Course Title: HS-201 Communication Skills (3+0) ADD016-WN20-0

Pr-requisite: HS-102 Functional English,

Instructor: Syed SoahilAhmed

Email and Contact Information: ssoahmed@ssuet.edu.pk ; Ext: 327
Office Hours: 09:00 am - 05:00 pm
Mode of teaching: Synchronous/  Hybrid/ Blended

Course Objective:
The main objective of this course is to gain familiarity with the basic norms and
culture of communication in an official environment. The topics deal with the
different channels and directions of business communication and the tools that are to
be utilized for an effective and smooth communication process. Additionally, the
understanding of using appropriate communication tools, such as letters, reports,
memos, notices and circulars is also imparted. The knowledge of how to write an
effective resume and curriculum vitae as well as a cover letter to accompany it at the
time of job pursuit is also conveyed. This subject will give an in depth understanding
of the communication tools and mediums, which is the core purpose of this course.

Course Outline:
Introduction of the course, Definition, nature and importance of communication,
Impromptu (Speaking Activity), Types of Communication (Verbal and Non-Verbal),
Non-Verbal Communication in detail, Extempore (Speaking Activity), Elements of
Communication, Picture Narration(Speaking Activity), Types of organizational
communication, Barriers of Communication, Vocabulary building activity, process of
preparing effective business message(Direct and Indirect), 7 Cs of Communication,
Job Application letter/ Cover letter, Presentation Skills, Resume, CV, Final
Presentations, Notice and circular, Agenda, Memorandum, Minutes of a Meeting and
format.

Course Learning Outcomes (CLOs) & it’s mapping with Program

Learning Outcomes (PLOs):

Course Learning Outcomes

CLO#
(CLOs) PLOs Bloom’s Taxonomy
Know the importance of
8 C1
using communication and its
(Ethics) (Remembering)
different channels in one’s
personal and professional life
1
 Identify and select
appropriate medium of
communication for a smooth
2
and effective official
12 C4
correspondence
(Lifelong Learning) (Analyzing)

Present ideas by attentive

listening, questioning,
eliciting responses, or
3 disagreeing in a constructive 10 A2
way in an impromptu or (Communication) (Responding)
planned setting

RELATIONSHIP BETWEEN ASSESSMENT TOOLS AND CLOS:

ASSESSMENT TOOLS CLO-1(40) CLO-2(40) CLO-3(20)

ASSIGNMENTS 5%(5) 5%(5)
QUIZZES 5%(5) 5%(5)
MIDTERM 30%(30)
FINAL TERM 40%(40) 10%(10)
TOTAL 40%(40) 40%(40) 20%(20)

GRADING POLICY:

Assignment Tools Percentage

Assignments 10%
Quizzes 10%
Mid-term Exam 30%
Final-term Exam 50%

Recommended Book:

Murphy, Herta A., Effective Business Communication,7th Edition (2014),

McGraw-Hill; ISBN: 978-0-07-018775-7

Reference Book:

Courtland L. Bovee and John V. Thill, Business Communication Today, 9th

Edition
(2007), Prentice Hall, ISBN-13: 978-0134562186
 COURSE BREAKDOWN

WEE TOPICS
K No. MID TERM
1 Introduction, course outline
Definition, nature and importance of communication
Impromptu (Speaking Activity)
2 Types of Communication (Verbal and Non-Verbal)
Non-Verbal Communication in detail
Extempore (Speaking Activity)
3 Elements of Communication
Picture Narration(Speaking Activity)
4 Types of organizational communication
5 Barriers of Communication
6 Vocabulary building activity
Process of preparing effective business message(Direct and Indirect)
7 7 Cs of Communication

8 MID TERM EXAMINATION

TOPICS
FINAL TERM
9 Introductory class / Job Application letter/ Cover letter
10 Presentation Skills
11 Resume
CV
12 Final Presentations

13 Notice and circular

Agenda
14 Memorandum Explanation
Memorandum Practice
15 Minutes of a Meeting and format discussion
Minutes Practice

16 Revision