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MyReviewer

Emmanuel Ogbuagu Ukoh


Project overview

The product:
Platform that allows food customers give their ratings
and reviews on food items they bought

Preview of selected
Project duration: polished designs.

October 7th 2022 - October 13th 2022


Project overview

The problem: The goal:


.Inability of customers to give ratings, reviews To create a platform where customers can
and feedbacks on items they ordered express their reviews, feedbacks and give
ratings on items they ordered.
Project overview

My role: Responsibilities:
Lead UX Designer, UX researcher. . carrying out surveys, research, usability
studies. and using insights based on feedbacks
to design a site that meets the needs of users.
● User research
Understanding ● Personas

the user ● Problem statements


● Competitive audit
● Ideation
User research: summary

I carried out a moderated usability studies to see firsthand how participants interact with the
platform i designed. I took notice of their emotions, pain points and feedback and created insights
based on them to further improve on my designs for a better experience.
Persona 1: Name

Problem statement:
Mark is a 30 year old,
accountant with a busy
schedule. He likes to
have a platform where
he can give feedback on
food items he bought
without taking out time
from his busy schedule.
● Digital wireframes
Starting ● Low-fidelity prototype

the design ● Usability studies


Digital wireframes
Description of
the element
and its benefit
to the user
Insert first wireframe
example that
demonstrates design
thinking aligned with
Description of
user research
the element
and its benefit
to the user
Low-fidelity prototype

https://www.figma.com/file/iiHxVI
ThCwB2XqKv3gt5mt/HI-FI-wirefra Screenshot of
prototype with
me?node-id=42%3A140 connections or
prototype GIF
Usability study: parameters

Study type: Location:


Moderated usability student Lagos nigeria

Participants: Length:
5 participants 10 mins per participant
Usability study: findings

Insert a one to two sentence introduction to the findings shared below.

1 2
Finding Finding

Use specific colors and Word prediction and


iconography for easy search suggestions
navigation feature to aid users
search
Mockups
Refining

● High-fidelity prototype
the design ● Accessibility
Mockups
Before usability study After usability study

Specific icons and icons to


easily identify actions and
easy navigation.

Mockup 1 Mockup 1
before after
Mockups

Main Main Main Main


mockup mockup mockup mockup
screen for screen for screen for screen for
display display display display
High-fidelity
prototype

https://www.figma.com/file/
iiHxVIThCwB2XqKv3gt5mt/ Screenshot of
prototype with
HI-FI-wireframe?node-id=48 connections or
prototype GIF
%3A454
Accessibility considerations

1 2
Inclusion of screen Inclusion of word
readers for users with prediction and text
some vision impairments suggestion features to aid
users with spelling
problems
● Information architecture
Responsive Design ● Responsive design
Sitemap

[Your notes about goals and


thought process]

Image of
sitemap/IA
Responsive designs
Designs of a single page in 3
different devices of
different screen size

Images of each
screen size
variation
● Takeaways
Going forward ● Next steps
Takeaways

Impact: What I learned:


In the real world people face problems of lack Adequate and proper research yields good
of easy means of communicating their feelings, result.
thoughts or ideas when necessary. The Never be in a hurry to finish a project, it’s
platform i have designed provides food always beneficial to take time and properly
customers the platform to easily give their access every step.
ratings, reviews and feedbacks as quincy and
comfortabl as possible.
Next steps

1 2

Final re-evaluation of all Working hand in hand


designs processes. with engineers to bring
the designs to reality.
Let’s connect!

My name is EMMANUEL OGBUAGU UKOH


My contact email is emmzyukoh@gmail.com.

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