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NewSyllabus 235420207940610
NewSyllabus 235420207940610
PSDA
Course Title: MICROECONOMIC THEORY & MANAGEMENT L T P/S SW/F TOTAL
W CREDIT
UNITS
Credit Units: 4 3 0 0 2 4
Course Level: UG
Course Objectives
The objective of this course is to make the student to understand how the business organizations work by applying economic principles in their business
management. The course will attempt to relate theory to practice and try to instill in students the ability to apply basic microeconomic concepts to the
understanding of everyday phenomena.
Pre-requisites: NIL
Course Contents/Syllabus:
Weightage (%)
Module I : Nature and Scope of Economics 20
Introduction of Economics. Definition: Basic concepts of economics. Scope and Limitations. Micro and
Macro Economics , Approaches to Economic Analysis, Production Possibility Curve.
Utility Analysis: Consumer equilibrium using cardinal and ordinal utility approaches, Law of
Diminishing Marginal Utility, Law of Equi Marginal Utility, Consumer Equilibrium, Indifference Curve
Analysis, Consumer’s Equilibrium. Price, Income and Substitution Effects. Derivation of Individual
Demand Curve and Market Demand Curve with the help of Indifference Curve. Consumer Surplus
Concept of Production. Production Functions, Isoquants, Scale of Production, Law of Return to Scale, Law of
Variable Proportion , Economies of Scale and Scope, Types of Costs, Types of Inputs, Limitations of Production
Function Analysis..
. Classification of Market. Perfect Competition, Short Run and Long Run Analysis. Equilibrium of the Firm and
Industry. Monopoly Features, Equilibrium. Discriminatory Pricing. Differences between Perfect Competition and
Monopoly. Monopolistic Competition. Oligopoly: Types of Oligopoly, Kinked Demand Curve
Understand how households (demand) and businesses (supply) interact in various market structures to determine price and quantity of a
good produced.
Identify the major characteristics of different market structures and the implications for the behavior of the firm.
Analyze relationship between wages and productivity and apply the model to real-world businesses.
Pedagogy for Course Delivery:
Remote classroom teaching shall be used for developing the concepts. Extensive use of case studies shall be made to
develop practical approach and inclination. Innovative discussions shall be carried out in class so that students learn to think
liberally using current knowledge base. The course will be taught through classroom teaching, PowerPoint Presentations,
Video and audio tapes, assignments, case studies and quizzes.
.
List of Professional Skill Development Activity:
40 N.A 60
Assessment
type/PSDA
Mid Term
PSDA 1 (Group
Discussion)
PSDA 2 (Project)
References:
o Koutsoyiannis, A, Modern Microeconomics, Macmillan.
Lipsey, R.G. and K.A. Chrystal, Principles of Economics, Oxford University Press, Oxford
o Principles of Microeconomics, N.Gregory Mankiw,
o -Managerial Economics : Analysis, problems, cases by Truett and Truett, Wiley .
Economics, John Sloman.
Additional Reading:
Bach, G., Economics, Prentice Hall of India, New Delhi.
Gould, J.P. and Edward P.L, Microeconomic Theory, Richard, Irwin. Homewood.
Any other Study Material:
Reserve Bank of India, Functions and working of R.B.I.