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Key Partners Key Activities Value Customer Customer

Propositions Relationships Segments


- Investors - Reviewing and -Bridging the gap - Online customer - Preschool Students
- Technology approving tutor between students service - Elementary
Partner (website profiles and tutors - Upfront customer Students
developers) - Updating tutor - Provide students services within the -Junior High School
- Printing profiles on the with individualized office during office Students
Companies website learning strategies hours
- Updating learning - Support students in
progress on the form of reviews
student’s personal and advanced
account lessons
- Customer
Relationship
Management
- Website
maintenance
- Advertising
Key Resources Channels
- Educational - Official website
Resources - Main Office
(worksheets)
- Technological
Resources (website)
- Human Resources
(tutors, accountants
etc.)
Cost Structure Revenue Streams
- Cost of Technical Resources -Sales Volume (tutorial and material fees)
(website development and maintenance)
- Cost of Human Resources
(employee salaries)
- Advertising Costs
- Operating Expenses
(office and office supplies)

A well-made business model is essential for successful overall operations. It allows

both the company owners and employees to identify revenue sources, customer base,

products, and specific details of financing. Basics Tutorial services must do the same in

order to form an appropriate foundation for its future business strategies.

The value proposition exhibits Basics’ goals and objectives. This is to bridge the gap

between both students and tutors all while providing the learners with customized

learning strategies and support through the intended reviews and/or advanced lessons.

This segment contains a general overview of what product or service the company wishes

to provide in order to address the problem or a need of a customer. In this case, the
company wishes to address the problems and needs of certain students in preschool,

elementary school, and junior high school as well as the concerned parents or guardians.

Interactions with these customers shall be done through both the physical channel which

is the main office and the virtual channel which is the official website. On the main

office, the customers could set up an appointment or visit anytime in order to enroll

children in the company’s programs. A personal account of the student would then be

made on the official website for future communications. As soon as a student is

registered, the customer will then pay the registration fee and additional fees for the

tutoring sessions including the fees for the materials that will be used during such.

In order to make the entire operation work, the company will need various resources.

First is the educational resources, specifically its worksheets and tutoring materials.

Second is the technological resource which is the official website that will be used for

tutor to student communications. Lastly is the human resources namely all the employees

and staff that the company will be hiring such as tutors, accountants, and managers. The

company will also need to establish partnerships to strengthen its organizational structure.

Its key partners will include investors, technology partners to maintain the website, and

printing companies to provide the learning materials.

A functioning business model will also need specific key activities to aid the entire

business process. It is essential to carefully select suitable tutors and post that tutor’s

profile on the website. This will allow the customers to view and choose from the

available tutors. Through the website, a student’s learning progress will also be updated

after every three sessions in order to keep the parents well-informed. This is why website

maintenance must be done periodically. It is also important to build and preserve good
customer relationships since customer satisfaction is one of the key factors to the success

of the company. Seeing as how the tutoring industry revolves around quality customer

service, Basics Tutorial Services needs to constantly and effectively advertise in order to

distinguish itself from its competitors. What all of these agendas have in common are its

costs. The company has taken note of this and listed the expenses under technical

resources, human resources, advertising costs, and finally operating expenses. The

company will have to constantly monitor its activities and expenses in order to allocate

proper budgets for various necessities.

It can be said that all companies belonging to the same industry are similar. Because

of this, there has been a clear need to distinguish oneself from the others. The company

does this by establishing a business model that is unique to its objectives. As something

that is crucial for both the company’s growth and development, Basics Tutorial Services

shall strive to achieve its purpose through the business model that has become its

foundation for success.

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