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  • Line Ads Platform

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    api-638112018
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    The document summarizes LINE's Smart Channel platform for digital advertising. It provides statistics on LINE's daily active users and market share. It then outlines LINE's advertising offerings, including LINE Ads Platform (LAP) which allows targeting via reach and frequency. LAP provides cost per mille (CPM) and cost per install (CPI) pricing models. The document also describes how LAP integrates with measurement partners like AppsFlyer and Kochava to attribute installs and track advertising performance.

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    line ads platform

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    The document summarizes LINE's Smart Channel platform for digital advertising. It provides statistics on LINE's daily active users and market share. It then outlines LINE's advertising offerings, including LINE Ads Platform (LAP) which allows targeting via reach and frequency. LAP provides cost per mille (CPM) and cost per install (CPI) pricing models. The document also describes how LAP integrates with measurement partners like AppsFlyer and Kochava to attribute installs and track advertising performance.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    30 views43 pages

    Line Ads Platform

    Uploaded by

    api-638112018
    The document summarizes LINE's Smart Channel platform for digital advertising. It provides statistics on LINE's daily active users and market share. It then outlines LINE's advertising offerings, including LINE Ads Platform (LAP) which allows targeting via reach and frequency. LAP provides cost per mille (CPM) and cost per install (CPI) pricing models. The document also describes how LAP integrates with measurement partners like AppsFlyer and Kochava to attribute installs and track advertising performance.

    Copyright:

    © All Rights Reserved
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    of 43

    Smart Channel

    Smart Channel
    LINE POINTS
    Smart Channel LINE TODAY LINE LINE
    LINE 10 60
    Facebook Yahoo! LINE 40

    LINE

    0.3% 1.2%

    5 D : 02 : - , 2 : : 2: 6 0 ;: 9:E & & 4


    M O O Q I 1 &
    N L SL & )( W ( &
    LINE TODAY 600 3,000

    LINE TODAY

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    18%
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    LINE
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    LINE POINTS

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    • h Digital Ad Ratings r
    LINE Ads Platform

    LINE Smart Channel TODAY

    1200 628 / 1080 1080

    NTD $11 NTD$16

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    CPM NTD 64

    CPM NTD 80

    CPM NTD 120

    ✕ ✕ ✕

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    ID AdvertiserID Account_ID ADVERTISER ID
    ID AppID Postback_ID MOBILE APP ID
    n
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