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ABSTRACT OF REPORT

COMMUNICATION STRATEGY
- Communication strategy is the scheme of planning how to share information. Communication
strategy is the choice of the most useful objectives of communication, and recognition that we
use in order to easily convey messages and information.

HISTORY/BACKGROUND OF COMMUNICATION
- Communication is the process of exchanging words, signs, or information with others. It
is done either verbally or non-verbally.
- Communication enables us to pass information.
- We understand others because of communication. Effective communication brings
people closer and together. Being able to communicate well is important for every
human being.
EVOLUTION OF COMMUNICATION
Cave Paintings

Cave paintings are the oldest methods of communication. They were used to mark territories.
Major events were also recorded through these paintings.

Postal System and Newspapers


With raising awareness, people started to use courier services. Letters were delivered
from one person to another through postal services. Newspapers are still a wide form of
communication used. Every other house has a newspaper delivery every day.
Radio and Television
With the advent of Print Media, Radios were introduced after that. Radios are a source
of news as well as entertainment for people. Televisions are a great source of entertainment.
They are a mode of indirect communication to the larger audience.
Telegraph and Telephone
Within 50 years of its invention, telephones became an essential part of every
household and office. The devices transmitted human audio into signals. Telegraphs were
introduced to send text messages more quickly than written messages. It helped in sending
information across the country.
The Internet
The world of the Web has brought people closer. Tim Berners-Lee invented the World
Wide Web in 1990. Satellites support the internet. Through the internet, we can search for
anything, anywhere in the whole world.
TYPES OF COMMUNICATION STRATEGIES
Nomination
A speaker carries out nomination to collaboratively and productively establish a topic. Basically,
when you employ this strategy, you try to open a topic with the people you are talking to.

Example: Have you noticed the weird weather lately? Is this because of global warming?
Example: I was late for class again! The MRT stopped midway. What is wrong with the MRT?
Restriction
Restriction in communication refers to any limitation you may have as a speaker. When
communicating in the classroom, in a meeting, or while hanging out with your friends, you are
typically given specific instructions that you must follow. These instructions confine you as a
speaker and limit what you can say.
Example: They say that the Philippine economy is getting better. Only the stupid think that,
right? (No one wants to be stupid.)
Example: That arrest move was a disaster waiting to happen. Do you agree? (Yes/No)
Turn-Taking
Turn-taking pertains to the process by which people decide who takes the
conversational floor. There is a code of behavior behind establishing and sustaining a
productive conversation, but the primary idea is to give all communicators a chance to speak.
Example: I agree with the point just made. But may l add that OFWs would rather be home and
work here so they could be with their families.
Example: May I have the floor, sir? The topic under discussion is the state of the Philippine
economy today. We want better lives for all Filipinos, whether they are working here or abroad.
Topic Control
Topic control covers how procedural formality or informality affects the development of
topic in conversations. For example, in meetings, you may only have a turn to speak after the
chairperson directs you to do so. Contrast this with a casual conversation with friends over
lunch or coffee where you may take the conversational floor anytime.
Example: How often do you ride the MRT, Tony? How many times have you encountered a
stoppage in service?
Example: Your car may break down, too, Luna, right? So you have to find another means of
getting to school. We all do not want to be late for class, yes?
Topic Shifting
Topic shifting, as the name suggests, involves moving from one topic to another. In
other words, it is where one part of a conversation ends and where another begins. This is the
strategy that is useful in introducing another topic. This Strategy works best when there is
follow-through so that a new topic continues to be discussed.
Example: This is a battle with corporations that continue to pollute the environment. But this is
also a battle with man himself, who continues to act as if there is another Earth we can move to
once this Earth dies.
Example: If we cannot use the Earth’s resources, our economies will die. We need to choose:
the economy or the environment.
Repair
Repair refers to how speakers address the problems in speaking, listening, and
comprehending that they may encounter in a conversation. For example, if everybody in the
conversation seems to talk at the same time, give way and appreciate other's initiative to set
the conversation back to its topic.
Example: When we look at the World Wide Web, more popularly known as wwww… excuse me,
www, we find that this Information Highway or rather Superhighway is the means toward
becoming part of a globally economy, a global economy.
Termination
Termination refers to the conversation participants' close-initiating expressions that end
a topic in a conversation. Most of the time, the topic initiator takes responsibility to signal the
end of the discussion as well. ends the interaction through verbal and nonverbal Messages that
both Speaker and Listener send to each other.
Example:
P1: So that’s it for our plans in the upcoming Student Council elections.
P2: Yes.
P3: Okay, all done.
P4: Finished.
P1: See you in class.
P2, P3, P4: See you later.
References:
https://www.elcomblus.com/how-to-use-the-types-of-communicative-strategies/#:~:text=Restriction
%20Communicative%20Strategy%20is%20a,is%20made%20by%20the%20Speaker.

https://www.kalamtime.com/blog/evolution-of-communication/

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