, Digital Marketing, Content Marketing, Graphic
Design, and Data Science.
Honors-Awards
Dell Graduate Employee of the Year
Dell Graduate Employee of the Year 2016
2016
Winning Together - Teamwork
Award
Experience
Bronze Award from Dell
Best Employee Resource Brand MongoDB
Event for Dell 2016 2 years 11 months
Bronze Award from Dell
Senior Marketing Operations Manager
August 2021 - Present (1 year 3 months)
County Dublin, Ireland

Marketing Analytics & Operations Manager


December 2019 - August 2021 (1 year 9 months)
Dublin, County Dublin, Ireland

venuesworld.com
Marketing Manager
May 2017 - December 2019 (2 years 8 months)
County Dublin, Ireland

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venuesworld.com provides a simple gateway for international companies to


access free local expert knowledge and event support for their Corporate
Meetings/Conferences across Europe, Middle-East, Asia & USA in 32 different
countries.

Services include free local conference and event venue-sourcing, destination


and event management.

Responsibilities:
- Responsibility for managing the Lead Generation and Marketing Team
- Strategic planning and demand generation
- Working, building and maintaining relationships with Sales to develop
customer and client development programs
- Manage the marketing team and all marketing activities
- Implementation, build, development of reporting tools and marketing
automation systems.
- Customer Experience Management and optimisation
- Salesforce Administrator - Advanced Salesforce User
- Implementation of Salesforce Marketing Cloud (Pardot) marketing automation
platform
- Implementation of Qualtrics - Customer Experience management system
- Implementation of Intercom - Custom bots for lead qualification
- Monitoring, management and optimisation of SEM (Google Adwords), SEO
and all PPC Activity
- Development of Analytics and Reporting tools to enable effective business
decisions
- Website development (20+ websites) to improve and tailor customer
experience online including implementation of an online booking system
- Social Media - Content creation and management
- Digital campaign creation and execution
- Graphic design and content creation - advanced user of Adobe Photoshop &
Illustrator
- Creation of both nurturing and acceleration email marketing campaigns
- Business Intelligence and Analytics - Experience with SQL and Python
(Intermediate coder)
- PowerBI and Tableau

Savills Ireland
Marketing Business Partner
February 2017 - May 2017 (4 months)

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Dublin

Responsible for Marketing both the New Homes business and Residential Re-
Sales business for Savills Ireland.

- Creation of a strategic residential marketing plan for Savills Residential for


2017 driving an increase in new leads of over 30% YoY
- Planning and execution of Marketing Campaigns for the residential re-sales
business across multiple routes to market
- Creation of marketing materials and collateral
- Management of Savills Residential Social Media - created integrated social
media campaigns to align with marketing campaigns that grew Facebook
following by over 2500 in 3 months
- Managing external marketing, digital marketing and creative agencies for
New Homes Developments

Quest Software
Regional Marketing Manager Southern Europe - Database
Management (Formerly Dell Software)
November 2016 - January 2017 (3 months)
County Cork, Ireland

- Planning and execution of Marketing Campaigns (Field, Digital and Channel)


for Database Management solutions for the Southern region (France, Spain
& Italy) leading to an average increase, on average, in marketing sourced
pipeline of over 150% QoQ/YoY
- Channel recruitment and enablement with Italian and Spanish Database
Management Partners.
- Planning and execution of the Quest EMEA Partner Conferences 2016
- Implementation of channel marketing programs - Solutions Showcase
program
- Social Media Accredited - Twitter & LinkedIn

Dell EMC
Regional Marketing Manager Southern Europe - Database
Management
August 2015 - November 2016 (1 year 4 months)
Cork

Dell Graduate Employee of the Year 2016 & GradIreland Shortlist Nominee for
Graduate Employee of the Year

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- Planning and execution of Marketing Campaigns (Field, Digital and Channel)


for Database Management solutions for the Southern region (France, Spain &
Italy) with +245% YoY growth in revenue
- Planning and execution of field events, including budget, for the DACH
Region
- Project Management, Event planning & production of Dell Software Online
Virtual Trade Show (EMEA)
- Project Management: Event planning & production of Dell's anchor
sponsorship of I Wish 2016
- Sales lead generation from B2B marketing activities
- Developed a strategy for electronic lead capturing at events
- Return on Investment Analysis for event pipeline generation showing an
increase of $2.5 million in marketing sourced pipeline and $500k increase in
marketing sourced revenue from third party events
- Social Media Accredited - Twitter & LinkedIn

Cork Institute of Technology


MSc in Marketing Practice Postgraduate
September 2014 - November 2015 (1 year 3 months)
Cork

Graduated with a 1st Class Honours Degree with an MSc in Marketing Practice

Core Modules: Strategic Digital Marketing, Strategic Marketing, Business Case


Analysis, Relationship Management, Professional Practice, Contemporary
Issues in Marketing.
Marketing Consultancy:

- Market research & brand analysis for Martina’s Delicious Seafood Pies
- Social media strategy for Barry’s Tea
- Market research & in-store recommendations for Musiczone, Douglas
- Organising CIT Children’s Christmas Part in association with CUH

Goalpost Ireland Ltd.


Marketing Assistant
February 2015 - August 2015 (7 months)
Tallow, Co. Waterofrd

- Strategic planning, business development & marketing for Goalpost Ireland


- Building, development & implementation of a CRM system into the business
including consolidation of 5 legacy databases into the new CRM system and

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implementing new workflows to ensure that all leads and opportunities were
captured and followed up on correctly to drive business growth
- Development and implementation of an optimised social media and website
strategy for Goalpost Ireland
- Redesign of marketing material, communication materials and other ad hoc
marketing duties

Web Summit
Media/ Marketing Team
November 2014 - November 2014 (1 month)
RDS, Ballsbridge, Dublin

- Worked as a team member of both the Media Team and the Marketing
Summit Stage team
- Provided assistance to general attendees of the event and also to media
attendees
- Assisted the event management team in the running of the Marketing Summit
Stage

Novartis
Compliance - Chemical Registration Specialist
September 2013 - August 2014 (1 year)
Duties:
- Worked as part of a cross-functional team within Regulatory Affairs and
Compliance for Purchasing & Supply Chain
- Assisted in compliance for regulatory affairs and customs & excise legislation
for all European Chemical Operations.

Charleville Park Hotel


Senior Barman & Waiter
March 2010 - August 2013 (3 years 6 months)
Charleville Park Hotel, Charleville, Co.Cork

Duties:
- Worked in all areas of the hotel including bar, conference & banqueting,
accomadation
- Managed daily running of Ed's Bar food service
- Managed and supervised Bar Staff
- Customer focused, ensuring each customer enjoyed their time in the hotel
- Trained in HACCP

University of Limerick

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Industrial Biochemisty Graduate


September 2009 - August 2013 (4 years)
Limerick

Core Modules: Biochemistry, Industrial Biochemistry, Analytical Chemistry,


Bioprocess Engineering, Biomaterials, Statistics, Genetic Engineering,
Microbiology, Cell Biochemistry, and Immuno and DNA Diagnostic
Techniques.

Final Year Project (Thesis): My final year project in microbiology entitled:


“the analysis of raman signatures as a possible rapid microbial identification
method”, which examines raman signatures of microbes in the hope of finding
a rapid microbial method; under the supervision of Dr.Catherine Adley

Dairygold Co-Operative Society Ltd


Supply Chain & Laboratory Technician
February 2012 - September 2012 (8 months)
Cork

Duties:
- Supply Chain Intern. Responsible for hauliers & stock control for lorries
- Laboratory technician in the milk laboratory in Mallow, testing suppliers milk.
(I.S. EN ISO 17025 Lab)
- Fully trained in antibiotic testing, somatic cell count testing, pH testing, TBC
testing

University of Limerick Students' Union


Societies Representative - Students' Union Executive Board
September 2011 - January 2012 (5 months)
University of Limerick, Plassey, Limerick

Duties:
- As part of the executive team, initiator of policy and strategic planning for the
clubs & societies. Founding member of UL Fashion Society – Public relations
and brand.
- Controlling finances, accounts and documentation
- Spoke on behalf of representative societies, bringing issues they had to the
attention of the executive

Clancy's Bar & Istabraq Restaurant


Barman & Waiter
February 2009 - March 2010 (1 year 2 months)
Bruff, Co.Limerick

Duties:
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- Worked as a barman and waiter


- Customer focused, ensuring each customer enjoyed their time in the bar
- Fully trained in HACCP
- General cleaning, stock taking & maintenance duties

Education
University of Limerick
BSc, Industrial Biochemistry · (2009 - 2013)

Dublin Business School


Postgraduate Diploma (QQI Level 7), Big Data for Business · (2018 - 2019)

Munster Technological University


Master of Science in Marketing Practice, Marketing · (2014 - 2015)

John the Baptist C.S.


Leaving Certificate, English, Maths, French, Biology, Chemistry, Geography,
Irish · (2004 - 2009)

Activity
10/05/2022, Viewed by Juanita Salazar Ortiz

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