KEZIA ZEFANYA / 61200563

Elements to identify Grab Gojek

Field of business
Transportation-based app Transportation-based app

Starting time

Founded in 2012 Founded in 2010

Products/services Food and grocery delivery

services: GoFood and
Ojek (GrabBike), car GoMart.
(GrabCar), taxi (GrabTaksi), Digital wallet service: GoPay.
courier (GrabExpress), food Digital donation services:
delivery (GrabFood), and GoPay and GoGive.
carpooling (GrabHitch Car). Streaming and entertainment
services: GoGames, GoPlay
and GoTix.
Freight forwarding service:
GoSend.
Background story
Starting from a taxi booking Gojek is intended to
application in 2012, which overcome the difficulties
later developed its product faced by motorcycle taxi
platform including booking drivers in finding passengers
car rental services and and so that passengers can
motorcycle taxis. The Grab find available drivers.
service is intended to provide Besides, drivers usually
an alternative to driving for charge exorbitant rates
drivers and passengers that
emphasizes speed, safety and
certainty.

Challenges Must understand each city or

area that has its own Widely criticized for alleged
differences unfair treatment of drivers

Business strategy Meanwhile, Gojek recently

Understand all those nuances launched a new benefits
in order to be able to serve scheme for driver-partners in
your custumers better Singapore in a bid to attract
new drivers and achieve
regional growth.
Discussion from the findings :

1. Which company that suits your personal preference and personality? Why?

I chose Gojek because I am proud that this application comes from Indonesia, they work under
the slogan "Karya Anak Bangsa" to make someone proud and have their own spirit.

2. Please make the Comparing and contrasting sentences from each element provided above.
- Grab and Gojek have a system that can guarantee customers and partners to use their services
(comparing)
- Grab company was founded in 2012 while Gojek was founded in 2010 ( contrasting)
- Both Grab dan Gojek are online transportations. ( comparing )
- Grab started with a car ride service. Meanwhile, Gojek started with a motorbike ride service.
(contrasting)
- Grab accepts cash. On the other hand, it's the same with Gojek (comparing)