TABLE OF

CONTENTS
Overview of the Incident.

Redressal measures.

Improving relations with

celebrities, directors and

producers.

Plan of action.

How to revamp the public image.

OVERVIEW OF
THE INCIDENT
Leaks of movies which were
not even released.
Hacks revealing such
documents talking about
president's cinematic taste
Leak of personal data and
emails of the employees,
leading employees to boycott
the network
Leaks revealing that Sony has
a problem with hiring women
in the top-positions.
Celebrities, directors and
producers going against Sony.
 REDRESSAL
MEASURES
Outsourcing a cyber-
security company with Monetary
high position in the compensation to each
market. employee.

Councelling sessions Security education and

for employees to awareness program need to
be established and
understand how were
monitored on a ongoing
they affected mentally. basis.
 Offering support to
Giving greater creator
them if any data
license to producers
breach affected them
and directors.
personally.

IMPROVING
RELATIONS
with celebrities, directors and
producers.

Increasing transparency Showing them that we

and more involvement of cared about the leak
celebrities as well in the and owning our
projects. mistakes.
PLAN OF
ACTION!

Applying the
Improving the
redressal
public image of
measures for
the company.
employees.

A press statement on
Improving relations
overview of the
with celebrities,
incident and taking
directors and
the responsibility for
producers.
the event.
 HOW TO REVAMP THE PUBLIC IMAGE?

Be honest and Active(constent)

transparet with the communication with
public about the the public to control
incident and take the damage caused
the responsibility. on company's image.

Condemning the Restructure the Inform the public

racist comments management in a that our hiring
against the non-discremanotory process is not
president. manner. discremanotory.
THANK
YOU