‘This question paper contains 4 printed pages] “COSD (iploma) 2082 COSD (iploma) Examination, April/May, 2019 EVENT MANAGEMENT ETM-231 Gpecial Aspects of Event Management) ‘Time Allowed : Three Hours Maximum Marks : 70 Minimum Pass Marks > 28 Note :—The question paper consists of three Sections. Section A—Consists of 10 compulsory objective type questions/Trve or False carrying 1 mark each. Candidates are required to attempt all the 10 questions. 10x1=10 Section B—Consists of 5 short answer type questions, 2 from each unit with internal choice carrying 4 marks each. Students are required to atterapt all five questions in 160-200 words observing the internal choice. 5x4=20 Section C—Consists of 5 long essay type carrying ‘ 10 marks each. Students are required to attempt any 4 questions in 600-700 words each. 4x10=40 PTO2032 Section A . Objective Type Questions 0 wa) i) wo A a written document prepared for the media that announces something newsworthy. (Press release /media call) is an example of print media. (@) Radio () CDROMs (©) Magazines: ‘Test marketing of new products eannot be carried out at exhibitions. (TruefFalse) (d} Television vis used for fresenting the merchandise is a scheduled “sequence that is timed torun at a pre-determined pace. (@) Ramp show (0) Theatrical fashion show (c) Formal fashion show (d) None of the above Which of the following is/are the reasons for using the performers ? (a) Crowd control () Distraction (©) To give a general buzz to the event {d) All of the above 2 (witty (vi) Which of the following provides biggest platform for corporate sponsorship? (a) Sports Event (b), Road shows (©) Weddings (@) Fashion show (vii) Event provides software and services for venue sourcing, housing, travelling, online registration ete. (TrueFalse) is a system of serving meals in which food is placed in a public area which the diners serve themselves. (@) Bar () Al carte (e) Buffet (d) Both (a) and (4) (é) Seasonal, sportng, major public events fall into - category. (a) Concession catering (®) Corporate catering (c) Wedding catering (d) All of the above () Retraining staff.is.one of the limitations of information’ technology for events. (True/False) Section B What is meant by Press Report ? Or Indentify the Way to communicate more effectively with customers. 3 P.O.10. uw What is a trade show ? Or What are dostination weddings ? What is thé role of performer to the success of the event ? Or State the common mistake most event planners make. Enumerate the major considerations in implementation ofa computer system for an event. Or What is the role of information technology in marketing an event. What are different service styles of catering ? Or Discuss the problems faced by the caterer of a wedding press release. Section: C Discuss in detail the common structural elements of press release. What are the important aspects an event planner should keep in mind while planning a fashion show ? Write a short note on corporate sponsorship for promotional events and programs. Write a detailed note on the uses of information technology in the following areas of event planning and control : (2) Staffing and volunteer managemnet 0) Scheduling. “Review the role and importance of catering in the field “of event management.‘This question paper contains 4 printed pages] COSD _Wiploma) 2083 COSD Event Management (Diploma) Examination, April/May. 2018 ETM ETM.282 (vent Communication) ‘Time Allowed : Three Hours ‘Maximum Marks : 70 ‘Minimum Pass Marks : 28 ‘Note The question paper consists of three Sections, AU! Sections are compulsory. Section A—Consists of 10 compulsory objective type questions (Multiple Choice Questions/Fill in the Blankv/One word answer/True or False/Match the following ete.) carrying 1 mark each, 1od=10 Soction B—Consists of 5 short answer type questions, 2 from each unit with internal choice carrying 4 marks each. ‘Students are required to attempt all the five questions in 150-200 words each observing the internal choice. 5x4=20 Section C—Consists of 8 long essay type carrying 10 marks each. Students are required to attempt any 4 questions in 600-700 words each. 4x10-40 PTOSection A Answer all the objective type questions @ The word ‘communication’ is derived from a Latin word ‘communis’ which means : @) Community ©) Common {@) Oral speech @ Message (@). In any communication, body movements and gestures constitute: (a) More than helf (6) Less than 10% (©) A negligible fraction (i) 7 pereent (ii) Paralanguage is : (a) A foreign language ©) A type of non-verbal communication (@) A study of enclosed space. (@) Musical and pleasant (iv) Semantics is a : @) Study of meanings ) Study of empolyer peychology (©) Documentation of secret information (d) The art of archiving data 2 () The final aim of negotiation is to : (@) Win at all cost © End a dispute (© Reach an agreement (@) All of the above (vi) Team encourage creativity in team members through : (a) Team roles (©) Participative management (©) Team agreement (@) Contftict (it) Which of the following is not included in soft skills? (@) Leadership skill © Team spirit (€) Communication @ Computer programming (viii) Visual presentation is the expression of ideas about some matter using : () Visual aids @) Social aids (©) Technical aids @ Human aids (&) A webpage is a/an : (@) Document @) Endorsement (© Testimonial @ Visual presentation 3 P.T.O.4, 8 10. uw. () Persuasion is an essential element of negotiation. (True/Palse) Section B ‘What are the basic objectives of communication ? Or Indentify the step in a communication process. “Effective presentation is an art." Explain, Or Discuss the various aspects of body language. Distinguish between hard skills and soft skills. Or Discuss the tips (any three) for improving interpersonal ‘What is a visual presentation ? Discuss. | Or Explain the use of celebrities and medias in communication. Enlist the stages of negotiation process. Or Describe the factors affecting negotiation. Section C Explain the barriers of communication and give suitable suggestions to remove them. ‘Discuss in detail the 7C of effective communication. What do you mean by ‘Emotional intelligence! and ‘Emotional quotient’. What is their importance in Present context ? Discuss the seven deadly sins of visual presentation. ‘How does negotiation skills help to solve problems and resolve conflict in daily situation ? 4