Mission Statement:

We will provide our customer sense of satisfaction and innovation in our product to
become a fast growing consumers good industry by developing and delivering
innovative new product to consumers product and marketing them more efficiently

Market Research
Toothpaste will be the largest category, while the MouthWash category is projected to
register fastest growth. With the rising awareness among consumers, the sensitive
toothpaste segment has also become a highly attractive segment to operate in. The
segment has been growing at 50 % year on year and will be proved as a highly
demanded toothpaste segment in the next three to five years.
● COLGATE
● PEPSODENT
● CLOSE UP
● SENSODYNE
● DABUR RED
● BABOOL
● MESWAK
● VICCO VAJRADANTI
Idea Generation
Product conceptualization involves gathering all your ideas related to your business,
such as the industry vertical, product line, etc.
Toothpastes will have the following categories:
● Herbal
● Sensitivity
● Gel
● Charcoal
After assessing the ideas, you will then identify one product that you would like to
manufacture based on various parameters such as market demand, supply, future
demand forecast, availability of raw materials, manufacturing costs, etc.

Detailed Project Report & Techno-Economic Feasibility Report

The detailed project report (DPR) covers almost every detail related to the project. It
provides complete information about various aspects of business such as costs of raw
materials, labour costs, machinery, fixed capital for land and building, working capital,
means of the finances, ROI, etc. The techno-economic feasibility report (TEFR) tells you
whether or not the project is technically and economically worthwhile. It includes things
like technology to be used, financials required, risks involved, probability of profits, etc.

Finances
Once the DPR and TEFR are ready, you can easily get the funding required to start
your business. There are many government schemes, subsidies and grants in the
country, particularly for MSMEs that provide financial assistance. The Government of
India announced schemes under the ‘Atma Nirbhar Bharat’ following the covid-19
outbreak that disrupted businesses in the country.

Registration & Approvals

We’ll be looking to start a private company.
After you finalise a name for the company, follow the below-mentioned steps:

#1: Apply for DSC (Digital Signature Certificate)

#2: Apply for the DIN (Director Identification Number)
#3: Apply for the name availability
#4: File the EMoa and EAOA to register the private limited company
#5: Apply for the PAN and TAN of the company
#6: Certificate of incorporation will be issued by RoC with PAN and TAN
#7: Open a current bank account on the company name
Business Development & Marketing
In this competitive business environment, it is important to start marketing activities
much before the actual launch of the product into the market. Our target segments
would be divided into two groups (kids & adults). We’ll be creating products to resolve
different issues like sensitivity, cavity protection, & also to provide fruit flavoured
toothpastes for kids.

Machinery Ordering & Procurement

Manufacturing industries require a wide range of machinery and the type of machinery
depends on the type of process involved. Based on the scale and investment, you can
go for manually operated or semi-automated or completely automated machinery.
Considering the importance of machinery in manufacturing, you should consult an
expert before ordering the machinery.

Workforce Recruitment & Training

Manufacturing is a labour-intensive industry and requires a skilled and well-trained
workforce. The productivity of the business depends on the skills of the human
resources present in the company. So, new enterprises must train their workforce on
various manufacturing practises through experts so as to make the most of them.

Product Prototyping & First Production Run

After commissioning the plant and recruiting employees, you can start the prototyping
and testing of the products. In prototyping, you will create the preliminary model of the
product and test it to make sure that the product is up to the expectations or not. It helps
to save a lot of time and money in designing the product. Then you should perform the
first production run to check if everything in the shop floor is running as per the plan.

Certification & Licences

● registration of the manufacturing unit under the Drugs and Cosmetics (Amendment)
Act 1982.
● register with GST, Shops and Establishments Act, Factories Act, State Pollution
Control Board, labour laws
● PAN Card for the organization

Mass Production
Once the prototyping and first production run are done, then you can go for the mass
production of your products for commercial purpose. But before proceeding to the mass
production of the products, you have to gather all the raw materials required for the
manufacturing of the products on a large scale.

Distribution & Logistics

As marketing has already been done the market will be aware of your products. So, you
can start the distribution of products through various distribution channels. You have to
take care of the supply chain and logistics so that your products are delivered on time to
the end-user. While these are the various steps to be followed to start the
manufacturing business, starting the business by setting up the manufacturing plant is
easier said than done. It requires professional advice from experts in the industry to
start the manufacturing business. If you are planning to start a manufacturing business,
then kindly register with SolutionBuggy. We provide you access to verified
manufacturing consultants who can assist you in setting up the manufacturing plant and
grow your business. We help new entrepreneurs easily enter into the manufacturing
industry by undertaking the complete execution of the project. SolutionBuggy provides a
wide range of services for the manufacturing industry right from market research,
product conception and plant setup to funding, workforce training, certifications,
marketing and sales.