1.

Genesis
IndusInd Bank derives its name and inspiration from the Indus Valley civilisation -a culture described by National Geographic as 'one of the greatest of the ancient world' combining a spirit of innovation with sound business and trade practices. Mr. Srichand P. Hinduja, a leading Non-Resident Indian businessman and head of the Hinduja Group, conceived the vision of IndusInd Bank -the first of the new-generation private banks in India -and through collective contributions from the NRI community towards India's economic and social development, brought our Bank into being. The Bank, formally inaugurated in April 1994 by Dr. Manmohan Singh, Honourable Prime Minister of India who was then the countrys Finance Minister, started with a capital base of Rs.1,000 million (USD 32 million at the prevailing exchange rate), of which Rs.600 million was raised through private placement from Indian Residents while the balance Rs.400 million (USD 13 million) was contributed by Non-Resident Indians.

2. A new era

IndusInd Bank, which commenced its operations in 1994, caters to the needs of both consumer and corporate customers. It has a robust technology platform supporting multichannel delivery capabilities. The Bank believes in driving its business through technology. It has multi-lateral tie-ups with other banks providing access to their ATMs for its customers. It enjoys clearing bank status for both major stock exchanges - BSE and NSE - and three major commodity exchanges in the country - MCX, NCDEX, and NMCE. It also offers DP facilities for stock and commodity segments. The Bank has been bestowed with the mandate of being a Settlement Banker for six tea auction centres. In a pioneering initiative in 'Green Banking' project, the Bank opened its first solar-power ATM in Maharashtra. The Bank received a series of accolades commencing with the prestigious 'Technology Bank of the Year-2009' award in the private and foreign bank category from the Indian Banks' Association (IBA). It has also been recognized as the Bank with the Best Performance in Credit Quality at the FE Best Banks Awards. Recently, CRISIL has reaffirmed its P1+ rating of IndusInd Bank's fixed deposits and certificates of deposit program. Credit rating agency ICRA Ltd. has upgraded Lower Tier II Bonds rating of the Bank to LAA- (pronounced L double A minus) rating with stable outlook from LA+ (pronounced L A plus) rating with stable outlook. ICRA has also upgraded the Upper Tier II Bonds rating of IBL to LA+ rating with stable outlook from LA (pronounced L A) rating with stable outlook.

3. Milestones

With over 16 years of Operating History

1994 - 2000
IPO - raised Rs 1,800 million, became clearing bank to First Commodities Clearing Corporation of India 2000 Became clearing/settlement bank for BSE/NSE Raised Rs 1,000 million through preferential issue of shares Incorporated in 1994; Promoted by a group of Non Resident Indians. Started operations with Rs 1000 Mn Capital.

2001 2002 Tie ups with exchange houses in Middle East and banks in the United States.

2002 2003

IndusInd Enterprises & Finance Ltd, a NBFC & one of the promoters of the Bank amalgamated with the Bank Increased branch network to 53.

2003 2004

Ashok Leyland Finance Ltd, a leading NBFC merged with the Bank (total 115 branches), opened representative office in Dubai.

2004 2005

Signed an agreement with NCDEX as clearing banker Opened its second representative office in London

2005 2006 Tied-up with Religare Securities for offering 3-in-1 account covering banking, depository &
securities trading. Tied up with Aviva Life Insurance for bancassurance

2006 - 2007

GDR - raised Rs 1,460 million, tied up with Cholamandalam MS for bancassurance Signed an agreement with National Multi Commodity Exchange Ltd as clearing banker.

2007 - 2008

GDR Issue - raised Rs 2,222 million; Ratings: ICRA Highest A1+ - CDs, Crisil P1+: CDs, FDs New Launch/Rollout: Mid market Investment Bank, 3rd Party Distribution Platform, Warehouse Receipt Finance Awards/Recognition: The Smart Workplace - Economic Times, Best CSR Practice Company BSE/NASSCOM Extended microfinance to 300,000+ women by partnering leading MFIs like SKS Mircofinance Extensive IT initiatives Became clearing/settlement bank for NSE currency futures exchange New management team headed by Romesh Sobti inducted from ABN AMRO Bank NV

2008 2009

QIP Issue raised Rs. 4803 million in August 2009 Regulatory clearance for 113 new branches are in place (as of June 30,2010) Appointed as Clearing & Settlement Bank at 6 major Tea Auction centres (includes 2 which were added in 2010) Tied up with BONY Mellon for on line remittances from United States to India.

2009 - 2010

Awarded the "Best Priority Sector Bank" amongst the private sector banks by Duns & Bradstreet Tier II Issue raised Rs. 4200 million in March 2010 Awarded the Technology Bank of the Year-2009 from IBA Excellence Award, the 2nd best new generation bank in Kerala by the State Forum of Bankers Clubs, Kerala Recognised for 'Best Performance in Credit Quality' by inancial Express Received the prestigious ISO 27001 certification for IT operations

2010 2011

Most Improved Bank Performance of the Year awarded by Bloomberg UTV Financial Leadership Awards 2011 Winner of Best Use of technology in training and e-Learning Initiatives awarded by IBA Banking Technology Awards 2010 Runners up of Best Risk Management Initiatives awarded by IBA Banking Technology Awards 2010 Silver winner of Excellence in Business Process Management and Work flow in Australia and Asia Region Global awards by Workflow Management Coalition and BPM.com, USA Talisma User awards for Enterprise Adoption of CRM 2010 Ranked 2nd in the fastest growing Bank (mid-size) category published in Indias Best Banks report by Business World and PWC Excellence Award as the 2nd best New Generation Bank in Kerala for the second consecutive year awarded by the State Forum of Bankers Clubs, Kerala.

Brand
IndusInd Bank has been aggressive in its brand building program since last year. As a part of the brand building exercise, the bank has taken many initiatives which have helped the brand connect up with the customers & enhance the visibility quotient. IndusInd Bank had launched its first ever mass media campaign in May-June 2009 along with its punchline Makes you feel richer and since then, the bank has been consistent in communication through Television, Radio, and Outdoor & print advertising. IndusInd Bank understands its customers money is not just money. It is the vehicle to realise their dreams! Hence, the bank aims to ensure that the customers experience with the bank is pleasant and enriching. That they get value for their money, enabling them to lead a richer, fuller, content life... For this, the bank:
o o o o o o o

Offers a new level of banking better services, better understanding of unique needs and better management of finances. Demystifies the banking process and makes it more accessible Apart from fulfilling traditional banking responsibilities, advises customers on how and where to use their money to get the best out of it Projects an image of being a young, energetic, modern bank with values of dynamism, confidence and progression

Further, as a banking partner, the bank also aims to help its customers discover how they can do more things with their money.

Indusind choice money ATM

Indusind check on cheque

Indusind online payments

Indusind ready2use savings account

Indusind mobile alerts

Indusind brand campain

Board of directors

Mr. R. Seshasayee - Chairman Mr. R. Seshasayee, a Chartered Accountant, has been Managing Director of Ashok Leyland Ltd. since 1998 and is now the Executive Vice Chairman of Ashok Leyland effective from 1.4.2011. He had held Directorship of ICICI Bank Ltd. from May 6, 1997 to October 31, 2003. During that tenure, he also held the position of Chairman of the Audit Committee of the Board. Mr. Seshasayee has also been member of various Committees of the Society of Indian Automobile Industries. Mr. Seshasayee is Past President of the Confederation of Indian Industry.

Mr. T Anantha Narayanan A professionally qualified Chartered and Cost Accountant with more than 38 years post qualification experience- seven years in State Bank of India as organisational planner and merchant banker and about 30 years in Ashok Leyland Ltd., a commercial vehicle manufacturer, the last 14 years as Executive director in charge of Finance and Information Technology. Involved in group finance activity and in strategic planning and execution for the group companies. Active office bearer as Chairman of Finance Committee in Automotive Association and in state, regional and national level committees of CII. Was Chairman for Tamilnadu Council of CII for 2001-02. Actively practices organic farming and rainwater harvesting. Involved in agriculture for over 15 years.

Dr. T. T. Ram Mohan

Dr. Ram Mohan is professor for finance and accounting at IIM Ahmedabad. He studied at IIT Bombay and IIM Calcutta and obtained his doctorate from Stern School of Business, NYU. He worked extensively in consultancy and in the financial sector before entering academics. He has been Divl. Manager with Tata Economic Consultancy Services, Head of Strategy at Standard Chartered Bank and Vice President with Bear Stearns Asia Ltd. (HK). At IIMA, Prof Ram Mohan specialises in the financial sector. His current research interests include banking sector reforms, privatisation and corporate governance. He has run training programmes for executives and presented papers at conferences in India and abroad, published papers and authored three books, including one on financial regulation. For past 9 years, he has been writing a fortnightly column for The Economic Times. He was visiting faculty at Stern School of Business, NYU in 2001. He has served on RBI Committees and is on boards of several companies.

Mr. Premchand Godha Mr. Premchand Godha hails from Village Zeerota (Rajasthan) and belongs to a farming family. After completing his graduation in Commerce from Ajmer in the year 1966, he came to Mumbai and after qualifying as a Chartered Accountant in the year 1971 and started his practice. He, along with Mr. M. R. Chandurkar and the Bachchans took over a small pharmaceuticals company, Ipca Laboratories Ltd., in the year 1975 when the turnover of the Company was merely Rs.50 lacs with a single small formulations manufacturing unit at Kandivli (Mumbai). Since then, under his leadership, Ipca has made meteoric progress to grow as a leading publicly listed Indian pharmaceutical company with a global presence. The Company manufactures and markets formulations, bulk drugs and drug intermediates in the domestic and international market. Ipca Laboratories has today grown as one of the leading fully backward integrated Indian pharmaceutical companies with a strong thrust on exports.

Mr. Ajay Hinduja Mr. Ajay Hinduja holds a degree in Economics from the University of Geneva with specialisation in finance. Mr. Ajay Hinduja has done internship for five years with international organisations including Society De Banque Suisse, Morgan Stanley and M & M Ferrous. He has experience in the international banking arena, having been Director and Member of the Management Committee of Amas Bank (Switzerland) Ltd. since 1996 and having been on the Board since 2004.