50 SMMA Niche Ideas

Use this list to select your SMMA niche. Remember to be unique, don’t do what everyone else
is doing. Select a niche that interests you, is growing, has money to invest and is easy to
target/find online. Once you have your niche selected, choose a different ads platform than most
other agencies use in your market as your service. Remember that Google & Facebook is a
safe bet for almost any market, however TikTok and YouTube are on the rise and provide a lot
of new potential. (You’ll find another 3,920 local businesses here.)

Accounting
Bookkeeping, accounting, and tax preparation

Agents
A representative who acts on behalf of another person or company

Agriculture
The science and art of cultivating the soil, growing crops, and rearing livestock

Antique & collectibles

Appraisals and sale of antiques & collectibles

Arts and crafts

Textile, decorative, functional, paper, and fashion crafts

Asset management
Acquiring, maintaining, and trading investments that have the potential to increase in value.

Automotive
Services that involve self-propelled vehicles or machines

Beverages
Manufacturing consumable drinks, such as beer, milk, juice, tea, coffee, liquor, or soft drinks

Brokers
Buying and selling services such as insurance, real estate, etc

Business services
Banking, warehousing, insurance, communication services, and any other work that supports a
business

Childcare
The care of children while parents are working.
Cleaning services
Keeping your indoor and outdoor environment free of refuse and clean.

Construction and home improvement

Home improvement, renovation, remodeling, or making additions to your home

Design
Design is a broad field that shows the look and function or workings of a website, garment,
building, or other objects before it’s made.

Distributor
A distributor is a middleman, wholesaler, or someone who buys goods in bulk and resells them
to merchants, not necessarily to ultimate customers.

Ecommerce
Selling goods using digital avenues such as a web

Education and training

Help you gain knowledge and skills in various fields.

Entertainment
Entertaining people in an event, performance, or activity

Fashion
Clothing, footwear, accessories, makeup, and hair product business such as fashion designers
or modeling agencies

Food services
Food service or catering involves businesses, companies, and institutions that prepare meals
outside the home.

Garden and landscaping

Mowing, weeding, mulching, edging, fertilizing lawns, removing unwanted, damaged, or dead
trees, and trimming trees, hedges, and shrubs.

Health and beauty

Health and beauty products and services such as hair care, cosmetics, skincare

Information technology
A type of business that involves the application of computers or other types of
telecommunications to store, manipulate, retrieve, study, transmit data and send information
Legal services
Legal services help deal with law-related matters such as legal opinion, pleading, filing, and
defending lawsuits.

Maintenance and repair

Routine, recurring, or usual work of restoring or preserving the condition of an existing structure,
faucet, or equipment

Management services
Day-to-day care and maintenance of real estate or any other business

Manufacturing
Small-scale production of goods

Marketing services
Marketing businesses to their customers to increase brand awareness and boost sales

Media
Production and distribution of paper printed and digital data

Medical practitioners
Doctors and health specialists registered and licensed to practice medicine.

Music
Production, promotion, and distribution of music

Nightlife
The public houses, bars, nightclubs, discothèques, live music, small theatres, concerts, cabaret,
and cinemas

Personal services
Personal consulting such as a life coach or a personal trainer

Pet services
Give your pets 24/7 care, grooming, or training

Photography
Photographers and photography services

Professional services
They include lawyers, architects, accountants, advertising professionals, financial advisers,
freelancers, and consultants.
Publishing
Creating copies of books and digital material for a mass audience

Recruiting and staffing

Recruiters and staffing services

Rental and leasing

Renting and leasing properties, machines, vehicles, and other assets

Research services
Fulfilling specific research tasks as defined by the client

Retail
Selling merchandise directly to a customer who intends to use the product.

Shipping and delivery

Loading goods onto vehicles or ships and transporting them to specific customers or a
distribution center.

Sport and recreation

Businesses that host sporting events or sell sports-related equipment and apparel

Sustainability
Businesses that utilize sustainable practices such as safeguarding water, reducing waste, or
using recyclable packaging

Toys and hobbies

Dealing with toys and hobby products

Transportation
Rental vehicles and bicycles

Travel and tourism

Businesses that provide Walking Tours, Airbnb Rentals, Cuisine, and more

Value added resellers

Value-added resellers (AKA VARs) include automobile dealerships, furniture stores, computer
retailers, and service companies.

Warehouse and storage

Oversized storage areas for private individuals and businesses

Wholesale
Purchases products from manufacturers, then distribute them to retailers