JAYLMER C.

MONTANEZ

BSEE

ELE 100- MODULE 12

WHAT I KNOW QUESTIONS WHAT I LEARNED

Is an ideal view in marketing 1. What is marketing - States that by means of
and the way the money was concept and finance a series of organized
managed functions? operations
No idea yet 2. What are the four 4s of - Place
marketing? - Product
- Price
- promotion
- Income 3. What are the sources of - Cash sales
- Sales fund? - Sales of assets
- Ownership contribution

ACTIVITY 3: SKILL BUILDING ACTIVITY

1. How may the marketing concept be explained? Is it applicable in the firms?

- The marketing concept is explained by graph that consists of 4’s marketing and this are the
product, place, price, promotion.

2. How may the engineer manager convince the buyer or the client to prioritize the firm?
- The engineer manager can convince the client by showing the capabilities of the product

3. In selecting the target market, what must the engineer manager do?
- The size of the market
- The number of competitors serving the market

4. What are the suppliers of short-term fund?

 Trade creditors
- Open book credit
- Trade acceptance
- Promissory notes
 Commercial banks
 Commercial paper houses
 Finance companies
 Factors
 Insurance companies

5. What is the difference between short-term and long term sources of funds?
 Short term is the source of funds are those with repayment period of under 1 year
  Long term is a mode of funding provided over a year

ACTIVITY 5: CHECK FOR UNDERSTANDING

1. C
2. B
3. C
4. D
5. B
6. B
7. C
8. C
9. A
10. B