Professional Documents
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Class 2.4 Surviving A Crisis
Class 2.4 Surviving A Crisis
Class 2.4 Surviving A Crisis
3 Surviving a Crisis
5. Predict
6. Set up
7. Inform
8. Disclose
9. Analyze
10 Practise
Contingency plan, Legal information, Legal action, Information Flow, Press Release, Response speed, Press
conference.
1. Response Speed
2. Press Conference
3. Action Plan
4. Press Release
5. Damage Limitation
6. Contingency Plan
7. Legal Action
8. Admission of Liability
9. Loss of Confidence
10 Information Flow
He talks about the cause of the crisis and how they tried to solve the problem by
recalling the cars.
1.-
The before crisis: Where you need to attend to the possibility of a crisis.
The during crisis: You know what´s happening during the crisis.
The after crisis: What you do after a crisis.
2.-
An audit of which is essential
Identify what could possibly go wrong
Prepare a contingency plan
1.- Crisis Identification
2.- Containment
3.- Resolving the crisis
1.- The Recovery: How do you re introduce the product?, How do you recover from the storm?
2.- The Auditing of the management of the crisis?, What can be learned?, What worked and what didn´t?
3.- Rebuilding: How does it rebuild its reputation externally?, How does it restore the confidence of its
customers?