Professional Documents
Culture Documents
Entrepeneurs
Entrepeneurs
PRIOR KNOWLEDGE:
No prior knowledge necessary
MATERIALS:
• “High School and College Entrepreneurs” article from Student Paths
• Paper and pencils/pens
• Whiteboard or large paper for brainstorming
LESSON OVERVIEW:
Students first read an article from Student Paths. Second, they dictate and interpret quotes from Steve Jobs. Finally, they brain-
storm ideas to start a business.
ASSESSMENT:
There is no formal assessment for this lesson. Instructors may note which students participate more in the interpretation of quotes
and generation of ideas in the brainstorming.
STUDENTPATHS
connecting students to their future Lesson Plan Guide 2
LESSON PROCEDURE:
For ideal inspiration, instructors should first dictate the four quotes below to students and then watch the 15-minute video of the
speech. Dictation is a skill many students lack, but is a way for students to pay particular attention to the exact words a person
says, and this allows deeper contemplation of the meaning of the words. Once the students have the quotes, the video provides
context, examples, and extended meaning to the advice from Steve Jobs.
After students have dictated the four quotes, assign them to groups of three. Students discuss these quotes within their groups,
but each student should write his or her own answers for this activity.
The task is to determine the value and risk of each piece of advice. First, students must interpret a fuller meaning of the advice
Steve Jobs gives. Then students must determine why this may be good advice and also how this advice could lead to potential
problems. Instruct students to discuss and write three things about each quote:
1. Use your own words to rewrite each piece of advice and give an example from your own life.
2. Explain why this could be good advice.
3. Explain how this advice could create potential problems, conflict, and greater risk in life.
After the triads have discussed each quote and students have completed their own answers, discuss these interpretations as a
class. The point of the discussion is to better understand some of the internal conflicts present in entrepreneurship and innovation,
and to inspire students to find their passion and to persist in difficult tasks.
The task is to brainstorm business ideas. Explain the task to students by reading the following aloud:
Creativity and innovation are buzzwords, but too often we continue in routine and dogma instead of developing better ways
of doing things in life. Brainstorming allows us to list lots of ideas, and to build momentum in order to identify real solutions
to real problems and needs. In brainstorming, we want to suggest both practical ideas that are likely to work as well as wild,
game-changing ideas that would change the way we do things. Steve Jobs was a very successful entrepreneur because he found
ideas that were both game-changing and practical.
STUDENTPATHS
connecting students to their future Lesson Plan Guide 3
As a class, let us brainstorm and list everything mentioned on the board. At this stage, every idea is a good idea. Instead of say-
ing, “No, that will not work,” we say, “Yes, and we could …” This technique is an effective way to build momentum and encourage
more creative ideas.
Allow 10 minutes to brainstorm ideas, and conclude this activity by explaining that brainstorming can be fun and energizing, but a
real entrepreneur must determine the ideas with the most potential and begin working on them.
STUDENTPATHS
HANDOUT A
connecting students to their future Lesson Plan Guide 4
H
ave you ever considered going into business for yourself or
wondered what life might be like if you were to establish your
own company? If you have, you might be destined for the life
of an entrepreneur.
The career path of an entrepreneur doesn’t necessarily start once
you have finished high school or college. In fact, many high school and
college-aged students are forging their own path. The thought of having to
graduate before embarking upon entrepreneurial endeavors is a thing of
the past.
“You don’t have to wait until you’re thirty,” says Ariana Pierce, who at
23 is the chief executive officer of two companies: Super Star Nail Lac-
quer and Style Shoppe.
Pierce, a native of Grand Rapids, Mich., and a self-proclaimed “fashion-
preneur,” wasted no time pursuing her passion for fashion and making her
mark in the beauty industry. Upon graduation from Lakeside Christian High
School, Pierce embarked on a beauty venture of her own. The end result
was Super Star Nail Lacquer—a fast-drying and eco-chic nail polish line.
Pierce was in her first year at Michigan State University during the nail
line’s inception.